adding wide format to your business presented by catherine monson chief executive officer mark l....
TRANSCRIPT
![Page 1: Adding Wide Format to your Business Presented by Catherine Monson Chief Executive Officer Mark L. Jameson SVP Franchise Support & Development Brian Boehm](https://reader033.vdocument.in/reader033/viewer/2022061304/5513ddac55034679748b52c8/html5/thumbnails/1.jpg)
Adding Wide Format to your Business
Presented by
Catherine MonsonChief Executive Officer
Mark L. JamesonSVP Franchise Support & Development
Brian BoehmSenior Technical Services Manager
FASTSIGNS International, Inc.
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Signage & Visual Graphics: a wide variety of applications
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Basic Workflow
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Staffing/Training Considerations
• Understand resolution/viewing distance• Contributes to file size and RIP time
• Different file types• Common file types you receive from customer:
PPT, .doc, .pub and Corel Draw• Convert files to acceptable format that RIP would
understand: .Ai, .eps, PDF and .tiff
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Software
• Adobe Creative Suite
• RIP software (ONYX, Caldera or Wasatch)
• Cutting software for plotter (Fine Cut and Cut Server)
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Types of Wide Format Printers
Width of Printers•Minimum of 54”•Plotters and laminators should mirror printer size
Wide Format Printers Length of Outdoor Durability
Aqueous 3 months
Light/Eco Solvent 18 months
Solvent 3-5 years
UV Curable 3-5 years
Dye-Sublimation 3-5 years
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Aqueous Printers
• Price Range: $6,995.00 - $19,995.00
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Light/Eco Solvent Printers
• Price Range: $16,995.00 - $25,995.00
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Solvent Printers
• Price Range: $16,995.00 - $25,995.00
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UV Curable Printers
• Price Range: $75,000.00 - $150,000.00
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Dye-Sublimation Printers
• Price Range: $19,995.00 - $80,000.00
Additional Needs:•Ability for hemming/sewing•Heat calendar
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Plotters/Cutters
• Cutting printed product
• Cutting vinyl–Why it’s critical
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Dual Purpose of Laminators
• Mounting (80%)–Workflow efficiency–Upsell opportunity
• Laminating (20%)
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Common Finishing Steps
• Lamination• Mounting• Cutting/routing• Sewing/hemming/heat welding• Grommeting
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Multiple Applications
• Banners, posters• Window graphics• Wall graphics• Floor graphics (carpet, cement, tile, etc.)
• Vehicle graphics
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Other Opportunities
• Routing/engraving• Dimensional letters• Flat bed cutter• Textile printing
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Differentiation Driver: Specialty Inks
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Differentiation Driver: Finishing
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Differentiation Driver: Media
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Additional Considerations
• Site Surveys
• Permitting
• Installation
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Pricing
• Good – Better – Best
• Complexity of design
• Upsell
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• Reduced Franchise Fee
• Scaled Royalty Program
• FASTSTART Training on Efficiencies & Procedures
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FASTSIGNS® Within Your Print Center
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FASTSIGNS® Within Your Print Center
FASTSIGNS® CreatesMore Opportunity•Drop-in layout fits into as little as 400 sq. ft.
•Provides a great fit with your existing B2B customers and an opportunity to increase average transaction
•Creates a competitive advantage
•Turn non-production square footage into revenue-generating space
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Q & A
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Move your business forwardby teaming with an industry leader.
Mark L. JamesonSVP of Franchise Support & [email protected]
214-346-5679