Advertising Blogs

A comparison by Kristen Andersen

Wieden + Kennedy

S: Multi platform blogs from cities around the world

W: Blog posts can sometimes be irrelevant

O: Expand blog posts to be more insightful

T: Any advertising agency, especially one in the Portland area, like North

Creative Workspaces

http://www.youtube.com/watch?v=uLTIowBF0kE&feature=player_embedded

W+K

North

S: Has a variety of categories and authors for more perspectives

W: Lack variations of mediums in their blogs, most are primarily opinion based

O: Could widen their scope of mediums

T: W+K could be seen as a threat because they are both advertising agencies in the Portland area

Insightful Commentary

Blog Links

Wieden + Kennedy http://blog.wk.com

Northhttp://north.com/thinking/