advertising opportunities - aua2020€¦ · digital marketing retargeting expand your brand...
TRANSCRIPT
EXHIBIT DATES MAY 15-17
Advertising OpportunitiesPRINTAUA Daily News ........................2Newspaper Racks ......................3
DIGITALAUADailyNews.org ...................4AUA Daily News Emails .............6 Retargeting ...............................8
HOTELCustom Post-It® Notes ..............9Hotel Room Drop ....................10Doctor’s Bag ...........................11Hotel Lobby Branding .............12
OUT-OF-HOME .................13
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
AUA Daily NewsEnjoy repeat visibility, engage attendees, and drive booth traffic with
an ad in all three issues of AUA Daily News, THE must-read attendee
resource for the meeting’s most up-to-date news and information!
Daily News
MAY
3–6
2019c h i c a g o M
AY 3
–62019c h i c a g o
FRIDAY, MAY 3AUADAILYNEWS.ORG
2019MAY 3–6 chicago
MEETING HOURS
On-site Registration Level 3, McCormick Place West
Friday . . . . . . . . . . . . . . . . . . . . . . 6 am–6 pmSaturday . . . . . . . . . . . . . . . . . 6:30 am–6 pmSunday & Monday . . . . . . . . . . 6:30 am–4 pm
Office of Education Course Ticket Sales Level 3, McCormick Place West
Friday . . . . . . . . . . . . . . . . . . . . . . 6 am–6 pmSaturday . . . . . . . . . . . . . . . . . 6:30 am–6 pmSunday & Monday . . . . . . . . . . 6:30 am–4 pm
The Square Level 3, McCormick Place West
Friday . . . . . . . . . . . . . . . . . . . . . . 6 am–6 pmSaturday . . . . . . . . . . . . . . . . . 6:30 am–6 pmSunday & Monday . . . . . . . . . . 6:30 am–4 pm
Science & Technology Hall Halls F1 & F2, McCormick Place West
Friday . . . . . . . . . . . . . . . . . . . . . 10 am–4 pmBeer Tasting of the Midwest . . . . . .2–4 pm
Saturday . . . . . . . . . . . . . . . . . . . . 9 am–6 pmNetworking event . . . . . . . . . . . . . .4–6 pm
Sunday . . . . . . . . . . . . . . . . . . . . . 9 am–4 pmBeer Tasting of the Midwest . . . . . .2–4 pm
Saturday Afternoon Networking Event Network with colleagues and explore the educational opportunities offered in the Science & Technology Hall . At this popular networking event you can also experience the culinary tastes of Chicago and explore the more than 350 exhibits featured in the Science & Technology Hall . Food and drink stations will be located throughout the hall . Don’t miss it!
AUAUniversity Store & Surgical Video Library Level 3, McCormick Place West
Friday . . . . . . . . . . . . . . . . . . . . . . 6 am–6 pmSaturday . . . . . . . . . . . . . . . . . 6:30 am–6 pmSunday & Monday . . . . . . . . . . 6:30 am–4 pm
CME Booth Level 3, McCormick Place West (inside AUAUniversity Store)
Friday . . . . . . . . . . . . . . . . . . . . . . 6 am–6 pmSaturday . . . . . . . . . . . . . . . . . 6:30 am–6 pmSunday & Monday . . . . . . . . . . 6:30 am–4 pm
AUA Annual Business Meeting 12 pm MondayRoom 181c, McCormick Place West
BLADDER CANCER continued on page 11
4INSIDE 12 16 Office of Education CoursesRecent AUA guidelines stir debate over nephrectomy options Science & Technology HallPLENARY: PRIME TIME7:30 am–5:45 pmRoom W375e, McCormick Place West
A GREAT GATSBY AFFAIR7–10 pmUntitled Supper Club, 111 W . Kinzie Street
FRID
AY HIG
HLIGHTS Multidisciplinary panel will examine treatment
approaches for metastatic bladder cancer
Unique session will follow a patient with high risk prostate cancer from presentation to recurrence
During a unique plenary pre-sentation Friday morning, a multidisciplinary panel of three urologists, a pathologist, a medical oncologist and a ra-
diation oncologist will explore the growing array of management options for advanced and metastatic bladder cancer. The 30-min-ute presentation, Tumor Board: Bladder Cancer, will begin at 10:20 am in Room W375e at McCormick Place West.
“We will discuss a couple of difficult cases that are reflective of what many urologists face on a daily basis,” said A. Karim Kader, MD, who will moderate the presentation. “We will address the best ways to use molecular targets, outcomes with surgery versus radiation therapy for different patients and presentations, how and when to bring in novel systemic therapies, and use of biomarkers for treatment response. Immu-notherapies are one of the most notable developments in bladder cancer and we will discuss how and when to use them, as well as the potential toxicities.”
The multidisciplinary panel includes three urologists: Eila Skinner, MD, the Thomas A.
Stamey Research Professor in Urology and Chair of Urology at Stanford University; Kelly Stratton, MD, assistant professor of Urologic Oncology at the University of Oklahoma; and Tracy Downs, MD, professor of Urology at the University of Wisconsin School of Medi-cine and Public Health.
The three urologists will receive expert advice from radiation oncologist Abhishek Solanki, MD, assistant professor of Radiation Oncology at Loyola University Stritch School of
Medicine; medical oncologist Elizabeth Henry, MD, associate professor and Medical Director of Hematology/Oncology at Loyola University Stritch School of Medicine; and pathologist Gladell Paner, MD, associate professor of Pathology and Surgery, and Associate Director of MedLabs at the University of Chicago.
“This multidisciplinary approach to bladder cancer is a rarity for many urologists, espe-cially in community practice,” said Dr. Kader, professor of Urology and Director of Urologic Oncology at the University of California San Diego Moores Cancer Center. “Not everyone has a pathologist, medical oncologist and radiation oncologist on call. This is a unique opportunity to work with multiple perspec-tives on these very controversial cases.”
FRIDAY’S TUMOR BOARD: PROSTATE CANCER PLENARY presentation will break with AUA tradition. Rather than discuss multiple prostate cancer cases, the panel will focus on a single case, following the patient from initial presentation
and diagnosis through long-term followup and recurrence. The case will highlight urologists’ increasing ability to identify
high risk patients at initial presentation, the rapidly developing literature on different modalities for initial treatment and strategies for recurrence.
“We are seeing the re-emergence of PSA (prostate specific antigen) testing, improved imaging for biopsy and increasing use of MRI (magnetic resonance imaging) in association with biopsy,” said Ian Thompson, Jr., MD, President of Christus Santa Rosa Hospital – Medical Center in San Antonio. “We are doing a far better job at initial diagnosis of identifying the patient who is at high risk. For those individual patients, we can better plan our
therapies up front, based in part on more accurate grading of tumors at diagnosis by our pathology colleagues.”
Dr. Thompson will moderate the 30-minute presentation, which will begin at 4:15 pm in Room W375e at McCormick Place West. The panel includes seven prostate cancer experts across five specialties, including pathology, radiology, radiation oncology, medical oncology and urology.
The initial management choices for high risk prostate cancer are primary surgery, radiation plus hormones and emerging data on the use of systemic therapies. High risk patients are at greater risk of recurrence regardless of initial therapy.
A. Karim Kader, MD
PLENARY: PRIME TIMETumor Board: Bladder Cancer
Moderator: A. Karim Kader, MD
10:20–10:50 am FridayRoom W375e, McCormick Place West
MAY 3–6
2019c h i c a g oMAY 3–6
2019c h i c a g o MAY 3–6
2019c h i c a g o
Ian Thompson, Jr., MD
PROSTATE CANCER continued on page 11
PLENARY: PRIME TIMETumor Board: Prostate Cancer
Moderator: Ian Thompson, Jr., MD
4:15–4:45 pm FridayRoom W375e, McCormick Place West
MAY 3–6
2019c h i c a g oMAY 3–6
2019c h i c a g o MAY 3–6
2019c h i c a g o
View a sample of last year’s newspaper
DEADLINESApril 3 Ad space/paymentApril 10 Ad materials due
QUANTITYIssue One 5,000 copiesIssue Two 5,000 copiesIssue Three 5,000 copies
PUBLICATION DATESIssue One (Friday) May 15 Issue Two (Saturday) May 16Issue Three (Sunday/Monday) May 17/18
DISTRIBUTIONAll issues will be distributed at the convention center via handout personnel and newspaper racks.
The Official Onsite Meeting Newspaper
Premium Positions
Back Cover . . . . . . . . . . .$22,600See full-page specs on opposite page
Inside Front Cover . . . . .$20,200See full-page specs on opposite page
Inside Back Cover . . . . .$18,385See full-page specs on opposite page
Exhibit Hall Map . . . . . . $21,990Dimensions: To be confirmed Includes a banner ad and one full-page, 4/color ad
Bellyband . . . . .$15,860 per dayDimensions: 26” x 2 ½” Advertiser supplies printed bands
Front Page Banner . . . .$22,900Dimensions: 10 ¼” x 2” Includes one full-page, 4/color ad to be placed run-of-book
Inserts . . . . . .$15,400 per issueDimensions: 10” x 7” maximum
2
3
FULL-PAGE10 ¼” x 14”
$16,200
$12,900
JUNIOR PAGE7 ½” x 10”
$14,150
$11,200
NEWSPAPER ADVERTISING RATES & SPECIFICATIONS
QUARTER- PAGE
5” x 7”
$6,390
$5,100
$5,920 | $3,700
PRODUCT/SERVICE SHOWCASE2 ³⁄8” x 3 ¼”
Newspaper Racks Stand out across the convention center when you support the AUA Daily
News distribution racks. This exclusive opportunity includes brand or corporate
messaging on the side and kick panels of five newspaper distribution racks, as
well as one full-page, 4/color ad in all issues of the AUA Daily News.
DEADLINESApril 3 Ad space/paymentApril 10 Ad materials due
ADVERTISING RATE$26,000
MATERIAL SPECIFICATIONSTo be provided upon space commitment.
The Official Onsite Meeting Newspaper
Sponsorship includes a full-page, 4/color ad in each issue of the AUA Daily News!
• Rates include placement in all three issues.
• Ads changing out will be subject to a 10 percent change-out fee.
• Single-issue rates are available. Call for pricing.
• Prescribing Information discounts apply to Prescribing Information pages only.
HALF-PAGEVERTICAL5” x 14”
$11,500
$8,400HALF-PAGE HORIZONTAL
10 ¼” x 7”
$11,500 | $8,400
EIGHTH-PAGE
5” x 3 ½”
$615 | N/A
50% off B/W rates for ads requiring multiple pages of PI!
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
Digital Marketing
AUADailyNews.orgMake your impressions count and get measurable results with targeted
digital advertising on the go-to site for 24/7 meeting news and
information. AUADailyNews.org will be updated frequently with fresh
content before, during, and after the meeting, keeping AUA members
and AUA2020 attendees abreast of the latest meeting news.
AUADailyNews.org VisibilityAUADailyNews .org will be promoted through the following customized marketing initiatives,
designed to increase impressions and maximize ROI:
Association-delivered emails before, during, and after the annual meeting
2019 AUADAILYNEWS .ORG
METRICS
23,033 Users
40,888 Pageviews
29,041 Sessions
Dashboard button on the AUA2020 mobile event app
Daily news alerts in the AUA2020 mobile app signaling new content
Daily social media posts
Event and association website links and
call-to-action graphics
Promotional ads in each issue of the
AUA Daily News
DEADLINESMarch 20 Ad space/paymentMarch 27 Ad materials due
CAMPAIGN PERIODAds will be posted upon first traffic driver deployment (approximately April 16) and will run for approximately 45 days after the deployment of the final traffic driver (approximately July 13), unless otherwise specified by the advertising company.
Call-to-action graphic on NetNews eNewsletter
4
50% Increase in Pageviews
43% Increase in Sessions
36% Increase in Users
5
SPECIAL NOTES• Ads changing out will be subject to
10 percent change-out fee.
• See page 15 for information on TriStar’s policy regarding third-party ad tag restrictions.
View AUADailyNews.org
Contact your TriStar Event Media Strategist for Ad Specs
Post 1 Title
Post 2 Title
Post 3 Title
BANNER AD
LEADERBOARD
DOCKED BOTTOM BANNER
TOP HALF-PAGE
SPONSORED POST BY {COMPANY NAME}
Advertorial
Post 4 Title
Post 5 Title
Post 6 Title
Post 7 Title
Post 8 Title
BANNER AD
BOTTOM HALF-PAGE
MEDIUMRECTANGLE
SIDEBAR VIDEO
X
SPONSORED POST BY {COMPANY NAME}
Advertorial
Post 9 Title
Post 10 Title
AD FORMAT RATE
Leaderboard $5,300 per leaderboard
Docked Bottom Banner $4,800
Banner Ad $4,950 per banner ad
Half-page Ad$3,800 per top ad$2,500 per bottom ad
Medium Rectangle $1,100 per ad
Sidebar Video $3,900
Advertorial $5,300 per advertorial
Video Upgrade $2,500 Image Gallery Upgrade $1,800
YOUR AD
HERE
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
AUA Daily News Email Advertising Designed to provide broad exposure and maximum ROI, association-delivered
emails featuring meeting news and highlights are a great way to reach
members and attendees before, during, and after AUA2020! Promote your
meeting activities with a banner ad on eleven emails, each one distributed
to more than 25,000 AUA members and meeting attendees.
POSITION RATE
Email Banner A $12,500
Email Banner B $11,100
Email Banner C $9,600
Email Banner D $8,100
Email Banner E $6,600
DEADLINESMarch 20 Ad space/paymentMarch 27 Ad materials due
SPECIAL NOTES• Rates include ads visible on 11 emails.
• Ads changing out will be subject to a 10 percent change-out fee.
• Email distribution dates are approximate. Advertisers will be notified should changes occur.
2019 AUA DAILY
NEWS EMAIL METRICS
AVERAGE OPEN RATE
26%
Digital Marketing
7 email distributions DURING AUA 2020
AUDIENCEApproximately 20,200 AUA members and 5,500 non-member attendees
DISTRIBUTION DATESPre-meeting EmailsEmail 1 . . . . . . . . . . . . . . . . . . . . April 16Email 2 . . . . . . . . . . . . . . . . . . . . April 30Email 3 . . . . . . . . . . . . . . . . . . . . May 11
AUA2020 EmailsEmail 4 & 5 . . . . . . . . . . . . . . . . . May 15Email 6 & 7 . . . . . . . . . . . . . . . . . May 16Email 8 & 9 . . . . . . . . . . . . . . . . . May 17Email 10 . . . . . . . . . . . . . . . . . . . May 18
Post-meeting EmailsEmail 11 . . . . . . . . . . . . . . . . . . . May 28
Boost your digital ad buy and Increase Impressions
6
#1traffic driver to
AUADailyNews.org
7
DESKTOP VIEW MOBILE VIEWFor illustration purposes only
EMAIL BANNER A
View this in a browser if you are having trouble viewing this email.
If you are no longer interested in receiving these emails, you can unsubscribe instantly.
Post Title
EMAIL BANNER B
Post Title
Post Title
EMAIL BANNER C
Post Title
EMAIL BANNER D
Post Title
EMAIL BANNER E
ew this in a browser if you are having trouble viewing this email
EMAIL BANNER A
Post Title
If you are no longer interested in receiving these emails, you can unsubscribe instantly
EMAIL BANNER B
EMAIL BANNER C
EMAIL BANNER D
Post Title
Post Title
Post Title
Post Title
EMAIL BANNER E
2020MAY 15-18 washington, dc
2020MAY 15-18 washington, dc
11 emails sent before, during, and after AUA2020
VIEW A 2019 EMAIL
HERE
Boost your digital ad buy and Increase Impressions with ads on both email & AUADailyNews.org
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
Digital Marketing
RetargetingExpand your brand recognition and increase your
customer conversions with retargeting! Proven to
maximize ROI, retargeting is designed to attract users to your
product or brand and drive traffic to your web properties.
Target your desired audience FROM THE OFFICAL MEETING NEWS WEBSITE, AUADAILYNEWS.ORG, AND THE AUA2020.ORG EVENT WEBSITE
ADVERTISING RATE$15,000 per 50,000 impressions
REACH
70,000+ COOKIED USERS!
SPECIAL NOTES• Retargeting includes
audiences from both AUADailyNews.org and AUA2020.org.
• See page 14 for special notes and considerations.
Visitor AUADailyNews.org or AUA2020.org
Visitor leaves Your ad on other site
Your website
9
Stand Out Opportunities
Attendees can’t miss your message with a custom,
eye-catching Post-It® Note placed on their hotel
room door each morning!
Custom Post-It® NotesNew!
DEADLINESApril 3 Ad space/paymentApril 10 Ad materials due
DISTRIBUTION METHODPost-It® Notes will be placed on the outside of attendees’ hotel room doors at participating hotels in the morning.
QUANTITIESCall for details.
AVAILABLE DISTRIBUTION DATESMay 16, 17, 18
ADVERTISING RATESCall for pricing.
DIMENSIONSTrim: 8” x 5 ¹³⁄16”Live: 7 5⁄8” x 5 7⁄16”Bleed: 8 ¼” x 6 ¼”
SPECIAL NOTESSee page 14
Make your message Stick!
Stand Out Opportunities
Hotel Room DropThis high-profile opportunity offers elite exposure for your brand,
products, or services. Limited to one company per night, your
promotional item will be delivered to attendees’ hotel room doors.
DEADLINESApril 17 Ad space/prototype/paymentMay 5 Finished product samples due to TriStar (quantity 20)May 14 Finished products due at hotels
AVAILABLE DISTRIBUTION DATESMay 15, 16, and 17
DISTRIBUTION METHODDelivered to attendees’ hotel room doors in the evening
QUANTITIESCall for details.
ADVERTISING RATESCall for pricing.
PROTOTYPE SUBMISSIONEmail PDF prototype to Maria Berry;[email protected]
SPECIAL NOTESSee page 14 for details
Exclusive Exposure!
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Hotel Room Drop
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
Doctor’s BagWith special delivery to attendees’ hotel room
doors, the Doctor’s Bag offers great visibility
for your promotional handouts, product
announcements, booth, and event invitations.
INSERT
PREMIUM ADVERTISER:
Your Booth Number, Logo,
and Pocket Insert Here
DEADLINESApril 3 Ad space/prototype/paymentApril 10 Ad materials due
DISTRIBUTION METHOD AND DATEDelivered door-to-door at key AUA hotel blocks on the morning of May 15, 16, or 17
ADVERTISING RATESCall for pricing.
PROTOTYPE SUBMISSIONEmail PDF prototype to Maria Berry;[email protected]
SPECIAL NOTESSee page 14 for details
QUANTITIESCall for details.
For added exposure, take advantage of this exclusive opportunity to brand the outside of the official AUA2020 Doctor’s Bag. The participating advertiser receives a clear, plastic 7” x 5” pocket on the outside of the bag to place one insert, along with the sponsor’s name/logo/booth recognition printed above the pocket. AUA will brand the opposite side of the bag.
Premium Advertising on the outside of the Doctor’s Bag
DEADLINESFebruary 14 Space commitmentFebruary 21 Logo artwork due
ADVERTISING DIMENSIONS• Window pocket insert cannot exceed 5 ½” x 4”• Logo cannot exceed 9” x 6” (directly above pocket)• The participating sponsor is allowed a maximum of
three colors for graphics, including black ADVERTISING RATECall for pricing.
FOR MORE INFORMATION, CONTACT BRENNAH TATE, EVENT MEDIA STRATEGIST, AT 913.491.4200 OR [email protected].
Hotel Lobby BrandingReach attendees returning to their hotels with a
variety of opportunities available in the headquarters
hotel lobbies and other high peak properties. New!
12
Call your TriStar Event Media Strategist for details!
DISPLAY DATESMay 15–18, 2020
PARTICIPATING HOTEL PROPERTIES MAY INCLUDEMarriott Marquis Washington D.C. (HQ)Renaissance Washington D.C. Downtown Hotel (HQ)Grand Hyatt Washington
Opportunities may include
ESCALATOR SIGNAGE
DOOR CLINGS
FLOOR CLINGS
ELEVATOR CLINGS
COLUMN WRAPS
BAR BRANDING
GOBO
More information coming soon!
Stand Out Opportunities
13
Extend Your Reach!
Out-of-Home MarketingHigh-impact marketing tactics take your message beyond the
convention center for next-level visibility. Opportunities include mobile
billboards, pedicabs, wrapped minivans, airport advertising, and more!
New!
OPPORTUNITY QUANTITY DURATION ADVERTISING RATE
SPACE DEADLINE
AD MATERIALS DEADLINE
Dulles International Airport Digital Baggage Claim
24 screens 2-4 weeks Call for pricing. April 10 April 17
Reagan Washington National Airport Digital Baggage Claim
12 screens 2-4 weeks Call for pricing. April 10 April 17
Bike Racks 12 2 weeks $33,250 April 3 April 10
Transit Shelters 25 2-4 weeks Call for pricing. April 3 April 10
Pedicabs 53 days/ 8 hours per day
$55,300 March 27 April 3
Mobile Billboards – Dig-ital
1 3-5 days Call for pricing. April 17 April 24
Mobile Billboards – Static 1 3-5 days Call for pricing. March 27 April 3
Wrapped Minivans 1 3-5 days Call for pricing. April 10 April 17
IMPORTANT INFORMATION• TriStar is the exclusive partner through which AUA2020 exhibitors are allowed to book
out-of-home tactics without risk of penalty by AUA.
• Opportunities available may not be exclusive and require pre-payment.
• Out-of-home opportunities are subject to availability at time of reservation.
• Out-of-home marketing is subject to the terms and conditions set forth by AUA2020.
• All out-of-home marketing is subject to AUA approval.
DOCTOR’S BAG1. All inserts must be submitted to TriStar
for final approval by the AUA regardless of prior approval for other promotional opportunities at the meeting.
2. TriStar will notify sponsor of approval. If changes are necessary, a copy of the corrected insert must be resubmitted and TriStar will notify sponsors of final approval.
3. TriStar will supply a shipping label for the advertiser to complete and place on the outside of each box that is shipped.
4. Do not ship bag inserts to the TriStar office. The advertiser will be responsible for all costs incurred to ship to the insertion fulfillment house.
5. A minimum of four pieces must be reserved per day for bag delivery to occur.
6. Insert specifications: maximum dimensions are 8 ½” x 11”; maximum weight is 4 ounces.
7. Price based on an average-sized insert. Insertion fee is subject to change at publisher’s discretion.
8. Due to weight and bulk of magazines, newspapers and other publications, distribution may not be permitted in the bag.
9. Due to stringent hotel labor policies, TriStar is not held liable for a hotel’s failure to deliver to rooms in the designated hotel room block. There will be no discounts or refunds given.
HOTEL MARKETING1. Participant is allowed one piece per
opportunity.
2. All advertisements and featured products are subject to AUA approval.
3. Fees are subject to change pending advertiser’s selection of collateral.
4. Company to supply all advertising material where noted.
5. All shipments must be sent directly to hotels. TriStar will supply a shipping label for the advertiser to complete and place on the outside of each box that is shipped. Quantities may vary due to hotel policies and staff availability.
6. Distribution provided at select hotels only.
7. Due to stringent hotel labor policies, TriStar is not held liable for a hotel’s failure to distribute at guest check-in or deliver to rooms in the designated hotel room block. There will be no discounts or refunds given.
GENERAL NOTES1. AUA reserves the right to update the rate
card based on project developments.
2. All advertisements are subject to approval by the AUA.
3. Circulation is based on projected attendance and hotel room blocks at the time of ratecard creation. Should hotel peak quantities surpass the quantity listed on the rate card, the overage will not be included in the final distribution.
4. The advertiser is responsible for sending the correct number of pieces. TriStar will not be held responsible for shortages due to an incorrect number of pieces being received.
5. The advertiser and/or its agency (representative) assumes liability for all advertising content published by TriStar Publishing. The advertiser and/or its agency (representative) grants TriStar Publishing the rights and license to use, reproduce, transmit and distribute all creative material supplied by or on behalf of the advertiser.
6. Companies selecting retargeting services must comply with all applicable laws, regulations, and Google policies. Creatives will be reviewed for compliance of these requirements. Ads that include sensitive content may be manually reviewed before they can serve. Google reserves the right to reject or block submitted content at any time. Google allows pharmaceutical manufacturers to advertise in select countries only. TriStar recognizes the policies established by Google to maintain a safe and positive experience for users.
7. Email circulation includes both domestic and international recipients. For specific targeting opportunities, inquire with your Event Media Strategist.
8. Digital ad units are considered sponsorship advertising. The analytics presented are based on the prior year and may vary annually. There are no CPM guarantees provided due to the nature of target audience access.
FINANCIAL CONSIDERATIONS | TERMS AND CONDITIONS1. All signed agreements are firm. No
cancellations accepted.
2. The advertiser and/or agency (representative), if a third party is used, shall be jointly and severally liable for all monies due and payable to TriStar Publishing.
3. No agency commission or cash discounts permitted. Rate card prices are NET.
4. Full payment is due upon space reservation and/or agreement signature for all convention center sponsorships, out-of-home opportunities and hotel tactics, without exception.
5. Full payment is due from the responsible party no later than 30 days after receiving tear sheets or proof of advertisement when applicable.
6. Additional fees may be incurred for non-compliance with the shipping instructions or failure to fully complete shipping label provided.
7. A minimum $650 late fee will be charged for materials received after the specified due date. Digital assets received after the extended material deadline may not be included in all scheduled traffic drivers. Inclusion is contingent on the types of creatives, complexity of setup, association approval, etc.
8. Digital ads requiring reformatting/manipulation by TriStar on the advertiser’s behalf will incur a minimum fee of $500, with final cost to be determined by the scope of work.
9. TriStar will be diligent in providing the highest quality products and services. TriStar will not provide any refunds or discounts on advertisements due to issues beyond the publisher’s control.
10. Due to stringent hotel labor policies, TriStar is not held liable for a hotel’s failure to deliver to rooms in the designated hotel room block. There will be no discounts or refunds given.
11. All invoices are payable in USD and may be paid via check, ACH, credit card or wire transfer. Payments made by credit card will have an additional fee of 3 percent added to the total purchase price. Wire transfers will be subject to a $40 processing fee. These fees cannot be waived.
12. Invoices that have not been paid within 45 days are deemed past due and may accrue a 3 percent late fee.
13. TrIStar reserves the right to contact the agency/representative’s client and association for all outstanding balances if the agency’s account is delinquent. However, no action on the part of TriStar Publishing shall relieve the agency of its liability for outstanding amounts due.
14. TriStar reserves the right to prohibit future advertising if an account is past due 90 days.
15. TriStar reserves the right to cancel any publication or service in the event of revenue shortfalls. TriStar shall refund monies paid for participation in the publications or service. TriStar is not obligated to offer or replace the canceled publication or service.
Special Notes
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Reserve your space today!FOR RESERVATIONS, CONTACT:
NAN BLUNKEvent Media [email protected]
BRENNAH TATEEvent Media [email protected]
HILARY BAIREvent Media [email protected]
FOR QUESTIONS RELATED TO AD MATERIALS,
CONTACT:
MARIA [email protected]
SEND ADVERTISING PAYMENTS TOAccounts Payable
TriStar Publishing, Inc.7285 W. 132nd Street
Suite 300Overland Park, KS 66213
PAYMENT OPTIONSPayments may be made via
check, ACH, wire transfer, or credit card. Payments made by credit card will have an additional fee of 3 percent added to the total purchase price. Wire transfers will be
subject to a $40 processing fee. These fees cannot be waived.
File submission specificationsACCEPTABLE FILE FORMATS• Adobe InDesign • Fonts: Adobe Type 1 or outlined• Images: at least 300 dpi at the desired print size• Adobe Illustrator (fonts outlined) and Adobe
Photoshop (flattened image)• Press/print ready PDF (PDF/X compliant)• All colors must be CMYK
COLOR PROOFSColor proofs are necessary for checking color and content at press time. Without a color proof, the publisher cannot be held responsible for the out-come of the color on press.
UNACCEPTABLE PROGRAMS• Corel Draw• Microsoft Publisher• Microsoft Word and Microsoft PowerPoint
Deviation from these guidelines may require additional time and costs, and/or sacrifice reproduction predictability. Publisher cannot be held responsible for problems on press caused by improperly distilled PDF files.
T: 913-491-4200
F: 913-491-4202
THIRD PARTY AD TAGSChanging of CreativesCreative changes during the campaign period are not allowed without permission and approval from TriStar and the Association. Non-compliance will result in ads being removed. There will be no financial reimbursement for the campaign period not fulfilled. Approved creative changes may be subject to a change-out fee.
Personally-Identifiable Information (PII) CollectionNo advertising shall include any pixels, tags, or any other type of information collection software code (i.e. any such pixel, tag, code or device commonly referred to as a “Pixel”), nor place any beacons, cookies or other information collection devices on the browsers of users. Specifically, advertisers may not use such pixel to collect any PII with respect to any user of the site referenced in this rate card. Advertiser will not link any non-PII that is collected to any PII that it may have from any other source. Advertiser will not update any existing profile or create any profile in its database based on any data collected from sites affiliated with the Association referenced in this rate card, or any information derived from the information in the referring URL.
Internal Redirect TagsGoogle Ad Manager compatible internal redirect tags are required when submitting third-party ad tags. This applies to website ads only.
SUBMITTING FILES (DIGITAL AND PRINT)Contact your TriStar representative for login information and upload instructions.
MELANIE HOLTEvent Media [email protected]