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7/21/2019 Advertising Sales Promotion
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SRI VENKATESWARA UNIVERSITY – TIRUPATI
CHITTOOR DISTRICT
ANDHRA PRADESH
REVISED SYLLABUS 2015-2016
B.COM. (CBCS) DEREE SEMESTER SCHEME
DEPARTMENT O! COMMERCE
B.Com (ADVERTISING, SALES PROMOTION AND
MANAGEMENT) COURSE STRUCTURESemester Part Sube!t "rs. Cre#$ts IA ES
SEMESTER I PART II
Financial of Accounting 6 6 25 75
Business Organization 6 6 25 75
Advertising - I 6 6 25 75
SEMESTER II PART II
Financial Accounting 6 6 25 75
Business Economics 6 6 25 75
Advertising - II 6 6 25 75
7/21/2019 Advertising Sales Promotion
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SEMESTER III PART II
Advanced Accounting – I 6 6 25 75
Business Statistics – I 6 6 25 75
Advertising – E-
Commerce - I6 6 25 75
SEMESTER IV PART II
Advanced Accounting - II 6 6 25 75
Business Statistics – II 6 6 25 75
Advertising – E-
Commerce - II4 4 25 75
Lab -1 3 2 25 75
SEMESTER V PART II
Cororate Accounting – I 5 5 25 75
!rinciles of Costing 5 5 25 75
Business La" 5 5 25 75
Auditing 5 5 25 75
#ar$eting
Communication - I 5 5 25 75
!ersonal Selling and
Sales #anagement – I 5 5 25 75
SEMESTER VI PART II
Cororate Accounting – II 5 5 25 75
#et%ods of Costing 5 5 25 75
Commercial &eogra%' 5 5 25 75
Ban$ing 5 5 25 75
#ar$eting
Communication - II 5 5 25 75
!ersonal Selling and
Sales #anagement – II 5 5 25 75
B.Com (ADVERTISING, SALES PROMOTION AND
MANAGEMENT) COURSE STRUCTURE