advocate2vaccinate - the social press kit · 2017. 3. 7. · 5 points: social media, letters,...

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Page 1: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points
Page 2: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

Advocate2Vaccinate

• A2V is a national call to action throughout month of

April leading up to World Immunization Week, April

24th – 30th

• Why? To build support for global immunization

funding in Congress and in your community!

• Why now? Spring is when policymakers are making

decisions about how to spend our tax dollars

Page 3: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

Advocate2Vaccinate

• Complete advocacy actions (all of the tools

you need are on the Champion Community)

• Earn points and recognition

• Keep track of your impact (and see what

other Champions are doing) through

reporting on the Champion Community

Page 4: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points
Page 5: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

20 Points: In-Person Meeting with member of

Congress or Staff Member

• Most effective way to advocate to your

Member and/or their staff

• Sample Scheduler Request in toolkit

• Make a goal to meet with all three of your

members during the month of April!

Page 6: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

10 Points: Phone Calls to

Congressional Offices

• Calls to set up a meeting or thank

staff members should go to your

member of Congress’ in-district office

• Calls to register an opinion should go

to your member of Congress’ DC

office

• Talking points and/or scripts in toolkit

• National Call-In Day: April 28th

Page 7: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

10 Points: LTE Submission

• Submit a Letter to the Editor or Op-Ed to

be published using our LTE tool

• LTE tool and directions will be sent out

over email in April

• Bonus: 10 points if your submission is

published!

• Published media placements may be

featured on Shot@Life website

Page 8: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

10 Points: Host An Event

• Host an event in your community during

the month of April

• Phone bank (advocacy or fundraising)

• Community fundraising partnerships

(EX: 10% of sales at restaurant go to

Shot@Life)

• Group champion training at home or

coffee shop

Page 9: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

10 Points: Recruit a New Champion

• Think of a friend, colleague, or neighbor who would be

interested in Shot@Life’s mission!

• Invite them to attend a webinar training

• The next live champion training webinar will be on

Tuesday, March 14th at 8:00 p.m. EST

• Training video is also available in Champion Community

– just share the link with them and ask them to make a

profile!

• Let us know that they were recruited by you!

Page 10: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

5 Points: Social Media, Letters, Emails

• Emails/Letters to your Congressional offices

• Shot@Life has talking points and can give guidance on

letters/emails to all three of your Congressional offices

• If you receive a response from the office, please forward

it to the Shot@Life team

• Social media interactions with Members of Congress

• Tweeting at your members of Congress about

immunizations

• Thanking your member of Congress or staff for a meeting

or phone call

Page 11: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

Questions?

Email us at

[email protected]

Page 12: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

A2V Brainstorming Groups –Americas

• PA / NJ = Pam Margolis

• MI / KY / OH = Sarah Ristau & Dennis Ogbe

• NC / SC / VA / WV = Ilina Ewen & Yolanda

Gordon

• KS / MN / MO / OK / TX = Felisa Hilbert

• AZ / CO / UT = Lori Harding

• CA / NV = Jessica Huang

Page 13: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

A2V Brainstorming Groups – Oklahoma

• ME / RI / NH / MD / DC / DE = Elizabeth

Atalay and Lisa Davis

• AR / TN = Diane Glasgow

• IA = Emilee Gibson

• IL = Shannan Younger

• NY = Melody Butler

Page 14: Advocate2Vaccinate - The Social Press Kit · 2017. 3. 7. · 5 Points: Social Media, Letters, Emails •Emails/Letters to your Congressional offices •Shot@Life has talking points

A2V Brainstorming Groups - EU

• ID / OR / WA = Rebecca Maxie

• GA = Paula Kiger

• FL = Nicolette Springer & Nicole Morgan