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AFRICAN COFFEE SECTOR addressing national investment agendas on a continental scale Cote d’Ivoire Case Study 1 SEPTEMBER 16 AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE Sector study conducted by Agri-Logic and Valued Chain by assignment of the Global Coffee Platform Contact: [email protected]

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Page 1: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

AFRICAN COFFEE SECTORaddressing national investment agendas on a continental scale

Cote d’Ivoire Case Study

1

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sector study conducted by Agri-Logic and Valued Chain by assignment of the Global Coffee PlatformContact: [email protected]

Page 2: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

CHALLENGE:

• Currently Africa only supplies 10% of global

coffee volumes, while coffee was first

discovered in Ethiopia.

• In most African origins, yields are low, quality

is inconsistent, and supply chains are

inefficient.

OPPORTUNITIES:

• Buyers value certain coffees from Africa for

their quality, and there is a potential to

increase volumes to meet growing demand.

• Coffee may contribute to sustainable

development in Africa’s rural areas.

2

INTRODUCING NATIONAL COFFEE INVESTMENT AGENDAS FOR AFRICA

INVESTMENT AGENDAS:

• Greater understanding of challenges and

opportunities in mainstreaming sustainable

coffee production.

• Insight into required funding, return on

investment, and possible public and private

contributions.

• Insight into impact of investment based on

quantitative research and stakeholder

consultation. Benchmarks and analysis are

based on 2015 data.

• Full reports available on the GCP website for

Angola, Burundi, Cameroon, Côte d’Ivoire,

Ethiopia, Kenya, Rwanda, Tanzania and

Uganda.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 3: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Executive summary

• Positioning of coffee from origin

• Production areas in origin

• Supply & demand trend and

• Market interest in sustainability

• Value chain structure

• Farm level production systems

• Supply chain efficiency

• Differential competitiveness

3

CONTENT OF THIS REPORT

• Cost of production

• Current farmer business case

• Production and price effects of investments

• Impact, cost and return per intervention

• Effect on farmer business case

• National sector business case

• Proposed public and private contributions

• Conclusion

Page 4: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

INVESTMENT OPPORTUNITIES ANALYSIS

• The following slides describe the required investment (cost) and expected returns (revenue), as well

as the expected impact on price, volume, quality and livelihoods.

• Investments are analysed on a sector level: total increased revenue in relation to total additional cost.

On a sector level, all of these opportunities present a positive return on investment.

• Cost and benefits may not be attributed to the same actor in the value chain (e.g. government and

buyers pay for farmer training, while the farmer gains most of the additional revenue from yield

increase).

• Also, specific interventions may not lead to additional value creation, but to a redistribution of value

within the chain (e.g. farmer grouping can lead to higher farm gate price, while export price and GDP

contribution is not affected).

• Investment contributions are indicative based on stakeholder input. Investments and conditions to be

negotiated within national public private platforms taking into account amongst others international

competitiveness, governance, transparency and accountability assurance.

4

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 5: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

INVESTMENT AGENDA COTE D’IVOIRECOFFEE SECTOR – EXECUTIVE SUMMARY• Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to <100,000MT

currently. This is paired with a constant volume growth in cocoa, in times of low coffee prices other

crops receive more priority.

• Cote d’Ivoire has an estimated 100,000-150,000 coffee farmers. Cost of production is high,

specifically labour and supply chain cost. Coffee farms are generally not well maintained. To

enable additional investment in inputs and rejuvenation, supply chain efficiency needs to be

addressed. Differentials are average to low, and expected to decrease if volume increases.

• Farm sizes are medium to large, on average 2.5 ha but with low productivity. Paired with a cocoa

farm, household incomes hover around the poverty line.

• Whereas individual farmers are smallholders, aggregation is relatively large, with several

cooperatives and local buyers (pisteurs/traitants) who have set up strong networks and are often

willing to invest in quality and volumes. The bulk of Cote d’Ivoire exports go to markets that show

a low willingness to invest in sustainability. Two large international buyers active in the local

market invest in verification and quality.

5

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 6: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• There is significant potential to increase the coffee sector value in Cote d’Ivoire through selective

investment in farmer training, farm rejuvenation, use of inputs, and in-country processing. Over a

period of 10 years a cumulative investment of ~184 million USD can create ~1 billion in

additional value over the same 10 year period at today’s coffee and input prices.

• Volumes could double. This requires large-scale investment in a combination of farmer training,

rejuvenating the tree stock and facilitating access to inputs.

• Much of the added value created through such investments flows into the rural economy.

• Income from coffee and other crops combined is sufficient to push farming households above the poverty line. Cote d’Ivoire can as such become an example of how smallholder farming can work.

• Grants are however needed to fill the funding gap. Investing in coffee in Cote d’Ivoire is less commercially driven, but can have significant impact and develop a replicable model for smallholder farming.

6

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

INVESTMENT AGENDA COTE D’IVOIRECOFFEE SECTOR – EXECUTIVE SUMMARY

Page 7: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

COTE D’IVOIRECoffee to increase and diversify income of farmer, private sector and government

7

SEPTEMBER 16AFRICAN COFFEE SECTOR: addressing national investment agendas on a continental scale

Page 8: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

POSITIONING OF COTE D’IVOIRE

Item Value

Total volume (3 year average) 96,500 MT

% of global production 0,94%

% Arabica – Robusta 100% Robusta

% natural – semi-washed – fully washed 100% natural

Compound Annual Growth Rate of coffee production (2000-2015)

-8,4%

Main export markets Algeria, South Europe, Vietnam

Market segments Instant coffee and espresso blends

GDP 72.2 billion USD

GDP – agriculture 7.7 billion USD

GDP – coffee 0.14 billion USD (green coffee)

8

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 9: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

9

COFFEE PRODUCTION AREAS BY DISTRICT AND SUPPLY LEVELS

• Coffee production in the South of Cote d’Ivoire,

with hubs in the East and West.

• Around Man (East) there are some farmers

specialized in coffee.

• Coffee plantations have been largely abandoned.

In most areas, coffee is a secondary product for

farmers. Production areas compete with cocoa,

cashew and (previously) rubber.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: CCC (BCC) map, interviews, AL and VC analysis

Page 10: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• The “coffee-crisis” reduced supply significantly as farmers neglected coffee. Currently, coffee prices are perceived as too low in comparison to cocoa and cashew which grow in the same areas.

• Private sector shows little interest in coffee, following the regulated pricing and controls that are considered too much effort in relation to smaller volumes. There are two large buyers active in coffee, and several cocoa cooperatives and traders doing some coffee on the side. Cleaning and grading facilities are currently degraded.

• Domestic roasting is relevant, mainly by one large factory who locally roasts coffee for export to the West-African region, and a few small roasters for local consumption.

• Strong ambition from Conseil Café Cacao to relaunch coffee production and exports, with focus on replanting.

10

COTE D’IVOIRE PRODUCTION HAS WITNESSED A STRONG DECLINE

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: USDA, interviews, AL and VC analysis

0

50

100

150

200

250

300

350

400

2000 2002 2004 2006 2008 2010 2012 2014

Vo

lum

e (

'00

0 M

t)

Production, exports and consumption (Mt)

Production Exports Domestic consumption

Page 11: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

11

AFRICA LAGGING IN SHARE OF CERTIFIED SUSTAINABLE SUPPLY

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

2000 2002 2004 2006 2008 2010 2012 2014

Vo

lum

e (

'00

0 b

ag

s o

f 6

0k

g)

Year

Global supply (‘000 bags)

Volume certified Volume conventional

Total volume

Sources: USDA, CTA, AL and VC analysis

0% 20% 40% 60% 80%

Africa

Latin america

Asia

Share of total supply and certified supply

Share of certified and verified supply Share of global supply

Page 12: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

12

VERIFICATION USED IN SUPPLY CHAINS, NO MARKET DEMAND FOR CERTIFICATION

• 4C verification is taking place in the supply chains of two major international actors, one roaster and one trader.

• Collectively these two companies had 36,732 Mt of 4C verified coffee supply in 2015. The other standards, UTZ certified, Fairtrade and Rainforest Alliance do not have any coffee certified in the country.

• 4C sales data are proprietary at a country level, hence we do not know the volume sold as 4C verified.

• The regulated pricing in Cote d’Ivoire allows for payment of premiums under certain conditions. These premiums are the only form of price competition that is allowed.

• In this regulated market, premiums are generally paid for verified coffee and are a bit higher compared to other origins but also include quality or loyalty payments.

• Some cooperatives and traders that have experience in sustainability in cocoa have tried implementing coffee certification, but don’t complete the process or don’t renew certification due to lack of market demand.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: Industry interviews, AL and VC analysis

Page 13: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

13

LOW MARKET INTEREST IN SUSTAINABILITY,

BUT INVESTMENT IN QUALITY AND LOYALTY

• Main market is Africa (Algeria and domestic consumption). No market interest to invest in sustainability to be expected at this stage.

• Supply chain investments are possibly driven by quality and loyalty and not sustainable production. This is already visible with two large buyers investing in their own supply base.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: , VC and AL analysis

0%

19%

81%

Cote d'Ivoire exports (% of total) and market interest to invest in

sustainability in destinations

Export to countries with high interest/investment insustainability (USA, UK, Switzerland, Germany,Netherlands)Export to countries with medium interest/investment insustainability (France, Belgium, Italy, Spain, Scandinavia)

Export to countries with low/no interest/investment insustainability (other markets)

Page 14: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

14

REGULATED EXPORTS WITH VALUE CHAIN STRONGLY INTERLINKED WITH COCOA

• 3500 cooperatives generally trade in both cocoa

and coffee. Around 50% of farmers are member

of a cooperative (estimates range from 20-70%).

Remaining volume is bought by local traders. In

practice, local traders and cooperatives have

similar farmer networks, and access to market is

not significantly affected by either channel.

• One locally based factory roasting (mainly instant)

coffee for export in the region, with significant

addition to GDP.

• Farm gate and export prices are regulated by CCC

are almost constant. With some room to pay

premiums for sustainability, quality or loyalty.

Farmers sell as cherry or green coffee, with hulling

being contracted in the village or done by a

cooperative or trader. If farmer delivers cherry they

will get a lower (fixed) price.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: CCC, , interviews, AL and VC analysis

Farmers -Cooperatives - Exporters

- Export market

Farmers -Cooperative

s - Local roasters -

Export market

Farmers -Traders -

Exporters -Export market

0.0 0.2 0.4 0.6 0.8 1.0

0

1000

2000

3000

4000

5000

6000

7000

8000

Fa

rm g

ate

pri

ce,

Au

ctio

n p

rice

an

d M

ark

et

pri

ce (

US

D/M

t )

Share of supply in value chain segment

Value chain structure Cote d'Ivoire Robusta 2015

Farm gate price Auction price Market price

Page 15: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

15

COFFEE IS A SECONDARY FARMING ACTIVITY,

AVERAGE FARM SIZE STILL MEDIUM TO HIGH

• No plantations are reported, but smallholders

have larger farms compared to other origins, with

on average 2.5 ha under coffee.

• Furthermore, producers generally also plant other

crops, putting total farm size at >6ha on average.

• Whereas individual farmers are smallholders,

aggregation is relatively large, with several

cooperatives and local buyers (pisteurs/traitants)

who have set up strong networks.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: PNIA, PSD, World Bank, interviews, AL and VC analysis

0% 20% 40% 60% 80% 100%

Nr of farmers

Acreage (ha)

Nr of farmers and acreage distribution

Small farmers( <0.5 ha) Medium farmers (>0.5<3 ha)

Large farmers (>3<10 ha) Very large farmers (>10 ha)

Plantations

Page 16: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

0.00 1.00 2.00 3.00 4.00

Cote d'Ivoire

Cameroon

Uganda

Indonesia

Vietnam

Average productivity (Mt/ha)

Robusta productivity (Mt/ha)

16

PRODUCTIVITY VARIES WIDELY, IS LOW ON

AVERAGE, BUT SHOWS POTENTIAL

• Average yield is estimated at 300-350kg which is

low compared to other major Robusta origins.

• Coffee in Cote d’Ivoire tends to be on monoculture

plots. In periods of low markets, it is simply allowed

to become overgrown, which currently is the case

for a large part of coffee farms.

• Yield varies widely, ranging from less than a bag

per hectare to >1MT/ha.

• Different yields are explained by effort

(abandoned farms), number of trees, tree age

and variety, professionalism and use of inputs.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: USDA, FAO, interviews, AL and VC analysis

Page 17: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

17

FARMGATE PRICE IS AMONG LOWEST OBSERVED, HIGH TAXATION

• The Conseil Café Cacao (CCC) regulates the sector. The mechanism is used for coffee and cocoa. Export prices set at the start of the season based on forward auction, and allocated based on estimated cost (barème).

• Value chain actors are required to follow these fixed prices for the season. Small premiums are allowed to some extent for sustainability, quality or loyalty. Premiums are as such the only existing form of price competition. This is only allowed within limits.

• Supply chain actors can create additional profits by being more cost efficient compared to the barème. This can generally be achieved with economies of scale.

• Farmgate price is among lowest observed, and farmers show little interest in coffee currently.

• Taxes are moderate to high and aim to serve CCC investments in the sector.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: Interviews, TNS, AL and VC analysis

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Coted'Ivoire

Cameroon Uganda Indonesia Vietnam

Value distribution Robusta (% of FOB price)

Farm gate Supply chain costs Export tax/Cess

Page 18: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

18

LOW DIFFERENTIALS IN LINE WITH HIGH

VOLUME ORIGINS

• Cote d’Ivoire and Cameroon are considered

interchangeable by some buyers, and differentials

are in line with bulk volumes from Indonesia and

Vietnam.

• Because of specific flavour preferences from

buyers in mainly Algeria and North Africa there is

a consistent demand and currently scarce supply

keeping differentials on a medium level. It would

be expected that differentials will decrease if

supply is boosted without finding additional

markets.

• Depending on availability, differentials are

ranging between 50-100USD/Mt.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: , USDA, AL and VC analysis

Cote d'Ivoire

Uganda

Indonesia

Vietnam

0.0 0.1 0.2 0.3 0.4 0.5 0.6 0.7

0

50

100

150

200

250

300

Dif

fere

nti

al (

US

D/M

t)

Share of global supply

Robusta differentials (USD/Mt over ICE) and share of supply (%)

Page 19: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

19

FARMING COST ARE LOW, BUT LIKELY TO INCREASE AND VALUE CHAIN IS INEFFICIENT

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

• Production cost are lower compared to increasing cost in Vietnam, but high value chain cost/margins exist which are

not competitive. Labour cost are high. Investment in planting and fertilizer is needed to revive the sector which will

increase cost and may put total cost at par with Vietnam.

• Supply chain cost include some hidden margins as they are included in the barème.

Sources: CCC, interviews, AL and VC analysis

0

200

400

600

800

1,000

1,200

2008 2009 2010 2011 2012 2013 2014 2015

Va

lue

(U

SD

/Mt)

Robusta cost of production (USD/Mt, ex household labour)

Cote d'Ivoire Vietnam

0200400600800

1,0001,200

2008 2015 2008 2015

Cote d'Ivoire Vietnam

Va

lue

(U

SD

/Mt)

Robusta cost breakdown (USD/Mt)

Robusta trade export cost

Robusta export processing cost

Robusta farm processing cost

Robusta labor cost

Robusta planting cost

Robusta fertiliser cost

Page 20: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

3%

97%

Farmers' access to credit

Share of farmers LBA loan

Share of farmers bank loan

Share of farmers exporter loan

Share of farmers cooperative loan

No access to credit

20

LITTLE CREDIT PROVIDED IN COFFEE, BUT FARMERS HAVE COCOA PRE-FINANCE

• Almost no formal access to credit targeted at coffee, however, farmers are commonly also producing cocoa and will have access to credit for cocoa via the cooperative (usually provided by their buyer/exporter).

• Following a competitive cocoa market where price competition is not allowed, buyers aim to secure volumes with zero interest pre-finance.

• Value chain based pre-finance works well in Cote d’Ivoire, with good repayment rates.

• Loans are small in size <10% of crop value and only for the duration of the crop.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: Interviews, USDA, AL and VC analysis

Page 21: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

21

COFFEE IS A SECONDARY CROP, FARMER INCOMES AROUND POVERTY LINE

• Even though coffee alone is not very profitable for farming households, most farmers will have significant other revenue from cocoa and other crops. Cocoa often has more land allocated, higher yields and currently higher prices.

• Whereas in large polygamous families this is still just below the poverty line, the total household income is higher than in most African origins.

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Sources: Interviews, USDA, AL and VC analysis

3070814

507

1,4911,998

0

500

1,000

1,500

2,000

2,500

3,000

0

500

1,000

1,500

2,000

2,500

3,000

Po

ve

rty

lin

e (

US

D/h

ou

seh

old

)

US

D/y

ea

r

Average farmer business case for Robusta in comparison to poverty

line

Value

Cost

Poverty line (USD 1.9/day/person, PPP adjusted)

Page 22: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Farmer training combined with rejuvenation and inputs use can allow for a significant yield increase, whereas local processing improves the cherry to green coffee ratio.

• There is an interaction between the interventions, with farmer training being a requirement to implement other investment opportunities.

• Investment in productivity can lead to doubling coffee production in Cote d’Ivoire in 10 years. CCC targets an annual volume of 200.000MT in 2020, and while the volume seems feasible, it may take more time to realize it.

• Whereas Cote d’Ivoire in the past produced up to 400.000MT annually, we are uncertain about market demand to accommodate this volume.

22

MODELLING INVESTMENT OPPORTUNITIES – PRODUCTION EFFECTS

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

200,000

2017 2019 2021 2023 2025

Vo

lum

e (

Mt)

Production effect of investment opportunities

Local processing capacity - net production impact

Increase inputs application - net production impact

Rejuvenation/replanting - net production impact

Farmer training - net production impact

Base level

Page 23: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Price effect of investments is limited.

• Local processing capacity may lead to a small increase of average export price / differential from quality improvement.

• Farm gate price is regulated and not affected by these interventions.

• Certification is not feasible given lack of market demand.

23

MODELLING INVESTMENT OPPORTUNITIES – PRICE EFFECTS

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

1,685

1,690

1,695

1,700

1,705

1,710

1,715

1,720

2017 2019 2021 2023 2025

Va

lue

(U

SD

/Mt)

Export price effect of investment opportunities

Certification/assurance - net price impact

Local processing capacity - net price impact

Base level

Page 24: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

24

FARMER TRAINING INVESTMENT CAN GROW CURRENT SUPPLY BY >35%

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

0

10,000

20,000

30,000

40,000

50,000

60,000

70,000

80,000

90,000

100,000

2017 2019 2021 2023 2025

Nu

mb

er

of

farm

ers

Number of farmers enrolled in training program

Annual nr farmers in training programme

Cumulative nr farmers trained -

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

2017 2019 2021 2023 2025

Ad

dit

ion

al s

up

ply

(M

t)

Additional supply from farmer training programme (Mt)

Page 25: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• For training on Good Agricultural Practices to be effective it needs to be participatory, intensive and should run for at least 4 years.

• In a context where farmers have medium to large farms, are often organized formally in cooperatives and informally around local buyers, government extension services exist, and many farmers have received GAP and other training for their cocoa, a training program can focus on strengthening institutional capacity. There are concerns regarding the quality and capacity of existing extension networks, but the case of cocoa has indicated that this can be addressed.

• Building on the current level of farmer organization and existing extension services, using a training of trainers approach, this program has a quite low cost per farmer for a 4-year training program.

25

FARMER TRAINING CAN BE EMBEDDED INSTITUTIONALLY AT LOW COST

Indicator Value (10 years)

Cumulative nr of farmers reached 94,118

Additional volume coffee per annum in steady state (Mt)

36,860

Total investment $ 18,832,529

Total return $ 368,585,439

NPV (10%) $ 175,450,291

NPV (20%) $ 96,675,208

Investment per farmer $200

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 26: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

26

REJUVENATION INVESTMENT TAKES A WHILE TO SHOW EFFECTS

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

50,000

2017 2019 2021 2023 2025

Vla

ue

(h

a)

Acreage rejuvenated (ha)

-

5,000

10,000

15,000

20,000

25,000

30,000

2017 2019 2021 2023 2025

Ad

dit

ion

al s

up

ply

(M

t)

Additional supply from rejuvenation (Mt)

Page 27: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Rejuvenation is critical, with a large part of coffee farms currently old, abandoned and overgrown.

• The CCC relaunch program has installed nurseries in all districts, whereas two large buyers are setting up private nurseries for the same. Availability of seedlings is still tight but getting better.

• Farmers are currently getting seedlings for free, and financing mechanisms are required.

27

REJUVENATION IS CRITICAL TO RELAUNCH THE COFFEE SECTOR

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Indicator Value (10 years)

Cumulative acreage replanted (ha)

47,059

Additional volume coffee per annum in steady state (Mt)

28,084

Total investment $ 35,294,118

Total return $ 248,107,792

NPV (10%) $ 97,120,726

NPV (20%) $ 47,421,299

Investment per ha $ 750

Page 28: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

28

INPUT SUPPLY INVESTMENT CAN HAVE A WIDE REACH AND YIELD IMPACT

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

-

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

200,000

2017 2019 2021 2023 2025

vla

ue

(h

a)

Acreage with enhanced input use (ha)

-

5,000

10,000

15,000

20,000

25,000

30,000

35,000

2017 2019 2021 2023 2025

Ad

dit

ion

al s

up

ply

(M

t)

Additional supply from input use (Mt)

Page 29: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Fertilizer application has become more common in cocoa, and farmers would be interested in using inputs if they are indeed attracted back to coffee.

• Only farmers that are part of the training programme should make use of the additional input supply investment to ensure optimal use.

• Applicability of inputs for different crops needs to be considered.

29

INPUT USE STILL LOW, BUT COULD GROW AS FARMERS’ EQUITY INCREASES

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Indicator Value (10 years)

Acreage using additional inputs in steady state (ha)

176,471

Additional volume coffee per annum in steady state (Mt)

30,299

Total investment $ 127,941,176

Total return $ 337,752,432

NPV (10%) $ 105,863,826

NPV (20%) $ 58,217,812

Investment per ha per year $ 100

Page 30: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

30

PROCESSING INVESTMENT REDUCES VOLUME LOSS AND IMPROVES PRICE

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

-

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

2017 2019 2021 2023 2025

Va

lue

(M

t)

Volume with improved quality (Mt)

0

2,000,000

4,000,000

6,000,000

8,000,000

10,000,000

12,000,000

14,000,000

2017 2019 2021 2023 2025

Va

lue

(U

SD

)

Additional revenue from quality improvement (USD)

Page 31: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Investment in hulling facilities for cooperatives and communities will increase green coffee yield from cherries. This his a significant impact on rural incomes.

• Processing will not directly affect price, as these are fixed in the barème. It is expected that FOB prices will increase over time, which can then be distributed to value chain actors in the barème.

• Improved and consistent quality will also re-open the European market for coffee from Cote d’Ivoire. This is needed to accommodate the additional volume that Cote d’Ivoire aims to produce.

31

PROCESSING INVESTMENT HAS GOOD RETURNS

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Indicator Value (10 years)

Volume of improved quality per annum in steady state (Mt)

42,000

Additional value of improved quality per annum in steady state

$ 10,226,822

Total investment $ 2,646,000

Total return $ 79,509,446

NPV (10%) $ 42,162,100

NPV (20%) $ 25,400,910

Investment per Mt $ 10

Page 32: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Investments in productivity and quality will have a significant impact on coffee income, putting it on par with average cocoa or cashew income.

• Income from coffee and other crops combined is sufficient to push farming households above the poverty line. Cote d’Ivoire can as such become an example of how smallholder farming can work.

• Equal importance of two (or more) crops protects farmer incomes from market volatility in just one crop.

• Cost of external labour are included in the estimates. Increased productivity of farms could boost local labour markets and provide an income to another member of the household. This effect has not been modelled.

32

INCREASED COFFEE INCOME PUSHES FARMING HOUSEHOLDS OUT OF POVERTY

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

0

500

1,000

1,500

2,000

2,500

3,000

0

500

1,000

1,500

2,000

2,500

3,000

PP

P A

dju

ste

d P

ov

ert

y L

ine

(U

SD

/ye

ar/

hh

)

Va

lue

(U

SD

/ye

ar)

Improved farmer business case for Robusta in comparison to poverty

line

Programme effect

Income

Cost

Poverty line (USD1.9/day/person, PPP adjusted)

Page 33: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• Investment in coffee can significantly increase the

sector value for all actors in the value chain. The

majority of value flows into the rural economy.

• As productivity improves, local supply chains

benefit, primarily from additional supply.

• The market is expected to accommodate this

increased volume, with consistent quality re-

opening the (South) European market for Cote

d’Ivoire coffee.

33

NATIONAL BUSINESS CASE: SIGNIFICANT INCREASE IN SECTOR VALUE FOR ALL

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Summary USD over 10 years

Total investment $ 184,704,824

Total return $ 1,025,630,229

NPV (10%) $ 415,638,725

NPV (20%) $ 224,482,272

0

50

100

150

200

250

300

350

Baseline sector value Target sector value

Va

lue

(m

illio

n U

SD

)

Impact of investment on national sector value in steady state (M$)

Farmers Local supply chain Government tax revenue

Page 34: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

• With farmers expecting free seedlings, inputs and loans, their willingness to invest is low. Also, low farm gate prices compared to other origins do not allow much room to invest.

• Private sector investments are limited to two large buyers, no others show market interest.

• Government (CCC) are however driven to support coffee and have already committed a budget. It is expected they would be willing to invest part of export tax into the program.

• Grants are needed to fill the funding gap. Investing in coffee in Cote d’Ivoire is less commercially driven, but can have significant impact and develop a replicable model for smallholder farming.

34

FUNDING THE INVESTMENT IS A CHALLENGE, GRANTS NEEDED

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Summary Value

ACF revolving fund size $ 5,615,106

Required grant funding $ 105,622,701

Required grant funding % 57%

Required national budget (% export tax)

50%

0

10,000,000

20,000,000

30,000,000

40,000,000

50,000,000

60,000,000

2017 2019 2021 2023 2025

Vla

ue

(U

SD

)

Public and private programme contributions

Required seed funding grants

Export tax earmarked for programme

Private sector investment

Farmer investment via fund

Annual programme cost

Required cumulative grants

Required total revolving fund

Co

ntr

ibu

tion

s a

re in

dic

ativ

e b

ase

d o

n s

take

ho

lde

r in

pu

t. In

vest

me

nts

an

d c

on

diti

on

s to

be

n

eg

otia

ted

with

in n

atio

na

l pu

blic

priv

ate

pla

tfo

rms

taki

ng

into

acc

ou

nt a

mo

ng

st o

the

rs

inte

rna

tion

al c

om

pe

titiv

en

ess

, go

vern

an

ce, t

ran

spa

ren

cy a

nd

acc

ou

nta

bili

ty a

ssu

ran

ce.

Page 35: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

CONCLUSIONS

• The coffee sector contributes a small part of GDP in Cote d’Ivoire, but there is a strong drive to diversify

from cocoa into other crops. This diversification would benefit farmers, the value chain and national

economy.

• There is potential to increase coffee sector value, but the implementation model needs to be tailored

to the local context, building more on institutional capacity as market interest to invest is low, and

commercial inputs supply and finance are not competitive currently.

• Farming households are hovering around the poverty line, and increased coffee income can take

them out of poverty as well as protect from shocks by diversification.

• Total programme investment amounts to an estimated 180 million USD over 10 years that would

generate a return across the sector of 1 billion USD.

• Grants are needed to fill the funding gap. Investing in coffee in Cote d’Ivoire is less commercially

driven, but can have significant impact and develop a replicable model for smallholder farming.

35

SEPTEMBER 16AFRICAN COFFEE SECTOR: ADDRESSING NATIONAL INVESTMENT AGENDAS ON A CONTINENTAL SCALE

Page 36: AFRICAN COFFEE SECTOR · COFFEE SECTOR –EXECUTIVE SUMMARY • Since 2001 coffee supply from Cote d’Ivoire has declined from 350,000MT to

36

SEPTEMBER 16AFRICAN COFFEE SECTOR: addressing national investment agendas on a continental scale

SourcesGlobal Coffee Platform, Sucafina, Olam, Hanns R. Neumann Stiftung, Café Africa, Conseil Café Cacao, Nestle, CABI, Sucden, Cocoanect, Sa2c, IVCAO

DataUS Department of Agriculture, Food and Agriculture Organisation, International Coffee Organisation, Conseil Café Cacao, 4C Association, UTZ Certified, Agri-Logic

About the Global Coffee PlatformThe GCP is a collaboration between the 4C Association and the Sustainable Coffee Program of IDH – The Sustainable Trade Initiative. The Global Coffee Platform is an inclusive multi-stakeholder sustainability platform aligning the activities of a diverse network of stakeholders to set into action the global commitments made through Vision 2020 and create a thriving and sustainable coffee sector.

About Agri-LogicAgri-Logic – management, consultancy and research - operates where agricultural production, development, international trade and consumer markets intersect. We combine a thorough understanding of farm level reality and commodity trade with scientific research skills and a track record in sustainability strategy design and implementation, to help clients deal with sustainability challenges and market requirements.

About Valued ChainValued Chain is an independent consultancy. We support organizations in understanding their value chain and stakeholders, identification and mitigation of risks, and realization of opportunities. We believe in integrating commercial objectives with sustainability of the business and its stakeholders. Working from Amsterdam and Lagos, we connect Europe and Africa.