agenda - home | segd · brand building for innovative place 3:30-4:15pm simon hancock, there...

3
Session 3 Bringing the Inside, Out Brand Expression through Public Art 11:00-11:40am Faith Berry, Studio SC Mark Sanders, Studio SC Get the inside process for how a team of designers brought the story of the human brain’s complex processes to a uniquely positioned public space using both high and low fidelity technology, materials, and innovative visualization methods. Session sponsored by McCann Systems Lunch Break Grab a bite to eat at the Las Vegas Convention Center 11:40am-1:30pm Session 4 From Ride to City Physical Experiences along the Journey 1:30-2:20pm Danielle Lindsay-Chung, Uber Come for a ride, enjoy the journey, and learn how the internal brand team for the world’s largest transportation company is creating and enhancing the physical brand experiences and parallel connectivity for cities and their user’s end-point designations. Session sponsored by SenovvA Session 5 Designing for Your Users Integrating Research into the Design Process 2:20-3:00pm Greg Nelson, Altitude Design Learn the foundations of design research methodologies for brand centric experiences and the how to integrate the most critical user insights into your project’s environments and spaces. Session sponsored by Creo Thank you to our event partner SEGD Branded Environments is held at Digital Signage Expo 2018 Las Vegas Convention Center South Building | Room S226 March 27, 2018 Conference March 28, 2018 Optional Tours + Digital Signage Expo Agenda Tuesday, March 27 Conference Registration + Networking Las Vegas Convention Center South Building | Room S226 8:00-9:00am Welcome + Introductions 9:00-9:10am Session 1 Boundless Touchpoints Extending the Brand Experience for Sport + Entertainment Venues 9:10-9:50am Justin Wood, Dimensional Innovations Gain an understanding for how brand experiences can be integrated and developed beyond just the event and can include a spectrum of physical and digital touchpoints throughout entertainment and fan based venue spaces. Session sponsored by Daktronics Morning Break Sponsored by iZone Imaging Meet and connect with design and creative technology leaders 9:50-10:20am Session 2 Place-led Branding Designing for Adaptive Re-use in the Urban Environment 10:20-11:00am Erin Williams, Rios Clementi Hale Studios Learn how urban neighborhoods and existing structures are being reshaped, reimagined, and turned into new multi-purpose destinations through place-led branding. Session sponsored by Color-Ad presenting sponsor

Upload: others

Post on 07-Jul-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Agenda - Home | SEGD · Brand Building for Innovative Place 3:30-4:15pm Simon Hancock, There Charlie Bromley, There ... Elitegroup Computer 20 1461 WorkMarket , an DP 20 1463 Shenhen

Session 3Bringing the Inside, OutBrand Expression through Public Art

11:00-11:40am

Faith Berry, Studio SC Mark Sanders, Studio SC

Get the inside process for how a team of designers brought the story of the human brain’s complex processes to a uniquely positioned public space using both high and low fidelity technology, materials, and innovative visualization methods.

Session sponsored by McCann Systems

Lunch BreakGrab a bite to eat at the Las Vegas Convention Center

11:40am-1:30pm

Session 4From Ride to CityPhysical Experiences along the Journey

1:30-2:20pm

Danielle Lindsay-Chung, Uber

Come for a ride, enjoy the journey, and learn how the internal brand team for the world’s largest transportation company is creating and enhancing the physical brand experiences and parallel connectivity for cities and their user’s end-point designations.

Session sponsored by SenovvA

Session 5Designing for Your Users Integrating Research into the Design Process

2:20-3:00pm

Greg Nelson, Altitude Design

Learn the foundations of design research methodologies for brand centric experiences and the how to integrate the most critical user insights into

your project’s environments and spaces.

Session sponsored by Creo

Thank you to our event partner

SEGD Branded Environmentsis held at Digital Signage Expo 2018 Las Vegas Convention Center South Building | Room S226

March 27, 2018 Conference March 28, 2018 Optional Tours + Digital Signage Expo

Agenda Tuesday, March 27Conference Registration + Networking Las Vegas Convention Center South Building | Room S226

8:00-9:00am Welcome + Introductions

9:00-9:10am

Session 1Boundless TouchpointsExtending the Brand Experience for Sport +Entertainment Venues

9:10-9:50am

Justin Wood, Dimensional Innovations

Gain an understanding for how brand experiences can be integrated and developed beyond just the event and can include a spectrum of physical and digital touchpoints throughout entertainment and fan based venue spaces.

Session sponsored by Daktronics

Morning BreakSponsored by iZone Imaging

Meet and connect with design and creative technology leaders

9:50-10:20am

Session 2Place-led BrandingDesigning for Adaptive Re-use in the Urban Environment

10:20-11:00am Erin Williams, Rios Clementi Hale Studios

Learn how urban neighborhoods and existing structures are being reshaped, reimagined, and turned into new multi-purpose destinations through place-led branding.

Session sponsored by Color-Ad

presenting sponsor

Page 2: Agenda - Home | SEGD · Brand Building for Innovative Place 3:30-4:15pm Simon Hancock, There Charlie Bromley, There ... Elitegroup Computer 20 1461 WorkMarket , an DP 20 1463 Shenhen

Sponsor2018 SEGD PlatinumIndustry PartnerSession 1

Sponsor2018 SEGD PlatinumIndustry PartnerSession 6

Tuesday, March 27 (continued)

Afternoon BreakSponsored by Rainier

Meet and connect with design and creative technology leaders

3:00-3:30pm

Session 6Global ImpactBrand Building for Innovative Place

3:30-4:15pm

Simon Hancock, There Charlie Bromley, There

Get inspired by what’s possible for retail and public space branded environments and gain global perspective from a multi-award winning experiential graphic design practice based in the Asia Pacific region.

Session sponsored by DCL

Dialogues

4:15-5:00pm Roundtable conversations on trends and issues concerning contemporary experiential graphic design practice.

Topics > Global Practice and International Contexts > Design Research and User Insights> Visual Storytelling and Dynamic Content > Technology and Media Integration> Brand Management Methodologies > Production and Fabrication Innovation

Closing Comments + Tours Overview5:00pm

SEGD Branded Environments MeetupSLS Hotel | Center Bar

5:30-7:30pm

Wednesday, March 28

Tours Zappos Downtown Escapade Experience Tour

9:30am-12:00pm Lobby at 400 E Stewart Avenue, Las Vegas, NV 89101

The Mob Museum Experience Tour

10:00am-12:00pm 300 Stewart Avenue, Las Vegas, NV 89101

DSE Show Floor Tour

2:00-4:30pm This tour is open to all SEGD Branded Environment attendees. led by Roger Starkweather, OpenEye Global

Thank you to our sponsors

Sponsor2018 SEGD SilverIndustry PartnerMorning Break

Sponsor2018 SEGD Silver Industry Partner Session 5Mob Museum Tour Leader

Sponsor2018 SEGD PlatinumIndustry PartnerConference Tote Bags

Sponsor2018 SEGD GoldIndustry PartnerSession 2

Sponsor2018 SEGD GoldIndustry PartnerExperiential Staging Session 4

SponsorAfternoon Break

SponsorSession 3

Presenting Sponsor

Page 3: Agenda - Home | SEGD · Brand Building for Innovative Place 3:30-4:15pm Simon Hancock, There Charlie Bromley, There ... Elitegroup Computer 20 1461 WorkMarket , an DP 20 1463 Shenhen

New ProductShowcase

Restaurant

DigitalContentTheater -

Booth # 2738

Industry PartnerLounge - Booth #

1976

Show Office - Booth # 2204

ALI Lunch Area - Booth # 1676

DSE Perk - Booth # 1906

Emerging Tech Talks -# 2576

1106

50'

40'

Gable

1111

20'

50'

IntelCorporation

1111A

Zivelo

1111B

LG-MRI

1111C

YCDMulti

1111D

Cineplex

1111E

ChyronHeg

1111F

Barco-Digital

1111G

AdsRealit

1111H

Hivestack

1111J

RMGNetwo

1111K

SMART

1117

30'

40'

PremierMounts

1122

30'

30'

Panasonic MediaEntertainment Co. -

Division ofPanasonic

Corporation ofNorth America

1126

30'

20'

Elo

1129

20'

Dyn

asig

n

1131

20'Cas

ioA

mer

ica,

1133

20'R

ose

Elec

tron

ics

1136

20'

20'

JetwayComputer

Corp.

1142

20'

20'

Bruvis MultiMedia

CreativeCo., ltd.

1145

20'

20'

OptomaTechnology

Inc.

1148

20'

20'

AV LINKGROUP

LTD.

1151

20'

20'

SonyElectronics

Inc.

1254

20'

Cap

ital O

ne

1257

20'

Nor

thst

arB

usin

ess

1259

20'

Hol

ocub

eN

orth

1261

20'

1263

20'

Nan

oLum

ens,

Inc.

1266

20'

New

top

3DSo

lutio

n

1267

Relative

1268

1269

SmartPixel.t

1270

Battlefield

1273

Hologruf,

1274

WallBoard

1275

50'Vanguard LED Displays

1329

20'

30'

Bi-SearchInternational

1333

20'

20'

TRIPPLite

1336

20'

20'

TightropeMedia

Systems

1343

20'

40'

DigitalSignage

Federation

1347

20'

30'

Daktronics

1351

20'

20'

D3LED,

1354

20'

20'

PilkingtonNorth

America/NSG Group

1357

20'Pa

rker

Han

nifin

1359

20'

Pinn

acle

Com

mun

ica

1361

20'

Fiel

d N

atio

n

1363

20'

Ping

HD

1366

20'

1367

1368

1369

LEEDISPL

1370

Mappedin

1373

1374

VSBLTY

1418

30'

Dis

play

Dev

ices

1422

30'

30'

Four WindsInteractive

1426

30'

20'

OmnivexCorporation

1457

20'

Ole

a K

iosk

sIn

c.

145920

'

Elite

grou

pC

ompu

ter

1461

20'

Wor

kMar

ket

, an

AD

P

1463

20'

Shen

zhen

Gen

iate

ch

1466

20'

Prot

ectiv

eEn

clos

ures

1468

20'

Soci

onex

t

1469

APTIKO

1470

AudioSpotli

1473

Advanced

1474

Kingston

1506

50'

60'

NEC DisplaySolutions

1513

60'

40'

LG-MRI

1518

50'

30'

IST - A Skinny ITCompany

1529

20'

30'

Ayuda

1533

20'

20'

ABCOMDIGITAL

SIGNAGESOLUTIONS

1536

20'

20'

Absen,Inc.

1543

20'

30'

22MILESWayfinding

1547

20'

20'

Armagard,Ltd.

1550

20'Premio

1551

20'Userful

1554

20'

UC

Vie

wIn

c.

1557

20'

20'

vitroTVCorporation

1560

20'

20'

VentusWireless

LLC

1563

20'

20'

Adomni

1566

20'

Shen

zhen

Kin

ghis

tron

1568

20'LA

VAC

ompu

ter

1569

BassEleme

1570

signageOS

1573

CVTE1574

XOGO

1654

20'

DIS

PLA

XM

ultit

ouch

1666

20'Blu

efin

Inte

rnat

ion

1668

20'

Shen

zhen

Sunc

hip

1669

1670

ParianLLC

1673

Meikyo

1674

Radius

1723

30'

40'

Chief

1728

30'

20'

BrightSign, LLC

1731

30'

20'

Broadsign

1734

30'Mimo Monitors

1736

20'

20'

Signagelive

1741

60'

40'

DSE Central Park

1747

20'

20'

VISTAPLUSCO., LTD.

1750

20'

20'

KonchrisAmerica Inc.

175420

'

Mul

ti To

uch

Dig

ital I

nc.

1757

20'OEM

1760A

20'

Acc

eler

ate

d C

once

pts

1760B

20'D

igi

Inte

rnat

ion

1763

20'rp Visual

1766

20'W

TIW

irele

ss

1769

20'

Ultr

ahap

tics

Ltd.

1771

20'

185420

'US

HEC

HU

AN

1866

20'

Shen

zhen

KO

HO

1871

20'

Kitc

ast I

nc.

1911

60'

50'

LG ElectronicsUSA, Inc.

1917

40'

40'

Peerless - AV

1923

50'

40'

SamsungElectronics

America

1929

30'

30'

Navori Inc.

1933

30'

20'

Christie DigitalSystems Inc.

1936

20'

20'

Glass-Media

1947

20'

20'

VivitekCorporation,a Brand of

Delta

1950

20'

Shen

zhen

JEH

E

1954

20'

Soph

atar

Inc.

1957

20'

20'

Cradlepoint

1960

20'

20'

CREATELED

1963

20'Acc

ess

Wire

less

1966

20'B

ECTe

chno

logi

1969

20'Ly

nxIn

nova

tion

1971

20'

Opt

Con

nect

205020

'

Zytr

onic

Dis

play

s

2054

20'

Jian

gsu

TSD

2063

20'

Num

max

2066

20'

Res

erve

d

2069

20'

Mar

shal

lFu

rnitu

re

2071

20'

Cle

arO

ne

2136

20'

20'

Visix

2147

20'

20'

WistronCorporation

2150

20'

20'

QSTECHCo., Ltd.

2154

20'

GLI

C L

EDD

ispl

ays

2157

20'TSItouch

2160

20'

20'

Realfiction

2163

20'Baanto

2166

20'

Scre

enC

lou

d

2169

20'Xiam

enPr

ima

2171

20'

Acc

uWea

ther

, Inc

.

2200

20'rA

Ve

2229

20'

30'

ComQi

2254

20'

Med

iaW

ave

PC

2266

20'Bar

co

2318

30'

40'

DynaScan

2323

40'

40'

Reflect

2333

30'

20'

Leyard and Planar,A Leyard Company

2336

40'

20'

Epson America,Inc.

2342

30'

30'

AdvantechCorp.

2347

20'

20'

Keyser

2350

20'GVision

2354

20'Q

bic

Tech

nolo

gy

2357

20'

20'

AdversignMediaGmbH

2360

20'

20'

Xi'anNovastarTech Co.,

Ltd.

2363

20'GD

S -

Glo

bal

2366

20'

Hur

ray

Co.

,Lt

d.

2369

20'

AdM

obili

ze

2429

30'

30'

Crimson

2451

20'Shenzhen

2454

20'

eSho

wca

seLt

d.

2463

20'Rea

chM

edia

2466

20'

Leno

vo

2469

20'

Dra

per,

Inc.

2471

20'To

uch

Inno

vatio

ns

2473

20'Qui

vidi

2508

50'

40'

Scala, ASTRATACACHE

Company

2508A

CMA//

2508B

SuperLumin

2508C

Zero-In

2508D

Davinci

2508E

Intevi

2508F

Telecine

2508G

10netManag

2508H

Dot2Dot

2508J

JBTecDigital

2508K

Multimedia

2514

20'

30'

DSE 2019Space

Selection

2533

20'H

all

Res

earc

h

2546

30'

30'

End-UserNetworking

Center

2551

20'Elivision

2552

Paintpam

2554

30'

20'

Kino-MoLtd.

2557

20'

Tru

Vue,

Inc.

2559

20'

Bitv

u Lt

d.

2560

20'

30'

Mexico andLatin

AmericaPavilion

2566

20'

Mih

ler T

ech

Co.

, Ltd

.

2569

20'

tvO

NE

2571

20'

Touc

hSys

tem

s

2573

20'

Gro

undT

rut

h

2618

40'

40'

Sharp ElectronicsCorporation

2642

30'

30'

InternationalLounge

2651

ETRI2652

20'SoundGraph,

2657

20'

CR

EAVI

WO

RK

CO

.,

2659

20'

Inno

disk

USA

2666

20'Ingr

amM

icro

2669

20'N

owM

icro

2671

20'R

MG

Net

wor

ks

2673

20'

Mic

roso

ft

2700

20'

20'

SamsungElectronics

America

2702

20'

20'

Reserved

2704

20'In

tel

Mic

roel

ectr

2714

30'

30'

DSE VideoInterviews

2723

20'

40'

E InkCorporation

2728

20'

20'

Screenfeed -The Digital

SignageContent

2754

20'Sh

uttle

Com

pute

r

2757

20'

Soun

dTub

eEn

tert

ainm

e

2759

20'

2761

20'

Boa

rdA

ctiv

e

2766

20'

NEX

CO

M

2768

20'Ph

ilips

Prof

essi

on

2770

20'

Indu

stry

Wea

pon

2772

20'

SYN

NEX

Cor

pora

tio

2800

20'

Res

erve

d

2802

20'

Res

erve

d

2804

20'

Res

erve

d

2847

20'

SOA

R a

nLS

I Sol

utio

n

2849

40'

IBA

SE T

echn

olog

y (U

SA),

Inc.

2900

20'Sh

arp

Elec

tron

ics

2902

20'N

ECD

ispl

ay

2904

20'N

ECD

ispl

ay

2908

20'En

plug

2912

20'AO

PEN

Am

eric

a

2919

20'

LEG

AC

YR

etai

l

2924

20'Lo

gic

Supp

ly

DC1

DC12

DC13

DC14 DC15

DC16DC2

16'

DC21

DC4

DC5

DC6

16'

MC1

DigitalSigna

MC2

20'Q

SRM

agaz

ine

MC3

MassTransi

MC5

Airport

MC6

University

MC7

Sound &

MC8

Digital

Launch Pad

FREIGHT

DOOR S3A

FREIGHT

DOOR S3B

FREIGHT

DOOR S3C

FREIGHT

DOOR S3D

FREIG

HT D

OO

R #43

FREIG

HT D

OO

R #44

FREIG

HT D

OO

R #45

FREIG

HT D

OO

R #46

FREIG

HT D

OO

R #47

Self Service Pavilion

Digital C

ontent Show

Media C

enter

Conference R

ooms

Meeting R

ooms

Korea Pavilion

7

6 5

8

9

10 1

2

34

11

Tour starts at 2:00pmNEC booth #1506

1 | 2:00NEC #1506

2 | 2:15Intel #1111

3 | 2:30Elo # 1126

4 | 2:45Brightsign #1728

5 | 3:00Glass Media #1936

6 | 3:1522Miles #1543

7 | 3:30Daktronics #1347

8 | 3:45Quividi #2473

9 | 4:00E ink #2723

10 | 4:15Zero-in #2508C

11 | 4:2010net #2508G

DSE Show Floor TourMarch 28, 2018 led by Roger StarkweatherOpenEye Global