AgendaAgenda

The Presidential CampaignThe Presidential Campaign 9-119-11 The Rhetoric of WarThe Rhetoric of War

Bush and the MilitaryBush and the Military

Bush and the MilitaryBush and the Military

Today’s News !Today’s News !

annual retirement annual retirement point summariespoint summaries

pay recordspay records A letter from the A letter from the

former Texas Air former Texas Air National Guard National Guard personnel director personnel director who said Bush had who said Bush had “satisfactory years” “satisfactory years” from 1972 to 1973from 1972 to 1973

Unlikely to Put to Rest Questions Unlikely to Put to Rest Questions about Bush’s Serviceabout Bush’s Service

The Latest on The 2004 CampaignThe Latest on The 2004 Campaign

An Affair Not Remembered?

Media CoverageMedia Coverage

The Myth of the Moral Values VoterThe Myth of the Moral Values Voter Maureen Dowd of the New York Maureen Dowd of the New York

Times: Times: Republicans Pandered to “isolationism, Republicans Pandered to “isolationism, nativism, chauvinsism, pruitanism and religious nativism, chauvinsism, pruitanism and religious fanatacism”fanatacism”

James Dobson of James Dobson of FocusFocuson the Family on the Family – Takes credit for BushTakes credit for Bush

victoryvictory– Additional demandsAdditional demands

The Media HypeThe Media Hype

The exist poll evidence suggested the Moral The exist poll evidence suggested the Moral Values voters had emergedValues voters had emerged

The Poll:The Poll:– Education 4%Education 4%– Taxes 5%Taxes 5%– Health Care 8%Health Care 8%– Iraq 15%Iraq 15%– Terrorism 19%Terrorism 19%– Economy and Jobs 20%Economy and Jobs 20%– Moral Values 22%Moral Values 22%

It Ain’t SoIt Ain’t So

Moral values is not one categoryMoral values is not one category Adding war on terror and Iraq would be 42%Adding war on terror and Iraq would be 42% Adding Taxes, economy and jobs would be 25%Adding Taxes, economy and jobs would be 25% In states where moral values ballot initiatives were In states where moral values ballot initiatives were

on the ballot Bush won fewer votes than in 2000on the ballot Bush won fewer votes than in 2000 Nationally, Bush picked up an average of 3.1%--Nationally, Bush picked up an average of 3.1%--

but only 2% in states with moral values issues on but only 2% in states with moral values issues on the ballotthe ballot

Where did it Come From?Where did it Come From?

The evidence that moral values determined The evidence that moral values determined the election rests on a single dodgy exit poll the election rests on a single dodgy exit poll question."question."

http://www.washingtonpost.com/wp-dyn/http://www.washingtonpost.com/wp-dyn/articles/A34783-2004Dec4.htmlarticles/A34783-2004Dec4.html

State of the Union 2003State of the Union 2003

State of the Union AddressState of the Union Address

““The International Atomic Energy Agency The International Atomic Energy Agency confirmed in the 1990s that Saddam Hussein had confirmed in the 1990s that Saddam Hussein had an advanced nuclear weapons development an advanced nuclear weapons development program, had a design for a nuclear weapon and program, had a design for a nuclear weapon and was working on five different methods of enriching was working on five different methods of enriching uranium for a bomb.uranium for a bomb.

The British government has learned that Saddam The British government has learned that Saddam Hussein recently sought significant quantities of Hussein recently sought significant quantities of uranium from Africa.uranium from Africa.

Our intelligence sources tell us that he has Our intelligence sources tell us that he has attempted to purchase high-strength aluminum attempted to purchase high-strength aluminum tubes suitable for nuclear weapons production “tubes suitable for nuclear weapons production “

Assignment: How to Assignment: How to Abstract PrinciplesAbstract Principles

Principle: Use personal testimony that reinforces basic values.Principle: Use personal testimony that reinforces basic values.This strategy means that quotations from others expressing sentiments that This strategy means that quotations from others expressing sentiments that reinforce basic values can be influential in building pathos. In this case, the reinforce basic values can be influential in building pathos. In this case, the value of service to the Nation was referenced by a child’s letter to the value of service to the Nation was referenced by a child’s letter to the President. President. In the speech, the President stated “even some of the youngest understand In the speech, the President stated “even some of the youngest understand that we are living in historic times. In the 2003 State of the Union Address, that we are living in historic times. In the 2003 State of the Union Address, President Bush stated: “Last month a girl in Lincoln, Rhode Island, sent me a President Bush stated: “Last month a girl in Lincoln, Rhode Island, sent me a letter. It began, "Dear George W. Bush: “If there's anything you know, I, Ashley letter. It began, "Dear George W. Bush: “If there's anything you know, I, Ashley Pearson, age 10, can do to help anyone, please send me a letter and tell me Pearson, age 10, can do to help anyone, please send me a letter and tell me what I can do to save our country." She added this P.S.: "If you can send a what I can do to save our country." She added this P.S.: "If you can send a letter to the troops, please put, 'Ashley Pearson believes in you.'" (Applause.) letter to the troops, please put, 'Ashley Pearson believes in you.'" (Applause.) Tonight, Ashley, your message to our troops has just been conveyed. And, Tonight, Ashley, your message to our troops has just been conveyed. And, yes, you have some duties yourself. Study hard in school, listen to your mom yes, you have some duties yourself. Study hard in school, listen to your mom or dad, help someone in need, and when you and your friends see a man or or dad, help someone in need, and when you and your friends see a man or woman in uniform, say, "thank you." (Applause.) And, Ashley, while you do woman in uniform, say, "thank you." (Applause.) And, Ashley, while you do your part, all of us here in this great chamber will do our best to keep you and your part, all of us here in this great chamber will do our best to keep you and the rest of America safe and free. (Applause.) “ the rest of America safe and free. (Applause.) “

Assignment: How to Assignment: How to Abstract PrinciplesAbstract Principles

Principle: Do not use testimony that is supported by unreliable reporters.Principle: Do not use testimony that is supported by unreliable reporters.This strategy means that evidence used to support a claim—such as those This strategy means that evidence used to support a claim—such as those asserting Hussein’s weapons of mass destruction should be from sources that asserting Hussein’s weapons of mass destruction should be from sources that have not been discredited. In this case, the President used evidence from a have not been discredited. In this case, the President used evidence from a sources that had been discredited by internal investigations. The result, was sources that had been discredited by internal investigations. The result, was that the President’s case was called into question in subsequent days and that the President’s case was called into question in subsequent days and months.months.

In particular, the president stated: The International Atomic Energy Agency In particular, the president stated: The International Atomic Energy Agency confirmed in the 1990s that Saddam Hussein had an advanced nuclear confirmed in the 1990s that Saddam Hussein had an advanced nuclear weapons development program, had a design for a nuclear weapon and was weapons development program, had a design for a nuclear weapon and was working on five different methods of enriching uranium for a bomb.working on five different methods of enriching uranium for a bomb.

The British government has learned that Saddam Hussein recently sought The British government has learned that Saddam Hussein recently sought significant quantities of uranium from Africa.significant quantities of uranium from Africa.

Our intelligence sources tell us that he has attempted to purchase high-Our intelligence sources tell us that he has attempted to purchase high-strength aluminum tubes suitable for nuclear weapons production. “ strength aluminum tubes suitable for nuclear weapons production. “

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