agility suite - concepts of being relative
TRANSCRIPT
Make connections that matter.Creatively. Intelligently. Globally.
Variations on a theme presentation V1 - 04/15/14
the art and science of marketingEPSILON AGILITy MARKETING SUITE
MK: we need to be - like nothing else out there - repeatable and scalable - creative, intelligent, global - exquisite
hARMONy
AUdIENcE
PORTAL
MEdIA LOyALTy
fAcET
AGILITYDATA cENTER
simplified “master suite graphic”as it appears on white“master suite graphic” on black
hARMONy
AUdIENcE
PORTAL
MEdIA portalLOyALTy
KINEcT
EPSILON AGILITy MARKETING SUITE
AGILITYDATA cENTER
Adobe creative cloud
Akamai
catapult
You and the Epsilon Agility Marketing Suite.When elements of genius collide — Creative Sparks Fly.
hARMONy
AUdIENcE
PORTAL
MEdIA portalLOyALTy
KINEcT
MEdIAWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
the art and science of marketing
harmony
audience
portal
portalloyalty
KINECT
MEdIA
simplified “suite graphic”illustrating high level product descriptions
the building out of the ringsallows for several levels of conversationand /or solution points
visual builds on the concept of perpetual motion and limitless customized possibilities
AGILITYDATA cENTER
AGILITYDATA cENTER
Adobe creative cloud
Akamai
catapult
harmony
audience
facet
portal
portal
loyalty
Kinect
hARMONy
AUdIENcE
fAcET
LOyALTy
KINEcTIc
MedIA
MEdIAWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
media
web services
social
advertising
the art and science of marketing
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
portal
reward programsWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
LOyALTy
harmony
loyalty
audience
facet
MEDIA
KINECT
portal
portal
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
simplified “suite graphic” illustrating how TWO high level product descriptions might breakout together
AGILITYDATA cENTER
AGILITYDATA cENTER
AGILITYDATA cENTER
hARMONy
AUdIENcE
fAcET
MEdIA portalLOyALTy
KINEcT
the art and science of marketing
AGILITYDATA cENTER harmony
audience
facet
portal portalloyalty
KINEcTWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
media
marketing
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
ecommerceUltimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
operationalUltimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
AGILITYDATA cENTER
KINEcT
REwARd PROGRAMS
cusToMer deLIGhT
mobile
display targeting
social
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
dISPLAy TARGETINGWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
harmony
loyaltyaudience
facet
MEDIA
KINECT
portal
LoYALTYdATA ceNTer
ENGAGE NEw IdEASRE-ENGAGE
Customer Delight. There’s a mapp for that. Tap into it.
dIspLAY TArGeTING
cUSTOMER dELIGhT cycLE EPSILON
the art and science of marketing
EPSILON AGILITy MARKETING SUITE
the art of speaking
the art of listeningcustomer chemistry
possible applications of “master suite icon” as “floating design element”
explosive moment to moment connections
“point-to-point” texture inbackground for added visual interest
EpSilonharmony
loyalty
portal
media
audience
Ag i l i T Y
Ag i l i T Y
Ag i l i T Y
Ag i l i T Y
Ag i l i T Y
epsILoN AgiliTY MArkETing
EpSilon AgiliTY
EpSilon AgiliTY
epsILoN AgiliTY MArkETing
EpSilon AgiliTY epsILoN AgiliTY MArkETing
EpSilon AgiliTY epsILoN AgiliTY MArkETing
EpSilon AgiliTY epsILoN AgiliTY MArkETing
MEdIA MEdIA
LOyALTy LOyALTy
fAcET fAcET
AUdIENcE AUdIENcE
hARMONy hARMONyEPSILON AGILITy SUITE
EPSILON AGILITy SUITE
Creative. Intelligent. Global.
product logo examples logo and stylized icon examples
hARMONy
AUdIENcE
PORTAL
MEdIA
LOyALTy
KINEcT
portal
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
composer
campaignsWe match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
simplified “suite graphic”point-to-point texture inbackground for added visualinterest
AGILITYDATA cENTER
portal
JAgUAr
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
making connections that matter with
harmony
audience
portal
portal
loyalty
unison
MEdIA
media
web services social advertising
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
epsILoN AgiliTY MArkETing
MEdIA
pArTnEr
what a partner logo and presentation might look like - tells the story of personalized relationships both visually and contextually
viSUAllY ExqUiSiTE
AGILITYDATA cENTER
Make connections that matter.Creatively. Intelligently. Globally.
the art and science of marketingEPSILON AGILITy MARKETING SUITE
Variation of first panel graphic- - using a black dot in the center of “iris” circle- re-visiting the idea of vision/marketing insight- making the concept multi-faceted- a creative universe of endless possibilities- as our company’s data-driven potential is endless …
portal
LOyALTy
customers customer touch-points real-time interfaces
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
portal
MEdIA
web services social advertising
We match both message and media to their mindset. Moving seamlessly from one moment to the next – truly understanding context and how it influences the content; the style; even the tone of communications.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
Ultimately, we empower our clients to integrate with their customers in a more holistic and far more rewarding way.
viSUAllY ExqUiSiTE
simplified “suite graphic”very high level concepts/case studydiscussions
Solution Snapshot
Make connections that matter.Creatively. Intelligently. Globally.
EPSILON AGILITy MARKETING SUITE
insight intelligence intuitionEpsilon makes it all matter.
EPSILON AGILITy MARKETING SUITE
product intro slide
animated banner ad
event signage or banner
the graphic shapes subtly echo where we came from
and elegantly suggest an exciting evolution
hARMONymake your marketing matter
EPSILON AGILITy MARKETING SUITE
matter of fact.customer delight = loyalty
things that matter atomic moments of truth
THoUgHT pAgES
the art of speaking
the art of listeningcustomer chemistry
portal
DATA
What’s genius? Marketing with Epsilon. That’s genius.
Epsilon makes it all matter.
Agency Services
When elements of genius collide — Creative Sparks Fly.
introducing Harmony.
The path to loYAlTY.
enjoy the ride.
igniTE YoUr gEniUS.
hARMONy
AUdIENcE
PORTAL
MEdIA LOyALTy
fAcET
AGILITYDATA cENTER
“master suite graphic” on black
Adobe Cloud
Akamai
CatapultEPSILON AGILITy MARKETING SUITE EPSILON AGILITy MARKETING SUITE/ partnerships
portal
PartnershiPs
IBM product names:SmartCloud, Endpoint Manager, Tivoli, Maximo, Netcool, OMEGAMON and Tririga
KINEcTIc (connect-ic)KiNexus (connects us)fAcETUNISON
Molecules are thought to be vibrating and rather reacting on one another as .... of a high temperature, if in the presence of air, they will IGNITE AS ThEy CrACk.
kINETICS: the study of motion and its causes
INGENIUS
MK: risk taking - by using a name like “genius”
to promote all of the amazing assets that set us apart
- including thought leadership....we should sell what we say
and convey that we are truly and uniquely both “left brain” and “right brain”
Customer Delight. There’s a mapp for that. Tap into it.
Entering Epsilon genius Mode. When elements of genius collide — Creative Sparks Fly.
When elements of genius collide — Creative Sparks ignite.
Marketing with Epsilon. That’s genius.What’s genius?
introducing Harmony.
rElATiviTY ConCEpT:Campaign creation that is totally relevant to the customer. Check out Epsilon’s theory of relativity. it’s Genious.
THoUgHT pAgES
igniTE YoUr gEniUS.
BEING CONTExTuAlly rElEvANT INCrEASES CuSTOMEr lOyAlTyForbes Magazine
It’s like the old 1980s ad “When E.F. hutton talks, people listen”; success today requires you to always be relevant.
relevance is a table stake across the entire lifecycle of a seller-buyer relationship, not just when you’re