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Agency for the Public Services Reform OECD SEMINAR ON ONE STOP SHOPS IN HUNGARY Plenary Session 2: Human Resources and Customer Service AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA @ February 2013

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Page 1: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

Agency for the Public Services Reform

OECD SEMINAR ON ONE STOP SHOPS IN HUNGARY Plenary Session 2: Human Resources and Customer Service

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

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Page 2: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

• What skills are required for staff in the one stop shops?

• What type of training helps to build these skills and the necessary expertise?

• What are key elements in quality management? How can you ensure customer

satisfaction?

• How can citizens and business be involved in the evaluation of services? How can

lessons learned be fed into the operation of the one stop shops?

2

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Page 3: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops – The Story (1/2)

Physical OSS Citizen Shops

Viseu Aveiro

Porto

Lisboa

Setúbal

Faro

Braga

Coimbra

Madeira

Açores

Serpa

Campo Maior

Borba

Guarda

Castelo Branco

Freixo de

Espada a Cinta

Vimioso

Vila Nova da

Barquinha

Tavira

Odivelas

Cantanhede

Águeda

S. João da Madeira

Esmoriz

Gondomar

Vila Nova de Gaia

Penafiel

Santo Tirso

Ponte da Barca

Tarouca

Resende

Murça

Pinhal Novo

Palmela Atendimento Móvel

3

Page 4: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

Physical OSS Enterprise Areas/Shops

4

Viseu

Enterprise Area

Aveiro

Enterprise Area

Porto

Enterprise Area

Leiria

Enterprise Shop

Lisboa

Enterprise Shop

Setúbal

Enterprise Area

Faro

Enterprise Area

Braga

Enterprise Area

Coimbra

Enterprise Area

Madeira

Enterprise Shop

Açores

Enterprise Areas

Aveiro

Braga

Coimbra

Faro

Porto

Setúbal

Viseu

Enterprise Shops

Lisboa

Leiria

Funchal (Madeira)

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops – The Story (2/2)

Page 5: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

Main skills and knowledge required

5

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Function Skills

Network manager • Public administration and legislation • Vision and strategy • Administrative modernization • Macro-project management • Guidance for innovation and change

Shop manager • Project management • Team’s management and motivation

Management of interests and expectations Institutional relationship

Public service attendant • Expectations and conflicts management • Domain of the services offered • Communication skills • ICT skills

Support staff • Secretarial skills • ICT skills • Interpersonal relationship skills

Page 6: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

6

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Page 7: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

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Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Training Results

Page 8: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

8

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Over 50 entities have benefited eLearning Award

Global satisfaction (2011)

Initial training 91 %

Continuous training 86 %

Technical training 91 %

AMA’s Courses have been extended to all Public Administration public

services delivery

Training Results

Page 9: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

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Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Quality Management and Customer Satisfaction

• Collecting best practices from all the Shops

• Evaluating the performance of the trainees , during and after the training courses

• Applying the technique of the mystery shopper

• Innovative, Integrated and Multi-Channel Services

• Questionnaires of client satisfaction

• Internal Audit

• Claims, Appraisals and Suggestions System

• Public Consultation

• Independent Studies

Page 10: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

10

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Quality Management and Customer Satisfaction (Public Consultation)

Page 11: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

11

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Quality Management and Customer Satisfaction (Public Consultation)

Page 12: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

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Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Quality Management and Customer Satisfaction (2012 European Customer Satisfaction Survey Index – Citizen and Business Shops)

Page 13: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

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AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

Summary of the Pitfalls and Lessons Learned

Good practice, pitfalls and lessons learned from the experience of OECD countries in the management of human resources and customer relations in one-stop shops

Resistance to change

High investment at the beginning

Low computer literacy learners

Ensure enough budgets for

change management and quality

improvement purposes! Priority

needed!

Diversified training models and

pedagogical strategies

Continuous training, sense of

belonging

Continuous quality improvement

Hard work and resilience

Page 14: AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA Agency … 2 - Santos Portugal.pdfFreixo de Espada a Cinta Vimioso Vila Nova da Barquinha Tavira Odivelas Cantanhede Águeda S. João

Agency for the Public Services Reform

OECD SEMINAR ON ONE STOP SHOPS IN HUNGARY Plenary Session 2: Human Resources and Customer Service

AGÊNCIA PARA A MODERNIZAÇÃO ADMINISTRATIVA

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y 2

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