AHRI sets the professional standard for HR practice in Australia and each year, the AHRI Awards

recognise the very best from across the country. Excellence in HR can take many different forms,

all encompassing creativity, passion and the ability to make a difference, no matter what the size

and budget of the organisation. The Awards program engages leading minds in HR and business

from Australia and around the globe to judge the very best in each category.

The 10 month marketing campaign includes multiple promotional channels to AHRI’s members and

broader network of HR professionals and people managers, while the highly anticipated AHRI

Awards ceremony celebrates and applauds innovations across a range of HR specialisations.

Add context to your marketing reach this year as a Category Sponsor aligned with a specific award

category. Opportunities to get your message out there as a part of this package are wide ranging,

with extensive online exposure and the option to include a video on your category website page.

The Award Partner opportunity offers you the chance to be affiliated with AHRI and the program

event as a whole. With extensive exclusive entitlements throughout the major campaign, this offers

you the chance to stand out from the crowd in 2017. Your participation in the AHRI Awards aligns

your values with HR excellence and leaves clients in no doubt that you stand for the best in HR.

2017 AHRI AWARDS – WHY SPONSOR

Select one of the following Partner packages:

Package One:

• Dave Ulrich Awards - SOLD

AWARD PARTNERS $40,000 EACH

Package Two:

• Contemporary Awards - SOLD

AHRI AWARDS DINNER

• Your company logo on sponsored award trophies for finalists and winner (shared with

AHRI logo) *

• Vox pop video interview to be filmed on the night and used in the event highlights

video which will be published online (AHRI website and social media), shared via

email with the AHRI member and prospect database, and used in the 2018 AHRI

Awards promotional campaign.

• 3 - 5 minute (max) sponsor address at the Awards Dinner on why you are a sponsor

• Invitation for a HR representative to be a part of the National

Judging Panel for the 2017 AHRI Awards*

• Opportunity to announce the winners of your sponsored

categories and present them with their trophies on stage

• Photo opportunity with your sponsored category winners in front

of the sponsor wall

• Opportunity to present your category award finalists with their

finalist trophy during pre-dinner activities

• Your company logo on advertising and marketing materials

relating to the Awards Dinner*

• Acknowledgement as an Awards Partner at the Awards Dinner

• Your company name and logo on projected holding slide at the

Awards Dinner*

• Logo and 100 word (max) note from the sponsor in Awards

finalist booklet*

AWARDS PARTNER ENTITLEMENTS

• Two complimentary tables of ten guests to the Awards Dinner which

includes a three course dinner and drinks (Valued at approx. $4,000)

• Receive one free-of-charge application for any award category that can

be provided to a client of your company so they may apply for an award

• Receive a 25% discount on up to 10 additional applications for any other

clients of your business

PRINT MEDIA EXPOSURE

• Your company logo on AHRI Awards advertising and marketing materials

• Your company logo on up to AHRI Awards ads in HRM*

• 100 word (half page) overview and sponsor logo published in HRMonthly

magazine explaining why your organisation has decided to be the

Awards Partner (photo of CEO or MD included) alongside the

announcement of the finalists*

• Sponsor listing in the Awards winners editorial spread in HRMonthly

magazine February 2018 issue

AWARDS PARTNER ENTITLEMENTS

ONLINE MEDIA EXPOSURE

• Your company logo on up to 3 AHRI Awards dedicated emails to AHRI database (30,000+ subscribers)

• Your company logo in AHRI’s enewsletter (What’s on at AHRI) for a 2-month period (Oct - Nov 2017)

• Introduction of your company in one edition of What's on at AHRI eDM (Up to 20 words)

• Your company profile and logo on the ‘About our partners’ page on Awards website

• Your company logo and link on your sponsored award category pages on the AHRI Awards website

• 50 words about your company and your company logo on your sponsored criteria pages on the AHRI

Awards website explaining why these categories are important to your business

• Your company sponsor logo and website link on the following pages on the AHRI Awards website:

Home, About, Sponsor, Sponsored Categories, and Awards Dinner

• Your sponsor logo on ahri.com.au/events landing page (Nov - Dec 2017)

• Social media mentions in the lead up to and during the event

AWARDS PARTNER ENTITLEMENTS

OTHER EXPOSURE / ADDITIONAL ENTITLEMENTS

• Personalised congratulatory email to the finalists of your sponsored categories – sponsor to write the

content (max 80 words) and AHRI will facilitate and send on the sponsor’s behalf (Late September)

• Sponsor will receive contact details of their sponsored awards category finalists

AWARDS PARTNER ENTITLEMENTS

Select one of the following themes: (each will have a minimum of three awards)

Workplace Diversity Awards Talent and Leadership Awards

Workplace Wellbeing Awards CEO/Champion Awards

AHRI AWARDS DINNER

• Company logo on sponsored category trophies for

finalists and winner (shared with AHRI logo)*

• Deliver a short introduction on why your company is

sponsoring this theme (Up to 30 seconds)

• Opportunity to award the winners of your sponsored

categories with their trophies on stage

• Opportunity to present the finalists in your sponsored

categories with their finalist trophy during

pre-dinner activities

AWARD THEME SPONSOR (X4) $20,000 EACH

THEME SPONSOR ENTITLEMENTS

• Acknowledgement as an Award Sponsor at the Awards Dinner

• Your company name and logo on electronic holding slide for

your sponsored award categories at the Awards Dinner

• Photo opportunity with the winner of your sponsored categories

in front of the sponsor wall

• Your company logo and 50 word description in the Awards

finalist booklet congratulating your sponsored category finalists

and explaining why you are a sponsor

• Two complimentary tables of ten guests to the Awards Dinner

which includes a three course dinner and drinks (Valued at

approx. $4,000)

• Receive one FOC application for an award category for a client

of your company to apply for and a 25% discount on up to 5

additional applications for any additional clients of your business

THEME SPONSOR ENTITLEMENTS

PRINT MEDIA EXPOSURE

• 50 word overview about your company and your logo published in

HRMonthly magazine announcing the finalists* explaining why your

organisation has decided to be an Theme Awards Sponsor*

• Sponsor listing in the Awards winners editorial spread in

HRMonthly magazine February 2018 issue

ONLINE MEDIA EXPOSURE

• Your company logo and website link on the AHRI Awards website

sponsor page

• Logo and 50 words about your company on your sponsored

categories criteria page on the AHRI Awards website explaining

why these categories are important to your business

• Your company logo on all sponsored category pages on the

Awards website

THEME SPONSOR ENTITLEMENTS

OTHER EXPOSURE / ADDITIONAL ENTITLEMENTS

• Personalised congratulatory email to your sponsored category finalists – sponsor to write the

letter (max 80 words) and AHRI will facilitate and send on the sponsor’s behalf (Late September)

• Award sponsors will receive contact details of those finalists in their sponsored category

*Logo placement is subject to timing and is shared with all other Awards partners and sponsors and AHRI, and is space permitting. Excludes

social media ads. Logo will be one color or reversed out.

AUSTRALIAN HR INSTITUTE T 1300 239 642 E corporatesales@ahri.com.au ahri.com.au