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AIESEC Bulgaria

Portfolio

Ivo Dyakov Vice-President External Relations 2012-2013 m: +359 899 28 81 50 | +359 883 41 00 65 e: ivo.dyakov@aiesec.net

Active initiatives for

June 2012- May 2013

Content table:

What is AIESEC? ................................................................................................ 2

Global Internship Program …………………………..…………………………………. 3

Building the bridge .…………………………..………………………………………….…... 4

Leadership Program ………………..……………………………………………….…………6

AIESEC Educational Program …………………………………..………….…………… 8

Employer Branding ……………………………..………………………………….………..… 9

AIESEC Bulgaria

a: Sofia 1000, 10 Narodno Subranie Sq. t: +359 2 987 16 81

s: aiesec.bg

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What we envision

Peace and fulfillment of humankind's potential.

Our Values

AIESEC in numbers globally

110 Countries and territories

730 Local Offices

2,100 Universities

60.000 Members

16.000 International Internships

20.000 Leadership Roles

4.000 Partners/sponsors

470 Conferences annually

945,000 Alumni

64 years of experience

AIESEC Competency Model

What we look for and what we

want to develop?

AIESEC is member of the biggest business and youth associations: For the last 6 years AIESEC has been recognized

as one of the most democratic work places in the world

Our National Partners list

AIESEC summary

AIESEC is a global, non-political, independent, not-for-profit organization run by

students and recent graduates of institutions of higher education. Our members are

interested in world issues, leadership and management.

AIESEC is the world's largest youth-run organization. Focused on providing

opportunities for students to develop their potential, AIESEC offers young people

opportunities to participate in international internships, experience leadership and

participate in a global learning environment.

Who are the people working in AIESEC Bulgaria?

AIESEC Bulgaria is an organization formed by ~400 students, all between 18 and 26

years old, that want to develop themselves and contribute to the development of

Bulgarian society.

Coming from a different background and majors and over 15 universities in the country,

AIESEC Bulgaria is a diverse network of socially and business engaged young people.

Our local committees are situated in Sofia, Varna, Plovdiv, Blagoevgrad, Svishtov,

Veliko Tarnovo and Burgas.

Price Chart:

Administrative fee: €400

Monthly salary: average

for the city

Travel costs: 0,00

Health insurance: 0,00

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Global Internship

Program

Summary

• Our global internship program provides an efficient solution in human

resources by giving the opportunity to employ last year students or fresh

graduates from more than 110 countries around the World for the duration

from 1,5 to 18 months. AIESEC arranges all logistic issues, the preparation of the intern and the integration in Bulgarian

society.

Types of internships:

• Technical - Web application management, Software development,

Programming, System analyses and design, Web development, Database

management, Graphic design, Engineering, Construction, Architecture

• Management - Accounting, Finance, International business, Marketing,

Advertising, HR, Project management, Organizational management

• Educational – Linguistics, Language education, Cross cultural education,

International education

Supply Information:

Top available technical

students:

353 IT profiles from Asia

403 IT profiles from

Central and East Europe

Top available management

students:

1354 Law profiles from

Central and East Europe

1233 Business

Administration profiles

from West Europe and

North America

Top available social

students:

439 Teaching and

Language education

profiles from Central and

East Europe

520 Social Sciences

profiles from West Europe

and North America

Selection Process

• Pre-selection of the talents: based on our Global Internship Program, specific

background of education and skills

• Defining your needs: defining what profile you need

• Selection of intern: AIESEC provides CVs of applicants, arranges an

interview with each candidate. Final decision is yours.

• Preparation: we are arranging all logistic issues, legality documents,

accommodation and the reception

• Integration: we are responsible to make the intern feel comfortable in

Bulgarian society

• Evaluation: during the whole process we are seeking for your feedback and

further recommendations

Benefits for you

Opportunity for growth of your company and connection with international

companies

Access to young specialists from more than 110 countries

Flexible solution for short-term projects

Specific profile and background based on your needs

International environment in your company

Minimum efforts for the selection process

Contribution to young people’s development

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Building the Bridge

Summary:

AIESEC offers flexible and customized programmes to provide the access

to high potential talents. You have the opportunity to meet students,

pre-selected from different backgrounds, to work with them during one

of our business events and access their skills, knowledge and ideas.

Youth to business

Summary:

Youth to Business the biggest project in the AIESEC global network. It provides a platform for a special dialogue between representatives of youth and the business world to discuss

and explore issues and solutions around topics relevant to the countries reality like: Youth Innovation & Entrepreneurship, Labor mobility & Diversity and Corporate Social Responsibility.

Objectives:

- Be a platform for interaction between students and business

- Creating a space where young people can express their opinion on relevant topics

Key facts:

- 100 to 150 students,

pre-selected by an

application form

- Venue: Sofia and the

vicinity

- October 2012

Involvement Benefits Sponsorship

Main Partner

Deliver a 5-15min key-note address on the opening in front of all participants

Engage 25 students in a workshop of a social or business issue

Participate as representatives of Bulgarian business in the discussion with all delegates at the end of the event

Main Partner Status on all materials

Show young and socially engaged people that you care for their development

Position your company as responsible and a good place to work

Recognition as main contributor to the realization of the project

Biggest logo on all promo materials

Banner on the stage and break spaces

€500

Workshop Partner

Engage 25 students in a workshop of a social or business issue

Participate as representatives of Bulgarian business in the discussion with all delegates at the end of the event

Partner Status on all materials

Show young and socially engaged people that you care for their development

Position your company as responsible and a good place to work

Logo on all promo materials

Banner on the event break spaces

€250

Youth to Business Global Partners

Topic track partner: Workshop partners:

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Involvement Benefits Sponsorship

Main Partner

Deliver a 5-15min key-note address on the opening in front of all participants

Develop a business case based on a real issue you might have and list a profile of students you want to solve it

Engage 20 students in your own business case during day 2 and 3

Choose and Award a winning team for your case

Main Partner Status on all materials

Use the event as an assessment center for potential employees

Gather youths perspective and out-of-the-box solutions for your business issues

Show young and ambitious people that you care for their development

Position your company as responsible and a good place to work

Recognition as main contributor to the realization of the project

Biggest logo on all promo materials

Banner on the stage and break spaces

€ 2000

Workshop Partner

Develop a business case based on a real issue you might have and list a profile of students you want to solve it

Engage 20 students in your own business case during day 2 and 3

Choose and Award a winning team for your case

Partner Status on all materials

Show young and socially engaged people that you care for their development

Position your company as responsible and a good place to work

Logo on all promo materials

Banner on the event break spaces

€ 1000

Building the Bridge

Key facts: -6 year and 22 editions history

BiP

-Participants – 300 students from

20 to 26 years old

-3rd, 4th year of study, pursuing

masters or recent graduates,

selected according the cases

-Realization in Sofia, Burgas,

Blagoevgrad, Svishtov, Veliko

Tarnovo, Plovdiv, Varna.

Business in Practice 2012 Partners

Business in Practice

Summary:

BiP is a 3 day interactive event, comprised of corporate presentations, business simulations and

workshops, delivered by our partners – leading companies in their sector that show social

responsibility.

BiP provides a framework for students to develop a bond with your company by working hand in hand

with its employees, witnessing the work culture and finding out about the career opportunities it offers.

Objectives:

- Enhance practical knowledge of Bulgarian students by solving business cases

- Be a platform for interaction between students and business

- Introduce leading employers and improve alignment between business needs and students’

preparation

- Creating a space where young people can express their opinion on relevant topics

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AIESEC Bulgaria

Leadership Program

Work with the Leaders of AIESEC Bulgaria Provide key trainings and coaching to the people who have the opportunity to put theory into practice

immediately.

Presidents Managers of local AIESEC offices. Leading a multifunctional team of department leaders. Local Strategic decision makers. End responsible

for achieving set goals.

Strategic

Management. €1000

HR: Exchange recruitment and brand management

Local brand managers of Exchange programs. Responsible for recruitment and preparation of students for volunteer and professional

exchange. Finding and Matching Bulgarian talent to international

demand.

Recruitment &

Brand management.

€1000

HR: Organizational culture and education

Managing and distributing the human resources in the local office. Responsible for delivery of education cycle on local level. Create

Personal development plan for members.

HR & Talent management.

€1000

Sales and Business development

Responsible for relationships with partners. Developing sales strategy

and plan of the local office. Managing the local sales force. Developing new products for local reality.

Sales and Corporate relations

management

€1000

Project management

Managing projects, based on international exchange. Handling

recruitment and logistics of international volunteers.

Project

management. €1000

Marketing and PR

Responsible for building the organizational brand. Communicating with media partners. Developing marketing and PR strategy. Working with

social networks and web platforms.

PR, Brand management &

online marketing. €1000

Finance Responsible for accounting, budgeting and cash flow management of

local office. Responsible for the financial sustainability of the Local Offices.

Finance & Accounting.

€1000

When?

During ACHIEVE conference (3hours), LEAD conference (3hours), AIM conference (3hours).

May-April – Leaders manage a local entity of 15 to 50 members, 5 000 to 50 000

BGN budget

How we develop leaders?

What makes this program one of the best in

Bulgaria is the fact that is that it is not only

trainings about leadership but

ACTUAL LEADING of people and processes for the period of one

year.

Jan - The participants are elected by an assembly of their peers

Jan-Feb - The local management teams are formed after an assessment center

lead by professionals

Participate in Training conferences - Nov, Feb, May aimed to increase knowledge

and improve performance of teams

Feb-April – Participants go through the process of transition of knowledge by

predecessor

April – Participants go through the process of goal setting and initiatives planning

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ACHIEVE

Nov 2012 150-200 delegates

New members Project managers

Local Entity Leaders

Workshop Partner

Logo on printed Materials

2 hour workshop with 25

participants

Banner in venue

Banner on main stage

Key note speech on conference

opening (in front of all delegates)

Price €350

AIM

Apr 2013 100-150 delegates

New members Project managers

Local Entity Leaders

Workshop Partner

Logo on printed Materials

2 hour workshop with 25 participants

Banner in venue

Banner on main stage

Key note speech on conference opening

(in front of all delegates)

Price €300

LEAD

Feb 2013 50-80 delegates

Local Entity Leaders

Logo on printed Materials

Banner on main stage

1 hour discussion or training with all

delegates

Price €200

Support one of 3 Leadership Program

Conferences

ACHIEVE is a conference that focuses on: Electing the new National leadership body

of AIESEC Bulgaria (term 2013/14)

Induction and training of newly recruited members

Mid-term plan and strategy revision

Awarding the most accomplished Local

Offices & Alumni

LEAD is a conference that focuses on Leadership education

of newly elected local leadership body (term 2013/14)

AIM is a conference that focuses on: Planning initiatives and goal setting for

the coming year on a national and local level

Induction and training of newly recruited members

Leadership education of Local Entity

Leaders (term 2013/14)

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AIESEC Educational

Program

Your Involvement:

Support a volunteer to be part of our educational program and to contribute to young children and high

school students’ international experience.

Summary:

AIESEC Educational Program is consisted of 4 volunteer projects, which aim to bring international mindset

and creativity in Bulgarian high schools and kindergartens. Foreign students have the opportunity to feel the

magic of Bulgarian culture while delivering trainings and creating diverse environment for Bulgarian youth.

Objectives:

-give opportunity to young children to develop their global mindset

-to create diverse environment where children can learn more about different cultures

-opportunity to learn basic English in practice

- be part of various trainings that will raise their awareness about world issues

Project Targets Duration Topics Costs per

volunteer

Realization

World

Playground

Children in kinder

gardens

6weeks Cultural differences

English

€175 July - August

Make it

possible

High school students

6-12 grade

6 weeks Millennium goals for

development

€175 January - March

Meeting

Diversity

High school students

6-12 grade

6 weeks Cultural differences

English

€175 January - March

Volunteers

for NGOs

NGOs 6 weeks Programs developed

in advance from

different NGOs

€175 Ongoing

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Employer Branding

Recruitment 2012/2013

Summary:

Looking for talents in Bulgarian universities? So are we!

AIESEC organizes bi-annual recruitments in 15 Universities

across Bulgaria to find the people that want to put their skills to

practice or go and develop abroad in one of our programs.

Through our virtual and physical networks we reach at least

10000 students each edition.

Campaigns are happening twice a year – October and March in

Sofia, Plovdiv, Varna, Burgas, Blagoevgrad, Svishtov, Veliko

Tarnovo

Colorful Way 2012

Summary: The national summer project “The Colorful Way” aims at building

positive image of Bulgaria as tourist destinations, raising

ecological behavior and promoting Bulgarian history.

During the project 30 foreign students will travel all over Bulgaria

and will take photos, make videos of the sights they see and will

experience Bulgarian history and culture. At the end of the

project they will use the compiled materials to create a short

movie, which will be used to gain more external exposure and

promote Bulgaria in the AIESEC network.

The project will be realized in the period July – August.

International Youth Day 2012

Summary:

The United Nations’ International Youth Day is celebrated on

August 12 each year to recognize efforts of the world’s youth in

enhancing global society.

On this celebratory day AIESEC will organize open event with

more than 30 international participants, which aims to develop a

tolerant attitude towards other cultures, create better

understanding of their culture, folklore music and food and raise

awareness of Bulgarian culture, traditions and lifestyle.

Key benefits:

You have a message you want to deliver

to this audience or just position your

brand?

- Brand presence in all printed market

materials

- Presence on online promotion initiative:

website and social networks

Price chart:

€ 2300

Key benefits:

- Be announced as key supporter on our

online communication channels

- Branded T-shirts for the volunteers`

- Media coverage (optional)

Price chart:

Total price € 5400

Cost per volunteer € 180

Key benefits:

- Be announced as key supporter on our

online communication channels

- Position your company on all the events

with banner & marketing materials

- Position as an institution that defends

and support interest of your people

- Media coverage (optional)

Price chart:

€ 1300