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AIR TRANSPORT IT REVIEW SUPPLEMENT ISSUE 1 – 2016 INVESTING FOR THE BENEFIT OF THE COMMUNITY PAGE 2 AFRICA’S BRIGHT OUTLOOK - STEPS TO THE FUTURE PAGE 4 MARKETPLACE IN THE CLOUD PAGE 6 A FOUNDATION FOR THE FUTURE PAGE 7 RECOGNIZING MEMBERS PAGE 8 SITA MEMBERSHIP HAS ITS BENEFITS PAGE 9

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Page 1: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

AIR TRANSPORT IT REVIEW

SUPPLEMENT

ISSUE 1 – 2016

INVESTING FOR THE BENEFIT

OF THE COMMUNITYPAGE 2

AFRICA’S BRIGHT OUTLOOK - STEPS TO THE FUTURE

PAGE 4MARKETPLACE IN THE CLOUD

PAGE 6A FOUNDATION FOR THE FUTURE

PAGE 7RECOGNIZING MEMBERS

PAGE 8SITA MEMBERSHIP HAS ITS BENEFITS

PAGE 9

Page 2: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

www.sita.aero/air-transport-it-review2

WITH THE AIM OF BENEFITING THE ENTIRE AIR TRANSPORT COMMUNITY, SITA WILL IN 2016 INVEST US$5M TO EXPLORE NEW SOLUTIONS TO SOME OF THE INDUSTRY’S MOST PRESSING CHALLENGES. THESE INCLUDE BAGGAGE TRACKING, MANAGING DISRUPTION AND IDENTITY MANAGEMENT.

INVESTING FOR THE BENEFIT OF THE COMMUNITY

“Part of SITA’s mandate has always been to drive technological innovation for the benefit of the wider air transport community and in particular our members. In 2016, we will step up our commitment to community innovation and will be actively seeking solutions that will help improve passenger flow, save money and drive greater efficiency,” says Jim Peters, Chief Technology Officer at SITA.

“This investment is over and above our continued investment in new products and is looking a little further into the future at promising technologies or new ways of doing things that could have a big impact on our industry. It will provide a clear roadmap of where we can make the most difference and what we need to focus on.”

FIVE FOCUS AREAS SITA’s investment will be across five main focus areas. This includes new baggage tracking capabilities to meet IATA’s Resolution 753; identity management to enable secure and rapid passenger flow through airports; the facilitation of IATA’s New Distribution Capability (NDC); an industry-wide disruption warning system; and enhancing cybersecurity across the industry.

Over the coming months, SITA teams will be dedicated to identifying technologies and processes that are best suited for

each focus area or initiative. This will include working with industry bodies such as IATA to agree the standards. It will also involve engaging our members and the broader air transport community to understand their challenges and how we can alleviate these through increased collaboration and exchange of information and appropriate technology.

“These initiatives are dedicated to finding the right technologies and approaches, ensuring that they are cost-effective, fit for purpose and most importantly, meet the standards set by industry, ensuring scalability,” explains Peters. “The next phase will include developing prototypes, taking us a step closer to real solutions for each of these focus areas.”

BAGGAGE TRACKING Taking a closer look at the baggage tracking initiative, IATA Resolution 753 requires by 2018 that airlines should keep track of every item of baggage from start

to finish. This initiative is key to increasing passenger satisfaction while at the same time reducing the possibility of baggage fraud by knowing exactly where every single bag is on its journey.

“As the June 2018 deadline fast approaches, the community of airports, airlines, ground handlers and suppliers will have to work together to meet the resolution’s requirements.

COMMUNITY INNOVATION

“ IN 2016, WE WILL STEP UP OUR COMMITMENT TO COMMUNITY INNOVATION AND WILL BE ACTIVELY SEEKING SOLUTIONS THAT WILL HELP IMPROVE PASSENGER FLOW, SAVE MONEY AND DRIVE GREATER EFFICIENCY.”

JIM PETERS CHIEF TECHNOLOGY OFFICER, SITA

“With our vast experience in baggage management, SITA is well placed to lead in delivering a standardized solution that can be used around the world by the air transport community,” says Nick Gates, Baggage Portfolio Director at SITA.

Page 3: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

“The exchange of threat intelligence, including indicators of compromise specific to the air transport industry will drive increased awareness of the cyber threat across the community. Such insights are critical to supporting security management activities for the benefit of all stakeholders in our industry.”

EASING PAIN POINTSEach of these initiatives will take the industry a step closer to developing new solutions that will drive a more efficient travel experience for passengers while easing some of the pain points faced by airlines, airports, government agencies and ground handlers today.

“If we can help make it easier to do business in the air transport sector in even in just one of these focus areas, then we will have succeeded in our goal,”concludes Peters.

more flexible and compelling airline content from airlines. In turn, these indirect channels can offer their customers richer, more engaging digital flight shopping experiences.

“Over the next few years SITA will work together with IATA to develop technology to drive NDC adoption and deliver key capabilities that will ensure that NDC becomes a reality,” says Dominique El Bez, VP Portfolio Management Communication & Infrastructure Services (CIS).

CYBERSECURITY Given the rising cybersecurity threat, SITA is also assessing how it can play a more significant role for the air transport community.

“SITA can provide a platform to support increased exchange of contextualized cyber threat intelligence. These will be derived from SITA’s global network and services provided to customers, from open-source intelligence gathered as a result of proactive security screenings, and from external sources,” says Philippe-Emmanuel Maulion, Head of Corporate Information Security at SITA.

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operation. The volcanic ash eruption in Iceland in 2010 was an example of a localized situation that had a dramatic impact on the industry globally,” says Irminger.

“By sharing information on disruption across the entire community – including everything from a major situation such as the 2010 volcanic ash cloud to a traffic problem at a regional airport – airlines and airports will be equipped to better manage disruptions to normal operations.”

NDCSITA, together with IATA, appreciates that the way airlines sell their services and products has evolved dramatically in recent years. To address the diverse needs of contemporary air travel retailing, IATA has spearheaded the development of the New Distribution Capability (NDC) standard.

A particular emphasis of NDC is its ability to help third-party airline distribution channels, such as retail and online travel agencies, travel management companies, and Metasearch engines, receive

COMMUNITY INNOVATION

IDENTITY MANAGEMENT Identity management is another key area for the industry and an important initiative for SITA, not only in terms of providing increased security but streamlining the immigration process globally.

“The emergence of ‘single travel token’ over the next few years is probably the most exciting development for passengers hoping to fast track through the airport,” says Sean Farrell, Portfolio Director, Government and Security Solutions.

By capturing passengers’ biometrics and travel information into a single digital record, travelers will soon be able to use this token as identification at each step along their journey. It also will provide the ability to combine some travel steps into a single interaction, vastly speeding up the time needed to complete these formalities.

Single token travel is already being trialed in airports around the world but as part of the identity management initiative, the aim is to take this technology much further. “For us the ultimate goal is to have the single identity token permanently and securely stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director of SITA Lab. “There is still a lot of work to be done and in the coming months this will be a key area of investigation for SITA.”

DISRUPTION WARNING SYSTEMOne of the biggest challenges for airports and airlines is managing disruption. SITA is exploring an initiative that will provide information and updates through a global disruption warning system that is accessible to our members.

“Something that is happening halfway around the world can have a direct and immediate impact on your airline or airport

Page 4: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

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What is BARSA’s role?

JUNE CRAWFORD: There are Boards of Airline Representatives representing member interests in most countries of the world, so what we’re doing is not unique. But clearly we are dealing with the very specific issues that relate to South Africa and the evolution of its politics and economy.

Twenty-five years ago this country was an outcast to most of the rest of sub-Saharan Africa.

THE BOARD OF AIRLINE REPRESENTATIVES OF SOUTH AFRICA (BARSA) REPRESENTS INTERNATIONAL AIRLINES OPERATING TO SOUTH AFRICA. WE TALKED TO BARSA’S CHAIR, CARLA DA SILVA, AND CEO, JUNE CRAWFORD, ABOUT AIR TRANSPORT IN AFRICA, THE REVOLUTION IN CONNECTIVITY, TECHNOLOGY SKILLS SHORTFALL AND THE IMPORTANCE OF ATTRACTING MORE WOMEN TO SENIOR JOBS.

What’s your take on the state of the African airline sector? What are the key challenges?

CARLA DA SILVA: Air transport supports about 1.1m jobs and contributes US$ 34.5bn to the African economy.

However in global terms it’s a young market: only 10% of Africans travel by air and Africa’s share of the global market is just 2.3%. But it’s the future that’s important, and air transport across Africa is widely recognized as set for major growth. IATA’s own forecasts prove the point: of the 10 fastest growing markets for passenger growth through to 2034, eight are in Africa.

There are a couple of major challenges the industry still has to resolve. The first is to ensure everyone implements and enforces international standards and practice of safety. Enormous strides have been made. The jet hull-loss rate is better than the global average and IATA is bringing airlines onto the IATA Operational Safety Audit (IOSA) registry.

However, only 14 out of 54 African states comply with 60% or more International Civil Aviation Organization (ICAO) Standards and Recommended Practices. So still some way to go.

The second challenge is to open Africa’s skies to increased competition and lower fares.

The benefits of liberalization have been known for many years. A July 2014 report for IATA on the economic benefits of intra-African liberalization found that

agreement over a more liberal air traffic market between South Africa and Kenya in the early 2000s led to a 69% rise in passenger traffic.

A low cost service permitted between South Africa and Zambia resulted in a 38% reduction in fares and a 38% increase in passenger traffic.

To date, there are no open sky agreements between African countries, but African 23 countries have signed open sky agreements with the US. So we have a way to go on that one!

JUNE CRAWFORD: Another way in which travel and trade between African countries can be encouraged is by removing or at least simplifying the process of obtaining visas. It’s still far too lengthy and time-consuming in many countries.

This is one area where investment in technology could have a significant benefit. Customs clearance for goods also needs to be simplified if we are going to see more into-African trade. Again, technology can provide answers. So long as there is the political will to act!

STEPS TO THE FUTURE

“ WE ALSO HAVE TO MAKE TECHNOLOGY AVAILABLE TO EVERYONE. WE NEED TO GET MORE YOUNG WOMEN TO LEARN THE STEM SUBJECTS – SCIENCE, TECHNOLOGY, ENGINEERING AND MATHS – AND BREAK DOWN THE CULTURAL BARRIERS THAT CREATE A FALSE LIMIT ON TALENT.”

CARLA DA SILVA BARSA, CHAIR

There are challenges that have to be dealt with. But air travel in South Africa has grown above 10% per year over the past six years, due in large part to the proliferation of low-cost airlines and the opening up of more and more international links.

For example, in 1993 fewer than 12 international airlines flew into South Africa. Today, more than 100 international airlines fly into the country on a regular basis.

AFRICAN AVIATION

CARLA DA SILVA Carla is non-executive Chair of BARSA (the Board of Airline Representatives of South Africa). She is Regional Manager, Southern Africa and Latin America, for Air Mauritius. Carla currently also serves as a non-executive director on the board of Lwazi Investments and is a Director of Air Mauritius SA Pty Ltd.

JUNE CRAWFORDJune is Executive CEO of BARSA. She is also a director of Aviation Co-ordination Services (PTY) Ltd and a board member of the Tourism Business Council of South Africa. June is a long-standing member of the Institute of Directors South Africa.

Page 5: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

DOWNLOAD THE WHITE PAPER‘A bright future: Africa, air transport, technology and empowerment for women’ was written and published by SITA for the inaugural ‘Women in African Air Transport’ event in Johannesburg late last year, organized jointly by BARSA and SITA. www.sita.aero/whitepapers

COMING SOON: EYE ON AFRICATechnology is taking Zambia’s airports into the future, being at the heart of the Zambia Airports Corporation’s (ZACL) strategy and vision. In the upcoming issue of IT Review, due out at the end of March 2016, we speak to the airport operator’s Director of Airports Services, Agness Chaila.www.sita.aero/air-transport-it-review

The changes we’ve seen since the end of apartheid have been unprecedented, not least in the building of links between South Africa and the other sub-Saharan nations.

Today, BARSA is a reflection of how things have changed. We represent close to 40 international airlines operating to South Africa and a growing number of strategic partners (including SITA).

One of the many challenges facing the industry in Africa is the skills gap. What can be done to improve the situation?

CARLA DA SILVA: The first thing to realize is that we’re not the only ones facing a skills gap. Boeing has forecast that the aviation industry will need to supply 558,000 commercial airline pilots and 609,000 maintenance technicians by 2034, including an extra 18,000 pilots and 22,000 mechanics in Africa.

The problem we have across Africa is that the industry remains relatively under-developed. There’s a lack of capital which makes it difficult to finance equipment, build route networks with modern aircraft and pay for the skills necessary to operate a modern network.

So there is a consistent problem across the continent of skilled and qualified people moving to other regions of the world, particularly the Middle East and Asia, where they have expansion and the capital to finance it.

In South Africa, this is also tied in to the push for economic involvement of black people and for gender balance across all races.

In 2014 out of 16,764 licensed pilots in South Africa, 83% were white male. Of 1,890 maintenance engineers, just

23 were women. Yet women have been flying as long as men. They’ve been pioneers and record-breakers. They’ve proven their ability time after time – and yet we still come across prejudice against women pilots.

It makes no sense that we’re ignoring the capabilities of more than half the workforce. I’d like to see more pro-active work by airlines to train and recruit female pilots.

Is technology the key to effecting the changes needed?

JUNE CRAWFORD: We have to promote investment and change to the technology infrastructure that supports today’s aviation sector. We need to focus on the state of air navigation systems, airspace management and control, adequate and secure airport infrastructure and ground-based navigation aids – as well as on aircraft and the skills required to fly and maintain them.

AFRICAN AVIATION

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“ TODAY, BARSA IS A REFLECTION OF HOW THINGS HAVE CHANGED. WE REPRESENT CLOSE TO 40 INTERNATIONAL AIRLINES OPERATING TO SOUTH AFRICA AND A GROWING NUMBER OF STRATEGIC PARTNERS, INCLUDING SITA.”

JUNE CRAWFORD BARSA, CEO

It’s also important to work together, to implement shared industry standards to match the best in the world. Shared infrastructure, too. It’s the smartest way to benefit from the latest and the best that technology offers.

Page 6: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

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THE FIRST CLOUD-BASED MARKETPLACE FOR AIR TRANSPORT APPLICATIONS AND SERVICES, MARKETPLACE.AERO, IS NOW AVAILABLE. IT OFFERS NEW OPPORTUNITIES FOR THE AIR TRAVEL COMMUNITY TO BENEFIT FROM A RANGE OF TECHNOLOGIES THROUGH A SIMPLE-TO-ACCESS CONSUMER PORTAL.

Wouldn’t it be beneficial for the air transport community to have rapid access to proven and promising industry-specific software and solutions … in a way that encourages greater innovation, collaboration and development? And as a means to improve air transport process and bring about greater efficiencies?

“The recently launched Marketplace.aero has those very aims,” says Benoit Verbaere, Portfolio Director, ATI Cloud Platforms & Solutions, SITA.

“As a cloud-based one-stop shop for air transport community organizations and professionals, Marketplace.aero is a virtual store offering access to generic and industry software, applications, cloud and other services.

“We’re starting off with a small selection of vendors who provide fantastic applications and services in certain key domains and we’ll be adding more on an ongoing basis,” he adds.

A FIRST“It’s a first for the industry. The vision is for Marketplace.aero to become a single point of reference for the community for air transport applications, cloud services and connectivity,” he adds. The introduction of Marketplace.aero is a natural progression for SITA following the success of Developer.aero, its Application Programming Interface (API) platform.

COMMUNITYThis new and novel service comprises a marketplace portal, distribution platform and vendor program. The marketplace portal serves a community of air transport buyers and sellers.

Customers, such as airlines and airports, can find cost-effective and cloud-enabled software and other solutions to support their businesses. It offers a virtual retail space for SITA and third party suppliers of solutions, including approved applications and other software-as-a-service.

DELIVERY The platform is a complete delivery environment. Here, customers can find out about products and services via an online catalog and request a sales call back or engage in online chat. For other key services, customers can order, pay for, access and manage what they buy.

MARKETPLACE IN THE CLOUD

For vendors, Marketplace.aero provides an ideal platform to promote their latest applications to the air transport community. As part of its vendor program, SITA will work with vendors to promote and sell their products and services, supported by SITA’s dedicated sales team.

‘CLICK-TO-BUY’ For prospective purchasers, Marketplace.aero offers a simple and intuitive user experience.

AIR TRANSPORT IT INFRASTRUCTURE

“ AS A CLOUD-BASED ONE-STOP SHOP FOR AIR TRANSPORT COMMUNITY ORGANIZATIONS AND PROFESSIONALS, MARKETPLACE.AERO IS A VIRTUAL STORE OFFERING ACCESS TO GENERIC AND INDUSTRY SOFTWARE, APPLICATIONS, CLOUD AND OTHER SERVICES. IT’S A FIRST FOR THE INDUSTRY.”

BENOIT VERBAERE PORTFOLIO DIRECTOR, ATI CLOUD PLATFORMS & SOLUTIONS, SITA

A dashboard enables customers to manage their own accounts and profiles, add new users, view invoices and ask for assistance. Payments can be made by credit card in US dollars, with alternative payment options and currencies in the pipeline.

As the site develops further, more and more apps are set to become available, with a further 20 vendors in the pipeline this year with click-to-buy capabilities.

CALL TO ACTIONAs we build our portfolio of applications and services, why not come and talk to us and tell us what you’d like to see?

In the meantime, if you’re an industry software vendor, why not discuss with SITA what you may be able to offer the air transport community?

www.marketplace.aero

Page 7: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

A FOUNDATION FOR THE FUTURE

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THE SITA AIR TRANSPORT COMMUNITY FOUNDATION IS HAVING A POSITIVE IMPACT ON THE LIVES OF THOUSANDS OF YOUNG PEOPLE ACROSS AFRICA WITH MORE THAN 10,000 STUDENTS RECEIVING ACCESS TO COMPUTERS AND EDUCATION IN THE PAST YEAR.

“The creation of the Foundation in 2014 was driven by the SITA Council who wanted to contribute to projects that would benefit the broader community beyond aviation,” says Amber Harrison, SITA’s Director CSR.

During 2015, the Foundation’s plans were realised with the rollout of three new initiatives focused on IT and education in Africa.

COMPUTER LABSWorking with the charity, Promoting Equality in African Schools, the Foundation provided a grant to a project based in Uganda that enabled seven new computer labs to be built at secondary schools. It also funded brand new equipment for students and teachers.

The schools are already benefitting from access to technology with student learning improvements underway, while teachers are gaining new skills through training assistance.

ACCESS IN AMHARAAccess to computers is also a challenge in the region of Amhara in Ethiopia. However, 25 schools are now able to use newly equipped computer labs that are giving children and teachers the opportunity to learn computing skills. The primary school students are getting familiar with the technology, while teachers are able to use the computers to better plan classes and reporting.

SUPPORTING STUDENTS IN SOUTH AFRICAThe Foundation is also supporting students in South Africa at the University of the Witwatersrand studying in the IT, engineering and aeronautical schools. To date, eight students are receiving grants to assist their education. In addition, 16 funded student memberships to the new Tschimologong Precinct in Johannesburg will give access to young people to help gain technology experience and build essential skills.

PAYING IT FORWARDOne of the aims of the Foundation is to help build skills capability in the next generations of young people in Africa. On a continent that is growing economically and has huge potential, the SITA Council recognized the need to create access and opportunities in IT.

By selecting programs that look at three levels of education, it is building a sustainable approach to learning and broadening the horizons of students who may not otherwise have the opportunity.

“The excitement around the initiatives has been keenly felt on the ground, while ongoing

monitoring will track the impacts of the projects,” says Harrison.

During 2016, work will continue with four more schools in Uganda having computer labs constructed and equipped with a solar power installation, 6 months Internet access and teacher training. In Ethiopia, the schools who received computer labs last year will benefit from additional teaching resources including projectors, screens, headphones and specially created e-learning capsules for students. Student funding will continue in South Africa.

HELPING THE COMMUNITY

“ THANKS TO THE SUPPORT AND DIRECTION GIVEN BY SITA’S COUNCIL, YOUNG PEOPLE ACROSS AFRICA ARE BENEFITTING FROM ACCESS TO IT AND DEVELOPING NEW AND ESSENTIAL SKILLS.”

AMBER HARRISON CSR DIRECTOR, SITA

And a new initiative for the year will see women students at the University of Zimbabwe receive dedicated computer facilities and training.

DELIVERING COMMUNITY VALUEThe community approach that has been the cornerstone of SITA for over six decades has taken a new direction with the creation of the Foundation.

Each project that the Foundation has funded has made a fundamental change not just to the students and teachers, but also the local communities.

Page 8: AIR TRANSPORT IT REVIEW - SITA · stored on your mobile phone and you simply swipe your device at each step of the way at any airport in the world,” explains Renaud Irminger, Director

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SITA MEMBER AND CUSTOMER UPDATES

RECOGNIZINGMEMBERS

AS A MEMBERSHIP ORGANIZATION, CROSS-INDUSTRY COLLABORATION HAS BEEN A DRIVING FORCE FOR SITA THROUGHOUT ITS 67-YEAR HISTORY.

In 2015 we welcomed six new members and saw a number of member anniversaries. During 2016, we’ll present over 50 awards.

In particular, we have four members marking 60 years as SITA members – Air Serbia, Middle East Airlines, Pakistan International Airlines, and Qantas. In May they’ll be invited to a special ceremony, along with four members celebrating 50 years, at SITA’s Annual General Assembly and Air Transport IT Summit.

SITA presented two of South America’s largest airlines – Copa Colombia and Avianca – with awards in 2015 at the ALTA Airlines Leaders forum, San Juan, Puerto Rico. Also receiving an award (25 years), in 2015 was Frank Brenner, Director General of EUROCONTROL: “I am happy that EUROCONTROL could … contribute to the work done by SITA in developing and implementing high-end IT solutions at a global level. SITA is contributing to the continuously ongoing technical evolution that helps the European aviation industry to operate smoothly and efficiently,” he said.

New Members 2015 Business Area Country TierAerospace (Beijing) Logistics Co. Air Freight China IIAirAsia (India) Private Ltd Airline India IEastern Air Lines Group Inc Airline USA IILion Air Cargo Tanzania Cargo airline Tanzania IITopBrass Aviation Limited Airline Nigeria IIVolotea Airline Spain I

Members Country Years of MembershipAir Serbia Serbia 60Middle East Airlines - Air Liban Lebanon 60Pakistan International Airlines Pakistan 60Qantas Airways Australia 60Adria Airways Slovenia 50Meridiana Fly Italy 50Saudi Arabian Airlines - Saudia Saudi Arabia 50United Airlines USA 50

SITA welcomed six new members during 2015

Members reaching long-serving milestones in 2016

Copa CEO Pedro Heilbron (left) receives an award for 20 years of SITA membership (in Columbia) from Randy Pizzi, SITA President for the Americas (middle), and Alex Covarrubias, VP for SITA in Latin America.

Avianca CEO German Efromovich (middle) receives an award for 50 years of SITA membership from Randy Pizzi, SITA President for the Americas (left), and Alex Covarrubias, VP for SITA in Latin America.

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SITA MEMBER AND CUSTOMER UPDATES

SITA MEMBERSHIP HAS ITS BENEFITS

MEMBERSHIP OF SITA HAS GOT A WHOLE LOT MORE VALUABLE WITH THE INTRODUCTION LAST YEAR OF SOME EXCLUSIVE BENEFITS.

These benefits are designed to help our SITA members with efficiency, profitability and easy adoption of new services. The offers include:6 months free access to Horizon e-Learning The Horizon e-Learning curriculum provides highly effective online training for users of the Passenger Solution Line Horizon suite of products.

The online training helps airline staff get fully trained on how to make best practice use of the Horizon suite. The offer is available to any member signing an e-Learning contract of 12 months or more after the offer date.

Free 2-day workshop on implementing Horizon merchandizing effectively Effective merchandizing of ancillary services is one of the keys to airline profitability. SITA’s Horizon portfolio includes a suite of solutions designed to enable airlines to charge fees for services, such as seat assignments, on-board meals and carrying excess baggage.

However, to get the best results from this opportunity the airline has to adapt its customer-facing processes from the point of sale right through to service at the airport.

Free installation charge for IP VPN@Airports connection Available in over 160 airports in 75 countries where SITA has deployed AirportHub, IP VPN@

Airports provides customers with a managed, secured, cost-effective and reliable IP connection to their VPN.

SITA is waiving the one-time bandwidth installation charge for members when ordering a new connection or bandwidth upgrade for IP VPN@Airports.

Air Traffic Control (ATC) messaging with no annual subscription This offer makes SITA’s ATC messaging service available to members with no associated annual subscription.

Our messaging service enables airlines to exchange ATC related messages with ANSPs (Air Navigation Service Providers) efficiently, by removing the complexity and cost of connecting to several ANSPs.

Free 2-month trial of BagJourney for members seeking IATA Resolution 753 compliance BagJourney enables airlines to track bags as required by IATA Resolution 753.

This offer provides a free two month evaluation of BagJourney to qualifying SITA members, with preferential member terms when contracting for an on-going service.

Discounted network consulting SITA provides consultancy to enable airlines to optimize the performance of applications over their networks. This offering provides all members with a discount in the cost of related consulting engagements, provided those engagements are valued at US$50K or greater.

Free access to SITA’s Flight Information API for 3-months SITA’s Flight Information API (Application Programming Interface) enables rapid development of new applications by providing easy access to structured, accurate flight information for application developers.

This offer will provide qualifying members with free access to the API for three months, with preferential member terms when contracting for an on-going service.

Free certification of common-use application This offer provides a free certification of one application for use on AirportConnect CUTE workstations or CUSS kiosks. The offer is available to airlines placing an order for a relevant certification within their first year as a SITA member. Conditions apply.

Additional discount on network consulting SITA provides consultancy to enable airlines to optimize the performance of applications over their networks.

On top of the discount available to all members, new members are entitled to an additional discount in the cost of related consulting engagements, with no minimum engagement value.

Free IT Trends Benchmark This offer provides new members with a customized benchmark review and analysis of their business against the global results from SITA’s Airline, Airport and Passenger IT Trends Surveys, as appropriate depending on the member’s type of business.

This offer is subject to the new member completing the airline or airport IT trends survey and full benchmarking will require SITA access to new member survey responses.

FOR MOREwww.sita.aero/membership