airlines go on a crowdsourcing binge
TRANSCRIPT
Airlines go
on a crowd-
sourcing
binge!
How leading airlines
are co-creating their
brands using social
media
SAS wants help with their iPhone App
SAS Scandinavian’s
Facebook fans get to
have their inputs into
the company’s first
iPhone App.
As long as you’re a
Fan, and “Like” their
you have a say in
what’s on the app if
you sign up for their
beta-tester program
*Source: SAS Scandinavian Social Media team
Jetstar wants you to share travel stories
Share your
travel stories on
Jetstar, and one
winner with the
best story is
picked every
day!
How’s that for
more holidays?
*Source: Steve Greenway
Cathay wants you to design your dessert
Cathay Pacific wants
you to create a new
Asian inspired dessert.
Submit a recipe and
you’ll fly to Hong Kong
and have your dessert
served in-flight!
Over 7,000 people like
the idea and have now
shared it with millions.
*Source: Daniel from Cathay Pacific
Emirates’ Community Art Contest
Amatuer
designers got to
submit their
designs for
Emirates’ new
Skywards
loyalty cards.
3,000
submissions and
50,000 votes.
*Source: Emirartes Skywards Team
Air France improves In Flight Service
Air France creates new interest in services via a
tableware design contest.*Source: Airlinetrends.com
Air New Zealand’s Aviation Design Academy
Air New Zealand invited passengers to submit their
favorite custom snacks and cocktail recipes!
*Source: Air New Zealand
KLM Battle of Concepts
A highly engaging design contest by KLM
*Source: Airlinetrends.com
Airbus Green Aviation
Airbus taps on students’ creativity around the
world to make aviation greener in the future!*Source: Airlinetrends.com
World leaders in helping airlines go social