5 STUDENTENTREPRENEURS

MADE ALL THEDIFFERENCE

HOW

AKAINORIRICEBURGERS

Acknowledgment

The members of the company would like to extend a special thanks to our parents with tremendous gratitude for their undying support.

Similarly, we give acknowledgement to our adviser, Harvey Ong; for staying by our side throughout this whole journey of learning and growth.

In addition, we would like to give thanks to our friends and relatives for their continuous support.

FuFurthermore, Akai Nori would not have been made possible without the help of our customers for their continuous patronage of our products.

Likewise, we thank God for blessing us with strength, patience, and perseverance which helped shape Akai Nori into what it is today.

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A Message from the President;Performance Highlights Strategy Evaluation

Vision; Mission; Objectives

Major Business StrategiesMajor Business Strategies

Management Team

Financial Highlights

Production Area;Waste Disposal System

Marketing Highlights

Awards

Human Resources Summary;Human Resources Summary;Success Factors and Challenges

Significant Learnings

Socially Responsible Activities

Plans for the Future

Table of Contents

A Messagefrom thePresidentCAMILLEDEEZHIALYN, TAN

Akai Nori was created by five entrepreneurship students under sole proprietorship. The company was formed to bring a new taste and a unique com-bination of Eastern and West-ern culture in terms of food. It was also formed due to the groups’ desire to bring a vari-ety to the consumer’s choice in food. It aims to cater to the needs of the people who, in this fast paced lifestyle, need to eat on the go.

PerformanceHighlights

ACHIEVEMENT OF BUSINESS PLAN OBJECTIVES

kai Nori seeks to serve Japanese inspired rice burgers to the Philip- pine market. While the concept has already been introduced, it still has not fully penetrated its target market. The company brings a different concept in the food industry and created a menu with some unique recipes to have a competitive edge over normal burger chains. The over normal burger chains. The idea is different from fast food burger restaurants that offer beef patties with bread buns; Akai Nori offers Japanese cuisine in the form of a burger with rice as the buns which make it easier for customers to consume. to consume.

Over the past ten months, Akai Nori was able to achieve most of its objectives in the differ-ent functions and was in line to its company vision and mission. With regards to the marketing depart-ment, the company was able to reach its target total gross sales of Php 200,000 through selling in school bazaars and participating in the weekly Mercato Centrale mid-night bazaar. It was also able to consistently improve its publicity and customer relations through promoting in social media sites such as Facebook, Twitter, Tumblr and the company’s own website. Through these tools, people got to know more about the brand. There was also customer interaction since pictures of customers were posted regularly at the website posted regularly at the website and Facebook fanpage. In addition to the added promotional efforts, the company expanded to cater-ing. Akai Nori catered in a fun run

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and Dickies, where the company served their lunch daily.

In the operations department of Akai Nori, the company created a menu with three recipes for con-sumers to choose from. The menu consisted of Chicken Teriyaki Rice Burger, Yakiniku Beef Rice Burger, Signature Salmon Rice Burger and Tonkatsu Rice Burger. The comTonkatsu Rice Burger. The com-pany was also successful in having at least 8 hours of production every week and providing packed lunches for Dickies. Furthermore, Akai Nori was able to accomplish having at least Corporate Social Activity done every month. The company joined the Recyclables Fair stationed at Fort Bonifacio and Trash to Cash in SM Megamall which enabled them to sell used plastic bottles, cans, to sell used plastic bottles, cans, paper, cardboard and other junk and donate the cash to the DLSU PUSO. The group also promoted being green through using eco-friendly materials such as the aprons. In addition, they also reached out to cancer patients at the National Children’s Hospital. The group interacted with the chi-ldren, played games with them and delivered food. The company also conducted a Bible study and Yoga (in cooperation with the DLSU Capoeira Club) for the spiritual activ-ities of the company. They were also able to sponsor a mass in the 18th floor Andrew Chapel. More-over, the human resource manager was successful at bringing the team together and holding a teambuilding activity to further strengthen the bond of the members

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Strategy EvaluationSTRENGTHS AND WEAKNESSES BEHIND EFFECTIVE ACTION

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COMPANY IN BRIEFWHO WE ARE, WHAT WE DO, AND WHERE WE WILL BE IN THE FUTURE

VISIONRecognizedRecognized as a rice burger business in Metro Manila through quality products, services and cus-tomer satisfaction. Akai Nori further aims to become the best practicum group in thethe batch and operate a profitable business.

MISSIONAkai Nori aims to cater to bazaar goers, Japanese Rice Burgers, through ba-zaars, and deliveries by maintaining a good public image with its customers. The company will utilize ex-isting technology for re-search and development to further improve the quality of its products. Investing in new opportunities, Akai Nori will continuously strive for growth and profitability by working hand in hand with its employees who share the same values as the company. Placing cor-porate social responsibility as one of its priorities, Akai Nori will support environmental advocacy through proper waste management.

GENERAL OBJECTIVESTo sell 2,226 units of burgers from October 2011 to July 2012To have Php 200,000 gross of sales at the end of 10 monthsTo be able to join at least 5 bazaaars within 10 months

MARKETING FINANCE Cater 1 event/month 670 units sales for 1st quarter1,000 Facebook likes1,000 Facebook likes Php 76,940 gross sales for 1st quarterWebsite, Facebook, and Twitter publicityJoin 1 bazaar/week HUMAN RESOURCES1 Student Brand Ambassador 1 Socially Responsible activity/monthPhp 200,000 gross sales 1 assessment, bull session, or open forum 1 TeambuildingOPERATIONS No absences and tardiness8 hrs. production time/week8 hrs. production time/week3 packages for catering INFORMATION TECHNOLOGY3 burger recipes A fully functional websiteTurnover inventory at 50% Use 2 social networking sites

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T he company has participated in various bazaars, Mercato Centrale being the main area of selling, in the past 9 months of operations. It also maintains good customer re lationship through personal interaction with customers and utilizing social networking media to be more accessible to cus-tomers. The firm also invested in technology through acquiring equipment used for preparing and cooking. Furthermore, Akai Nori alsoalso conducted corporate social responsibility activities at least once a month and supported environmental advocacy by participating in recyclables fairs. In addition, the company members also interacted with cancer patients in the National Children’s Hospital, donated to typhoon victims and conducted spiritual activities such as the mass, yoga and bible study.

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FUNCTIONAL

DIFFERENTIATION STRATEGYAkaiAkai Nori is a restaurant that specializes in Japanese Rice Burgers which is not common in the Phil-ippines. Burger chains usually serve their burgers with wheat buns; for Akai Nori, it will make use of rice buns to be more unique. Also, the restaurant will be based on Japanese cuisine, which is rarely used for burgers until lately. The group will be using the differentiation strategy since it will be catering to customers who are not price sensitive and will be introducing a product that is not usually served in the Philippines.

GENERIC

MAJOR BUSINESS STRATEGIESHOW WE TURNED THE TIDES IN OUR FAVOR

MARKETING STRATEGY kai Nori’s marketing strategy focuses more on building up the brand through advertising and promotion through the use of internet, physical advertising tools and through the word of mouth. The target market of the company would be the attendees of the weekly Mercato Centrale Midnight bazaar stationed at Fort Bonifacio, Taguig. The group also joined other bazaars like the practicum bazaar held every term and Christmas bazaars. Further-more, the group also expanded the business to catering services. With regards to the product development, Akai Nori aims to have competitive advantage through the unique recipes that cannot be found in other rice burger chains.

OPERATIONS STRATEGY n terms of purchasing raw materials, the firm will buy the ingredients from wet markets due to its lower price and availability. The group would also rent equipment rather than buying brand new ones to minimize ex penses. Moreover, Akai Nori would control inventory by purchasing materials once inventory is below 50% to make sure they are fully stocked at all times.

FINANCIAL STRATEGY or the financial strategy of Akai Nori, the firm will acquire capital through personal investments of the team members. To cover start-up costs and begin the operations of the business, Akai Nori would need to invest Php 37,009.04 to cover the initial expenses, which include payroll of the employees, purchase of equipment and raw materials, rent and the like. The members intend to continue to add to the capital investment from their personal sav-ings if the need arises.

HUMAN RESOURCES STRATEGY n terms of the work arrangement of the members, the group would set up a system where the group can work in shifts to avoid overworking everyone. The company would also conduct team buildings and business forums to strengthen the working relationship and bond of the members. Furthermore, policies will also be set up and refined in order to create boundaries and rules in the company. Akai Nori will also organize at least one corporate social responsibility activity per month.

INFORMATION TECHNOLOGY STRATEGY he IT strategy of Akai Nori would be to create a website where information about the company can be accessed by web users and potential customers. The group would constantly update the website’s gallery, reviews and check of orders and comments. The website would be of great use to the company because it gives the firm a wider reach in the market they can market the brand much faster. Another strategy would be the use of social network-ing media for advertising. The group uses Facebook, Twitter and Tumblr to interact and update the customers. Further-more, the group uses an email address to communicate with potential customers and bazaar offers.

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Akai Nori

Camille Deezhialyn TanPRESIDENT

She makes sure that the objectives are met and that the business is running smoothly.

Jezzele PIllejera

VP-FINANCE;SECRETARYSheShe is responsible for keeping records of the company’s inflow and outflow of cash. As well as preparing the income statement andand balance sheet to keep records on the spending and to know if the com-pany is gaining or losing money. As the Executive Secretary, her role is to keep and file the company docu-ments as well as taking down the minutes of the meet-ing for board and regular meetings.

William Chia

VP-OPERATIONS;TREASURERHeHe ensures that pro-duction is running smoothly and that inventory is always up to date to mini-mize losses. He is also responsible for the purchasing of raw materials and makes sure that the quality of food served to customers is excellent. Being the Executive Treas-urer, he is responsi-ble for recording monetary transac-tions done with the bank.

Maria Camille Tan VP-MARKETING;CASHIERSheShe handles all as-pects of advertising and promoting the company’s products and services. She is also in charge of double checking the amountamount in the cash box to ensure that the sales tally with the money.

Nathan Caluban

VP-HUMANRESOURCESHeHe coordinates the company’s corpo-rate social responsi-bility. In addition, he manages the company policies and manages internal conflicts. He is also responsible with the computa-tion of the payroll of the members and the hiring of com-pany employees.

MEET THE TEAMTHE PEOPLE WHO BROUGHT YOU NOT JUST RICE BURGERS,BUT AN EXPERIENCE.

Financial HighlightsAKAI NORIS HARD FACTS AND BOTTOM LINES

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In Philippine Peso

RICE BURGERMONTH ACTUAL PLANNED VARIANCEOctober 29,480.00 27,200.00 2,280.00November 22,680.00 27,200.00 (4,520.00)December 12,630.00 36,400.00 (23,770.00)JanuaryJanuary 5,940.00 20,400.00 (14,460.00)February 23,280.00 23,200.00 80.00March 54,200.00 27,200.00 27,000.00April 12,160.00 25,200.00 (13,040.00)May 11,960.00 23,200.00 (11,240.00)June 7,280 27,200.00 (19,920.00)

CONSIGNED DRINKSMONTHMONTH ACTUAL PLANNED VARIANCEOctober - - -November 6,860.00 7,000.00 (140.00)December - - -January - - -February - - -March 8,540.00 7,000.00 1,540.00AprilApril - - -May - - -June - - -

PACKED LUNCHMONTH ACTUAL PLANNED VARIANCEOctober - - -November - - -DecemberDecember 15,930.00 15,000.00 930.00January - - -February - - -March - - -April 65,258.00 65,144.00 114.00May 73,758.00 68,552.00 5,206.00June 72,162.00 68,552.00 3,610.00

In Units

RICE BURGERMONTH ACTUAL PLANNED VARIANCEOctober 253 240 13November 200 240 (40)December 114 320 (206)JanuaryJanuary 50 180 (130)February 203 200 3March 466 240 226April 104 220 (116)May 103 200 (97)June 64 240 (176)

CONSIGNED DRINKSMONTHMONTH ACTUAL PLANNED VARIANCEOctober - - -November 196 200 (4)December - - -January - - -February - - -March 244 200 44AprilApril - - -May - - -June - - -

PACKED LUNCHMONTH ACTUAL PLANNED VARIANCEOctober - - -November - - -DecemberDecember 192 200 (8)January - - -February - - -March - - -April 1,591 1,588 3May 1,941 1,804 137June 1,899 1,804 95

SALES

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NET INCOME

MONTH ACTUAL PLANNED VARIANCEOctober 1,604.06 (9,806.16) (8,202.10)November 3,354.21 2,736.34 617.87December (7,630.91) 4,700.74 (2,930.17)January (18,422.47) (343.39) (18,079.08)FebruaryFebruary (6,669.95) (3,539.62) (3,130.33)March 12,169.83 9,909.63 2,260.20April 17,756.94 36,388.38 (18,631.44)May 18,531.90 35,876.93 (17,344.73)June 8,065.83 35,026.38 (26,960.55)

TOTAL ASSETS

MONTH ACTUAL PLANNED VARIANCEOctoberOctober 46,214.06 27,193.84 19,020.22November 60,687.72 2,736.34 57,951.38December 69,441.01 4,700.74 64,740.27January 47,160.14 (343.39) 46,816.75February 54,662.59 22,072.87 32,589.72March 56,578.05 31,982.50 24,595.55April 106,973.04 68,370.88 38,602.16MayMay 153,675.94 104,247.51 49,428.73June 92,476.77 139,273.89 (46,797.12)

CASH

MONTH ACTUAL PLANNED VARIANCEOctober 46,214.06 27,193.84 19,020.22November 60,687.72 2,736.34 57,951.38December 69,441.01 4,700.74 64,740.27January 47,160.14 (343.39) 46,816.75FebruaryFebruary 54,662.59 22,072.87 32,589.72March 56,578.05 31,982.50 24,595.55April 106,151.39 68,370.88 37,780.51May 149,471.29 104,247.51 45,223.78June 92,476.77 139,273.89 (46,797.12)

STOCKHOLDERS EQUITY

MONTH ACTUAL PLANNED VARIANCEOctoberOctober 38,604.06 27,193.84 11,410.22November 41,958.27 2,536.34 39,421.93December 34,327.36 4,700.74 29,626.62January 15,904.89 (343.39) 15,561.50February 9,234.94 22,072.87 (12,837.93)March 21,404.77 31,982.50 (10,577.73)April 44,161.71 68,370.88 (24,209.17)MayMay 62,693.61 104,247.51 (41,553.90)June 70,759.44 139.273.89 (68,514.45)

ACTUAL PLANNED VARIANCELiquidity Ratios Current Asset 15.82 0.00 15.82 Quick Asset 15.82 0.00 15.82Profitability Ratios Gross Profit Margin 49.25% 32% 17.25% Net Profit Margin 11.67% 21% (9.33%) Return on Investment 57.10% 73% (15.90%)Asset Management Inventory Turnover 0.00 0.00 0.00 Days Inventory 0.00 0.00 0.00 Total Asset Turnover 53.49% 85% (31.51%)

FINANCIAL RATIOS: October - June

RAW MEAT Salmon Chicken Pork Beef

VEGETABLES Onions Bean Sprouts Lettuce

SAUCE Soy Sauce Vinegar

JUICE Apply Juice Pineapple Juice

OIL Sesame Oil

SEASONING Sugar Salt Pepper

RICE Jasmine

RICE BURGERS FUN RUN PACKED LUNCH

PROCESSED MEAT Siomai Century Tuna

VEGETABLES Garlic Carrots Onions Green Peas Spring Onions

SAUCE Soy Sauce Vinegar Toyomansi

OIL Century Tuna Oil

SEASONING Salt Pepper Knorr

RICE Sinandomeng

POULTRY Eggs

RECYCLING Plastic Bottles Paper Cans Boxes Containers

TRASH BIN Non-Recyclables Biodegradables

WASTE

DISPOSALSYSTEM

RAW MEAT Fish Chicken Pork Beef

VEGETABLES Garlic Tomatoes Kang-Kong Potatoes Carrots Eggplants Onions Bean Sprouts

SAUCE Soy Sauce Vinegar Lime Soda Tomato Sauce Peanut Sauce

OIL Canola Oil

SEASONING Salt Pepper Sugar Knorr

POULTRY Eggs

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PRODUCTION AREATHE HEART AND SOUL OF WHAT WE SERVE

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MARKETING HIGHLIGHTSHOW WE BROUGHT AKAI NORI TO YOUBAZAARS JOINED

NAME DATEGo Negosyo September 30Marcato Centrale October 1 - June 9Product Launching October 2011Practicum Bazaar November 8-11, March 19-23Midnight El GrandeMidnight El Grande December 21-23, December 28-30UP Manila Food Fair February 22Ateneo MEA Food Trip February 25

CATERING SERVICESEVENT/COMPANY DURATION ORDERRun & Raise Scholars- April 15 x150 Siomai Rice w/ Juice &Fun Run x250 Tuna Rice w/ JuiceDickies April 10 - June 30 Packed Lunches

MARKETPENETRATIONSTRATEGY

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Akai Nori’s AwardsTerm 1

Top Corporation of the WeekHighest Daily Gross SalesHighest Quantity Sold

Term 2Highest Daily Gross SalesMost Number of Units SoldMost Number of Units SoldTop Corporation of Tuesday

Term 3Highest Daily Gross SalesHighest Gross SalesHighest Quantity Sold

FUNCTIONAL AREA FACTOR FOR SUCCESS INCIDENT

Marketing Consistent Publicity Contstant and active use of social networking media Good Customer Relations Interaction with customers via social networking Opportunity Seeking Participation in more than 4 bazaars Sales & Promotions Planning Contests to increase product hype

Operations Inventory Control Weekly purchases to minimize spoilage Production & Selling System Delegated tasks to improve efficiency Meeting Demands Supplies were enough to meet demands Product Diversification Catering services (e.g. Dickies, Fun Run)

Finance Stringent Monetary Control Every night, cashier monitors money to ensure sales tally with the cash on hand Interdepartment Coodrination Monitoring of each departments transactions timely Requirement Submission Reports are given complete and on time Strict Receipt Collection Frequent collection and recording of receipts

Human Resources Attendance Record Members exercise punctuality in all events Company Policy Raising standards and work ethic Consistent CSR Program Monthly events held to give back to the community

SUCCESSFACTORS

egarding the organizational chart and the positions everyone held, there were no changes made throughout the operation. Positions were kept, and the chart remains unaltered. While there was continuous improvement and innovation in each department, we saw that a change in position would only slow down progress.slow down progress. Regarding the policies, reassessment has altered rules regarding sanitary practices. These changes include maintaining cut-nails and the use of gloves when preparing the product.

R HUMANRESOURCESSUMMARY

FUNCTIONAL AREA CHALLENGES ACTIONS

Marketing Inconsistent Publicity Monitoring Created a daily monitoring system Lacking Promotional Materials Created more materials (e.g. Tumblr, posters, etc) Lack Risk Assessment Increased risk assessment for future decisions

Operations Lack of Organization double checking for order and organization Inconsistent Material Checking Created material checking system Rice Bun Consistency Use of uniform shaping tools Equipment Durability Replaced equipments which would not last 10 months

Finance Due to the need to have loose Daily sales monitoring and weekly cash turnover change for the bazaars joined, sales are not deposited regularly Due to the immediate need of cash Coordination between President and Treasurer and to purchase raw materials, the and monitoring of cash taken from cash on hand company uses cash on hand Tax Payment Altered Financial- Tax is computed before making the financial Statement statement

Human Resources Different Schedules of Members Planning and Scheduling 1 week ahead Outdated Policies Updated policies during reassesment Communication Difficulty with- Regular calls of confirmation before acting 3rd Party Member Miscommunication Teambuilding event & bull session

CHALLENGES&ACTIONS

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MARKETING Knowing the target market of a certain com-pany must be thoroughly researched and studied before a company enters it. Understanding the trends and behavior also of the marketmarket must be studied to avoid losses. An example would be when Akai Nori entered the Midnight El Grande bazaar last Decem-ber; the team failed to re-search on the location, foot traffic, weather, etc which led to a loss by participating in the said bazaar when cer-tain projections were not met.

“...encountering multiple rejections...should not discourage...”

Public relations is im-portant in marketing be-cause this is how you get customers to buy your product/service. Network-ing is also important be-cause it is through the connections formed by the team that they are able to market their product/service. Another trait that is important is per-severance because market-ing entails constant urging on the team’s part to make a sale. It also involves en-countering multiple rejec-tions and this factor should not discourage the team from pursuing their clients to make a sale.

OPERATIONS Operations is very cru-cial in a business especially if it’s something like Akai Nori’s. The team has to look good in front of our custom-ers and mistakes are not tol-erated especially if the customers are watching. Every-thing must be flawless and the people manning the booths should look profes-sional and they should look like they know what they’re doing because if not, customers tend to lose their trust and they won’t be con-fident in their decision in buying the products. Also, everything should be con-stantly checked because if something was missing everything else will be affected and being inefficient is something that will help you lose money. Planning is also a big part of opera-tions. It does not matter if planning was made a week before or a day before just so long as it is followed and results were delivered. All processes are stand-ardized and efficient so that creating the product that the customer ordered would be made quickly without making mistakes and sacrificing resources. In operations,operations, every second and every peso saved counts. Minimizing costs and saving time without sacrificing quality has a great effect in the long run. Saving a little of this and a littlelittle of that will accumulate and in the end you’ll have a more efficient way of han-dling your business with more money saved which can be used for other pur-poses.

FINANCE Handling money for a business is difficult. You have to be tedious and eve-rything is about coordi-nation. There should be constant communication between the President, Treasurer and Finance Man-ager with regards to the withdrawals and deposits made. As for the purchases and daily sales, the Finance Manager coordinates with the Purchasing Officer and the Cashier to check that everything is in order. Con-stant communication should be established so

that purchases and sales will be recorded immedi-ately. Failure to communi-cate may lead to difficulties. An example would be when withdrawals couldn't be made and purchases were taken from the cash box.. Due to this, monitoring the inflow of cash became more difficult because of the ir-regular bank deposits. In finance, it is impor-tant to constantly remind everyone involved to take note of the cash inflow and outflow. It is important to not only rely on updates but also to monitor the transac

Significant LearningsUNFORGETTABLE MOMENTS THROUGHOUT THIS JOURNEY

tions made. Through the practicum program, the team were met with numer-ous obstacles that taught them how to handle money. From the capital investment up to the sales transactions. TheThe team learned how to value receipts because they serve as proof to purchases and it monitors the cash ex-penditures of the company. Also, the team became more organized especially when handling matters that in-volves money.

HUMAN RESOURCES Companies are made and managed by people. It is that human element which will dictate the direc-tion the company will take. Organizations are made not just by one person, but of many.many. Learning how to work with others is key. People have different ideals, values, ideas, etc;

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and learning how to be open is absolutely essential. As a start-up by under-graduate full-time students, there are as much opportu-nities as there are limita-tions. To describe the mental and emotional state; these are a group of individuals who are investing money without the 100% sure security of return, learning and pouring as much effort as possible to make the company pro-gress, while meeting many academic requirements. Knowing this, the need for motivation is a high prior-ity, because it is at the start-up point where both the company and its people are most vulnerable Akai Nori learned that when the media or the gov-ernment talks about devel-oping the community, these

“community de-velopers are non-other than the people who are part of that community”

. The common misconcep-tion is that this is the gov-ernment's responsibility, but they can only do so much. The company real-izes through the many CSR activities, that there is a great importance in giving back to the community.

Socially Responsible ActivitiesHOW WE BRING ABOUT TRUE CHANGE

TITLE Monthly Recyclables Fair (v1.0) DATE January 7; March 3; April 14; May 5; June 2 TYPE Envitonmental / Resource Generation VENUE SM Megamall, Ortigas Center, Pasig

BENEFICIARIES Trash to Cash Organization Recycling Plants Donation: DLSU Alumni Fund Donation: Sponsored Mass

MEMBER INVOLVEMENTCaluban, Nathan Trash collection & transportationChia, William Trash collection & transportationPillejera, Jezzele Trash collectionTan, Camille Deezhialyn Trash collectionTan, Maria CamillaTan, Maria Camilla Trash collection & transportation

TITLE Culinary Training Program BENEFICIARIES Susan SeverinoDATE November 2011 - June 2012TYPE Enterprise Development All members provided lessonsVENUE One Eriya, New Manila and new recipes

TITLE Monthly Recyclables Fair (v2.0)DATE December 10, 2011; February 11, 2012TYPE Environmental / Resource GenerationVENUE 8th Ave. Cor. 28th St., BGC, Taguig

BENEFICIARIES Ayala Recyclables Fair Organization Recycling Plants Donation: Sendong Victims

MEMBER INVOLVEMENTCaluban, Nathan Trash collection & transportationChia, William Trash collection & transportationPillejera, Jezzele Trash collectionTan, Camille Deezhialyn Trash collectionTan, Maria Camille Trash collection

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TITLE Akai Nori’s Bible StudyDATE December 28, 20TYPE SpiritualVENUE Monteverde, San Juan

BENEFICIARIES Christian Community Individual Participants

MEMBERMEMBER INVOLVEMENTCaluban, Nathan Shared stories related to the passageChia, William Shared stories related to the passagePillejera, Jezzele Shared stories related to the passageTan, Camille Deezhialyn Read a bible passageTan, Maria Camille Read a bible passage

TITLE Akai Nori Mass SponsorshipDATE June 20, 2012TYPE SpiritualVENUE Rm 1403, Andrew Gonzales, DLSU-M

BENEFICIARIES DLSU Christian community Individual mass participants

MEMBERSMEMBERS INVOLVEMENTCaluban, Nathan Responsorial Psalm ReaderChia, William Offering brearerPillejera, Jezzele Candle bearerTan, Camille Deezhialyn Cibora bearerTan, Maria Camille Cruet bearer

TITLE Kythe Volunteer ProgramDATE April 21, 2012TYPE Socio-CulturalVENUE National Childrens Hospital

BENEFICIARIES Terminally ill children

MEMBER INVOLVEMENTCaluban, NathanCaluban, Nathan Played with kidsChia, William Read stories to kidsPillejera, Jezzele Played with kidsTan, Camille Deezhialyn Played with kids

TITLE Akai Nori Eco-Friendly Transformation ProgramDATE October 2011 - June 2012TYPE EnvironmentalVENUE Mercato Centrale

BENEFICIARIES Eco.Pack organization Recyclable paper organizations

All members used eco-friendly materials and methods in operations

TITLE Fun Run Sponsorship (Run & Raise Scholars)DATE April 2012TYPE Socio-Cultural / Enterprise DevelopmentVENUE Aseanna City, Pasay

BENEFICIARIES Philippines Institute of Supply Management Foundation of the Society of Fellows in- Supply Management Funds for Potential Engineer Scholars

MEMBER INVOLVEMENTCaluban, Nathan Cooked and delivered foodChia, William Cooked and delivered foodPillejera, Jezzele Cooked foodTan, Camille DeezhialynTan, Camille Deezhialyn Cooked foodTan, Maria Camille Cooked and delivered food

TITLE Akai Nori Yoga SessionDATE June 2012TYPE Socio-CulturalVENUE 10th flr., Enrique Razon, DLSU-M

BENEFICIARIES Individual Participants

All members were both co-organizers and participants of the eventof the event

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Plans for the FutureWHAT PATH WILL AKAI NORI CREATE FOR ITSELF

kai Nori intends to continue the business after PRCENT3 since the group feels that the product has a lot of potential nd can still be improved and expanded. The company is slowly starting to be known to sell rice burgers and has attracted more customers over the past ten months due to constant selling in bazaars and marketing efforts. With regards to the plans, the group intends to find a proper location to open a small res taurant, preferably in upscale places such as Rockwell and Greenhills where there is foot traffic and are crowded with people who can afford the product. The target of the product is the high end market who would not mind payingpaying a higher price for the food. Furthermore, the group would also continue to change and mold the business model part by part in order to adapt to the changes in the operations. Recipes will be re-evaluated and improved according to customer's demand and more recipes will be created aside from the four existing flavors. Akai Nori also intends to hire professionals and employees when the store has been set up to be able to organize and control easier.

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