alc global english: advanced unit 14-1

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ALC Global English: Advanced Unit 14-1 1 Topic: Market Environment Part 1 Goal: Use the target vocabulary in a business conversation Lesson Plan: Step 3 Key Expressions Step 2 Vocabulary Quiz Step 1 Warm Up Step 4 Dialogues © 2021 ALC EDUCATION INC.

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ALC Global English: Advanced Unit 14-1

1

Topic: Market Environment Part 1

Goal: Use the target vocabulary in a business conversation

Lesson Plan:

Step 3 Key Expressions

Step 2 Vocabulary Quiz

Step 1 Warm Up

Step 4 Dialogues

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

2

Warm Up

Is stealing ALWAYS wrong? When is

it right to steal?

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

3

Vocabulary Quiz

Answer the questions on the following page!

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

4

Vocabulary Quiz

1. He doesn’t meet the requirements for the sales 職.

2. 失業率 in the EU is expected to reach 12 percent.

3. We have seen a sales 拡大 since launching the new

model.

4. We developed the design software by 試行 and error.

5. The government wants to keep インフレ down to 3 percent.

6. We are at a disadvantage in 価格, but the best in quality.

7. We had ひどい weather on our business trip in China.

8. ~のため the flood of orders, we had to work all day.

9. We returned the components because they had a 欠陥.

10.The auto company 回収する all the defective parts.

boom, owing to, trial, inflation, job, price, unemployment,

recalled, horrible, defect© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Key Expressions

1. 彼はその営業職に就くための条件を満たしていません。2. EUの失業率は12%に達すると予想されています。3. 新しいモデルを出してから売上が急速に伸びています。4. 私たちは試行錯誤しながら設計ソフトを開発しました。5. 政府はインフレを3%に抑えておきたいのです。6. 価格では不利ですが、品質ではどこにも負けません。7. 私たちの中国への出張はひどい天候でした。8. 注文が殺到したため、休みなく働かなければなりませんでした。9. その部品には欠陥があったので、私たちはそれを返却しました。10.その自動車会社は欠陥部品を回収しました。

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Key Words

1. job, unemployment

2. boom, trial

3. inflation, price

4. horrible, owing to

5. defect, recall

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 1-1

• Unemployment rose last quarter. Do you think that will impact our business?A

• We sell food, and I think items such as meat, fish and fruit and vegetables won’t be affected.

B

• How about snacks and soft drinks? People without jobs may spend less on those.A

• Perhaps. We’re still looking at information on that topic.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

8

Skit 1-2

• _____ rose last quarter. Do you think that will impact our business?A

• We sell food, and I think items such as meat, fish and fruit and vegetables won’t be affected.

B

• How about snacks and soft drinks? People without _____ may spend less on those.A

• Perhaps. We’re still looking at information on that topic.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 1-3

• __________ rose last quarter. Do you think that will impact our business?A

• We sell (a type of products), and (your opinion).B

• How about (another type of products)? __________ may spend less on those.A

• (State your opinion.)B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 2-1

• How can we increase our online sales in the United States?A

• There’s a boom in people using digital coupons, especially among those under 30 years old.

B

• Do you think we should develop our own line of coupons, then?A

• Yes, we could launch a small program as a trial and then expand it if it does well.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 2-2

• How can we increase our online sales in the United States?A

• There’s a _____ in people using digital coupons, especially among those under 30 years old.

B

• Do you think we should develop our own line of coupons, then?A

• Yes, we could launch a small program as a _____ and then expand it if it does well.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 2-3

• How can we increase our online sales in the United States?A

• There’s a __________ in people using digital coupons, especially among (a demographic).B

• Do you think we should develop our own line of coupons, then?A

• Yes, we could launch a small program __________ and then (the rest of your plan).B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 3-1

• Inflation is making it harder to maintain our margins. In particular, the cost of raw materials is rising fast.

A• I know, rising prices are a general trend.

However, if we purchased in larger amounts, we might get discounts.

B

• Do you have any data to support that idea?A

• Yes, I can e-mail you a detailed plan on it.B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 3-2

• _____ is making it harder to maintain our margins. In particular, the cost of raw materials is rising fast.

A• I know, rising _____ are a general trend.

However, if we purchased in larger amounts, we might get discounts.

B

• Do you have any data to support that idea?A

• Yes, I can e-mail you a detailed plan on it.B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 3-3

• __________ is making it harder to maintain our margins. In particular, the cost of (a commodity) is rising fast.

A

• I know, __________ are a general trend. However, (a countermeasure).B

• Do you have any data to support that idea?A

• (Respond appropriately.)B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 4-1

• This sales report is horrible. It states sales have gone down by 13 percent.A

• That’s owing to falling consumer income. People have less money to spend.B

• What can we do?A• We could lower prices to attract more

customers, but that would reduce our total revenue.

B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 4-2

• This sales report is _____. It states sales have gone down by 13 percent.A

• That’s _____ falling consumer income. People have less money to spend.B

• What can we do?A• We could lower prices to attract more

customers, but that would reduce our total revenue.

B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 4-3

• This sales report is __________. It states sales have gone down by 13 percent.A

• __________ (a cause). (Make an additional comment).B

• What can we do?A

• (Present a proposal.)B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 5-1

• We’ve had several customer complaints about our sports car. Some drivers reckon there’s a defect in the engine.

A

• What should we do about it?B

• The best thing would be to recall the cars. It’d be costly, but safest.A

• OK, let’s talk to the operations director about it and see what she says.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 5-2

• We’ve had several customer complaints about our sports car. Some drivers reckon there’s a _____ in the engine.

A

• What should we do about it?B

• The best thing would be to _____ the cars. It’d be costly, but safest.A

• OK, let’s talk to the operations director about it and see what she says.B

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Skit 5-3

• We’ve had several customer complaints about our (product). Some customers reckon there’s a __________ in the (a part).

A

• What should we do about it?B

• The best thing would be to __________ the (product). It’d be costly, but safest.A

• (Respond appropriately.)B© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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job

unemployment

boom

trial

inflation

price

horrible

owing to

defect

recall

Free Talk

Use at least five vocabulary items

in a conversation with your instructor.

© 2021 ALC EDUCATION INC.

ALC Global English: Advanced Unit 14-1

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Instructor Feedback

• Your teacher will give you some feedback

on how well you did in the lesson and what

you can do to improve your English.

• Teachers will also give you homework

assignment (if any).

• Any questions?

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