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  • ARTWORK REQUIREMENTS

    CORPORATE MEMBER RATESFULL COLOR 1x 3x 5x 8xFull Page $2785 2725 2660 25502/3 Page 2275 2220 2165 20901/2 Page 2130 2080 2010 19251/3 Page 1725 1695 1670 15951/4 Page 1460 1440 1415 13701/6 Page 1285 1260 1245 12001/8 Page 1110 1100 1085 10451/12 Page 935 925 915 900

    Digital enhancements and black & white rates are available.

    COVER & PREMIUM RATES 1x 3x 5x 8x

    Cover 2 $3200 3085 2980 2815Cover 3 3085 2980 2870 2705Cover 4 3305 3200 3085 2925Page 3 3200 3085 2980 2815Across TOC 3085 2980 2870 2815Inserts 3500 3500 3500 3500Non-corporate members add 10% to rates listed above.

    Inserts: Air Beat is polybagged when distributed. An insert into the poly-bag may be exclusively secured per issue. The insert quoted above may notexceed a 17"w x 11"h folded piece. Larger pieces may be included, how-ever, special pricing applies and will be quoted on an individual basis.

    All ad rates are in USD. Cover 2 is located inside front cover, Cover 3 is locatedinside back cover and Cover 4 is the back cover. Across TOC is positioned adja-cent to the Table of Contents. Premium placement is available, accepted on ap-proval. Call for details.

    Acceptable file formats are EPS, TIFF, high resolution (300 dpi) JPEG, orpress-optimized PDF. Advertisements must be submitted by e-mail if materials areless than 5MB in size to [email protected] or by uploading to our FTP host bythe materials due date stated in this media guide. Please contact Benay Osborneat [email protected] for instructions and passwords. ALEA is not responsiblefor advertising materials submitted incorrectly by the advertiser or after the ma-terial due date stated in this media kit. Advertising materials will be kept by ALEAfor one year from last date published.

    Focused on the vision of the safe and successfulcompletion of each airborne public safety operation,

    ALEA provides continuing education, equipment& services expositions, and a networking system that isinvaluable to those involved in public safety aviation.If you want to get your marketing message in front

    of the airborne public safety community,there’s no better place than Air Beat magazine.

    2016 ADVERTISING RATES & SPECIFICATIONS

    AD SIZES IN DECIMAL INCHESUNIT WIDTH X HEIGHT

    Full w/bleed . . . . . . . . . . . . . . . . . . . .8.75 . . . . . . . . . .11.25Full w/no bleed . . . . . . . . . . . . . . . . .8.50 . . . . . . . . . .11.002/3 Vertical . . . . . . . . . . . . . . . . . . . .4.937 . . . . . . . . 10.001/2 Island . . . . . . . . . . . . . . . . . . . . . .4.937 . . . . . . . . . .6.751/2 Horizontal . . . . . . . . . . . . . . . . . .7.50 . . . . . . . . . .4.6251/3 Square . . . . . . . . . . . . . . . . . . . . .4.937 . . . . . . . . .4.8751/3 Vertical . . . . . . . . . . . . . . . . . . . .2.375 . . . . . . . . .10.001/4 Horizontal . . . . . . . . . . . . . . . . . .4.937 . . . . . . . . . .3.501/6 Horizontal . . . . . . . . . . . . . . . . . .4.937 . . . . . . . . . .2.501/6 Vertical . . . . . . . . . . . . . . . . . . . .2.375 . . . . . . . . .4.6251/8 Vertical . . . . . . . . . . . . . . . . . . . .2.375 . . . . . . . . .3.6251/12 Horizontal . . . . . . . . . . . . . . . . .2.375 . . . . . . . . .1.625

  • ALEA EXPO 2016Program GuideThis publication includes schedules and descriptions of all classes andcourses, social events, product briefings and a full listing of all exhibitorsparticipating in the exposition. Advertising spaces are available to exhibit-ing companies. Reserve advertising space in the Conference Preview issueof Air Beat and receive a $100 discount on a Program Guide advertisingspace reservation.

    Bleed Size: 5.75” wide x 8.75” highTrim Size: 5.5” wide x 8.5” highLive Area: 5.25” wide x 8.25” high

    Rates: $1300 Covers (first-come, first-served, color)$1000 Full Page Color

    Air Beat Today NewsletterThree full color, daily newsletters are printed on-site at the ALEA Confer-ence & Exposition to share information, activities, educational schedulesand events with the attendees. Advertising spaces are available to exhibit-ing companies.

    Trim Size: 2.75" wide x 3.458" highRates: $300 one space in each issue

    $850 one space in all three issues

    MOUSE PADThe ALEA fabric-covered mouse pad is distributed to every newmember who joins the organization. Ten advertising spaces areavailable. Multiple spaces can be reserved by Corporate Members.

    Trim Size: 2.375" wide x 2.121" highRates: $750

    MONTHLY E-NEWSLETTERThe ALEA E-Newsletter is e-mailed to over 3,500 readers during the first fullweek of each month. The E-Newsletter is placed on the ALEA website foreasy access, anytime. Advertising spaces are available to Corporate Mem-bers. These spaces reserve a year in advance, place your requests in asearly as possible.

    Trim Size: 750 pixels wide x 200 pixels high, Static OnlyRates: $600 • Premium Position#1

    $500 • Premium Position#2$350 • All other positions, first-come, first-served

    WEBSITE ADVERTISING @ www.alea.orgAdvertising is available on the ALEA website. Three advertising options areavailable for Corporate Members. All advertising spaces rotate with a total offour advertisers.

    High Leaderboard (Located on every page of the websiteexcept the home page) 728 pixels wide x 90 pixels high $400Mid Full Banner (Located in the middle of the home page)728 pixels wide x 90 pixels high $350Medium Rectangle (Located on the upper right corner of the home page)300 pixels wide x 250 pixels high $400

    WEBSITE ADVERTISING @ www.psaac.comAdvertising is available on the PSAAC website. Three advertising options areavailable for Corporate Members.

    Wide Skyscraper (Located on the far right side of all secondary pages) 160 pixels wide x 600 pixels high $350

    Medium Rectangle (Located on the right side of all secondary pages) 300 pixels wide x 250 pixels high $325

    Low Leaderboard (Located on the bottom of all main landing pages) 728 pixels wide x 90 pixels high $300

    ADVERTISING PRODUCTION NOTESAll Website and E-Newsletter advertising materials must be submitted in a gif, JPEG, TIFF or screen ready PDF format.Program Guide and Air Beat Today should be submitted in apress ready PDF, JPEG, or TIFF. All materials may be submitted to [email protected].

    ALEA OPPORTUNITIES

    BUYER’S GUIDE CATEGORIES, LOGOS & PHOTOSAll ALEA Corporate Member's contact information is listed in the

    Buyer's Guide in related categories. The first listing in the publicationis free. Additional categories can be purchased for $100 each. Thelist of categories can be obtained by emailing Benay Osborne [email protected]. Company logos and product photos can also beincluded in each category listing for $250 each.

    AGENCY DISCOUNTSA 15% discount is offered only to out-of-company advertising agen-

    cies approved by ALEA, provided that payment is received within 30days of invoice date for Air Beat only. Receive a 5% discount on 8x inser-tions if the contract is paid in full with a signed insertion order.

    INVOICING & BILLINGInvoices are mailed after each issue is distributed which is an

    estimated 60 days after each issue closes. See reservation due datesfor close dates of each issue. New advertisers are required to pay inadvance in order to establish credit with ALEA. Overdue accounts willbe charged a late payment fee of 1.5% per month (18% annually).

    CIRCULATION: PRINT & DIGITALReadership: 6800Air Beat magazine is delivered to ALEA active members as well as

    police chiefs, sheriffs, state police directors, pilots, firefighting and SARaviation units, public safety directors, highway patrol commissioners,law enforcement training bureaus, state governors, administrators andfield offices of the FBI, DEA, INS, NPS, U.S. Customs, U.S. CoastGuard, U.S. Border Patrol, as well as select members of Congress, theWhite House and public safety agencies around the globe.

    Frequency: Eight issues annually (See editorial calendar)International Presence (All other than US): 5%

    MEMBERSHIPALEA Current Membership: 3500 Membership Includes: Aviation unit managers, flight crew members,

    purchasing agents, maintenance technicians, aviation unit managersfrom local, state and federal arenas. Corporate members are includedas well which consists of manufacturers and suppliers.

    Audits are not available. ALEA is a non-profit individual membershiporganization and Air Beat is currently distributed as a member benefit.

    CONTRACT & COPY REGULATIONSRates are subject to change without notice. All advertising space

    reservations in Air Beat magazine must be confirmed with an ALEAcontract for advertising space. Full Contract & Copy Regulationsmay be found at http://alea.org/publications/airbeat/marketing. Nocancellations will be accepted after stated closing dates. Contract ratesare protected for one year of contract signature date. Rates in grid arestated per issue.

    For any questions regarding ALEA media &marketing opportunities, please contact: Benay OsborneAirborne Law Enforcement Assn. • 50 Carroll Creek Way, Suite 260Frederick, MD • 21701 • Email: [email protected]: (301) 631-2406 • Fax: (301) 631-2466

  • 2016 BUYER'S GUIDE . . . . . . . . . . . . .10/23/15 . . . . . . . . . . . . . . . . . . .10/30/15 . . . . . . . . . . . . . . . . . . . . . . . .12/4/15JANUARY-FEBRUARY . . . . . . . . . . . . .11/20/15 . . . . . . . . . . . . . . . . . . .11/27/15 . . . . . . . . . . . . . . . . . . . . . . . .1/8/16MARCH-APRIL . . . . . . . . . . . . . . . . . . .1/15/16 . . . . . . . . . . . . . . . . . . . .1/22/16 . . . . . . . . . . . . . . . . . . . . . . . . .3/4/16CONFERENCE PREVIEW . . . . . . . . . . .2/19/16 . . . . . . . . . . . . . . . . . . . .2/26/16 . . . . . . . . . . . . . . . . . . . . . . . . .4/8/16MAY-JUNE . . . . . . . . . . . . . . . . . . . . . .3/25/16 . . . . . . . . . . . . . . . . . . . . .4/1/16 . . . . . . . . . . . . . . . . . . . . . . . . .5/6/16JULY-AUGUST . . . . . . . . . . . . . . . . . . .5/20/16 . . . . . . . . . . . . . . . . . . . .5/27/16 . . . . . . . . . . . . . . . . . . . . . . . . .7/8/16SEPTEMBER-OCTOBER . . . . . . . . . . . .7/22/16 . . . . . . . . . . . . . . . . . . . .7/29/16 . . . . . . . . . . . . . . . . . . . . . . . . .9/9/16NOVEMBER-DECEMBER . . . . . . . . . . . .9/16/16 . . . . . . . . . . . . . . . . . . . .9/23/16 . . . . . . . . . . . . . . . . . . . . . . . .11/4/162017 BUYER’S GUIDE . . . . . . . . . . . . .10/21/16 . . . . . . . . . . . . . . . . . . .10/28/16 . . . . . . . . . . . . . . . . . . . . . . . .12/5/16MOUSE PAD . . . . . . . . . . . . . . . . . . . . .4/1/16 . . . . . . . . . . . . . . . . . . . . .4/7/16PROGRAM GUIDE . . . . . . . . . . . . . . . . .5/6/16 . . . . . . . . . . . . . . . . . . . . .5/13/16 . . . . . . . . . . . . . . . . . . . . . . . .7/18/16AIR BEAT TODAY . . . . . . . . . . . . . . . . . .5/6/16 . . . . . . . . . . . . . . . . . . . . .6/17/16 . . . . . . . . . . . . . . . . . . . . . . . .7/18/16E-NEWSLETTER . . . . . . . . . . . . . . . .25th/month . . . . . . . . . . . . . . . . .25th/month . . . . . . . . . . . . . . . . . .First Friday/monthWEBSITE . . . . . . . . . . . . . . . . . . . . .25th/month . . . . . . . . . . . . . . . . .25th/month . . . . . . . . . . . . . . . . . . . . . .1st/month

    ISSUEEDITORIAL & AD

    RESERVATIONS DUEADVERTISING

    MATERIALS DUE APPROX. MAIL DATE

    2016 BUYER’S GUIDEThis is our annual listing of suppliers of public safety aviation products andservices. This issue also provides insight on subjects such as governmentprograms, financing, budgeting and purchasing, making it the go-tosource for the public safety aviation buyer.

    Bonus circulation: HELI-EXPO 2016, Louisville, KY

    JANUARY / FEBRUARY – Safety2016 marks the 10th anniversary of ALEA dedicating the focus of the Janu-ary/February issue to safety. Safety is the foundation of all programs andservices offered by ALEA; however, they are all useless unless people can,and do, use them. Our first bi-monthly issue of 2016 focuses on connect-ing safety theory with real life applications by understanding the human fac-tors that dictate how we work. Laser strike protective equipment suppliersare featured in our Corporate Member profiles. Bonus circulation: HELI-EXPO 2016, Louisville, KY

    MARCH / APRIL – Airborne Use of Force Few missions performed by law enforcement are more intense thanairborne use of force (AUF). The constant threat of terrorist attacks andthe bolder, more brazen tactics being used by fleeing suspects and oth-ers against law enforcement and innocent bystanders have resulted in anincrease in agencies prepared to perform this mission. This issue willexamine the tactics, equipment, weaponry and training required, as wellas look at recent incidents utilizing AUF. Our Corporate Member profilespotlight is on providers that specialize in the repair and overhaul ofturbine engine accessories.Bonus circulation: AUVSI’s XPONENTIAL 2016, New Orleans, LA

    CONFERENCE PREVIEW ISSUE: Southern Charm – July 18-23, 2016 Experience the true southern charm of Savannah, Georgia’s oldest city.Established in 1733, Savannah attractions include its historic cobble-stone streets, manicured parks, ornate antebellum architecture andnearby Tybee Island. This issue previews the conference courses andclasses, the exposition, the host city, and the host agency, as well asprovides housing, registration and exhibitor information.Bonus - Host an event for all members during the conference andreceive a free 1/4-page ad featuring your company’s event.

    MAY / JUNE – Night Vision 101As night vision goggle (NVG) use becomes more commonplace inpublic safety aviation, we go back to the basics and look at theregulations, equipment and training required to safely perform theseoperations, as well as recent advances in NVG technology. Providersof night vision equipment and related products are featured in ourCorporate Member profiles.Bonus circulation: PAvCon 2016; ALEA EXPO 2016

    JULY / AUGUST – Police Aviation Data ManagementSafe and effective law enforcement aviation is data driven. From thedigital data captured via onboard sensors to tracking the status of partsand components required to properly maintain aircraft, the amount ofinformation is staggering. And the proper management of that data iscritical to a unit’s success and, quite possibly, airborne law enforcement’ssurvival as an industry. This issue examines the laws, policies, equip-ment, software and other considerations for using technologies that canmonitor, store, transmit and/or share data, especially personallyidentifiable information. Providers of aircraft management software arefeatured in our Corporate Member profiles.

    SEPTEMBER / OCTOBER – TechnologyOur annual look at the latest advances and innovations in technology toassist in safer, more effective and more efficient public safety aviation.This issue provides an overview of all advancing technology while focusingon the hottest products on display at ALEA EXPO 2016 with profiles of ourCorporate Member providers. Also included is a recap of the highlights ofALEA EXPO 2016, including our ALEA awards winners.Bonus circulation: 123rd Annual IACP Conference

    NOVEMBER / DECEMBER – Aviation WeatherAs winter arrives and the weather worsens, and as weather-relatedaccidents are the #1 killer of public safety aviators, a weather refresheris in order. We review flight planning, including how to find and readadvisories, forecasts, and observations, as well as look as technologiesdesigned to help avoid dangerous weather.

    2016 EDITORIAL CALENDAR

    RESERVATIONS & DUE DATES

    Bonus circulation locations are listed below. Air Beat Issues to reach ALEA Regional Seminars are determined by the scheduled date of each regional.