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Profile Highly experienced and respected communications professional with extensive background in media, video production and digital content creation Conceptualise and orchestrate strategies that effectively reinforce and build brand positioning Effective change agent with keen instincts and improvement focused, strong ‘fact finder’ instincts and follow- through and exceptional problem-solver Lengthy experience in working with and along side local and regional governments in a media and communications capacity. Skills & Traits Strategic thinking and planning Digital marketing, content generation and social media management across multiple platforms Advanced computer skills (Office, etc) Excellent communication skills Quick adopter of new procedures & programs Thrive under pressure Proven ability to multitask effectively Reliable and habitually punctual Team player Graphic design and digital media creation (Full Adobe Creative Suite) Professional Experience Director of Broadcasting, Communications & Digital Media | Powell River Kings September 2011 – April 2019 Developed and implemented all internal and external communication strategies for the team that increased their profile in the Community and across the broader BCHL network. Produced live broadcasts on radio and online PPV video for all regular season and playoff games. Also served as lead media and public relations person, driving the planning, promotion and execution of community activities, fundraising initiatives and team events. Successfully planned and produced over 480, 3-hour live broadcasts across BC and Washington State Produced all digital media from social media to web design and content, production of jumbotron video features, advertisements, press releases, game day and other promotional materials. Worked with staff to foster corporate and community relationships News and Sports Anchor – 95.7 SunFM (Vista Radio) August 2012 – March 2014 Built newsroom from the ground up by establishing and fostering connections in the region, promoted growing news coverage in the community and managed station’s news website and social media portfolio. Anchored up to 12 newscasts daily, covered local and regional sports and politics Established relationships with local and regional newsmakers, many of which are still being used today Technical Director | CKPG Television Prince George January 2007 – September 2011 Head of station live programming managing of a team of 12 staff, responsible for all live programming and delivering daily live and recorded news broadcasts and features. Produced and directed station programming including live and taped news broadcasts and features Led a major re-brand of on-air content, equipment and presentation for new network affiliation Represented the station at several community and sporting events, as well as an on-air presenter Education 2004 – 2006 British Columbia Institute of Technology Diploma of Broadcast Media Communications – Broadcast Television Program focused on television production, broadcast journalism, communications, marketing and law. References Dave Barry (Former Supervisor) News Director, CFJC Kamloops Phone: (250) 851-3204 Email: [email protected] Wil Fundal (Professional Colleague) Anchor, CBC Prince George Phone: (250) 301-5966 Email: [email protected] Brock Sawyer (Former Colleague) Assistant GM/Coach, Powell River Kings Phone: (604) 483-6972 Email: [email protected]

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Page 1: Alex Rawnsley Resumealexrawnsley.com/wp-content/uploads/2019/06/resume-0619.pdf · W } ( ] o , ] P Z o Ç Æ ] v v } u u µ v ] ] } v } ( ] } v o Á ] Z Æ v ] À l P } µ v ] v u

Profile

Highly experienced and respected communications professional with extensive background in media, video production and digital content creation

Conceptualise and orchestrate strategies that effectively reinforce and build brand positioning Effective change agent with keen instincts and improvement focused, strong ‘fact finder’ instincts and follow-

through and exceptional problem-solver Lengthy experience in working with and along side local and regional governments in a media and

communications capacity.

Skills & Traits

Strategic thinking and planning Digital marketing, content generation and social

media management across multiple platforms Advanced computer skills (Office, etc) Excellent communication skills Quick adopter of new procedures & programs

Thrive under pressure Proven ability to multitask effectively Reliable and habitually punctual Team player Graphic design and digital media creation

(Full Adobe Creative Suite)

Professional Experience

Director of Broadcasting, Communications & Digital Media | Powell River Kings September 2011 – April 2019 Developed and implemented all internal and external communication strategies for the team that increased their profile in the Community and across the broader BCHL network. Produced live broadcasts on radio and online PPV video for all regular season and playoff games. Also served as lead media and public relations person, driving the planning, promotion and execution of community activities, fundraising initiatives and team events. Successfully planned and produced over 480, 3-hour live broadcasts across BC and Washington State Produced all digital media from social media to web design and content, production of jumbotron video

features, advertisements, press releases, game day and other promotional materials. Worked with staff to foster corporate and community relationships News and Sports Anchor – 95.7 SunFM (Vista Radio) August 2012 – March 2014 Built newsroom from the ground up by establishing and fostering connections in the region, promoted growing news coverage in the community and managed station’s news website and social media portfolio. Anchored up to 12 newscasts daily, covered local and regional sports and politics Established relationships with local and regional newsmakers, many of which are still being used today Technical Director | CKPG Television Prince George January 2007 – September 2011 Head of station live programming managing of a team of 12 staff, responsible for all live programming and delivering daily live and recorded news broadcasts and features. Produced and directed station programming including live and taped news broadcasts and features Led a major re-brand of on-air content, equipment and presentation for new network affiliation Represented the station at several community and sporting events, as well as an on-air presenter

Education

2004 – 2006 British Columbia Institute of Technology Diploma of Broadcast Media Communications – Broadcast Television Program focused on television production, broadcast journalism, communications, marketing and law.

References

Dave Barry (Former Supervisor) News Director, CFJC Kamloops Phone: (250) 851-3204 Email: [email protected]

Wil Fundal (Professional Colleague) Anchor, CBC Prince George Phone: (250) 301-5966 Email: [email protected]

Brock Sawyer (Former Colleague) Assistant GM/Coach, Powell River Kings Phone: (604) 483-6972 Email: [email protected]

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