alfa winter 2010_11_sth

Exceeding your expectations with quality, value for money coach holidays!

Departures fromthe SOUTH

Autumn 2010to Spring 2011Including Christmas, New Year & Easter

Coach Holidays

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01_16_STH_WINTER_2011:Layout 3 2/7/10 07:24

Exceeding your expectations

Alfa TravelEuxton Lane, Chorley, PR7 6AFTel: (08451) 305666Fax: (08451) 303777email: [email protected]

Welcome to Alfa2010 saw us acquire two more hotels: theSeabank Hotel in Porthcawl and the RoyalNorfolk Hotel in Bognor Regis. Both arelandmark buildings which help to define theresorts in which they are situated. In manyways they symbolise what Alfa is all about:spacious comfortable hotels of great characterin outstanding seaside locations, wellappointed rooms, generous public areas, goodfood and above all, a warm welcome.

There is nothing quite like a seaside break tolift the spirit and recharge the batteries. But itis not just about the seaside: if you are lookingfor beautiful scenery or cultural interest, bothPorthcawl and Bognor Regis have plenty tooffer with nearby National Parks, statelyhomes and lots of other attractions.

If you have never experienced a coach holidaybefore, you’re in for a treat. There is nothingwhich combines interest and relaxation quiteas successfully as a coach holiday. Sit back asour experienced drivers ensure your safety andwhisk you away to some of the best holidaysyou will ever experience. And you don’t haveto worry about harming the environment. Notonly are coaches the safest form of transportbut they are also one of the greenest!

On behalf of the entire Alfa team I’d like to saya big thank you to our loyal guests who returnto us year after year. And if you’ve nevertravelled with Alfa before, we look forward towelcoming you on what we know will be amemorable holiday. Please be assured thatonce you have experienced Alfa, you’ll neverwant to travel with anyone else.

Paul SawbridgeManaging Director

DinnerStarters

Chilled Orange Juice or Apple JuicePrawn Cocktail

Creamy Mushrooms on a garlic croutonVegetable Soup

* * *Main Course

Traditional Roast Beef with YorkshirePudding and Horseradish GravyOven Baked Fillet of Lemon Sole

with a light dill sauceFreshly Prepared Seasonal Salad withPotatoes of the Day with or withoutDressing and a Choice of Roast Ham,

Cheese or TunaChef’s Special of the Day

Vegetarian OptionServed with: Roast PotatoesButtered Seasonal cabbage

Diced Swede* * *

PuddingsSeasonal Fruit Crumble with Custard,

Ice Cream or Fresh CreamLemon Meringue Pie

British & Continental Cheeses withAccompanimentsIce Cream selection

Fruit Salad* * *

Tea or Coffee

Online www.alfatravel.co.uk Call 08451 305666 Visit your local travel agent2

GREAT HOTELS INGREAT LOCATIONSLeisureplex HotelsMost of our holidays are to our own group of 19 Leisureplex Hotels.All are character buildings with their own unique appeal but you willknow immediately you are in one of our hotels by the consistently highstandards of bedrooms and bathrooms, the excellent menus and aboveall the warmth of welcome from our friendly professional staff.

Plenty of EntertainmentAll of our Leisureplex Hotels offer entertainment at least four eveningseach week (usually five evenings) at no extra charge to our guests.Most other UK hotels offer entertainment on several evenings (see hoteldescriptions for details).

Dining in Leisureplex HotelsGood food is one of the most important considerations in an hotel and agreat deal of thought goes into the design of our menus. We provide a fullBritish Breakfast. Light two course lunches are included on some springand autumn holidays and sandwiches and packed lunches can also beprovided at a modest additional cost. In the evening, relax with oursubstantial four course menus with plenty of choice and a selection ofwines available. Typical dinner menu (right):

BOOKING IS EASY!There are three simple ways to book one of our holidays:

1. Call our Reservations CentreSimply telephone our local call rate number 08451 305666 and one of our friendly,fully trained reservations staff will give you details of all available holidays.Our offices are open:Monday-Friday 9.00am-5.30pmSaturday 9.00am-5.00pmSunday 10.00am-4.00pmIf you wish to confirm the booking, complete the booking form and forward it to us with your cheque for thedeposit within three days.

2. Approved Travel AgentsMany clients benefit from the assistance given by their local travel agent and our holidays can be booked at mostof the better travel agents. To book through an agent, please go to the agent who supplied your brochure.

3. Internet BookingIf you have access to the Internet, the easiest way to book our holidays is via our web site. All of the informationin this brochure - and a great deal more besides - is also available there. You can also find late breaking offers,some of which are only available if you book on the internet. Why not take a look? Our web site is totally secureand fully bookable using your credit or debit card with instant print outs available showing your full holiday details.You can also use it to order a brochure or send us an e-mail. The address is www.alfatravel.co.uk

For all three booking methods we issue a postal confirmation showing your seats, rooms, picking up point andtime within seven days of receipt of your booking form.

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with quality, value for money coach holidays!

EXCELLENT SERVICEPersonal, Friendly ServiceIf you have travelled with us before, you will already know how goodour service really is – we try that little bit harder and pride ourselveson the high standards provided by both our administrative staff andby the coach drivers who are so important to your holidayenjoyment. From the moment you make your first enquiry to the dayyou return we will offer you the very best service.

Great DriversWe are proud of our coach drivers, most of whom have worked with us for many years. They are all carefullyvetted both for their driving ability and their attention to our customers’ needs. In addition they undergo regular in-service training to keep them at the very top of their profession.

Reliable Coach OperatorsMost of our holidays are operated by our own fleet of modern luxury coaches, over 50% of which have on boardwashroom and all of which are air conditioned. We supplement these with vehicles provided by a select group ofour most reliable industry partners. We are members of the Confederation of Passenger Transport, the CoachTourism Council and Coach Marque – bodies established to encourage standards of excellence in our industry.

SAFE & SECUREFinancial SecurityWe are fully bonded tour operator members of theAssociation of British Travel Agents, so you canbe sure that all payments made to us in advanceof your holiday are fully protected.

Holiday InsuranceIIt is vital that you are covered by adequatepersonal insurance when you travel. Theinsurance policy we offer is very competitiveand has no age restrictions. For full details seepage 15.

THE RIGHT HOLIDAYFOR YOURoom TypesAll of the hotel rooms included in our programme haveprivate bath or shower and WC. A limited number ofsingle rooms is available at each hotel but there isalways huge demand for these and we advise earlybooking. Look out for the Special Offers when there isno charge for single rooms.

Sea View RoomsMany of the hotels featured in this brochure now offerthe opportunity to book a guaranteed sea or loch viewat a small additional charge.

Quieter RoomsSome resorts can be lively places, so if you live in aquiet area, don’t forget to request a quiet room whenyou book your holiday.

No Smoking in HotelsSmoking is prohibited on all coaches and in the publicareas of all hotels. All of our Leisureplex Hotels alsoprohibit smoking in the hotel bedrooms.

Special RequestsIf you require a ground floor room or prefer a specialdiet or have any other request which you feel the hotelshould know about, please ensure you write theinformation on your booking form (or indicate thatoption when booking on our web site). We guaranteeto pass this information on to the hotel althoughwe can never guarantee that such specialrequests will be met. If you are mobility impaired orhave other special needs, please write or e-mail ourCustomer Care Department [email protected] assistance in ensuring your needs can be met. Forthe latest information regarding special needs, pleasesee the “Frequently Asked Questions” section of ourweb site.

TRAVEL OPTIONSLocal Pick Up PointsThe majority of our holidays use our famous “feeder” systemwhich provides a huge range of pick up points from townsthroughout the South and South East, so there is normally ajoining point within a few miles of your home (see page 4).

Direct Join HolidaysOur Direct Join option provides an even more convenient wayto join our shorter holidays. This option is currently onlyavailable from selected towns and cities for our Party Night holidays. See page 15 for details.

Self DriveThough there is nothing quite as relaxing as travelling by coach, sometimes the dates do not fit your schedule oryou just fancy taking the car for a change. Our Self Drive programme provides packages of 3, 4 or 7 night holidaysat our Leisureplex Hotels. Full details can be found on page 13.

Online www.alfatravel.co.uk Call 08451 305666 Visit your local travel agent 3

SUPERB VALUEMore for your MoneyBecause of our low advertising, administrative andsales costs, our holidays are generally significantlycheaper than those of our competitors. They alsousually include a more extensive range ofexcursions as part of the holiday price. Most 5 and7 day holidays in the autumn and spring alsoinclude lunches on free days in your resort – justthink what a saving this can represent!

Child ReductionsWhy not take your children or grandchildren withyou? The following reductions apply on UK holidaysto children sharing a roomwith at least one adult:No. of Days: 3 4 5 7 8Child aged 0-2 £30 £45 £60 £90 £105Child aged 3-11 £20 £30 £40 £60 £70(Child reductions also apply to Self Drive holidaysbut not Continental Tours.)

Prices You Can Rely OnOur policy is one of “everyday low prices”.Occasionally we may offer a discount onsome departures, but we guarantee:

� Our pricing is simple and straightforward withno hidden extras.

� We will not levy any fuel or currencysurcharges after you have booked your holiday.

� Discounts are only available on the internet� Discounts are very selective and are limited

to a maximum of 10% of the holiday value(so there is no risk of finding you are sittingnext to somebody who has paid much lessthan you have).

� Prices in this brochure were originallypublished before the increase in VAT to 20% for2011 departures. However, we guaranteeto pay the extra VAT on your behalf if you bookyour 2011 holiday before 31 August 2010

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Joining Your Alfa HolidayFeeder ServicesFor all holidays clients are conveyed by feederservices to Reading Motorway Services on the M4in Berkshire to join their tour coach.Approximate timings are as follows:Outward (Westbound Services): 11.30am - 12.15pmReturn (Eastbound Services): 3.00pm - 3.45pmPick up times are finalised two weeks beforedeparture and will be indicated on your travel ticket.

Choosing Your Joining PointPlease study the feeder route map carefully andconsider the relative locations of your startingpoint, the resort you would like to visit and ReadingServices. It is possible to go from any joining pointto any destination but some combinations are notadvisable. For example, we would recommend thatclients from Kent, Sussex, Suffolk and Essex do notconsider holidays in Eastbourne, Folkestone or EastAnglia since the feeder journey will take themWest before returning East again. On the otherhand, if clients from those areas are consideringtravelling West (for example to Devon or Cornwall),Reading is on direct line of route and makes aconvenient coffee stop.

Special Notes1. In the interest of clarity not all joining points are

shown on this map – see list.2. The map should be taken as a general guide only

and routes may be altered to suit operationalcircumstances.

3. Feeder routes are normally finalised 14 days priorto departure and clients booking after that timemay be offered a restricted choice of pick uppoints.

4. The feeder coach may not necessarily show thedestination to which you are travelling - pleasecheck with driver.

5. On some occasions taxis may be used to providea feeder service from some points.

6. Dover is available for Continental holidays only.

Stevenage

Barnet

Ealing

Richmond

Harrow

BedfordshireLeighton BuzzardLuton

BerkshireBracknellMaidenheadNewburyReadingSloughThatchamWokingham

BuckinghamshireBletchleyMilton Keynes

DorsetBournemouthChristchurchPoole

East SussexBexhillBrightonEastbourneHastingsPeacehavenSeaford

EssexBasildonBrentwoodChelmsfordColchesterHarlowLeigh-on-SeaSouthendTarpotsWitham

Greater LondonAddlestoneBarnetBeckenhamBexleyheathBromleyCroydonEalingElthamEnfieldGants HillHarrowHounslowOrpingtonRedbridgeRichmondRomfordRuislip

Greater London(continued) StainesTwickenhamUxbridgeVictoria

HampshireAndoverBasingstokeFarehamHavantPortsmouthSouthamptonTadleyWinchester

HertfordshireHatfieldHemel HempsteadHertfordHoddesdonPotters BarSouth MimmsSt.AlbansStevenageWareWatfordWelwyn Garden City

KentAshfordCanterburyChathamDartfordGillinghamGravesendMaidstoneSevenoaksSittingbourneStroodTonbridgeTunbridge Wells

OxfordshireAbingdonDidcotOxfordWallingfordWantageWitney

SuffolkIpswich

West SussexCrawleyHorshamWorthing

LOCAL PICK-UP POINTS

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Group Bookings

What Alfa Includes� 3 nights’ dinner, room and breakfast� Rooms with private facilities � Coach travel from local pick up points on

page 4� 2 Half Day Excursions � Depart Friday, Return Monday

Depart Friday 22nd April Return Easter Monday 25th April 2011Half Day Exc.

Resort Hotel Code Included Price

Weston Anchor Hd 4100EC 1. Bristol 1542. Cheddar & Wells

Ilfracombe Imperial 4110EC 1. Lynton 1542. Barnstaple

Newquay Eliot 4130EC 1. Padstow 1542. Truro

St. Ives Cottage 4135EC 1. Penzance 1542. Land’s End

Torquay Regina 4150EC 1. Buckfast Abbey 1542. Teignmouth

Bournemouth Devon Tw. 4170EC 1. Swanage 1542. Lyndhurst

Isle of Wight Bayshore 4195EC 1. Newport 1542. Ryde

Bognor Regis R.Norfolk 4205EC 1. Chichester 1542. Arundel

Eastbourne Queens 4215EC 1. Hastings 1542. Seaford

Cromer De Paris 4265EC 1. Wells-next-sea 1542. WroxhamSupplements per person:Single Room £20; Sea/Loch View £14; Double/Twin as single £40

Easter Weekenders – 4 Days in £s perperson

EasterWeekenders

Special Alfa OffersEarly Booking Single SaverNo single supplement at our LeisureplexHotels provided you book your Springholiday before 31 January.

4 DAYS

£154Per Person

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SAVE

Special Weekaways for GroupsMany groups like to arrange a slightly longer holidaythan the 5 Day Breakaways we offer throughout mostof the spring and autumn period and these 7 dayholidays are the ideal solution for groups looking forsuch a break.

They include 6 nights dinner, room and breakfast pluscoach travel from your chosen local joining point, threeexcursions and entertainment on at least four evenings.

Because we feature only our own Leisureplex Hotels,you can be sure of the warm welcome, quality andreliability for which our hotels are famous.

Falmouth WestonExmouth Ilfracombe

Bognor Regis St IvesEastbourne Torquay

Scarborough BournemouthLlandudno Isle of Wight

Prices in £s Criccieth Gt Yarmouth per person Porthcawl CromerAutumn 2010Sept 26 259 251Oct 3 245 237Oct 10 239 231Oct 17 239 231Oct 24 245 237Spring 2011Mar 13 213 206Mar 20 213 206Mar 27 218 211Apr 3 223 216Apr 10 228 221Apr 17 233 226Apr 24 239 232

Supplements per person: Autumn: Single Room £29; Sea/Loch View £22Spring: Single Room £30; Sea/Loch View £24

Great Times… Great Value!At Alfa, we have a dedicated Groups Team which specialises inplanning and providing great value group holidays. Every year hundredsof groups entrust their holiday to us because we understand thatorganising a group getaway can be time consuming unless you can count on the support of yourvery own experienced and knowledgeable Group Booking Advisor.

“Off the Peg” Group HolidaysMost group organisers opt to choose from one of the great value breaks advertised in our holiday brochures.With traditional seaside and loch side locations throughout the UK and a range of appealing destinations inWestern Europe, your group really will be spoilt for choice. All of the holidays in this brochure are available forbooking by groups and your group will always get the best value by booking one of our advertised toursbecause we bulk-buy the space and pass the savings on to you. We can tailor most itineraries to yourrequirements, for example by adding extra excursions or omitting entrance fees. Our generous discountsprovide the 21st, 31st, 41st and 51st passenger travelling absolutely free of charge on all advertised holidays.We also offer special joining arrangements for groups and, providing there is a minimum of 40 persons in theparty, groups are automatically given sole use of the coach which means that your party will travel direct to yourchosen destination without having to travel via an interchange point. For most organisers this is one of the keybenefits booking a group departure. If your group is not large enough to take a whole coach, we can easilyreserve part of a coach for your party and can usually make arrangements with local travel agencies to “top up”your group with individual bookings from your local area to avoid the need to travel via an interchange. Our DirectJoin holidays are especially suitable for part groups and the joining points can normally be adjusted to yourrequirements.

“Made to Measure” Group HolidaysOver the years our Groups Team has organised a huge range of tailor made holidays for groups. We are alwaysdelighted to discuss the possibilities with those of you looking for something a little bit different.We have particular expertise in organising special interest tours including Gardens & Stately Homes, Food &Wine, General History, Heritage Railways and other British Heritage Breaks. We can also offer packages toinclude dancing and various sports - with bowling being a particular favourite since most of our own hotels arein close proximity to an established bowling green.

These Boots Were Made for Walking…Many of the hotels we use are ideally placed as a base for walking holidays. Whetheryour party would like to walk the coastal paths of Devon and Cornwall, enjoy the delightsof the Lake District, the Dales or North York Moors or undertake something a little morestrenuous in Snowdonia, the Cairngorms or West of Scotland, our Groups Departmentwill be delighted to assist. Here are just a few hotel suggestions for you to consider:Snowdonia from Llandudno or Criccieth, Glamorgan from Porthcawl, Dales and NorthYork Moors from Scarborough, Exmoor and Devon Coastal Path from Ilfracombe, CornishCoastal Path: North from Newquay, South West from St Ives or South from Falmouth,

South Downs Way from Bognor Regis, Lake District from Coniston, Argyll from Dunoon and Nevis Range fromFort William. As a Group Organiser you have the benefit of having your own coach and driver on hand for mostof your stay which means you have the maximum flexibility in planning your walking itinerary.

FREEPlaces

available

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Special Alfa OffersFree Drinks on Pre-Easter HolidaysEnjoy a complimentary glass of wine orbeer or a soft drink with dinner everyevening on tours returning prior toEaster at all of our Leisureplex Hotels.Pre-Easter Single SaversNo single supplements on holidaysreturning prior to Easter at any of ourLeisureplex Hotels regardless of whenyou book the holiday. Double roomsused as singles are charged only astandard single supplement onthese dates.Early Booking Single SaverNo single supplement at ourLeisureplex Hotels on Weekender,Breakaway or Weekaway holidaysprovided you book your Springreservation before 31 January or yourAutumn reservation before 31 July.Free Afternoon Teas at IlfracombeFree afternoon tea with cake andbiscuits on days in resort (not onexcursion days) at our Imperial Hotelduring October, November, February,March and April.

FREE

SAVE

SAVE

FREE

What Alfa Includes� 4 nights’ dinner, room and breakfast� Rooms with private facilities� Entertainment at least two evenings� Lunch on one free day in resort at Leisureplex

Hotels (October-April)� Coach travel from local pick up points listed on

page 4� 2 full day excursions

Resort Hotel Code Full Day Excursions Included

Weston-S-Mare Anchor Head 5100EC 1. Bath 2. Cheddar Gorge & WellsIlfracombe Imperial 5110EC (Autumn) 1. Bideford & Clovelly 2. Dunster & MineheadIlfracombe Imperial 5110EC (Spring) 1. Barnstaple & Bideford 2. Dunster & LyntonNewquay & Eden Project Eliot 5130EC/5132EC 1. Eden Project 2. Poldark Country & St.IvesSt Ives Cottage 5135EC 1. Newquay & Poldark Country 2. Penzance & Land's EndFalmouth Madeira 5140EC 1. Padstow 2. St.IvesTorquay Regina 5150EC 1. Dartmouth 2.Teignmouth & ExeterExmouth Cavendish 5155EC 1. Teignmouth & Exeter 2. Seaton & Sidmouth Bournemouth Devon Towers 5170EC (Autumn) 1. Salisbury & Stonehenge 2. Weymouth & PortlandBournemouth Devon Towers 5170EC (Spring) 1. Salisbury & Lyndhurst 2. Weymouth & PortlandIsle of Wight - Sandown Bayshore 5195EC (Autumn) 1. Carisbrooke & Godshill 2. Cowes & Alum BayIsle of Wight - Sandown Bayshore 5195EC (Spring) 1. Newport 2. CowesIsle of Wight - Shanklin Marlborough* 5204EC 1. Ryde & Cowes 2. Godshill & Alum BayBognor Regis Royal Norfolk 5205EC 1. Chichester & Arundel 2. Brighton & LewesEastbourne Queens 5215EC 1. Brighton & Lewes 2. Battle & RyeGreat Yarmouth New Beach 5260EC 1. Norwich & Lowestoft 2. Cromer & SheringhamCromer Hotel de Paris 5265EC 1. Sheringham & Norwich 2. Gt.Yarmouth & WroxhamScarborough Cumberland 5275EC (Autumn) 1. York 2. Bridlington & BeverleyScarborough Cumberland 5276EC (Spring) 1. North York Moors & Whitby 2. Bridlington & Beverley

Harrogate & Bronte Ramada Jarvis* 5287EC 1. Harrogate & Harewood House (entrance included)

2. Leeds Armories Museum & Temple Newsam House (entrance included)

Llandudno Hydro 5350EC 1. Anglesey & Beaumaris 2. Caernarvon & Snowdonia Criccieth George IV 5365EC 1. Caernarvon & Snowdonia 2. Ffestiniog, Harlech & PorthmadogTenby Giltar* 5380EC 1. Fishguard & St Davids 2. Laugharne & CarmarthenPorthcawl Seabank 5386EC 1. Cardiff & Museum of Welsh Life 2. Swansea, Mumbles & The Gower*Denotes a non-Leisureplex hotel. These do not include lunch on free day in resort and supplement prices also vary. Please ask for details.***For November and December 5 day holidays, see our Festive Specials programme on page 8***

Tour Choice

Sep Sep Oct Oct Oct Oct Feb Feb Mar Mar Mar Mar Apr Apr Apr Apr AprResort Code 18 25 2 9 16 23 21 28 7 14 21 28 2 9 16 25 30

Depart Sat Sat Sat Sat Sat Sat Mon Mon Mon Mon Mon Mon Sat Sat Sat Mon SatDeparture Days Return Wed Wed Wed Wed Wed Wed Fri Fri Fri Fri Fri Fri Wed Wed Wed Fri Wed

Weston-S-Mare 5100EC 174 - 159 - 159 - 144 - - - 154 - 159 159 159 - -Ilfracombe 5110EC 179 174 154 149 149 149 144 139 144 149 154 159 - 159 - 169 -Newquay 5130EC - 174 - 159 - 159 149 144 149 154 159 164 - 164 - 174 184St Ives 5135EC - 179 164 - 159 - - - - 149 - 159 159 159 - 169 -Falmouth 5140EC - - - 164 - 164 149 144 149 154 159 164 164 164 - 174 -Torquay 5150EC 189 174 164 - 159 159 144 139 144 149 - 159 159 - 159 169 -Exmouth 5155EC 189 - 169 164 164 164 149 144 149 154 159 - 164 - 164 174 -Bournemouth 5170EC - 174 159 154 154 154 144 - 144 - 154 159 - 159 159 169 179IOW - Sandown 5195EC 214 - 174 159 159 159 - - - 154 159 164 164 - 164 174 184IOW - Shanklin 5204EC - - - - - - 124 - - 134 - - - - 144 - -Bognor Regis 5205EC - - 164 164 - 164 149 144 - - 159 - - 164 - 174 -Eastbourne 5215EC 184 179 164 159 159 159 149 144 149 154 159 164 164 164 - 174 184Gt Yarmouth 5260EC 179 - 154 - 154 154 - - - - - - - 159 - - -Cromer 5265EC 174 - - - 164 - 144 - - 149 - - 159 - 159 - -Scarborough 5275EC - 179 - 159 - 159 149 - 149 - 159 164 - - - 174 184Harrogate & Bronte 5287EC - - - - - - - - - - - - - - - - 229Llandudno 5350EC 179 - 169 - 164 - - 144 - 154 - 164 164 - 164 - 184Criccieth 5365EC - 179 - 174 - - - - 149 - - 164 - - - - 184Tenby 5380EC - - - 169 169 - - - - - - 164 - 164 169 - -Porthcawl 5386EC - - - - - - - - 149 - 159 - 164 - 164 - -

Supplements per person: Autumn 2010 – Sea View £16 • Single Room £23 • Double/Twin fo £46Spring 2011 – Sea View £18 • Single Room £24 • Double/Twin for sole use £48

***For November and December 5 day holidays, see our Festive Specials programme on page 8***

Breakaways

Tour Prices Autumn 2010 Spring 2011in £s perperson

5 DAYS

£124Per Person

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What Alfa Includes� 6 nights’ dinner, room and breakfast � Rooms with private facilities � Entertainment at least four evenings� Coach travel from local pick up points listed

on page 4 � Excursions as listed

Resort Hotel Code Excursions Included (H denotes half day and F denotes full day)

Weston-S-Mare Anchor Head 102EC Minehead & Dunster (F), Bath (F), Cheddar Gorge & Wells (F)Ilfracombe Imperial 113EC Gt Torrington & Bideford (F), Minehead & Dunster (F), Barnstaple, Lynton & Lynmouth (F)Newquay Eliot 132EC Poldark Country & St Ives (F), Eden Project (Entrance Included) (F), Padstow (H)St Ives Cottage 137EC Penzance & Lands End (F), Lizard (F), Poldark County & Newquay (F)Falmouth Madeira 143EC St Ives (F), Padstow (F), Leg of Cornwall & Penzance (F)Torquay Regina 153EC Exeter (F), Exmouth & Sidmouth (F), Buckfast Abbey (H)Exmouth Cavendish 158EC Seaton & Sidmouth (F), Teignmouth & Dawlish (F), Dartmoor & Torquay (F)Bournemouth Devon Towers 173EC Weymouth & Portland (F), Stonehenge & Salisbury (F), Lyndhurst & Beaulieu (F)IOW - Sandown Bayshore 197EC Alum Bay & Godshill (F), Osborne House & Cowes (F), Rosemary Vineyard & Ryde (H) IOW - Shanklin Mel. Ardenlea* 203EC Carisbrooke Castle & Godshill (F), Alum Bay & Cowes (F), Rosemary Vineyard & Ryde (H)Bognor Regis Royal Norfolk 207EC South Downs & Arundel (F), Southsea & Chichester (F), Brighton & Lewes (F)Eastbourne Queens 218EC Brighton (F), Battle & Rye (F), Seaford & Alfriston (H)Gt Yarmouth New Beach 263EC Norwich (F), Cromer (F), Lowestoft & Suffolk Villages (H)Cromer De Paris 269EC Gt Yarmouth (F), Norwich & The Broads (F), Sandringham (F)Skegness Royal* 272EC Boston & Spalding (F), Lincoln (F), Mablethorpe, Louth & Wainfleet (F)Scarborough Cumberland 277EC North York Moors & Whitby (F), Bridlington & Beverley (F), York (F)Blackpool New President* 307EC Ribble Valley & Skipton (F), Southport (F), Lake District (F)England’s H’tage Himley* 332EC Shrewsbury (F), Leominster & Ludlow (F), Ironbridge & Bridgnorth (F)Llandudno Hydro 353EC Caernarvon & Snowdonia (F), Bangor & Swallow Falls (F), Anglesey & Beaumaris (F)Criccieth & George IV 369EC Portmeirion Village (F), Snowdon (F), Dolgellau Tywyn & Barmouth (F)SnowdoniaHeart of Wales Commodore* 372EC Aberystwyth & Devil's Bridge (F), Heads of the Valleys (F), Brecon (H), Leominster (H)Porthcawl Seabank 387EC Tenby (F), Cardiff & National Museum of Welsh Life (F), Swansea, Mumbles & The Gower (F)Dunoon & Argyll*** Selborne 412EC Rothesay (F), Oban (F)Ft Will. & Skye*** Croit Anna 432EC Inverness (F), Isle of Skye (F)*Supplement prices vary for these hotels. Please ask for further details. **Scottish Holidays have one night each way in the North of England and 4 nights in resort.

Tour Choice

Tour Prices Spring 2011

Resort Hotel Code Apr 24 May 1 May 8 May 15

Departure Days Depart Sun Sun Sun SunWeston-Super-Mare Anchor Head 102EC - - - 259Ilfracombe Imperial 113EC - - 249 -Newquay Eliot 132EC - - - 274St Ives Cottage 137EC - 244 254 -Falmouth Madeira 143EC - 289 - -Torquay Regina 153EC - - 259 -Exmouth Cavendish 158EC - 274 - 284Bournemouth Devon Towers 173EC - - 259 -Isle of Wight – Sandown Bayshore 197EC - - - 284Isle of Wight – Shanklin Melbourne Ardenlea* 203EC 289 - - -Bognor Regis Royal Norfolk 207EC - - - 284Eastbourne Queens 218EC - 264 - 279Gt Yarmouth New Beach 263EC 229 - - -Cromer De Paris 269EC - 274 - -Skegness Royal 272EC - - 269 -Scarborough Cumberland 277EC - - 264 -Blackpool New President* 307EC 219 229 - -England's Heritage Himley* 332EC - - 304 -Llandudno Hydro 353EC - 259 - 284Criccieth & Snowdonia George IV 369EC 244 - 289 -Heart of Wales Commodore* 372EC 249 - - 269Porthcawl Seabank 387EC - 259 - 269Dunoon & Argyll Selborne 412EC 244 - 269 -Fort William & Skye Croit Anna 432EC - 274 279 289

Supplements per person: Sea/Loch View £24 • Single Room £30 • Double/Twin as Single £60*Supplement prices vary for these hotels. Please ask for further details.

in £s perperson

Weekaways

Special Weekaways for GroupsMany groups like to arrange a slightly longerholiday than the 5 Day Breakaways we offerthroughout most of the spring and autumn periodand these 7 day holidays are the ideal solution forgroups looking for such a break.

For what is included please see page 5.

Falmouth WestonExmouth Ilfracombe

Bognor Regis St IvesEastbourne Torquay

Scarborough BournemouthLlandudno Isle of Wight

Prices in £s Criccieth Gt Yarmouth per person Porthcawl CromerAutumn 2010Sept 26 259 251Oct 3 245 237Oct 10 239 231Oct 17 239 231Oct 24 245 237Spring 2011Mar 13 213 206Mar 20 213 206Mar 27 218 211Apr 3 223 216Apr 10 228 221Apr 17 233 226Apr 24 239 232

Supplements per person: Autumn: Single Room £29; Sea/Loch View £22Spring: Single Room £30; Sea/Loch View £24

7 DAYS

£219Per Person

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What Alfa IncludesAll Festive Specials� 4 nights’ dinner, room and breakfast� 2 resort lunches� 1 half day excursion and 1 full day shopping

excursion� Rooms with private bath or shower and WC� Full programme of festive entertainment� Festive menus throughout your stay� Two lunches at your resort� Coach travel from local pick up points listed

on page 4

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Christmas Festive Specials 2010 in £s perperson

Depart Monday - Return Friday Nov Nov Nov Nov Nov Dec DecResort Hotel Code 1 8 15 22 29 6 13

Weston-S-Mare Anchor Head WXSEC - 166 169 - 169 - -

Ilfracombe Imperial IXSEC 166 166 169 169 169 169 -

Newquay Eliot NXSEC 166 166 169 169 169 - -

St Ives Cottage SXSEC - 166 169 169 169 - -

Falmouth Madeira FXSEC 166 - 169 - 169 - -

Torquay Regina TXSEC - 166 169 169 169 169 169

Exmouth Cavendish EXXSEC 166 166 169 169 169 169 169

Bournemouth Devon Towers BXSEC 166 166 - 169 - 169 169

IOW – Sandown Bayshore IWXSEC 166 166 169 169 169 - -

IOW – Shanklin* Melbourne-Ardenlea 5203EC - - - - - 199 199

IOW – Shanklin* Marlborough 5204EC - 169 - - - - -

Bognor Regis Royal Norfolk 5205XS 166 - 169 169 169

Eastbourne Queens EXSEC - 166 169 169 169 169 169

Folkestone Grand Burstin 5232EC 179 179 179 179 179 - -

Gt Yarmouth New Beach GXSEC - 166 169 169 169 - -

Cromer De Paris CXSEC - - - - 169 - -

Scarborough Cumberland SCXSEC - - - - - - 169

Blackpool* New President 5307EC 169 - - 169 169 169 -

Llandudno Hydro LXSEC 166 166 169 169 169 169 169

Criccieth George IV CRXSEC - - 169 169 - - -

Porthcawl Seabank PXSEC 166 166 169 169 169 169 169

Supplements per person (Leisureplex Hotels): Sea View £16 • Single Room £23 • Double/Twin for sole use £46.*Blackpool and Shanklin holidays do not include lunches and supplements also vary. Please ask for details.

Festive SpecialsThe idea of these Festive Specials is that you get into the feeling of Christmas, relaxing and enjoying good food andentertainment. The bonus is that because it is not quite Christmas, our labour and entertainment costs are much lowerand we are able to pass this on in the form of significantly lower prices.Beware of imitations - we have not reduced the content of our Christmas and New Year packages in any way. Weprovide the same high quality menus and entertainment package as described for the Christmas and New Year breaksopposite. The only difference is that we have a full day shopping excursion on “Christmas Eve” (Tuesday) instead ofthe half day provided on the real Christmas package. (Newquay and St. Ives holidays have a half day shopping trip anda full day visit to the Eden Project with entrance included.)

Special Alfa OffersFree Afternoon Teas at IlfracombeFree afternoon tea with cake andbiscuits on days in resort (not onexcursion days) at our ImperialHotel during November.Early Booking Single SaverThere are no single supplementson November Festive Specialsto Ilfracombe – and even doublerooms used as singles attractno supplement!

FREE

SAVE

5 DAYS

£166Per Person

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What Alfa Includes� Christmas – 4 nights’ dinner, room

and breakfast with 3 resort lunches� New Year – 3 nights’ dinner, room

and breakfast with 2 resort lunches� Rooms with private facilities� Full programme of festive entertainment� Festive menus throughout your stay� Coach travel from local pick up points listed

on page 4� 2 half day excursions

Christmas Programme23rd DECEMBERSherry reception on arrival followed by dinner anddancing.

CHRISTMAS EVEMorning excursion. Competitions after lunch. Galadinner followed by dancing and entertainment.

CHRISTMAS DAYMorning competition to guess the weight of theChristmas Cake. Traditional Christmas lunch with“Santa” and presents. Afternoon tea and games.Dinner followed by dancing and entertainment.

BOXING DAYMorning excursion. Pre-lunch glass of punchfollowed by Grand Boxing Day Lunch. Eveningdinner and fancy dress farewell dance (pleasebring a costume).

27th DECEMBERAfter breakfast, we reluctantly leave our hotel andjourney home.

Individual hotel programmes may differ slightlyfrom this programme.

New Year Programme30th DECEMBERGlass of sherry on arrival followed by dinner andan evening of entertainment.

NEW YEAR’S EVEMorning excursion followed by lunch and anafternoon to relax or stroll around the resort.Dinner and an evening of entertainment until theearly hours with spot prizes, games and a glassof bubbly to welcome in the New Year.

NEW YEAR’S DAYA relaxing morning with a Grand New Year’s DayBrunch from 9.00am until noon replacing ournormal breakfast service. Afternoon excursionfollowed by dinner, farewell dance and fancy dresswith prizes (please bring a costume).

2nd JANUARYAfter breakfast, we reluctantly leave our hotel andjourney home.

Individual hotel programmes may differ slightlyfrom this programme.

Christmas – 5 Days

2010: Depart Thur 23 Dec – Return Mon 27 Dec

Resort Hotel Code PriceWeston-S-Mare Anchor Head WXEC 339Ilfracombe Imperial IXEC 334Newquay Eliot NXEC 324Falmouth Madeira FXEC 349Torquay Regina TXEC 344Exmouth Cavendish EXXEC 359Bournemouth Devon Towers BXEC 349Isle of Wight Bayshore IWXEC 339Bognor Regis Royal Norfolk BRXEC 349Eastbourne Queens EXEC 359Cromer De Paris CXEC 339Scarborough Cumberland SCXEC 369Llandrindod Wells* Commodore LWXEC 329Porthcawl Seabank PXEC 349Supplements per person:Sea/Loch View £16Single Room £23Double/Twin as Single £46*Supplements vary for non-Leisureplex Hotels. Please ask for details.

New Year – 4 Days

2010: Depart Thur 30 Dec – Return Sun 2 Jan 2011

Resort Hotel Code Price

Ilfracombe Imperial INYEC 249

Newquay Eliot NNYEC 239

St. Ives Cottage SNYEC 239

Falmouth Madeira FNYEC 259

Torquay Regina TNYEC 249

Bournemouth Devon Towers BNYEC 252

Isle of Wight Bayshore IWNYEC 249

Bognor Regis Royal Norfolk BRNYEC 259

Eastbourne Queens ENYEC 274

Porthcawl Seabank PNYEC 259

Supplements (per person)Sea/Loch View £12Single Room £20Double/Twin as Single £40*Supplements vary for non-Leisureplex hotels. Please ask for details.

Christmas & New Year Breaks

in £s perperson

in £s perperson

4 DAYS

£239Per Person

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5 DAYS

£324Per Person

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Hotel Choice

Splendidly situated between Weston’s two piers and close tothe boating slipway and a small beach; the promenade walkstarts right next to the hotel. All 52 bedrooms are centrallyheated with tea making facilities, private bath or shower andWC, hair dryer and TV with radio channels. TV lounge andcongenial lounge bar with dance floor where entertainment isprovided most evenings. There are magnificent views of thebay from the attractive TV lounge, the twin restaurants andmany of the bedrooms. Small lift serves all floors (few stairsfrom lift to restaurant). Tel: 01934 620880

A Leisureplex Hotel

Weston Super MareAnchor Head Hotel

Very well situated close to Great Western and Tolcarnebeaches only a few yards from the sea front and within easywalking distance of the shops and harbour. All 76 bedroomsare centrally heated with bath or shower and WC, hair dryer,radio, tea/coffee making facilities and TV. There are threelovely airy lounges in which to relax, plus a cocktail bar anddance floor where entertainment is provided most evenings.There is also a games room. The lift serves almost all rooms. Tel: 01637 878177

A Leisureplex Hotel

NewquayEliot Hotel

Delightfully situated in extensive grounds overlooking CarbisBay, 300 yards from the beach and two minutes’ walk fromthe railway station linking Carbis Bay to St.Ives (5 minutejourney). All 80 rooms are centrally heated and have bath orshower and WC, hair dryer, TV with radio channels, tea/coffeemaking facilities and intercom. The dining room and loungeboth have lovely views of the bay and there is a largeballroom with entertainment most evenings. There aretwo bars, a games room, two lifts and a TV lounge. Tel: 01736 795252

A Leisureplex Hotel

St. IvesCottage Hotel

Beautifully situated on the seafront with attractive gardens,the Madeira commands splendid views to Pendennis Castleand across Falmouth Bay. All 50 bedrooms are individuallyheated and have private shower and WC (a few also havebath a bath), hair dryer, TV, radio and tea/coffee makingamenities. There is an oak panelled cocktail bar and pleasantsun lounges with large picture windows facing the sea -delightful places to while away an afternoon. Dancing andentertainment are provided most evenings. Lift to all floors.Tel: 01326 313531

FalmouthMadeira Hotel

Wonderfully situated on the harbour-side, with the mainshops and theatre a gentle stroll away. All 69 bedrooms arecentrally heated with private bath or shower and WC, hairdryer, tea/coffee making amenities and TV with radiochannels. The ground floor was extensively refurbished in2008 and there is a reception bar/lounge, entertainmentbar/lounge with dance floor and an air conditioned restaurant.Part of the Regina is interesting as the home for three years ofthe poet, Elizabeth Barrett Browning. Lift serves most rooms(but not those in her former house). Tel: 01803 292904

A Leisureplex Hotel

TorquayRegina Hotel

This delightful hotel is wonderfully situated on the levelseafront overlooking Exmouth’s fine golden sands, a fewminutes’ walk from the shops. All 76 rooms are centrallyheated with private bath or shower and WC, hair dryer,tea/coffee making facilities and TV. There is a TV lounge, quietlounge with sea views and games room with snooker anddarts. The bar lounge has a dance floor and entertainmentmost evenings. Lift serves most rooms. Tel: 01395 272528

A Leisureplex Hotel

ExmouthCavendish Hotel

Ideally situated on the West Cliff, a short walk from the seafront, International Centre, shops and pier. All 64 bedroomsare either centrally heated or provided with electric heatersand all have private bath or shower and WC, hair dryer, TVand tea/coffee making facilities. There is an attractiveentrance lounge, delightful bar lounge with TV, restaurantand spacious entertainment room with dance floor whereentertainment is provided most evenings. Lift to all floors. Tel: 01202 553863

BournemouthDevon Towers Hotel

In all, this brochure features a choice of almost 50different hotels. Most of our holidays are to our ownLeisureplex Hotels and we give brief details of them here.For further details about them as well as information onthe non-Leisureplex hotels we use, please refer to ourweb site www.alfatravel.co.uk. The web site provides farmore detail than is possible here including lots of resortinformation and links to local attractions and events .

GradesHotel grading is quite a subjective process and it can bedifficult to compare one hotel with another. We have triedto overcome the problem by ensuring that our own hotelsare part of the best known scheme - the AA scheme. We also show our own opinion of all the hotels featuredin our brochure using our symbol. The grade isdesigned to be more focussed on our customers’ needs.In awarding an grade, we bear in mind the frequencyof entertainment (which is not part of the AA scheme)and disregard such matters as the availability of roomservice. We also consider the comments we havereceived from clients during the past year.

A Leisureplex Hotel

This well known hotel is in one of the best positions inIlfracombe, overlooking the gardens and splendid LandmarkTheatre and Conference Centre, close to the shops and onlya short almost level walk from the harbour. All 104 roomsare centrally heated with bath or shower and WC, hair dryer,tea/coffee making facilities, TV, radio and intercom. There isa TV lounge, attractive cocktail bar and sun lounge. Lift to allfloors (stairs to some rooms on split level floors).Entertainment is provided most evenings. Tel: 01271 862536

IlfracombeImperial Hotel

A Leisureplex Hotel

A Leisureplex Hotel


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Situated in a magnificent position on the seafront, oppositethe beach and pier and close to the shopping centre.All 80 bedrooms are centrally heated with TV, hair dryer,tea/coffee making facilities and private bath or shower andWC. The hotel has lounges, cocktail bar, dining room andmany bedrooms overlooking the sea. Entertainment isprovided most evenings. There is also a games room.Lift serves all floors (a few stairs on split level floors). Tel: 01983 403154

Isle of Wight – SandownBayshore Hotel

Situated in what is probably Great Yarmouth’s most centrallocation, on the sea front opposite Britannia Pier and adjacentto the shops and resort amenities. (Note that it can be quitelively in the street outside the sea facing rooms.) All 75 roomshave private bath or shower and WC, hair dryer, radio,tea/coffee making facilities, TV, central heating and intercom.Spacious cocktail bar/lounge and a magnificent restaurantwhich has its own large dance floor. Lift to all floors. Tel: 01493 332300

Great YarmouthNew Beach Hotel

A delightful hotel, occupying the finest position in Cromer,close to the shops and historic parish church and directlyoverlooking the pier and beach. All 61 bedrooms are centrallyheated and are equipped with private bath or shower andWC, hair dryer, radio, TV and tea/coffee making facilities.Most are very spacious and have excellent views over thesea or across the town to Cromer Woods. Superb receptionlounge, bar, games room and delightful dining room withdance floor. Lift (few stairs to some rooms). Tel: 01263 513141 Guests 513191

CromerHotel De Paris

Very well situated on the South Cliff a few minutes’ walk fromthe Spa complex, beach and town centre with excellentviews of the town from the north facing rooms. This excellenthotel has recently been extensively refurbished. All 86bedrooms have central heating, private bath or showerand WC, hair dryer, TV and tea/coffee making facilities.Entertainment is provided every evening in the ballroom.There is an attractive restaurant and quiet lounge. Lift servesall floors. Tel: 01723 361826 Guests: 362863

This large modern hotel is situated on the harbour side nearto the beach and boasts an indoor swimming pool, sauna andgymnasium (extra charges apply). Access to the town is viaa cliffside lift or elevated cobbled walk past the shops. Anexcellent nightly entertainment programme is provided, withfully costumed cabaret shows. Two restaurants serve buffet-style meals. All bedrooms have private bath and WC, TV andtea/coffee making facilities. Lifts serve all floors. Tel: 01303 257455

FolkestoneGrand Burstin


A Leisureplex Hotel

A Leisureplex Hotel A Leisureplex HotelA Leisureplex Hotel

This magnificent Victorian hotel is situated in an outstandingposition overlooking the pier, with sea views from many of its125 centrally heated bedrooms all of which have bath and/orshower and WC, hair dryer, TV, radio, intercom and tea/coffeemaking facilities. Spacious public rooms include a cocktailbar, snooker room, impressive restaurant and several functionrooms including the Princes Suite with its own bar whereentertainment is provided most evenings. Two lifts serve allfloors (although the ground and lower ground floors are splitlevel and some stairs are unavoidable) Tel: 01323 722822

EastbourneQueens Hotel

A Leisureplex Hotel

ScarboroughCumberland

This cosy hotel is located in the heart of Shanklin with theshops, lift to the beach and the famous Shanklin Chine onlyten minutes’ walk away. The bar and restaurant serve homemade meals and snacks throughout the day and regular liveentertainment is held in the evenings. Bedrooms are non-smoking and have bath or shower and WC, hair dryer, alarmclock/radio, TV and tea/coffee making facilities. No lift,however ground floor rooms and a chair lift to the first floorare available. Tel: 01983 862588

Isle of Wight – ShanklinMarlborough

This hotel is ideally situated a few minutes’ walk from thebeach and historic Shanklin Old Village. There is an indoorpool, sauna and spa bath. The dining room offers a variedmenu with home-cooked dishes and entertainment isprovided most evenings in the lounge adjoining the bar. All 54bedrooms have private bath or shower and WC, TV, radio,telephone and tea/coffee making facilities. Some ground floorrooms are available and a lift serves most other rooms. Tel: 01983 862283

Isle of Wight – ShanklinMelbourne Ardenlea

Situated on the sea front with superb Channel views, a shortwalk from the pier and shops. All 43 rooms are centrallyheated with private bath or shower & WC, TV, trouser press,hair dryer and tea/coffee making facilities. Cocktail bar,restaurant and bar lounge with small dance floor. Lift servesmost rooms (several stairs to some rooms). Entertainmentis provided most evenings. Tel: 01243 826222

Bognor RegisRoyal Norfolk Hotel

Grading Awaited A Leisureplex Hotel

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Ideally placed on the sea front, close to the AberconwyCentre and a short walk from Llandudno’s wonderful shops,the Pier and Happy Valley gardens. Ballroom, superb“Looking Glass” bar with views over the bay, sun loungesand games room with snooker. Lift serves most floorsalthough all floors are split level and some stairs areunavoidable to most rooms. All 120 bedrooms are centrallyheated and have tea/coffee making facilities, private bath orshower and WC, hair dryer and TV with radio channels.Many have views over the bay or else over the town to theSnowdonian mountains in the distance. Tel: 01492 870101

A Leisureplex Hotel

LlandudnoHydro Hotel

Situated on the High Street in the centre of Criccieth withmagnificent views towards the sea and castle from manybedrooms. All 47 bedrooms are centrally heated and havebath or shower and WC (mostly bath and WC), hair dryer, TV,intercom and tea/coffee making facilities. Extensive publicareas include a delightful cocktail bar, a large restaurant,entertainment room with additional bar and a cosy lounge.A small lift serves first and second floors but not the thirdfloor. Tel: 01766 522168

A Leisureplex Hotel

CricciethGeorge IV Hotel

Superbly situated looking south across the Clyde withpleasant lawns reaching down to the promenade and water’sedge. All the public rooms and many of the bedrooms offeruninterrupted views of the river which is a constant source ofinterest. Ground floor areas have recently been extensivelyrefurbished and include a TV lounge, bar lounge, quiet loungeand games room. All 98 bedrooms are centrally heated andhave private bath or shower and WC, hair dryer, TV andtea/coffee making facilities. Entertainment is provided mostevenings. The lift serves almost all rooms. Tel: 01369 702761

A Leisureplex Hotel

DunoonSelborne Hotel

Situated in an isolated position on the shores of Loche Linnhewith spectacular views across the loch from all of the publicrooms and most of the bedrooms, the Croit Anna offers acomfortable and friendly base in which to relax. All 92bedrooms have central heating and/or individual electricheating, bath or shower and WC, hair dryer, radio, TV andtea/coffee making facilities. There is a panoramic lounge, twobars, terrace and entertainment most evenings. There is no liftbut a number of ground floor rooms are available upon requestand subject to availability. Tel: 01397 702268

A Leisureplex Hotel

Fort WilliamCroit Anna Hotel

On the North Promenade and a ten minute walk from theTower, the New President Hotel is ideally situated with busand tram stops directly outside. The hotel offers a friendlyatmosphere with many amenities including the ground floorKennedy’s Cabaret with live entertainment every evening.On the first floor is the Atlanta restaurant serving carvery andbuffet-style meals, a lounge bar and separate panoramic sunlounge. All floors are served by a lift and all 66 bedrooms havebath, shower, WC, hair dryers, TV, radio and tea/coffeemaking facilities. Tel. 01253 624460

BlackpoolNew President Hotel

Originally a nineteenth century schoolhouse, this peacefullylocated, friendly hotel makes an excellent base for exploringShropshire and the West Midlands. Approximately half the 76bedrooms are on the ground floor and all have bath or showerand WC, tea/coffee making facilities, satellite TV, direct dialtelephone and trouser press. There is a bar, conservatoryrestaurant and the Schoolroom breakfast room. Tel: 01902 896716

HimleyHimley Country Hotel

Located in the heart of this Victorian Spa town, the hotel facesa pleasant park and overlooks the town centre. All 50bedrooms have bath and shower, direct dial telephone andtea/coffee making facilities. A lift serves all floors. TheFountain restaurant offers table service for both dinner andbreakfast. The Radnor bar is adjacent and there is a largeballroom offering entertainment most evenings. The hotel hasa separate public bar for the younger guests. Tel: 01597 822288

Llandrindod WellsCommodore Hotel


Situated a short walk from the Grand Pavilion and shops withspectacular views of the Bristol Channel. All 67 bedrooms arecentrally heated and have bath or shower & WC, hair dryer,trouser press, TV, telephone and tea/coffee making facilities.Smuggler’s Bar, Garden Restaurant and large function roomwith entertainment most evenings. Lift severs all floors. Tel: 01656 782261

A Leisureplex Hotel

PorthcawlSeabank Hotel

Excellently situated overlooking South Beach and CaldeyIsland and within easy walking distance of the town centre.The hotel has a cellar bar with dance floor and livelyentertainment most evenings including bingo, dancing andsing-along. The TV lounge and restaurant have sea views andthere is also a games room. Bedrooms have private bath orshower and WC, TV and tea/coffee making facilities. (Singlerooms have shower cubicle and WC.) Lift serves most rooms.Tel: 01834 842507

TenbyGiltar Hotel

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4 DAYS

£90Per Person

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What Alfa Includes� Choice of 19 hotels� Choice of 3, 4 or 7 night stay� Dinner, room and full British breakfast� Entertainment most evenings� AA Two Star hotels� Isle of Wight and Dunoon holidays include ferry

tickets in the holiday cost

Further InformationCar Parking Facilities There is plentiful free parking at our hotels inNewquay, St.Ives, Falmouth, Exmouth, Bognor Regis,Eastbourne, Llandudno, Criccieth, Porthcawl, Dunoonand Fort William. Parking spaces are more restrictedat Ilfracombe, Torquay, Bournemouth and Cromer.There are no on-site parking facilities at Weston-Super-Mare, Sandown, Great Yarmouth orScarborough although on street parking is normallyreadily available from October to Easter. On streetparking can be arranged at no charge during thesummer at Great Yarmouth and Scarborough. AtGreat Yarmouth this must be booked in advance bycontacting the hotel. Further details are provided withyour Confirmation. Please note: coach excursions andlunches are not included on Self Drive holidays.

Ferries On Isle of Wight and Dunoon holidays, ferry ticketsare included in the holiday cost and a voucher willbe provided with your documents.

Coach Excursions & LunchesAre not included on self drive holidays.

3 Night Breaks Autumn 2010 Spring 2011

Friday to Monday Sep 24 EASTER Apr 29Resort Hotel Code Sep 17 -Oct 29 Dec 27 Dec 30 Mar 11 Apr 8 Apr 15 Apr 22 -May20Weston-S-Mare Anchor Head 4100SD - £96 £129 £240 £90 £93 £93 £118 £99Ilfracombe Imperial 4110SD £108 £96 - £240 £90 £93 £93 £118 £99Newquay Eliot 4130SD - £96 - £234 - £93 £93 £118 £99St Ives Cottage 4135SD - £96 - £244 - £93 £93 £118 £99Falmouth Madeira 4140SD - £99 - £249 - £93 £93 £118 £105Torquay Regina 4150SD - £99 £129 £252 £90 £93 £93 £118 £105Exmouth Cavendish 4155SD - £99 £129 £255 £93 £99 £99 £124 £105Bournemouth Devon Towers 4170SD - £96 £129 £240 - £93 £93 £118 £105Isle of Wight Bayshore 4195SD - £96 - £240 - £99 £99 £124 £105Bognor Regis Royal Norfolk 4205SD £112 £99 £129 £266 - £99 £99 £124 £105Eastbourne Queens 4215SD £112 £99 £129 £266 - £99 £99 £124 £105Great Yarmouth New Beach 4260SD £108 £96 - £240 - £93 £93 £118 £99Cromer De Paris 4265SD £112 £99 £129 £246 - £99 £99 £124 £105Scarborough Cumberland 4275SD £112 £99 £129 £252 £93 £99 £99 £124 £105Llandudno Hydro 4350SD £111 £99 £129 £266 £93 £99 £99 £124 £105Criccieth George IV 4365SD £117 £99 £129 £266 £93 £99 £99 £124 £105Porthcawl Seabank 4385SD £112 £99 £129 £246 £93 £99 £99 £124 £105Dunoon Selborne 4410SD £108 £96 £129 £266 £93 £99 £99 £124 £105Fort William Croit Anna 4430SD £108 £96 £129 £266 - £99 £99 £124 £105Supplements per person: Single Room Supplement £20 (2010 & 2011)

Sea or Loch View (per person - not Newquay, Bournemouth, Scarborough or Criccieth) £12 (2010) £14 (2011)December 27 and 30 departures are Monday-Thursday and Thursday-Sunday respectively and include the full festive programme (except for excursions) describedon the Festive and New Year pages.

in £s perperson


Monday to Friday Sep 27 Nov 1* Feb 14 Apr 4 EASTER May 9Resort Hotel Code Sep 13 Sep 20 -Oct 25 -Dec 13* Dec 23 -Mar 28 -Apr 18 Apr 25 May 2 -May 23Weston-S-Mare Anchor Head 5100SD - £150 £144 £144 £336 £130 £134 £148 £136 £144Ilfracombe Imperial 5110SD £168 £150 £144 £144 £324 £130 £134 £148 £136 £144Newquay Eliot 5130SD - £150 £144 £144 £324 £130 £134 £148 £136 £144St Ives Cottage 5135SD - £150 £144 £144 £329 £130 £134 £148 £136 £144Falmouth Madeira 5140SD - £164 £154 £144 £344 £134 £142 £156 £144 £152Torquay Regina 5150SD - £150 £144 £144 £336 £130 £134 £148 £136 £152Exmouth Cavendish 5155SD - £164 £150 £150 £344 £134 £142 £156 £144 £152Bournemouth Devon Towers 5170SD - £150 £144 £144 £332 £130 £134 £148 £136 £152Isle of Wight Bayshore 5195SD - £164 £150 £144 £332 £134 £142 £156 £144 £152Bognor Regis Royal Norfolk 5205SD £182 £174 £150 £150 £344 £134 £142 £156 £144 £152Eastbourne Queens 5215SD £182 £174 £150 £150 £344 £134 £142 £156 £144 £152Great Yarmouth New Beach 5260SD £168 £150 £144 £144 £332 £130 £134 £148 £136 £144Cromer De Paris 5265SD £172 £150 £150 £150 £336 £134 £142 £156 £144 £152Scarborough Cumberland 5275SD £172 £162 £150 £150 £359 £134 £142 £156 £144 £152Llandudno Hydro 5350SD £182 £174 £150 £150 £359 £134 £142 £156 £144 £152Criccieth George IV 5365SD £182 £174 £150 £150 £359 £134 £142 £156 £144 £152Porthcawl Seabank 5385SD £172 £150 £150 £150 £336 £134 £142 £156 £144 £152Dunoon Selborne 5410SD £178 £172 £150 £150 £332 £134 £142 £156 £144 £152Fort William Croit Anna 5430SD £178 £172 £150 £150 £332 £134 £142 £156 £144 £152Supplements per person: Single Room Supplement £23 (2010) £24 (2011)

Sea or Loch View (per person – not Newquay, Bournemouth, Scarborough or Criccieth) £16 (2010) £18 (2011)*November 1 - Dec 13 departures are holidays with a Christmas theme and are inclusive of two lunches during your stay. December 23 departure is Thursday-Monday and includes the full programme (except for excursions) as described on the Christmas page.

in £s perperson


Sat to Sat or Sun to Sun Arrival Sept 11 Sept 18 Mar 12 Apr 2 Apr 23 Apr 30 May 21Resort Hotel Code Day Sept 12 -Oct 24 -Mar 27 -Apr 17 Apr 24 -May 15 -May 22Weston-S-Mare Anchor Head 100SD Sat £262 £232 £212 £219 £236 £246 £266Ilfracombe Imperial 110SD Sun £248 £224 £212 £219 £236 £241 £259Newquay Eliot 130SD Sat £258 £232 £212 £219 £236 £246 £266St Ives Cottage 135SD Sat £259 £234 £212 £219 £236 £246 £266Falmouth Madeira 140SD Sat £284 £259 £227 £234 £251 £261 £286Torquay Regina 150SD Sat £258 £232 £212 £219 £236 £251 £269Exmouth Cavendish 155SD Sat £282 £258 £227 £234 £251 £261 £286Bournemouth Devon Towers 170SD Sun £266 £238 £212 £219 £236 £251 £269Isle of Wight Bayshore 195SD Sat £264 £238 £219 £226 £243 £256 £275Bognor Regis Royal Norfolk 205SD Sat £272 £239 £223 £230 £247 £261 £283Eastbourne Queens 215SD Sat £279 £244 £223 £230 £247 £261 £283Great Yarmouth New Beach 260SD Sun £249 £224 £212 £219 £236 £241 £263Cromer De Paris 265SD Sat £272 £239 £219 £226 £243 £256 £270Scarborough Cumberland 275SD Sat £272 £239 £219 £226 £243 £246 £270Llandudno Hydro 350SD Sat £272 £239 £219 £226 £243 £256 £275Criccieth George IV 365SD Sat £272 £239 £219 £226 £243 £256 £275Porthcawl Seabank 385SD Sat £272 £239 £219 £226 £243 £256 £275Dunoon Selborne 410SD Sun £274 £244 £219 £226 £243 £251 £270Fort William Croit Anna 430SD Sun £279 £252 £223 £230 £247 £259 £275Supplements per person: Single Room Supplement £34 (2010 & 2011)

Sea or Loch View (per person – not Newquay, Bournemouth, Scarborough or Criccieth) £24 (2010) £27 (2011)7 night stays commence on Saturday or Sunday as shown above. On some occasions hotels may offer a choice of both Saturday and Sunday arrivals - please call for details.

in £s perperson

Leisureplex HotelsOur self drive breaks feature only our ownLeisureplex Hotels, so you can be sure of the quality,reliable holiday for which they are so well known -backed by membership of the AA, Britain’s bestknown hotel grading scheme.

There is no doubt about it, for a really relaxing holiday, there is no substitute for travelling by coach. Butsometimes the packaged dates just do not fit in with your schedule; you need to go for a shorter periodor on a day the coach does not travel or you live in an area not served by our feeder system. For thoseoccasions, we have designed our Self Drive programme.

Self DriveBreaks

5 DAYS

£130Per Person

8 DAYS

£212Per Person

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1. Your Holiday ContractYour holiday contract is with Alfa Travel Ltd (“theCompany”), a member of ABTA. When you make abooking you guarantee that you have the authorityto accept and do accept on behalf of your party theterms of these booking conditions. The contractbetween you and the Company is defined by theseBooking Conditions and the Confirmation Invoice,which is issued upon receipt by the Company ofthe deposit. A contract exists as soon as we issue ourConfirmation Invoice. The contract is governed byEnglish Law, and the jurisdiction of the English Courts.

2. Holiday Price & Financial ProtectionThe prices shown in our brochures are accurate atthe date of publication. We reserve the right to alterprices after publication. You will be advised of thecurrent price of the holiday at the time of booking. Onceyour holiday has been confirmed, the price of theholiday as set out on the Confirmation Invoice is fullyguaranteed and will not be subject to any surcharges.

The Package Travel, Package Holidays and PackageTours Regulations 1992 require us to provide security forthe monies that you pay for the package holidaysbooked from this brochure and for your repatriation inthe event of our insolvency. We provide this security byway of an ABTA bond.

3. Booking the HolidayA. Bookings via Telephone or Travel Agent(i) On receipt of your enquiry, we will reserve a holidayprovisionally for 3 days (or 1 day if the booking is madewithin 6 weeks of the departure date). If you wish toconfirm the booking you must forward a deposit plusyour insurance premium within that 3 day period.(Deposits and Insurance premiums vary depending uponthe time and duration of your holiday - see BookingForm for details.) (ii) A confirmation of your booking willbe forwarded to you within 7 days of us receiving yourdeposit. (iii) You must then pay the balance of moniesdue (without any further reminder from us) 42 daysbefore departure.

B. Bookings via the Internet(i) It is not possible to make a provisional booking on theInternet; all Internet bookings are on a confirmed basisonly. (ii) Payment must be made using your credit ordebit card. Balance payments will be automaticallytaken by debiting the same card you use to pay thedeposit 42 days prior to departure. (iii) You should printthe final page of the Internet booking process as yourconfirmation, although a postal confirmation will also besent to you.

C. All Bookings(i) Holiday price includes coach travel, accommodation,excursions and meals as specified in the holidaydescription. Some hotels make a small additional chargefor tea or coffee taken after meals. Morning coffee,afternoon tea, personal items and liquid refreshmentsare not included in the price of the holiday (ii) TravelTickets will be forwarded approx 14 days prior todeparture. Since feeder routes are frequently re-timed, itis essential that you check the time shown on yourtravel ticket and do not rely on your initial Confirmationfor your joining time.

4. InsuranceIt is a condition of the acceptance of the booking by AlfaTravel Ltd (hereafter “The Company”) that you areinsured either through the Company’s scheme or someequivalent travel policy. If you wish to insure throughanother company, the insurer’s name and emergencycontact number must be inserted on the bookingform or if you book via the Internet, you must e-mailus with those details at [email protected] your Booking Reference.

5. Room Allocation & Special RequestsEvery effort will be made to provide precisely theaccommodation booked and to convey special needs tothe hotelier(s). However, the Company accepts noliability for any failure to provide a special request forwhich no payment is made and no correspondencewill be entered into concerning the hotelier’s failure tosatisfy such requests. Where a payment is made foradditional facilities, the Company’s liability shall belimited to the brochure price of that supplement.Bookings for rooms with bath or shower shall bedeemed to be fulfilled by the provision of either facilityand requests for one or the other will be treated asrequests only. Bookings for a double room shall beconsidered satisfied by the provision of either a doubleor twin bedded room. Bookings for a twin room shall beconsidered satisfied by the provision of a room with twoor more beds.

6. Dietary & Other Special NeedsClients who require a special diet must mark thisrequirement in the Special Requests section of theBooking Form or, if booking on the web site, indicate itin the Special Requests section on the booking screen.Clients with special dietary needs are also stronglyurged to make direct contact with the hotel 7-14 daysprior to arrival and to forward details of theirrequirements in writing to the hotel. Clients who aremobility impaired must make this clear on the BookingForm (or click the relevant section on the web sitescreen) and should also write or e-mail the AlfaCustomer Relations Department (email address:[email protected]) advising the precise degree oftheir mobility impairment so that we can ascertain if thehotel is able to satisfy their needs. The Company doesnot have any vehicles fitted with wheelchair lifts, so it isessential that all clients are able to manage the stepsnecessary to board a coach either unaided or with theassistance of members of their own party.

7. Alteration of fares, transportation,services etc.

A. The Company is responsible for all the elementsof the holiday package and shall make every effort toensure that all services are of the quality describedin the brochure and tours are operated in accordancewith the details contained therein, but reserves the rightto modify arrangements in the light of circumstancesarising provided that:(i) it shall make every effort to inform clients of anychange in hotel or itinerary. The Company shall bedeemed to have satisfied this clause if it notifies clientsof any change before the payment of the balancebecomes due or, if it becomes aware of the change afterthat time, by sending a notice by first class post within24 hours of discovering the information. Please note:Changes to single overnight stops on Continental andScottish tours will only be notified with traveldocuments.(ii) where a change in hotel or itinerary is necessary thechange shall not result in a deterioration in the servicesprovided or, if it is impossible to provide an arrangementof at least equal quality, the Company shall make thisfact clear and make a cash adjustment to the cost of theholiday.B. If the contract we have with you is not performed oris improperly performed by us or our suppliers we willpay you appropriate compensation if this has affectedthe enjoyment of your travel arrangements.Our liability, except in cases involving death, injury orillness, shall be limited to a maximum of three times thecost of your travel arrangements. Our liability will alsobe limited in accordance with and/or in an identicalmanner to: (i) The contractual terms of the companiesthat provide the transportation for your travelarrangements, whose terms are incorporated into thiscontract; and (ii) Any relevant international convention,for example the Montreal Convention in respect of travelby air, the Athens Convention in respect of travel by sea,the Berne Convention in respect of travel by rail and theParis Convention in respect of the provision ofaccommodation, which limit the amount ofcompensation that you can claim for death, injury, delayto passengers and loss, damage and delay to luggage.We are to be regarded as having all benefit of anylimitation of compensation contained in these or anyconventions.You can ask for copies of the transport companies'contractual terms, or the international conventions, fromour offices.

8. Cancellation by the CompanyThe Company reserves the right to cancel departures ifthe number of clients wishing to travel is less than 25persons. The Company shall not normally cancel aholiday after payment of the balance becomes due (42days before departure). If for any reason it is foundnecessary to do so, the Company will provide anequivalent tour at a discount of 10% from the publishedprice. If this alternative is not acceptable, the Companywill refund all monies paid, whereupon all liability on thepart of the Company shall cease.

9. Cancellation by the Passenger.The following scale of cancellation charges shall applyto cancellation by the passenger: Period before Percentage of departure in holiday cost payable which cancellation as cancellationis received chargesMore than 42 days Deposit is forfeited29-42 Days 30%15-28 Days 45%8-14 Days 60%0-7 Days 90%

10. BaggageWhich term shall include all personal belongings of theclient, is conveyed at owner’s risk throughout and theCompany’s liability shall be limited to taking reasonablecare in the handling of such items by its servants oragents. Each passenger is allowed one suitcasemeasuring no more than 26in x 8in x 15in andweighing no more than 33lb (15kg). In the interests ofthe health and safety of employees and agents, we askclients to strictly observe this weight limitation onindividual suitcases and clients will be refusedporterage facilities for suitcases which exceed theweight limit.

11. Late Arrival by Passenger & Clientsin Difficulties

Should a passenger arrive late at any halt en route inaccordance with an itinerary notified to clients, eitherverbally or in writing, the Company will not acceptresponsibility to delay departure and a passenger whomisses a vehicle shall have no claim against theCompany. However, the Company will make every effortto assist passengers who get into difficulty throughcircumstances beyond their control providing thepassenger requests such assistance from the Companyby telephoning its emergency number. 08451 305777

12. Unreasonable BehaviourShould a client behave in an abusive or disruptivemanner, the company reserves the right, after dueconsideration and warning, to terminate the contractbetween us. In such circumstances the client will haveno further redress against the company in respect ofany lost part of the holiday or additional expensesincurred.

13. Infectious & Contagious DiseasesIf a client develops an infectious or contagious diseaseand in the reasonable opinion of the company theirpresence on the coach represents a serious risk ofinfection to other clients, the Company reserves theright to refuse to convey them on its vehicles. In suchcircumstances, the Company will make every effort toassist with alternative means of returning the client totheir point of origin but responsibility for the costsincurred in such alternative transport will be the client’s.If the client has taken the insurance policyrecommended by the Company, the Company willensure all necessary arrangements are made. If theclient has insurance through another insurer, it is theclient’s responsibility to make contact with their insurerbut the Company will make every effort to assist them ifsuch assistance is requested by contacting theCompany’s emergency number: 08451 305777

14. AnimalsAnimals (other than registered assistance dogs) are notallowed on tour. Clients with registered assistance dogsmust advise the Company at the time of booking.

15. Optional ExcursionsExcursions or other tours that you may choose to bookor pay for whilst you are on holiday are not part of thepackage holiday provided by us. Your contract forexcursions booked in resort is with the operator of theexcursion and not with us and we cannot acceptresponsibility for any monies paid for such excursionswhether or not those monies are paid to your driver orcourier. We are not responsible for the provision of theexcursion or tour or for anything that happens during thecourse of its provision by the operator.

16. Hotel AmenitiesSome facilities (e.g. lifts) are not always available dueto sudden breakdowns or the need to service them.Other facilities (e.g. outdoor swimming pools) are onlyavailable when weather permits. The nature andfrequency of entertainment is also subject to demandand is at the discretion of the hotel.

17. Seating PlansEverything is done to conform to the seating plansshown in the brochure, but the Company reserves theright to modify these as necessary and the Companycannot accept bookings contingent upon provision ofspecific seats. In the event that the vehicle has seatsnumbered differently from the brochure seating plan, therow number and position (offside/nearside) and not theseat number shall be the determining factors in decidingwhere passengers shall sit.

18. Transfers(a) The Company will permit clients to transfer thebooking to other tours or other dates more than 42 daysprior to departure without forfeiture of deposit providingthe client pays an administration fee of £10 per bookingform. (b) The Company will permit assignment of the holidayto another client or clients subject to the followingcharges:(i) more than 42 days prior to departure: £20 perbooking form (ii) less than 42 days but more than14 days prior to departure: £40 per booking form.It is not possible to transfer the booking to another client14 days or less prior to departure without incurring thecancellation charges listed at 9 above.

19. Data ProtectionWhen you provide your name and address, you give uspermission to store it on our computer and use it toprovide you with new editions of our brochure andspecial offers as these become available. If you do notwish us to include you on our mailing list, please write tous or send an e-mail to [email protected] ortelephone our Customer Relations Department on 08451305666 and we will ensure you are not sent any furtherpublicity material.Under the Data Protection Act, you have a right to accessthe personal data we hold on you. You must make anyrequest for access in writing and we have up to 40 daysto respond. We may not respond if in doing so we wouldbe forced to disclose to you information concerninganother individual. We charge a £10 fee for this service.Our mailing list is entirely confidential and we do notmake it available to any other Company.Any personal information you provide to us regardingyour state of health is stored only for the purpose of thespecific booking for which you divulge the information. Itis made available to hoteliers and transportation providersonly in so far as is absolutely necessary to enable them toaccommodate your needs. This information is not storedfor use in future bookings and must be disclosed to useach time you make a booking.

20. Passports & VisasIt is the client’s responsibility to ensure they are inpossession of the correct travel documents. Those whodo not have UK passports need to check carefullywhether they need a Visa if travelling on one of ourholidays outside the UK. We recommend that they startby checking the UK Foreign and Commonwealth Officeweb site at www.fco.gov.uk or telephoning them on 0207008 1500. UK Citizens do not need a Visa for any of ourholidays, but they do need a passport for travel tomainland Europe and we recommend the use of apassport when travelling to the Irish Republic andJersey.

21. Delayed Departure & Welfare AssistanceIf for any reason your departure from the UK is delayedwe will make alternative arrangements for you tocontinue with your holiday as soon as possible. Wherenecessary If your departure from the UK is delayed bymore than 6 hours, we will make arrangements forreplacement meals and alternative accommodation, ifthe delay results in the scheduled meals andaccommodation being cancelled.

22. Complaints & DisputesAs an ABTA member, we are obliged to maintain a highstandard of service to you. But if something does gowrong, you have to play your part in trying to resolve theproblem by raising your complaint with the relevantperson as soon as the problem arises. The relevant personis the hotel manager for complaints about hotel servicesand the tour driver for complaints about travelarrangements. The tour driver will also attempt to assist inthe event of any failure by the hotel manager to resolve acomplaint about the hotel. We cannot deal withcomplaints which have not been raised in this way.In the event that it is found impossible to rectify aproblem arising during the holiday, we can normallyagree an amicable settlement between us after youhave returned from holiday, providing you write to uswithin 28 days of the completion of the holiday. If it isimpossible to resolve a dispute, we will provide youwith information on an independent arbitration schemearranged by ABTA and operated administered by IDRSpart of the Chartered Institute of Arbitrators. Thescheme has a claims limit of £5,000 per person (£1,000per person for minor injury or illness) and £25,000 perBooking Form and cannot deal with major injuries. Thereis a time limit of 9 months following the date of returnfrom holiday. Full details can be obtained from us ordirect from the ABTA website www.abta.com Published June 2010

Booking ConditionsAll bookings are accepted on the following conditions:

14_15_STH_WINTER_2011:BOOKING_INSURANCE 28/6/10 18:01 Page 1


The following is a summary of the holidayinsurance policy offered by Alfa for holidaysdeparting in 2011. Although the premiums arethe same and the terms very similar for holidaysdeparting in 2010, the insurer is different andyou should consult our web site or any of ourSummer 2010 brochures for further details ofthe 2010 insurance policy.

A Special Coach Holiday Travel Insurance Schemeis available for all passengers travelling on ourholidays which is arranged with ETI – InternationalTravel Protection (the UK branch of EuropäischeReiseverscherung AG) who are Licensed by theBundesanstalt für Finanzdienstleistungsaufsicht(BAFIN – www.bafin.de) and approved by theFinancial Services Authority (FSA – www.fsa.gov.uk) to undertake insurancebusiness in the UK.

You are not obliged to take the insurance we offer, butshould you decide to insure elsewhere you mustsupply details of your insurer including anemergency telephone number on the bo oking form.If you book on the internet, you should send an emailquoting your Booking Reference and the name, policynumber and emergency contact number of yourinsurer to [email protected]. If you choose not toinsure, we will ask you to sign a Disclaimer toconfirm that you will be responsible for any costs thecompany may incur in helping you resolve anydifficulties you may experience which would normallyhave been covered by a holiday insurance policy.

Demands and NeedsThis insurance policy will suit the Demands andNeeds of an individual or group (where applicable)who have no excluded pre-existing medicalconditions, are travelling in countries included withinthe policy terms and who wish to insure themselvesagainst unforeseen events detailed in the coversection below. Subject to the terms, conditions andmaximum specified claim limits.

ImportantWe will not provide you with advice about thesuitability of this product for your individual needs butwill be happy to provide you with factual information We summarise below the details of the insurancecover provided which also includes SPECIALTYASSISTANCE a 24 hour emergency assistanceservice, who can be contacted on 0207 902 7405(fax: 0207 928 4748). The following is a brief summary of the coveravailable. Full details of Cover, Policy Warranties andExclusions will be forwarded with your confirmationof booking. In any event you may ask for a specimencopy of the Policy Wording before booking should youwish to examine this in advance.

Policy ExcessesYou will be responsible for paying the first part of anyclaim under the following sections:

Cancellation, Curtailment, Holiday Abandonment,Medical and Other Expenses, Personal Property andMoney. The excess of £45 per person applies to allthese sections (reduced to £10 per person for loss ofdeposit only).

Please note the excess applies to each and everyincident per Insured Person/Section.

Important – Health Conditions applyingto all travel destinationsIf you are travelling in England, Scotland, Wales,Northern Ireland and can answer NO to questions 1-3 and YES to 4 immediately below, it will not benecessary for you to complete a Self DeclaringMedical Form. The Standard Policy Terms,Conditions and Exclusions shall apply.

It is a condition that at the time of taking out thispolicy and between that time and your departure youmust comply with each of the following:

1) You are not aware of any reason why the tripshould be cancelled or cut short

2) You are not travelling:

a) against the advice of a medical practitioner

b) for the purpose of obtaining medical treatment,or

c) if you have been given a terminal prognosis

3) You are not receiving or awaiting treatment for anillness or injury as a hospital day case or in-patient, asany claim arising from this injury or treatment will notbe covered.

4) If you are on medication at the time of travel yourmedical condition is stable and well controlled.

In addition if you are travelling outside England,Scotland, Wales, Northern Ireland or the Isle ofMan, the following additional conditions will apply:

1) If you have received medical treatment as ahospital day case, in-patient or out-patient during thesix months prior to the booking of the trip, you mustobtain from a medical practitioner at your costconfirming that you will be fit enough to take the trip.

2) if you are undergoing medical treatment as ahospital out-patient at the date the final balance of thetrip is due to be paid, a certificate of fitness confirmingyour ability to travel must be obtained by you at yourcost.

The Policy contains the following General Exclusions:

You are not covered for anything caused directly orindirectly by you suffering from stress, anxiety ordepression unless it has been investigated anddiagnosed as such by a consultant specialising in therelevant field, who must confirm in writing at yourcost that you are fit enough to take this trip.

You must notify the Issuer of this policy immediatelyof any of the conditions listed above arisingbetween the date the policy is issued and the timeof departure of the trip. We must be informed of anyfact which is likely to influence us in theacceptance, assessment or continuance of thisinsurance. Failure to do so may invalidate thisinsurance, leaving you with no right to make a claim.

Cooling Off PeriodYou should read your policy immediately to ensure itmeets with your requirements. If for any reason itdoes not it must be returned to the issuer of the policywithin 14 days of the date of issue or prior to travelwhich ever is the sooner. Your money will be refundedin full, provided no claims have been made or incidentlikely to give rise to a claim has arisen. If you cancelyour policy after 14 days no refund will be given.

How To Claim In the event of cancellation, written notice must besent to Alfa Travel immediately. For both cancellationand all other claims you must contact TowergateChapman Stevens, Claims Department, PO Box 417,West Byfleet, KT14 7YQ telephone 01932 344300 fora claims form which must be returned within 28 daysof your cancellation or return from holiday.

Please note our Coach Holiday Travel InsuranceScheme is only available to United Kingdom,European Union and Isle of Man Residents.

Alfa Travel Limited is an Appointed Representativeof ITC Compliance Limited who are authorised andregulated by the Financial Services Authority.

PLEASE NOTE: The above is an outline of the coverprovided. A policy document containing full details ofwhat is and what is not covered will be forwardedalong with your Booking Confirmation. You shouldread it carefully and you must inform us within 14 days if the policy is unacceptable for any reason.

Summary of Benefits (Per Person)Cover Sum Insured

Up toCancellation £1,500Missed Departure/ Travel Delay £600/£60Personal Accident £15,000Medical & other Expenses £2,000,000(including Curtailment)Medical Inconvenience £450 Benefit (£15 per 24hrs)Personal Property /Loss of Passport £1,500/£200Personal Liability £2,000,000Delayed Baggage £100Legal Expenses £10,00014 Day Refund Insurance Premium

PremiumsHolidays to Duration 2011British 1-4 days £10

5 days £136-8 days £19

Overseas 1-5 days £216-14 days £29

Overseas holidays include Jersey and Ireland(both Northern Ireland and the Irish Republic)but not the Isle of Man. Should you wish totake advantage of our Insurance please notethat the premium is additional to the holidaycost and should be paid at the time you paythe deposit on your holiday.

In the run up to Christmas, it’s great to get together for a really good night out.Our Alfa Party Nights operate at our three nearest hotels and give you thechance to get away for a night and let your hair down!

Price (all holidays): £48, Single Supplement £5

All departures are also available as a Self Drive Holiday at £40

What Alfa Includes� Direct coach travel from one of

the joining points shown below� Traditional Christmas dinner

with all the trimmings� Welcome drink with the hotel

manager before dinner� Dancing and entertainment� Overnight accommodation for

one night� Late breakfast brunch� Return travel to your joining

pointSouthend, South Benfleet, Basildon,Romford, Enfield*, Croydon*Resort Date CodeBournemouth 6-Nov 10 2170ASBognor Regis 6-Nov 10 2205ESEastbourne 6-Nov 10 2215ESEastbourne 13-Nov 10 2215ESBognor Regis 13-Nov 10 2205ESBournemouth 20-Nov 10 2170ASBognor Regis 20-Nov 10 2205ESBournemouth 27-Nov 10 2170ASBognor Regis 27-Nov 10 2205ESEastbourne 27-Nov 10 2215ESBognor Regis 4-Dec 10 2205ESEastbourne 4-Dec 10 2215ESBournemouth 11-Dec 10 2170ASEastbourne 11-Dec 10 2215ES*These holidays only pick up at Enfield whentravelling to Weston or Bournemouth and onlypick up at Croydon when travelling toEastbourne or Bognor Regis.

Joining Points

ONLY

£48Per Person

Witney, Oxford, Abingdon, Wantage,Didcot, Wallingford, ReadingResort Date CodeEastbourne 30-Oct 10 2215CSWeston-S-Mare 6-Nov 10 2100CSBournemouth 6-Nov 10 2170CSEastbourne 6-Nov 10 2215CSWeston-S-Mare 13-Nov 10 2100CSEastbourne 13-Nov 10 2215CSBournemouth 27-Nov 10 2170CSBognor Regis 27-Nov 10 2205CSBournemouth 4-Dec 10 2170CSBognor Regis 4-Dec 10 2205CSBournemouth 11-Dec 10 2170CSEastbourne 11-Dec 10 2215CS

Joining Points

Harlow, Ware, Hertford, Welwyn,Hatfield, Watford, SloughResort Date CodeBournemouth 30-Oct 10 2170DSEastbourne 30-Oct 10 2215DSWeston-S-Mare 6-Nov 10 2100DSEastbourne 6-Nov 10 2215DSBournemouth 13-Nov 10 2170DSBognor Regis 13-Nov 10 2205DSEastbourne 13-Nov 10 2215DSWeston-S-Mare 20-Nov 10 2100DSEastbourne 27-Nov 10 2215DSWeston-S-Mare 4-Dec 10 2100DSEastbourne 4-Dec 10 2215DSBognor Regis 11-Dec 10 2205DSEastbourne 11-Dec 10 2215DS

Joining Points

Sittingbourne, Strood, Gravesend,Dartford, Bexleyheath, Bromley,Croydon, OrpingtonResort Date CodeWeston-S-Mare 30-Oct 10 2100BSEastbourne 30-Oct 10 2170BSBournemouth 13-Nov 10 2170BSBognor Regis 6-Nov 10 2205BSWeston-S-Mare 13-Nov 10 2100BSBournemouth 20-Nov 10 2170BSBognor Regis 20-Nov 10 2205BSWeston-S-Mare 20-Nov 10 2100BSWeston-S-Mare 4-Dec 10 2100BSBournemouth 4-Dec 10 2170BSWeston-S-Mare 11-Dec 10 2100BSBognor Regis 11-Dec 10 2205BS

Joining Points

Alfa Party Nights

Holiday InsuranceFor peace of mind:

14_15_STH_WINTER_2011:BOOKING_INSURANCE 28/6/10 18:02 Page 2

British£10£13£19

£301-456-8

£££

£££

Continental£21£29

£301-56-14

££

££

IMPORTANT: I have read, understand and fully accept for myself and all others named above, the BookingConditions and Holiday Information terms published in this brochure.

Signed: .................................................................................................... Date: ...................................................

4 8 12 16 20 24 28 32 36 40 44 48 52

3 7 11 15 19 23 27 31 35 39 43 47 51

2 6 10 14 18 22 26 30 34 38 42 46 50

1 5 9 13 17 21 25 29 33 37 41 45 49

53

53Seater

Destination InsuranceDeposit No. ofDays Total Persons Total

Booking FormAutumn 2010 – Spring 2011

Euxton Lane, Chorley, Lancashire, PR7 6AFTel: (08451) 305666 • Fax: (08451) 303777

email: [email protected]

AGENTS STAMP

This section must be completed by all clients. Please tick as appropriate.

� 1. I have read the details in this brochure of the insurance policy offered by Alfa and wish totake that cover for the persons shown above. I understand that I have 14 days after receiptof the full policy details to change my mind and provide details of an alternative insurer.

� 2. I have alternative insurance cover in place as shown in the Holiday Insurance detailsalongside.

� 3. I will travel without insurance and undertake to repay Alfa in full for any costs theymay incur in providing me with the assistance required under the Package TravelRegulations 1992.

� 4. I would like Alfa to telephone me on the number shown to discuss the possibility of takingout Alfa insurance.

Signed: ....................................................................................................................................................................

Maestro Debit Cards (Switch Cards) require a valid from date or issue number

HOLIDAY NUMBER RESORT HOTEL DATE DAYS

HOLIDAY INSURANCE

SeatNumber

Mr/MrsMiss Surname Initials Age

(if under 12) Room Type Sea ViewSupplement

SingleSupplement Departure Point Holiday Insurance

(Tick if required)

SPECIAL REQUIREMENTS(eg. diabetic, diet, please refer to booking conditions)

DEPOSITS

FULL POSTAL ADDRESS OF FIRST PASSENGER

TelephoneNumber

CREDIT CARD PAYMENTS (Postal Booking Only)

Please complete the following if you wish to pay by credit card

Tick appropriate box

COACH SEATING PLAN

Credit Card No.

Expiry Date Valid From/Issue No.

3 DigitSecurity No.

Signature ofCard Holder

BOOKING REF

Seating plans are subject to change. Some coaches use a different numbering system in which case therow/seat positions shall be the deciding factor and not the seat numbers. Vehicles do not normally have aWC or servery. Please note: Smoking is not allowed on the vehicle.

Please place a tick alongside all the clients whorequire the insurance policy provided by Alfa

Insurer:....................................................................................................................................................................

................................................................................................................................................................................

................................................................................................................................................................................

................................................................................................................................................................................

Policy Number (if applicable): ................................................................................................................................

ALTERNATIVE HOLIDAY INSURANCE

Insurance Company ContactTelephone Number

01_16_STH_WINTER_2011:Layout 3 2/7/10 07:24 Page 2

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