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Aligning the Library as Strategic Asset Wendy Pradt Lougee 9 th International Bielefeld Conference February 2009 Twin Cities Deans Council February 2008

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Page 1: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Aligning the Library as Strategic Asset

Wendy Pradt Lougee9th International Bielefeld Conference

February 2009

Twin Cities Deans CouncilFebruary 2008

Page 2: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Aligning the Library as Strategic Asset:Positioning a Research Library in a Digital Age

• A New Paradigm• Organizational positioning• A Case Study: 3 scenarios

– Assessment: understanding processes– Engagement: new organizational models– Catalyst: a virtual community model

Page 3: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Aligning the Library as Strategic Asset:From Copernicus to Friedman

• A New Paradigm• Organizational positioning• A Case Study: 3 scenarios

– Assessment: understanding processes– Engagement: new organizational models– Catalyst: a virtual community model

Page 4: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

A New Paradigm: Diffuse Libraries

With the incorporation of distributed technologies and more open models, the library has the potential to become more involved at all stages, and in all contexts, of knowledge creation, dissemination, and use. Rather than being defined by its collections or the services that support them, the library can become a diffuse agent within the scholarly community.

Lougee, Diffuse Libraries, 2002

Page 5: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

•A conceptual or methodological model underlying the theories and practices of a science or discipline at a particular time; (hence) a generally accepted world view.

PARADIGM

Oxford English Dictionary

Page 6: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

“when…the profession can no longer evade anomalies that subvert the existing tradition of… practice -– then begin the extraordinary investigations that lead the profession at last to a new set of commitments, a new basis for the practice of science.

Thomas Kuhn, Structure of Scientific Revolutions, 1962

Page 7: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Shifts

Collection-centrico Expertise

Page 8: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Shifts

Collection-centrico Expertise

Publication-focusedo Process

Page 9: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Shifts

Collection-centrico Expertise

Publication-focusedo Process

Access = controlo Sense-making

Page 10: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Shifts

Collection-centrico Expertise

Publication-focusedo Process

Access = controlo Sense-makingService = mediationo Enabling

Page 11: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

ShiftsCollection-centrico Expertise

Publication-focusedo Process

Access = controlo Sense-makingService = mediationo EnablingLocalo Global

Page 12: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Aligning the Library as Strategic Asset:Positioning a Research Library in a Digital Age

• A New Paradigm• Organizational positioning• A Case Study: 3 scenarios

– Assessment: understanding processes– Engagement: new organizational models– Catalyst: a virtual community model

Page 13: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

14

• Comprehensive university, established 1851• 5 Campuses• Main campus(Twin Cities: Minneapolis/St. Paul)

– 16 colleges, 6 in health sciences– 51,000 students (32,000 undergraduates).

University Libraries14 libraries6.2 million volumes360 staff

Page 14: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

University Strategic Positioning

• Global Position/Stature • Campus Engagement • Academic Priorities

• New institutional structures• Learning outcomes• Interdisciplinary, collaborative scholarship

• Infrastructure

Page 15: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Changing the Paradigm

“Copernicus’ innovation was not simply to move the earth. Rather, it was a whole new way of regarding the problems of physics and astronomy, one that necessarily changed the meaning of both earthand motion.”

Thomas Kuhn

Page 16: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

VisionThe University Libraries are a strategic asset of the University, providing intellectual leadership and extraordinary information experiences toward the advancement of knowledge.

MissionThe University Libraries inspire learning and discovery through information resources, collaboration, and expertise.

University of Minnesota Libraries

Page 17: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Aligning the Library as Strategic Asset:Positioning a Research Library in a Digital Age

• A New Paradigm• Organizational Positioning• A Case Study: 3 scenarios

– Assessment: understanding processes– Engagement: new organizational models– Catalyst: a virtual community model

Page 18: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Assessment: Understanding Scholar Behavior & Processes

Ingredients:Behavioral assessment, methodologies, analytic framework, iterative design

Page 19: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

A Multi-Dimensional Framework for Academic Support (2005-2007)Faculty & Graduate Students• Behaviors• Methodologies• Perceptions• Challenges

Two phases: humanities & social sciences; sciences (physical, natural, life, health sciences communities)

http://www.lib.umn.edu/about/mellon/http://www.lib.umn.edu/about/scieval

Page 20: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

The Cycle of Assessment Assess…Develop…Engage

AnalyticFramework

Engage/Evaluate

Assessment

ServiceDevelopment

Page 21: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Strategy• Humanities/Social Sciences: Interviews, Survey

• Sciences: Interviews

Questions:• Research practices• Interdisciplinary & collaborative research• Resource management (organization, storage)• Library research

Page 22: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

• Strong interest in digital resources• Diversity of locations, mobile• Diversity of resources/media used, interdisciplinary• Methods learned in “traditional” contexts are not easily

transferred to digital context • Significant problems in managing “gathered” resources• Increasing interest in collaboration• Researchers have unique collections, data to be shared

Summary of Humanities/Social Science Results

Page 23: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

• Interdisciplinarity/collaborative• Keeping up within a discipline,

understanding another discipline, key figures, vocabulary

• Organizing/managing products of research• Idiosyncratic data management• People as information sources

Sciences: Unique Issues

Page 24: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Analytical Framework

• Categorize behaviors & identify “primitives”(Capture the processes, workflow)

• Analyze behavioral data, trends, relationships

• Identify potential tools/new services• Prototype tools/services; solicit scholar

feedback

Page 25: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Discover

Share Gather

Create

Primitives

Page 26: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Primitives => Behaviors

Page 27: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Primitives => Behaviors

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Collecting

Organizing

Acquiring

Page 28: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Primitives => Behaviors

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Page 29: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Primitives => Behaviors

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Publishing

Teaching

Data Sharing

Rights

Page 30: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Primitives => Behaviors => DaTa

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Publishing

Teaching

Data Sharing

Rights

Page 31: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Publishing

Teaching

Data Sharing

Rights

Primitives => Behaviors => DaTa

Page 32: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Publishing

Teaching

Data Sharing

Rights

Primitives => Behaviors =>development

Annotation Tools

Social Networking

Blogs, Wikis, Lists, Chat

Text, Stats, Geospatial, Design Analysis Tools

Page 33: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Collecting

Organizing

Discover

Share Gather

Create

Serendipitous Finding

Collaborative Finding

Structured Finding

Keeping Current

Acquiring

Annotating

AnalyzingReviewing

& Rating

Writing

Describing

Publishing

Teaching

Data Sharing

Rights

Primitives => Behaviors => Development

Annotation Tools

Social Networking

Blogs, Wikis, Lists, Chat

Text, Stats, Geospatial, Design Analysis Tools

Page 34: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

myU Portal

Page 35: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

myLibrary within myU Portal

•Relevant component tools/content/services•Services on basis of user demographics &

“push” into user workflow•Users customize•Incorporate library services into other

services: iGoogle, etc.•Evolving community-based services

Page 36: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

tc.grad.gs.anth.phd

campus

role

unit

program

degree

… a beginning point for personalized services

Affinity Strings…

See: Affinity Strings: Enterprise Data for Resource Recommendations http://journal.code4lib.org/articles/501

Page 37: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Affinities (9500)tc.grad.law.non-degree.na.dctc.grad.law.law.j_d.dctc.grad.law.law.j_d.nctc.grad.law.law.l_l_m.nctc.grad.law.non-degree.nctc.grad.law.non-degree.na.nctc.grad.law.law.j_dtc.grad.law.law.l_l_mtc.grad.law.law.l_l_m.dctc.grad.law.non-degree.na.dctc.grad.law.law.j_d.dctc.grad.law.law.j_d.nctc.grad.law.law.l_l_m.nctc.grad.law.non-degree.nctc.grad.law.non-degree.na.nctc.grad.law.law.j_dtc.grad.law.law.l_l_mtc.grad.law.law.l_l_m.dctc.grad.law.non-degree.na.dctc.grad.law.law.j_d.dctc.grad.law.law.j_d.nctc.grad.law.law.l_l_m.nctc.grad.law.non-degree.nctc.grad.law.non-degree.na.nctc.grad.law.law.j_dtc.grad.law.law.l_l_mtc.grad.law.law.l_l_m.dctc.grad.law.non-degree.na.dctc.grad.law.law.j_d.dctc.grad.law.law.j_d.nc

MyLibrary --Status/RoleTemplates (∞):

•Graduate Students•Undergraduates•Incoming Freshman•Faculty•Research Staff•….

Discipline/Content Area (n=250, ∞):

•Accounting•Advertising•African American Studies•African Studies•Agriculture•Agronomy•Alternative Medicine•American Indian Studies•American Studies•….

Library’s content management system

Affinity strings…mapped to content

Page 38: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Affinity StringUser Group Behavior

Page 39: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

myLibraryEnvironments

• Components• Discipline-focused• Content & Tools• Customizable

Page 40: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

myLibraryEnvironments

Page 41: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Undergrad features:

•Subject guides•Course resources• AssignmentPlanner/Calculator

Page 42: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Engagement: Intentional, informed community exchange

Ingredients:Collaborative organizational model, tools for librarian support, leverage community advocates, campus infrastructure

Page 43: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Scholarly Communication Collaborative

• Libraries-wide group: “collaborative”• Educate staff, tools• Policy focus:

– Authors’ rights – Copyright– Publishing policies– Legislation

• Campus profile• Services

– Education/Consulting– Digital Conservancy

Page 44: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Staff Development & Support

• Experts• Environmental scan• Resources & tools• Templates • Action plan

– Engage advocates

Page 45: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Campus Education/Consultation

• News, featured topics• Copyright/Publishing

Center• Online tools &

templates• Repository services

"It's important forauthors to be able to

self-archive our works... As a land-grant university, it is part of our mission to provide broad access to higher education, and its fruits, to all of society. We can also work with our professional associations to ensure that scholars retain the rights they need.“

Prof. Gary Balas,Chair Aerospace Engineering

Page 46: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

UNIVERSITY DIGITAL CONSERVANCY:University Archives

Faculty works

Page 47: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Model Program Resourceshttp://www.arl.org/sc/institute/fair/scprog/index.shtml

Page 48: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Catalyst: Shaping a sustainable virtual community

Ingredients:Expert collaboration, multi-institutional, social tools, sustainability model

Page 49: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

“The time is right for taking a more cross-cutting, multidisciplinary approach to understanding the basic organizational abstractions, communication models, trust mechanisms, and technology infrastructure required to form and operate effective VO’s[virtual organizations] across a broad range of target domains.”

Page 50: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

• Mellon Foundation-funded Scholarly Communication Institute (practical ethics)

• A place for bioethics community: discovering, gathering, creating, sharing

• Develop sustainable, multi-institutional, interdisciplinary community

EthicShareCommunity Based Research

Page 51: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Bioethics Community

Engaged in “…consideration of issues in human values as they relate to health services, the education of healthcare professionals and research.”

-- American Society for Bioethics and Humanities

Page 52: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

• High quality (selective) content• Comprehensive access to all material types (full text)• Access to materials in all related academic fields• Space for (global) community discussion, exchange,

commentary• Ability to have individual work space

Community Requirements(Defined through focus groups, surveys)

Page 53: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

CONTENT

COMMUNITY

ACCESS

GOVERNANCE

Engagement & CollaborationSocial tools to add valueEditorial Participation

Collection developmentContent aggregationHarvestingIngest mechanisms

Discovery ToolsAutomated ontology

Community vettingFaceted searching

Virtual Community Components

Policy & SustainabilityEditorial policies

Community participationUser privacy

Intellectual Property

Page 54: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

EthicShare Community

• Open framework (drupal)• Repository & content harvesting functions• Multi-institution resolution services• Faceted search• Recommendations, ratings, tagging• Events, blogs• Sustainability within community?

Page 55: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

EthicShareA Collaborative Research Community

Page 56: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Library Role in Virtual Communities?• Content selection, conversion; adding value• Preservation, curation• Tool development• Integration of content, content & tools • Catalyst for collaboration?

• Who hosts the virtual community?• Who contributes to the virtual community?• Who sustains the virtual community?

Exclusive roles? Collaborative roles?

Page 57: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

Emergent Roles

• Collaborators: able to operate in, mobilize, inspire, and manage complexity

• Synthesizers: create unexpected mash-ups with breakthrough results

• Explainers: bring disparate things together & turn complexity to simplicity

• Localizers: adapt global infrastructure to local needs

• Leveragers: bring together the right people, resources, ideas to maximize and move beyond the current state

Page 58: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews

CHANGING THE PARADIGM:Breaking tradition

...the extraordinary episodes in which that shift of professional commitments occurs are …revolutions. They are the tradition-shatteringcomplements to the tradition-bound activity of normal science.”

Thomas Kuhn

Page 59: Aligning the Library as Strategic Assetconference.ub.uni-bielefeld.de/2009/programme/presentations/louge… · • Humanities/Social Sciences: Interviews, Survey • Sciences: Interviews