All industries are investing heavily in digital transformation

Source: IDC, PAC, Gartner, Markets and Markets, MGI analysis

1 2016 calculated based on 2015 actuals from Gartner plus an 8% CAGR

$151

billionForecasted

digital

transformation

spend for top

ten highest-

spending

industries

Public sector

Telco and media

Advanced manufacturing

Retail/wholesale trade

Health

Professional services

Basic goods

manufacturing

Utilities

Transportation

1

2

3

4

5

6

7

8

9

10

2016

$ Billions

Financial services

6

7

9

12

12

15

19

19

20

32

2019

20161 151

200 - 239

$ billions

Forecasted digital transformation spend 2016-19

Organizations can’t transform to digital unless people do

Top of mind for business leaders and their digital transformation

Leaders embracedigital-first to fast track transformation ADIA

Harness informationto change the way youdo business

Digital transformation =

Cultural shifttechnology problem 1

of the respondents

identified IoT

initiatives — and

related machine-to-

machine and telematics projects — as

new areas of spending for the year ahead 8

RIGHT SKILLS

The most commonly cited

barrier to digitization for

most CIOs 2

shortage

Central to any

digital workplace

initiative:

increasing the

involvement of the

employee community in

technology strategies 3

of CIOs with hiring plans are in

search of people with combined

42%

TECH BUSINESS+backgrounds 4

Most important

decision

CEOs must

make in

2016 is to$invest in data

science

development 5

The CIO’s challenge is

to convince the entire

enterprise that

“SECURE BY DESIGN”

should be treated as a

business priority 6

By 2018,

AI will be

incorporated

into

1/2of all apps developed. By

2020, savings garnered by AI-

enabled efficiencies are

expected to total an estimated

60B for U.S.

enterprises 7

29%

30%By the end of 2016,

of businesses will have begun monetizing

their information assets, which is fueling

an information-driven

economy targeted at $156B 9

1 Forrester Research. The race to digital mastery is on in 2016. Forrester.November 11, 2015.

2 Andy Rowsell-Jones, et al. 2016 CIO Agenda: Global Perspectives onBuilding the Digital Platform. Gartner. February 23, 2016.

3 Matthew W. Cain and Paul Miller. Recipe for Digital Workplace Execution:Transform the Employee Experience. Gartner. March 3, 2016.

7 John Dodge. Who’s in charge of AI in the enterprise? CIO. February 15, 2016. 8 Beth Stackpole. Forecast 2016: 5 fast-track trends to tackle now

(and one to ignore). CIO. December 1, 2015. 9 Mike J. Walker, et al. Top 10 Strategic Technology Trends for 2016:

Information of Everything. Gartner. February 26, 2016.

4 Beth Stackpole. Forecast 2016: 5 fast-track trends to tackle now(and one to ignore). CIO. December 1, 2015.

5 Ken McGee and Mark Raskino. The Most Important Digital Business DecisionSenior Executives Must Make in 2016. Gartner. February 16, 2016.

6 Marcus Shingles et al. Tech Trends 2016: Innovating in the digital era.Deloitte. February 22, 2016.

The Time is Now

From presentations, to conversations• Accelerating conversations as business requires.• Real-time crowd sentiment• On and Off conversations• Rich more employees

Intelligent Cloud

Reinventing Productivity & Business Process

More PersonalComputing

Aligning our priorities

Security

Industryscenarios

Horizontalscenarios

Focusing on customer success

Products Services Partners

Intelligent Cloud

Reinventing Productivity & Business Process

More PersonalComputing

Aligning our priorities

Changing the conversation

Trust

Engage your

customers

Empower your

employees

Optimize your

business

Transform your

products

Making digital transformation real

Interactuamos con casi el 2x de equipos que hace 5 años*

41% de los usuarios declara que las apps móviles están cambiando la forma de trabajar*

La sobrecarga de información hacemalgastar el 25% del tiempo de losempleados (costing U.S. business $997B each year)*

160M de datos de clientes filtrados *

229 días para detectar una infiltraciónde seguridad*

* Multiple industry sources.

Nuestra Visión del

Modern Workplace

CENTRADAS EN L AS MÁQUINAS

DESKTOP

NO CONECTADAS, CABLEADAS

ÚNICO DISPOSTIVO PERSONAL

TECLADO Y RATÓN

INDIVIDUAL

FÍSICO, DIGITAL

CENTRADAS EN L AS PERSONAS

MÓVIL

SIEMPRE CONECTADO, MÓVIL

MÚLTIPLES DISPOSITIVOS POR PERSONA

VOZ, TACTO, TINTA (NATURAL)

GRUPO, SOCIAL

CONVERSACIONAL, BIOLÓGICA

[ NUEVAS INTERACCIONES ]

[ NUEVAS ORGANIZACIONES ]

[ NUEVOS HÁBITOS ]

ECOSISTEMA DE CAMBIO

COMPARTIR

OPTIMIZAR EL USO DEL E-MAIL

REUNIONES MÁS INTELIGENTES

REDUCCIÓN DE IMPRESIÓN

TENER INQUIETUD POR INNOVAR

ESCUCHAR AL CLIENTE

… PERCEPCIÓN +ACTIVA SEGURIDAD

Introducing Microsoft Teams

Privacidad

Personal

GDPR is here!

Controles y

notificaciones

Políticas

transparentes

IT, formación y

contratos

Necesidad de invertir en:

• Formación a empleados

sobre privacidad

• Políticas de datos

• Data Protection Officer

(DPO) (si + de 250

empleados)

• Seguridad

• Contratos

Processor/Vendor

• Estrictos requisitos de

Seguridad

• Obligación de reportar

brechas de seguridad

• Consentimiento

apropiado para el

proceso de datos

• Confidencialidad

• Mantenimiento de

registros

Individuos con derechos a:

• Acceso a sus datos

personales

• Corrección de errores en sus

datos personales

• Borrar sus datos personales

• Oponerse al procesamiento

de sus datos personales

• Exportar sus datos

personales

Políticas transpàrentes y de

facil acceso sobre:

• Notificación sobre

recogida de datos

• Notificación sobre

procesamiento

• Detalles del

procesamiento

• Retención y borrado de

datos

Privacidad

Personal

¡Ojo! GDPR = Hábitos + Secured-by-design Tech

Controles y

notificaciones

Políticas

transparentes

IT, formación y

contratos

Necesidad de invertir en:

• Formación a empleados

sobre privacidad

• Políticas de datos

• Data Protection Officer

(DPO) (si + de 250

empleados)

• Seguridad

• Contratos

Processor/Vendor

• Estrictos requisitos de

Seguridad

• Obligación de reportar

brechas de seguridad

• Consentimiento

apropiado para el

proceso de datos

• Confidencialidad

• Mantenimiento de

registros

Individuos con derechos a:

• Acceso a sus datos

personales

• Corrección de errores en sus

datos personales

• Borrar sus datos personales

• Oponerse al procesamiento

de sus datos personales

• Exportar sus datos

personales

Políticas transpàrentes y de

facil acceso sobre:

• Notificación sobre

recogida de datos

• Notificación sobre

procesamiento

• Detalles del

procesamiento

• Retención y borrado de

datos

“THERE ARE TWO KINDS OF COMPANIES, THOSE WHO’VE BEEN HACKED, AND THOSE

WHO DON’T KNOW THEY’VE BEEN HACKED.”

J A M E S C O M E Y , D I R E C T O R F B I

Median number of days attackers are present on a

victims network before detection

200+Days after detection to

full recovery

80Impact of lost productivity

and growth

$3TRILLION

Average cost of a data breach (15% YoY increase)

$3.5MILLION

COMO OCURREN LOS INCIDENTES?

No solo hay que preocuparse del Malware y de las Vulnerabilidades

99.9%de las Vulnerabilidades fueronexplotadas un año despues de la publicación de su CVE

46%de los Sistemas comprometidos no tenían ningún tipo de Malware

50%De los que abrieron y clickearon el adjnto, lo hicieron en la primerahora

23%de los destinatarios abrieron el mensaje de phising (el 11% hizoclick en los adjuntos)

Los ataquesrápidos y

efectivos de phising te dejanpoco tiempo de

respuesta

PwC’s Digital Services

Confidential information for the sole benefit and use of PwC’s client.

1

7

PwC’s Digital ServicesPwC’s Cyber Services – Digital Transformation

“Everyone has a plan 'till they get punched” Mike Tyson

Hay que estar bien preparado y entrenadopara hacer frente a los problemas en

situaciones de crisis.

“By 2020, a corporate

‘no-cloud’ policy will be

as rare as a ‘no-internet’

policy is today.”1

“The question is no longer:

‘How do I move to the

cloud?’ Instead, it’s ‘Now

that I’m in the cloud, how

do I make sure I’ve

optimized my

investment and risk

exposure?”2

“By 2020 clouds will stop

being referred to as

‘public’ and ‘private’. It

will simply be the way

business is done and IT

is provisioned.”3

1Gartner: Smarter with Gartner, Why a No-Cloud Policy Will Become Extinct, February 2, 2016

2KPMG: 2014 Cloud Survey Report, Elevating business in the cloud, December 10, 2014

3IDC: IDC Market Spotlight, Cloud Definitions and Opportunity, April 2015

Propuesta de ValorAlineado con las necesidades del negocio y el entorno actual de amenazas

Ofrecer una única identidad

protegida para asegurar el

acceso seguro a todos los

recursos corporativos, on-

premises y en nube, con

acceso condicional basado

en perfiles de riesgos.

Impulsada por la Identidad

Proteger los datos de

nuevos y cambiantes

ataques de

ciberseguridad.

Innovadora

Mejora la detección de

amenazas y detección de

anomalías con nuestra el uso

de Microsoft Intelligent

Security Graph impulsado por

un gran numero de datasets

y machine learning en la

nube

Inteligente

Dirigida a los retos de la

seguridad sobre los usuarios

(identidades), dispositivos,

datos, apps y plataformas –

on-premises y en la nube

Holística

Visión de las Soluciones de Seguridad de Microsoft

Information Rights Management

x2.25

Multifactor Authentication

x2.25

Protect with and without enrollment

x2.25

Personal apps

Corporate appsCorporate data

Personaldata

Multi-identity policy

Corporate data

Personaldata

Multi-identity policy

Advanced Threat Intelligence built over Security Graph

Finance

Important

Locky

Targeted

Credit cards

Infected

Linda

Malware

Sensitive

Phish

InfectedGopi

Advanced Threat Protection

Advanced eDiscovery

“Make no mistake, the GDPR sets a new and higher bar for privacy rights, for security, and for compliance.

And while your journey to GDPR may seem challenging, Microsoft is here to help all of our customers around the world.”

Brad Smith

President & Chief Legal OfficerMicrosoft Corporation

Our Terms of Service contractually commit the

Microsoft Cloud to meet all Data Processor

requirements under GDPR when enforcement begins

on May 25, 2018.

We will share our experience in complying with

GDPR as a Data Controller and Data Processor.

Together with our partners, we will help you meet

the people, policy, process, and technology

obligations on your own GDPR journey.

West US

West US 2

Microsoft infrastructure investments38 Cloud Geographies

Central US

East US

North Central US

Brazil South

West Europe

Japan East

South India

Southeast

Asia

Australia Southeast

Australia East

Central India

West India

Japan West

East Asia

China West1

North EuropeGermany

Northeast2Canada East

Canada Central

South Central US

China East1

Germany

Central2

Korea South

East US 2

Korea Central

United Kingdom West

United Kingdom

South

West Central US

US Gov Virginia

US Gov Iowa

US DoD East

US DoD

West

France3

France3

100+ datacenters

Top 3 largest networks in the world

1China datacenters operated by 21 Vianet

2German data trustee services by T-systems

3France, and US Gov datacenter regions have

been announced but are not currently

operational

Sovereign datacenters

Global datacenters

US Gov Texas3

US Gov Arizona3

GDPR + Office Product Mapping

DiscoverRight to Erasure

Right to Data Portability

ManageDocumentation

Privacy by Design

ProtectData Security

Data Transfer

ReportDocumentation

Breach Response and Notification

Security & Compliance CenterA one-stop portal for protecting your data in Office 365. Grant permissions to people who perform compliance tasks.

Data Loss PreventionUnified policies covering client end-points, empowering IT pros

Advanced Data GovernanceClassify, preserve and/or purge data based on automatic analysis and policy recommendations

Content searchrun very large searches across mailboxes, public folders, Office

365 Groups, Microsoft Teams, SharePoint Online sites, One Drive

for Business locations, and Skype for Business conversations

Data Governancearchive and preserve content in Exchange Online mailboxes,

SharePoint Online sites, and OneDrive for Business locations,

and import data into your Office 365 organization.

Threat Managementhelps you control and manage mobile device access to your

organization's data, help protect your organization from data

loss, and help protect inbound and outbound messages from

malicious software and spam

Audit Logsrecord and search desired user and admin

activity across your organization

eDiscovery use cases to manage access, place a hold on content locations

relevant to the case, associate multiple Content Searches with

the case, and export search results

Information Rights Managementprevent sensitive information from being printed, forwarded,

saved, edited, or copied by unauthorized people

Advanced Threat Protectionprovides security functions that protect user environments that

contain consumer data including Safe Attachments & Safe Links

Service Assurancedeep insights for conducting risk assessments

with details on Microsoft Compliance reports

and transparent status of audited controls.

Advanced eDiscoverysignificantly reduce cost and effort to identify relevant

documents & data relationships by using machine learning to

train the system to intelligently explore large datasets

Threat Intelligenceanalyze and understand their local threat environment, including

malware detected, targeted users, and links to global security

stats

Customer Lockboxcontrol how a Microsoft support engineer

accesses your data during a help session

Advanced Security Managementgain enhanced visibility and granular security controls and

policies including the ability to suspend user accounts, revoking

access to personal data

Secure Scoreinsights into your security position and what features are

available to reduce risk while balancing productivity and security

Office 365 is a highly secure, intelligent and comprehensive cloud-based productivity platform. Office 365 enables you to keep your enterprises’ users and data protected both in

transit and at rest. When you entrust your data to Office 365, you remain the sole owner: you retain the rights, title, and interest in the data. Company Officers can use the rich

collaboration and analysis tools of Office 365 to maintain their policies, automate workflows & track responsibilities related to GDPR and other business requirements.

Por qué Microsoft?

Microsoft is the cloud service provider you can trust

We stand behind you through contractual commitments for our cloud services with a fully-transparency approach

Since March 2.017, all licensing agreements complies with GDPR Regulation

Our commitment to Cloud Trust leverages across security, privacy, transparency & compliance

You have visibility into our practices and the right to understand how we handle your data

CULTURE TECHNOLOGY

INSIGHTSORGANIZATION

Microsoft accelerates the maturity of your digital transformation strategy

By leveraging our 3 bold ambitions and network of partners to

(*) Forrester Digital Maturity Model

Inspire your local teams to embrace change

Provide specialist resources to develop skills

Simplify platforms & Automate process to accelerate adoption

Measure Success with Actionable Insights

By integrating all your strategic services into a single solution

Reducing vendor & PO’s management overloads

Saving costs on atomized security and communication service providers

Simplifying platforms and improving your employees IT experience

Microsoft consolidates your vendor management

These graphics were published by Gartner, Inc. as part of larger research documents and should be evaluated in the context of each entire document. The Gartner documents are available upon request from Microsoft.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of

Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner has named

Microsoft a leader

in all seven Magic

Quadrants for cloud-based

solutions based on its ability

to execute and

completeness of vision.

x86 Server virtualization Cloud IaaS Cloud PaaS

Public cloud storage services BI and analytics platforms Social software in the workplace Sales force automation

Gartner “Magic Quadrant for x86 Server Virtualization Infrastructure,” by Thomas J. Bittman,

Mark A. Margevicius, Philip Dawson, July 2, 2014

Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” by Lydia Leong, Douglas

Toombs, Bob Gill, Gregor Petri, Tiny Haynes, May 28, 2014

Gartner “Magic Quadrant for Enterprise Application Platform as a Service,” by Yefim V. Natis,

Massimo Pezzini, Mark Driver, David Mitchell Smith, Kimihiko Iijima, Ross Altman, January 7, 2014

Gartner “Magic Quadrant for Business Intelligence and Analytics Platforms,” by Rita L. Sallam,

Joao Tapadinhas, Josh Parenteau, Daniel Yuen, and Bill Hostmann, February 20, 2014

Gartner “Magic Quadrant for Public Cloud Storage Services,” by Gene Ruth, Arun

Chandrasekaran, July 9, 2014

Gartner “Magic Quadrant for Social Software in the Workplace,” by Nikos Drakos, Jeffrey

Mann, Mike Gotta, September 3, 2014

Gartner “Magic Quadrant for Sales Force Automation,” by Robert P. Desisto, July 15, 2014

44

Register and watch The Expert’s View: The future decoded. We’ll dive

deeper into what’s in store for organizations in the future, and take a

closer look at innovation, collaboration, and security trends to help

organizations prepare for what’s ahead

Office 2016

Office for Mac 2016

Office 365 Video

PSTN Calling* & Conferencing

Cloud PBX

SharePoint Online – ‘SharePoint

home’ & ‘Site contents’ page

redesign

Bookings, Planner, Sway

MyAnalytics

Power BI Pro

PowerPoint Designer and

Morph

Outlook on iOS

Outlook on Android

Universal Office

OneDrive sync client

Advanced Threat Protection

Customer Lockbox

Advanced eDiscovery

Compliance Center

Compliance Search

Advanced Security

Management

Skype for Business for Mac

GigJam

MileIQ, xRM

CollabDB

Workplace Analytics

Cortana & Office 365

Office Graph Extensibility

Word writing assistant

Inking

OneNote Universal

Outlook Mobile on

Office 365

Threat Intelligence

Advanced Data Governance

Admin Service Health

Dashboard

Support for Windows

Information Protection

Enterprise Mobility + Security

Suite

Unified Comms IntelligenceMobility Security

© Copyright Microsoft Corporation. All rights reserved.