amanda rosewarne august 2011
TRANSCRIPT
CPD Research
Amanda RosewarneAugust 2011
www.cpdresearch.com
The CPD Research Project
Objective, independent research study exploring:
o The business and organisational benefits of CPD
o The effectiveness of CPD policies and activities
o Employee perceptions of CPD or PDP
Utilising various quantitative and qualitative research streams
Research Methodologies - Qualitative
Historically used for anthropological studies
Answers research questions with context
Aim to understand respondents point of view and gives people a voice
Removes pre-judgement and assumptions of researchers
Research Methodologies - Qualitative
Observation studies
Diary studies
Unstructured interviews
Semi-structured interviews
Semi Structured Interviews
Nuts & bolts: Use open ended questions Build rapport High validity as respondents less likely to lie Complex issues can be discussed
But.... Time consuming, expensive and dependent on interviewee’s skills
Analysed and evaluated by: Template analysis, thematic analysis or framework analysis
Engaging with Employers and Members:
Semi structured interviews are a valuable way to connect with both employers and members
Connect to sub groups and sister industries
Resultant reports can feedback solutions that reflect context, voice and psychological contract.
Semi Structured Interviews
CPD Research Project – Initial findings
Perceptions of CPD
Effectiveness of CPD policies
Employer engagement
Demographic trends
Preferred research methodologies
Thank you...
Any questions?
To get involved in the CPD Research Project see:
www.cpdresearch.com