amazon.com service innovation - bright arena talk at ispim
TRANSCRIPT
![Page 1: Amazon.com Service Innovation - Bright Arena talk at ISPIM](https://reader033.vdocument.in/reader033/viewer/2022052913/55d4f24abb61ebe16b8b45f5/html5/thumbnails/1.jpg)
@dougaled
Amazon.com and
Service Innovation
brightarena.com
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@dougaled
We bring startup innovation into the enterprise to find better solutions for your bigger problems.
We use scientific methods to find the right challenges, choose the best ideas and create the innovative products or services that improve people’s lives.
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@dougaled
When service changes disrupt traditional channels to market, business processes and models, to significantly enhance customer experience in a way that impacts the whole value chain.
Service Innovation
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@dougaled
vs. the Bookstore
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@dougaled
vs. Wall Street
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@dougaled
vs. the Music Store
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@dougaled
vs. the Shopping Mall
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@dougaled
vs. the e-tailers
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@dougaled
vs. the Institution
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@dougaled
vs. the Server
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@dougaled
vs. the Postal Service
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@dougaled
vs. the Video Store
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@dougaled
vs. the Digital Rights
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@dougaled
vs. the Book
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@dougaled
vs. the Internet
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@dougaled
vs. the Publisher
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@dougaled
vs. Hollywood
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@dougaled
vs. Amazon
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@dougaled
vs. the Fulfilment Hou
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@dougaled
vs. the Press?
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@dougaled
vs. the Logistics Co.
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@dougaled
vs. Profits
Wall Street’s journey for the last 15 years:
$70bn Revenue… No profit in sight.
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@dougaled
Thank you…
Dougal Edwards
Linkedin.com/in/dougaledwards @dougaled BrightArena.com