amcham it committee presentation

27
Enterprise 2.0 Convergence of Business and Social Networking By Glenn Tjon, AMCHAM ICT Committee Chairman

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First ICT Committee meeting

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Page 1: Amcham It Committee Presentation

Enterprise 2.0Convergence of Business and Social Networking

By Glenn Tjon, AMCHAM ICT Committee Chairman

Page 2: Amcham It Committee Presentation

Introduction

Speaker IntroductionIT Committee Objectives

EnableCommunicate and CollaborateContribute

IT Committee TopicsAMCHAM 2.0ICT Awareness ProgramNational ICT Strategic Plan 2008 - 2018

Page 3: Amcham It Committee Presentation

Objectives

Introduction of Enterprise 2.0 the convergence of business and social networking

Page 4: Amcham It Committee Presentation

Expectations

Get additional self motivated committee membersCreate more awareness and understanding the basics of social networkingCreate interest and support for AMCHAM 2.0

Page 5: Amcham It Committee Presentation

Reasons to get involved with Enterprise 2.0

Page 6: Amcham It Committee Presentation

Outbound Marketing (Interruption)

Page 7: Amcham It Committee Presentation

Inbound Marketing (Permission)

Page 8: Amcham It Committee Presentation

Web 2.0

Web 2.0: An evolving collection of trends and technologies that fosters:

User generated contentUser interactivityCollaborationInformation Sharing

BlogsWikis

Forums

Podcast

Social Networking

Social TaggingRSS

MashupCrowd sourcing

Folksonomies

Micro blogging

Page 9: Amcham It Committee Presentation

How important is Web 2.0 for your business in 2008?

Page 10: Amcham It Committee Presentation

Top pressures Causing Organization to focus on External Facing Web 2.0

Page 11: Amcham It Committee Presentation

Enterprise 2.0

How businesses are using Web 2.0MarketingCustomer ServiceCollaboration for new productsRecruitment and Talent ManagementProject ManagementQuality ManagementSales

Page 12: Amcham It Committee Presentation

Expert and Expertise

Discussion ForumsBlogsPodcastingWikis

Social NetworkingSocial Bookmarking

Ask an Expert!The expert writes!The expert speaks!Experts share and collaborateLocate and ExpertExpert share resources

Page 13: Amcham It Committee Presentation

Twitter

Allows you to communicateSend a short message to a bunch of people publiclySend a short message to a specific person publiclySend a short message to a specific person privately

Page 14: Amcham It Committee Presentation

Twitter

Page 15: Amcham It Committee Presentation

Twitter

Business Benefit of TwitterDevelop and promote your brandInteract with your customer baseTrack what people are saying about your company and brandCreate buzz around upcoming eventsUse to promote new products and servicesEstablish yourself as a thought leader

Page 16: Amcham It Committee Presentation

Facebook

A social utility that connect you with the people around youWhy care?

140 million active usersAdding 250,000 users each day4th most trafficked websiteMost trafficked social siteTop social search engineFastest growing demographics 25 and older

Page 17: Amcham It Committee Presentation

Facebook

RecommendationsCreate an engaging business pageLeverage News FeedsDraw on your networkOptimize for SearchAdvertise on Facebook

Page 18: Amcham It Committee Presentation

LinkedIn

Business oriented social network used for professional networkingWhy care?

40 million members and growing rapidlyRecommendations for using LinkedIn

Establish your professional profileStay in touchFind experts and ideasExplore opportunities

Page 19: Amcham It Committee Presentation

AMCHAM 2.0

A new and more effective way to communicate, collaborate and share amongst all AMCHAM members.Currently 112 American Chamber of Commerce on LinkedInLargest is AMCHAM Singapore with 443 membersWe currently have 18 members

Page 20: Amcham It Committee Presentation

AMCHAM 2.0: Overview

Page 21: Amcham It Committee Presentation

AMCHAM 2.0: Discussions

Page 22: Amcham It Committee Presentation

AMCHAM 2.0: News

Page 23: Amcham It Committee Presentation

AMCHAM 2.0: Subgroups

Page 24: Amcham It Committee Presentation

AMCHAM 2.0

Create your personal profileCreate your subgroup profileGet your subgroups members on LinkedInBuild your networkStart sharing and collaboratingExchange ideas

Page 25: Amcham It Committee Presentation

Recommendations for Enterprise 2.0

Think about what you are trying to accomplish.Lead by ExampleBuild policy around job performanceEncourage responsible useGrant equal accessProvide trainingBegin from a position of trust

Page 26: Amcham It Committee Presentation

The Last Judgement

Page 27: Amcham It Committee Presentation

Next Events

Agenda for ICT Committee Awareness Sessions

Business and IT AlignmentTrends and Technology Methods and TechniquesCase Studies

Work with AMCHAM to continue to implement and deploy AMCHAM 2.0Preliminary conversation with CAPATEC to support National ICT Strategic Plan 2008 -2018