america on energy issues l chevron linkedin group discussion
DESCRIPTION
Find out what Chevron's LinkedIn Group members think about increasing oil and natural gas development in the U.S. The report aims to provide an overall snapshot of group opinion expressed in the discussion as well as insight into the group’s dynamics through commenter demographic analysis.TRANSCRIPT
A LinkedIn Group Discussion AnalysisAmerica on Energy Issues
October 2012
© 2012 Chevron 2
Overview and Methodology
Seventy percent of voters in the U.S. favor more oil and natural gas development, saying that it would provide major benefits to the nation, including more U.S. jobs.* What is your opinion? If you are outside the U.S., please share your insights on what you’re seeing in other countries, as well.
Ongoing discussion can be found at:http://linkd.in/Nck4aG
DISCUSSION:
Tell us what you think.
*Report referenced: API Opinion Poll “What America is Thinking on Energy Issues,” January 2012, updated August 2012 and posted at: http://www.api.org/news-and-media/news/newsitems/2012/ aug-2012/71-percent-of-voters-favor-more-oil-and-natural-gas-development.aspx. Reproduced courtesy of the American Petroleum Institute. LinkedIn discussion data as of September 25, 2012.
© 2012 Chevron 3
Overview and Methodology
This is one of the most popular discussions on the Chevron LinkedIn Group Page. To create this report, all of the responses were read and categorized, and information about the commenters was compiled from their public LinkedIn profiles*. The report aims to provide an overall snapshot of group opinion expressed in the discussion as well as insight into the group’s dynamics through commenter demographic analysis.
13652
total comments
unique commenters
*Member quotes and profile images used with their permission.
© 2012 Chevron 4
Response Breakdown
Oppose More Oil &
Natural Gas Development
Support More Oil &
Natural Gas Development
Decrease National Debt
Energy Independence
Jobs and Economy
Improve National Security
Improve Infrastructure
Bridge to Alternatives
96%
26%
4%
24%
3
11%
5
5
Commenters Who Agreed or Disagreed
Popular Commenter Reasons for Agreeing
Popular Mentioned Results of Investment
© 2012 Chevron 5
Response Analysis
The majority of discussion participants emphatically agreed with the seventy percent of American voters that favor an increase in oil and natural gas development in the United States. Energy independence, job creation and economic stimulus were the top reasons commenters gave for supporting the increase. Many commenters also said that the immediate development of oil and natural gas should be a short-term solution to bridge the gap while alternative energy sources are cultivated for the long-term.
70% of American voters favor an increase in oil and natural gas development in the U.S.
© 2012 Chevron 6
24comments specifically
referenced politicsor political figures
Many requested that resources mined in the U.S. be used domestically. Contributers also mentioned that investing in the development of oil and natural gas could make the U.S. a more secure nation, lead to an improvement in the country’s infrastructure and decrease the national debt.
The majority of these comments expressed the need for stronger leadership on energy policy as well as frustration with perceived bureaucratic barriers preventing America’s energy independence.
Response Analysis
© 2012 Chevron 7
Some comments also connected the rejection of Keystone XL to higher fuel prices. In API’s updated August 2012 version of “What America is Thinking on Energy Issues,”* 75% of registered voters polled supported the development of the Keystone XL Pipeline.
These comments expressed support for the project and disappointment that it was rejected by President Obama on January 18, 2012. Commenters viewed the rejection of the Keystone XL Pipeline Project as a missed opportunity for a job creation and reduction in foreign oil demand.
Response Analysis
10xThe Keystone XL Pipeline was directly mentioned ten times
throughout March 2012
*http://www.api.org/~/media/Files/News/2012/12-August/What%20America%20Is%20Thinking%20on%20Energy%20Issues%20August%2014%202012.ashx
© 2012 Chevron 8*All linked comments featured in the report have been condensed from original. Member quotes and profile images used with their permission.
Ron Fort
Richard Satterfield
The advantages of being in command of our own destiny when compared to what happens when we rely on others isn’t hard to support. The industry is having an honest discussion with the public and improving the best practices and correcting bumps in the road when the occur. We have an opportunity to keep folks working, invest in our future, provide energy security for our kids, and build needed infrastructure.
I also think that it doesn’t matter how much we expand if we export it to foreighn markets. We need to keep it here in the States and get our prices down which will drive economic growth.
“
““*
“*
Response Analysis
CharlieDanielson
As a country, we have to take advantage of this point in time to build our energy independence, create new infrastructure, become an exporter versus importer of energy, and provide our citizens and others around the world quality employment opportunities that re-invigorate every economy it is involved with.
“
“*
Chet McBroom
It looks like one of the hurdles we need to cross over for energy independence is maintaining and growing our ability to refine crude oil.
““*
Jim GrindingerMBA, PMP
As someone who lost his job on Keystone after Obamas delay in December, this subject hits hard. I agree with promoting alternative energies but that is a long-term strategy, and we need to address our fossil fuel needs now to slow down our fiscal free fall.
“
“*
© 2012 Chevron 9
Individual Commenter Demographics
Masters Degree or Higher
Bachelors Degree
Other or Not Reported
Male
Female
55-65
45-55
35-45
25-35
0
Number of Commenters
Age
5 10 15 20
Education Gender
Approximate Commenter Age
36% 32%
32%
94%
6%
8
33%36%
31%
14
17
10
5
© 2012 Chevron 10
Group Commenter Demographics
6 100 2 4 8
OH
PA
IL
FL
AR
WA
CO
LA
TX
CA
Top CountriesTop United States Breakout
Canada
USA
Romania
India
Peru
9
9
5
3
3
2
2
2
2
2
92%
2%
2%
2%
2%
© 2012 Chevron 11
Group Commenter Demographics
Top Industries Commenter Frequency
Financial Services
Oil and Energy
Aviation & Aerospace
Renewables & Environment
Information Technology & Services
Machinery
25
4
3
3
2
2
42
5
3
2
1 to 3
4 to 6
7 to 9
10
people commented
people commented
people commented
people commented
times
times
times
times
or more
© 2012 Chevron 12
External Perspectives
The following data and resources are meant to provide additional and updated context for the Chevron LinkedIn Group Discussion as well as serve as points of comparison for the members’ overall responses about oil and natural gas development in the United States. This is for illustration purposes only and does not reflect Chevron’s opinion on this topic in any way.
© 2012 Chevron 13
External Perspectives: Keystone XL Pipeline
Americans’ Views About Whether the U.S. Government Should Approve of the Keystone XL Pipeline
National Adults Republicans Independents Democrats
From Gallup’s 2012 Environmental Survey*
Results:
Copyright © 2012 Gallup, Inc. All rights reserved. The content is used with permission; however, Gallup retains all rights of republication. Results for this Gallup poll are based on telephone interviews conducted March 8-11, 2012, with a random sample of 1,024 adults, aged 18 and older, living in all 50 U.S. states and the District of Columbia. For results based on the total sample of national adults, one can say with 95% confidence that the maximum margin of sampling error is ±4 percentage points.
*
29% 9% 35% 38%14%
57% 81% 51% 44%
10% 14% 19%
Yes, should No, should not No opinion
© 2012 Chevron 14
External Perspectives: Keystone XL Pipeline
21% 25% 32% 38%
61% 52% 48%
15% 16% 14%
From Gallup’s 2012 Environmental Survey*
Copyright © 2012 Gallup, Inc. All rights reserved. The content is used with permission; however, Gallup retains all rights of republication. Results for this Gallup poll are based on telephone interviews conducted March 8-11, 2012, with a random sample of 1,024 adults, aged 18 and older, living in all 50 U.S. states and the District of Columbia. For results based on the total sample of national adults, one can say with 95% confidence that the maximum margin of sampling error is ±4 percentage points.
*
From what you know and have read, do you think the U.S. government should or should not approve the building of this pipeline?
Results: Yes, should No, should not No opinion
11%
Midwest South West East
68%
© 2012 Chevron 15
External Perspectives: Additional Reading
White House: Energy
On the Issues: Senate Freshman
The New York Times: U.S. Inches Toward Goal of Energy Independenceby Clifford Krauss and Eric LiptonMarch 22, 2012
The Washington Post WonkBlog: True oil independence is an unrealistic dreamby Brad PlumerMay 10, 2012
U.S. News Opinion On Energy: The Oil and Gas Industry Fuels the Economy, Not Just Our Carsby Pete SeppAugust 16, 2012
Pew Research Center: For Voter’s It’s Still the EconomySeptember 24, 2012
NPR Blog: Energy Perception And Policy Realityby Sheril KirshenbaumOctober 15, 2012
The Washington Post: Race for president: Where the candidates stand on energyby Dan Balz and Steven MufsonOctober 13, 2012