“ discover dining anew”. what is the cellar door?
Post on 13-Dec-2015
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“ Discover Dining Anew”
What is The Cellar Door?
Unique Dining Experience
Exceptional Service Sensational Food
What do we offer?
The Target Market
Extra Foods Parking Lot
North
Positioning
High Price
Low Price
Unique
Generic
$1,169,476
Revenue & Results
ROI= 20%Expected IRR= 47.2%
Dividends Begin in Year 2
85,370268,826
254,668
251,281
Average Sale: $40Average COGS: $10
Profit Margin: 75%
Thank You
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