#1 email marketing platform. netcore solutions pioneer in digital communication solutions founded in...

#1 Email Marketing Platform

netCORE Solutions• Pioneer in digital communication solutions

• Founded in 1998 by Rajesh Jain (India’s 1st dotcom millionaire)

• 2,500+ enterprise customers

• 300+ employees

• HQ in Mumbai with active presence in 7 locations

VisionTo be a one-stop destination for all digital communication needs

MissionTo offer innovative solutions over Email, Mobile and Web

Key Clients

Why Email Marketing?• ROI of $40.56 for every $1 spent in 2011. This is highest

among all direct marketing channels1

•87% of India’s 100 million+ internet population log on to internet to check emails2

•507 Billion – Worldwide Email Traffic per Day by 20133

Email is #1 Communication Medium

1 - DMA, 2 - IAMAI, 3 - Radicati Group Source

Email Marketing @ netCORE

No. 1 in India

20 billion+ Emails sent in last 3 yrs

125 cr+ Emails sent monthly

500+ Active clients

30+ Affiliate Partners

• Member of IAMAI, DMAi & MMA

• High inbox placement rate

• Dedicated Team- Expert Consultancy - Creative Design & Copy- On-demand demo, training & workshops

World-Class Features

Ensure Clean Contacts List

ListFix- Automatically fix typos in email ids- Uses artificial intelligence to fix errors in email ids

- Helps reduce the no. of bouncesE.g. ram@gmai.com will be fixed and uploaded as ram@gmail.com

Theft-proof Security for Contacts

ListSecure – Authorized access to contacts list- Authorize every download of your contacts - Time-sensitive one-time password (OTP) sent to registered mobile

numbers only - Instant notification upon download activity to all registered mobile

numbers & email IDs

CRM Email Marketing

API Integration• Use API to integrate email marketing with CRM, blog, e-commerce shopping cart, and more.

• Send campaigns, manage lists and view reports through API integration

Create Campaigns Quickly

QuickCampaign – One-page campaign creation- Eliminate toggling between tabs

- Skip advanced steps

Send Mobile-ready Campaigns

• Use pre-defined header “View in Mobile” OR• HTMLize for mobile screen (between 450 – 550 Pixel)

Create Campaigns directly from an URL

Enter an URL to automatically create an HTML template

Preview Campaigns in Inbox

PreviewPlus – Preview campaigns across 30+ email clients & mobile devices

Segment & Target

Criteria – Helps improve response rates- Segment based on contacts data

- Create segment based on multiple attributes

Integrate with Social Media

Publish & share campaigns to Facebook & Twitter

Automated Email Marketing

Send campaigns automatically based on events & triggers

3600 Performance Reports

Track Email Marketing ROIROITracker - Track total revenues & website traffic generated by email campaigns

Total conversions & revenues Total website visitors

Track Reports by ISP’s & Time Period

Track opens/views and click rates by ISPs like Gmail, Yahoo and by time period

By Domain By Time Period

Track Social Media Reports• Facebook likes & comments

• Re-tweets

State-of-the-Art Infrastructure

• Best-in-Class Inbox Delivery- Throughput of 10 lac+ per customer

- 100+ servers across 3 IDCs- Pool of 16,000+ IPs used in rotation

• Support for Industry Standards- Feedback Loops (FBL)- Sender Policy Framework (SPF)- Domain Keys (DKIM) - Domain-based Message Authentication

Reporting & Conformance (DMARC)

Expert Consultancy Services•Dedicated Expert Consultancy

- Pro-actively monitoring of every campaign- Ideas on online & offline marketing activities- Share Industry updates & latest trends

• On-Demand Training & Workshops - 13 workshops in 2011-12

- Attended by 300+ brands

•Email Marketing Roundtables- 4 roundtables till date in association with IAMAI

across cities

Creative Services

• Creative Design & Copy- Practice highest quality standards of usability &

user experience - Suggest right design, layout & color themes as per

latest design trends & copy

• HTML- Strictly adhere to W3C standards- Ensure compatibility across browsers and email

clients

Customer Delight

•24*7 Support

•Product Demos- Online or on-premise

•Resources- Monthly newsletter updated with latest trends- Knowledge bank (whitepaper, best practices guide,

dos & don’ts)

Key Clients – BFSI

In Netcore we have an important technology partner

Anuragi Raman, Sr. VP & Head-IT

Key Clients – eCommerce

Use of netCORE’s platform has resulted in 150% increase in open rates over last few months

Banwari Lal Sharma, AVP - Marketing

EMM has the incredible ability to clean up & manage our Lists

Sanjay Nagpal, Head-Technology Infrastructure

Key Clients – Advertising & Media

We are currently segmenting our lists to target with greater degree of personalization.

Valerian D’Souza, Head-IT

Key Clients – Retail

EMM has really enhanced the performance of emailers by sending to our entire base in matter of minutes

Mohit Agarwal,Manager-Business Development

Key Clients – Travel & Hospitality

Key Clients – Education

We are quite impressed with the mass mail services. It works wonders

Ravi KiranSales & Promotions Officer

Key Clients – IT & VAS

EMM has brought down cost on infra & management without compromising on business needs

Venkat Jagaduri,Sr. Project Manager

Comprehensive analysis helps re-target right customers

Srinivas SakhareMarketing & Sales

Success Story

Purpose of the Campaign: Promotion for Highest Book Seller

Result: - Open Rate: 5.45% - Click Rate : 1.3%

Success Story

Emails Sent: 9.1 lac

Result: - Open Rate: 4.5% - Click Rate : 2.02%

Coupon Code – foppdime21

Success Story

Result: - Open Rate: 6.3% - Click Rate : 1.32%

Success Story

Result: - Open Rate: 7.71% - Click Rate : 1.51%

Success Story

Result: - Open Rate: 6.9% - Click Rate : 1.37%

Questions?

Thank You!