15 powerful tips to dramatically grow your website traffic - ian cleary

15 Powerful Tips To Dramatically Grow Your Website Traffic

Ian Cleary – RazorSocial.com @IanCleary

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Write More Quality Content1

What is typically quality content?

• Long content > 1,000 words

• Content that people are searching for – Google Keyword Planner

• Content that gets shared a lot

1

Google Keyword Planner

Guest Post2

Check Domain Authority2

www.OpenSiteExplorer.com

What’s their traffic in your preferred country?

2

www.semrush.com

Building Links to Your Site..3

Increase Your Domain Authority by Building High Quality Links

3

www.Ahrefs.com

www.Ahrefs.com

Build Email Subscribers

70% of website visitors will never come back…

4

www.OptinMonster.com

Split Testing of OptinMonster4

1.3% Conversion 2.1% Conversion

www.OptinMonster.com

Tips

• Make your newsletter subscription more prominent• Use convincing text• Use social proof• Provide an incentive to subscribe

4

4

A Tip..

• Your Call to Action should answer this question… • “I want to…..

4

Write Expert Posts5

1200% more shares

5 Write Expert Posts

Create Link Bait6

6

www.Ahrefs.com

Create a Forum7

Write Content that is Driving Traffic To Your Competitors Site

8

www.SEMRush.com

Make Social Sharing Easy9

Build Relationships with Influencers

www.twitonomy.com

10

Create Infographics11

©2013

WhitePaperSource

Publishing• Do NOT

distribute

11

8. Produce Infographics11

www.PiktoChart.com

11

www.PiktoChart.com

Use tools to incentivize social sharing

• Give people incentives– Free content– Free entry to a competition

More sharing More awareness More traffic= =

12

12 Use tools to incentivize social sharing

www.PayWithATweet.com

• 305 People Shared out the Content

• 102 Extra Webinar Registrations (5% increase)

Use tools to incentivize social sharing12

Optimize for social media13

See how well optimised this page is on each

social network

smo.KnowEm.com

Optimize for social media

smo.KnowEm.com

13

Example

Normal tweet

Automatically retrieves and displays this information from

your page

13

Re-optimize Content Already Getting Traffic

14

Google Webmaster Tools

Analyze and Improve Your Results

www.QuillEngage.com

15

www.feedly.com

Feedly with Buffer

www.bufferapp.com

www.dlvr.it

Sources is where the content comes from

Destinations is where it is delivered to

www.canva.com