2012 torch awards workshop - july 26th

Not only do you get a snazzy trophy...

Your company getsrecognition which Is lasting and

impactful

Better Business Bureau: Torch Awards

Looking backwards in order to look forwards.

The Power of Attraction. 

Even Little Companies Can Gain a Competitive Advantage. There is Nothing Better than Free Publicity.

Award Winning Companies and the Bottom Line.

GET THE ATTENTION OF IMPORTANT DECISION-MAKERS.Time Is Never an Issue if the end-result is worth it

Every company has an equal chance atwinning. Big or small. It is all in the application.

Torch Award Blue Crest Electric

• Interview Marketplace Excellence Award

recipient Linda Poetker of Blue Crest Electric Ltd.

Meet Aaron, newest member of the Blue Crest Electric family

Torch Award New Applications Process

• Online Submission via Adobe

Acrobat/Reader and email• Streamlined & Simplified

Applications • New Buzz Award video

applications process

Torch Award New Buzz Award

Torch Award New Applications Process

Click “Download” and save your application

www.mbc.bbb.org/Torch

Torch Award New Applications Process

• When you’re done

your application, click “Submit Form”

www.mbc.bbb.org/Torch

Torch Award Application Tips

Torch Award Categories

Torch Award Judging Process

Marketplace Excellence

What are the judges looking for:

CRITERIA 1: Management Practices (If you are the owner of the company, with no employees, explain how ethics are used in everyday business practices)

CRITERIA 2 Customer/Vendor/Supplier/Shareholder Relations

CRITERIA 3: Marketing/Advertising/Communications/Sales Practices

CRITERIA 4: Reputation within Industry and Community

What are the judges looking for:

CRITERIA 1: Strength of program/initiativeCRITERIA 2: Demonstrated positive environmental impactCRITERIA 3: Demonstrated and significant involvement of stakeholders

(employees, supplier, customer and community)CRITERIA 4: Inspiring and compelling example of environmental

excellenceCRITERIA 5: Are the letters of support specific? Do they clearly provide

details and examples of the company’s initiatives, contributions and impacts with regards to care for the environment?

Green Award

Buzz Award for Social Media Excellence

What are the judges looking for:

CRITERIA 1: Strategy CRITERIA 2: CreativityCRITERIA 3: Outcomes CRITERIA 4: Education and Ethics

Workshop time

Discussion points

1. What does your business do in the community?2. What does your company do differently than other

companies in the same industry?3. How does your company educate the public?

Workshop time

Better Business Bureau

Torch Awards

Application Deadline: August 15, 2012