2013 professional portfolio
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A L L E N J C O C H R A N
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Multi-Annual ReportPORtfOLiO & WORk
Allen J Cochran Columbus, Ohio allenjcochran@gmail.com (513) 633-8888
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FOR PROMOTIONAL USE ONLY
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Resume of ExperiencePROJECt MANAgEMENt tAsk dRivEN
Event Producer Special Projects
Designer Teacher
TIME
The Ohio State University Senior UX Designer Apr. 2012 - Feb. 2013
My role as Senior UX Designer was to work with the Director of the Software Prototyping Center, Dan Rockwell, and to oversee a small team of 3 designers and developers.
• Design and implement office website• Create feedback mechanisms for software
• Design interface mockups• Design brand collateral and marketing briefs
SonicRim Junior Researcher Jun. 2011 - Dec. 2011
Junior Researcher with international, Columbus-based, user experience design research firm, SonicRim with primary responsibilities to assist in the design, coordination, and execution of user experience testing and
• Design discussion guides• Create research protocol and toolkits
• Moderate and assist in research fielding• Help to translate and develope insights
Frame 360 Freelance Designer Jun. 2010 - Dec. 2010
University of Cincinnati Foundation Asst. Director, Events Jun. 2007 - Oct. 2009
ArtWorks Time Warner Cable Gallery Gallery Coordinator Mar. 2006 - Jun. 2007
School of Architecture & Interior Design, UC In-house Designer Aug. 2004 – Jun. 2005
University of Cincinnati, College of DAAP Bachelors, Fine Arts Sept. 2001 - Jun. 2006
• Cumulative GPA: 3.265• Graduation Date: Jun. 10, 2006
• Concentrations: Painting and Sculpture• Additional Specializations: Art History, Business
Education
Sinclair Community College General Education Sept. 2000 - Jun. 2001
Tecumseh High School Diploma Sept. 1998 - Jun. 2001
Professional Experience
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Professional & Educational Experience
fORMidAbLE yEARsOh those were the days...
tECuMsEH HigH sCHOOLHigh School Diploma
uNivERsity Of CiNCiNNAtiEarned Bachelors of Fine Arts
ARtWORksArtWorks Time Warner Cable Gallery Director
uC fOuNdAtiONAssistant Director of Events, Graphic Design, Donor Relations and Social MediatHE OHiO stAtE uNivERsityPursuant of a Master of Final Arts Degree in Design Research.
Allen received his Bachelor of Fine Arts in the concentrations of Painting and Sculpture in 2006 from The University of Cincinnati College of Design, Architecture, Art, and Planning. Following his undergraduate career, Allen worked as the Gallery Coordinator of the ArtWorks Time Warner Cable Gallery for a year. In 2007, Allen was recruited to work at The University of Cincinnati Foundation as an event producer and graphic designer.
Currently, Allen is now pursuing his Master of Fine Arts at The Ohio State University in service and interaction design. He is taking classes and writing his thesis while he works in the Ohio State Department of Student Life as the 2011-2012 Vice President of the Council of Graduate Students. He expects to Graduate in with his MFA in the Spring Quarter, 2012.
Allen enjoys collaborating on projects, drawing, taking photographs, walking his dog, surfing the internet, watching movies, and reading in his spare time.
For more information 1982 20121998 2001 2006 2007 2009
Technical Abilities
Them Smarts People Get
Hardware Skills
Facial Hair
Software Skills
Visualization & Drawing Skills
FOR PROMOTIONAL USE ONLY
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Research & Design Process FOR PROMOTIONAL USE ONLY
iNPut
OutPutdisCOvERy
REsEARCH
dEsigN tRiAgE
PROtOtyPiNg
From a clientFrom a teamFrom a boss
Of historyOf areaOf subject
With teamWith clientsWith audience
ConceptsPartsSuccesses
IdeasBrainstormsConceptualize
The Final “Design”
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Analysis & Translation Process
PhenomenonWhat happened. The scenario in which data is captured.
DataRecord and document as much of the Phenomenon as possible.
InformationOrganize into categories; Identify key themes; look for patterns in the data; document the uses of materials.
KnowledgeEstablish major areas of opportunity from the Info and generalize for the larger population.
WisdomDefine abstract points based on the Information and provide actionable guidelines for the target audience.
FOR PROMOTIONAL USE ONLY
Elizabeth B.-N. Sanders and P.J. Stappers say “The analysis of qualitative data is always an adventure of exploration, and the analysis of qualitative data that comes from generative design research especially so” (2012). Sanders and Stappers describe the aim of analysis as ‘picking apart’ and that “searching for patterns, generalizing findings, and finding evidence to support your conclusions” are important aspects of analysis (2012). In accordance with Sanders and Stappers writing, Richard Ackoff’s DIKW scheme for describe levels of understanding is utilized regularly to understand the captured phenomenon from design research protocols.
Often, I work on analysis with all my data points displayed on a wall, properly organized and displayed in a logical order. In conjunction with ‘on the wall analysis’, as Sanders and Stappers call it, I use databases to input the quantitative
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912 PROJECt tiME (iN dAys)4 tEAM &
COMMittEE MEMbERs
RolePROJECt LEAd
ProjectMAstERs tHEsis
At The Ohio State University, I am primarily studying Interaction Design and Service Design. My thesis research is on the Ohio State Council of Graduate Students. I am applying a service design framework, The Experience Cycle by Shelley Evenson and Hugh Dubberly, to the organization.
My research is comprised of two co-creative, generative workshops, several quantitative demographic and psychographic surveys, and a literature review. My research is triangulated through several validations including presentations to thesis committees, research participants, comparing quantitative to qualitative data, and presenting to the case study organization.
• Establish funding sponsor• Recruit all participants• Design research protocol• Prepare research toolkit• Design all materials• Prepare thesis document
Experience Cycle - adapted for Thesis Project from Shelley Evensen & Hugh Dubberly (2006)
1. Connect & Attract
2. Orient 3. Interact 4. Extend & Retain
5. Advocate
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Shelley Evensen & Hugh Dubberly (2006) - Experience Cycle with Key Performance Indicators
Right: Generative collage examples from research workshops
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72 PROJECt tiME (iN dAys)2 tEAM
MEMbERsRoleCHiEf ux dEsigNER
ProjectAtHLEtE WAtCH
Athlete Watch is a product to track the statistics of sports players. The web-based application is primarily for high school students and club players.
As the sole designer, I worked directly with the client to transform his concept into wireframes, feature set and eventually, final graphic user interface designs.
The images here represent more than 80 wireframe system screens and 10 interface templates.
• Oversee the brand design
• Manage the web production
• Oversee the GUI design
Wireframe Example Graphical User Interface Design Template - Finished Design
Wireframe Example
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300 PROJECt tiME (iN dAys)5 tEAM
MEMbERsRolesENiOR ux dEsigNER
ProjectOffiCE Of tECHNOLOgy COMMERCiALizAtiON
The Ohio State Office of Technology Commercialization and Knowledge Transfer (TCO) hosts the university’s intellectual property (IP). Additionally, they take on projects with a high degree of IP likelihood.
As the Senior User Experience Designer for TCO, I oversaw a small team of three designers. I was responsible for attending client meetings and transforming a clients IP into a piece of software.
I was also solely responsible for the design and implementation of the office’s new website. After designing more than 100 screens, the website was pushed to the developer of the team to finalize and implement.
My direct report was the Director of the Software Prototyping Center at TCO.
• Oversee the ux design team• Manage the web production• Manage the native app
production• Act as the user advocate
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Wireframe example - one of more than 100 screens.
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402 PROJECt tiME (iN dAys)36 tEAM
MEMbERsRoleCHiEf dEsigN OffiCER
ProjectsHift
Shift is a game being produced for students of all levels at the Ohio State University. The web and mobile based application will allow students to socially engage in challenges to incrementally enhance their personal wellness. The app measures wellness across 9 different areas such as Physical Wellness, Emotional Wellness, Financial Wellness, Environmental Wellness, Aesthetic Wellness, etc.
Shift is challenge based. Not only will the system challenge users, but users can also challenge themselves and their peers. Challenges range from simple tasks like “Increase Your Physical Wellness: Visit the campus gym three times this week” to networked challenges made up of smaller challenges such as “Increase Your Physical Wellness: Loose 25 Pounds This Quarter”.
Simply put, Shift enhances student lives by asking them to compete against one another in small manageable tasks that have a large impact over time.
• Oversee the Shift brand design• Manage the web production• Manage the native app
production• Oversee the Shift GUI design• Act as the user advocate• Contribute to the overall
direction
Physical EmotionalIntellectual
Social
Working with 3 designers, we established mood, identity and standards.
Print Logo
Wireframe example - one of more than 100 screens.
ID u Name Notes Technical Notes/Assumptions Estimate2 Home Page -‐ Sign-‐up As a Shift administrator, I want users to
be able to create an account in Shift so they can begin to use its features.
(Refer to v0503-‐FINAL) There would be one or more links available on the home page.
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3 Home Page -‐ Licensed Statistics As a Shift administrator, I want the home page to include a visualization of some licensed detailed OSU statistics from within Shift.
(Refer to v0503-‐FINAL) Assume this is five quantities that are shown in a graph visualization like number of user, number of events, etc.
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4 Home Page -‐ Login As a Shift administrator, I want the home page to provide a way for users to login to Shift provided that they already have an account.
(Refer to v0503-‐FINAL) 1
5 Home Page -‐ OSU Statistics As a Shift adminstrator, I want the home page to include a large, prominent visualization of OSU Shift statistics.
(Refer to v0503-‐FINAL) This may have to be delayed until there is enough meaningful data in Shift to display. This is included in the estimate above.
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6 Events -‐ Search As a visitor to the Shift site, I want to be able to search Shift for events related to my search terms so I can plan my schedule.
(Refer to v0503-‐FINAL) The user should be able to enter search criteria into a search box, press enter and then be shown search results. Assumes this shows day, week, month and all (list) views. The list view would show today and future only. There would also be a way to view the user's calendar of events that have been subscribed to or RSVP'd for.
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7 Search -‐ Display Search Terms As a user, I want the original search terms to remain in the search box and be editable on the results page after my results are returned so I can review what it is that I searched for.
(Refer to v0503-‐FINAL) 1
8 Search -‐ Paging Results As a visitor to Shift, I want to be able to page through results so that I am not overwhelmed with a very large number of results all appearing on one page.
(Refer to v0503-‐FINAL) In the calendar view, this would be accomplished by providing paging arrows so the user can navigate to the next or previous month (or week or day).
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9 Events -‐ Search Results As a visitor to Shift, I want to be shown event information for each event matching my search including the name, day, date, time, location, associated pillars, description and number of guests attending (if applicable) on the search results page so I can decide what events I want to attend.
(Refer to v0503-‐FINAL) Events will appear in the search results even after they are full with participants. Included in "Events -‐ Search" story estimate.
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10 Events -‐ Filter Results As a visitor to Shift, I want to be able to filter the results of my event search by pillar or student classification (undergraduate, graduate, professional, grad/prof) or organizations.
(Refer to v0503-‐FINAL) Included in "Events -‐ Search" story estimate.
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11 Events -‐ Details As a visitor to Shift, when I click on an event in any view, I want to be shown the details of that event so I can see all the information related to events I'm interested in.
(Refer to v0503-‐FINAL -‐ Page 8 for detail fields) Estimated for modal box functionality. (Accessibility needs to be addressed.)
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12 Events -‐ Details Views As a Shift administrator, I want the system to keep track of the number of times an event is viewed so that users can see how many other people have viewed an event that they click on.
(Refer to v0503-‐FINAL -‐ Page 8 for detail fields)
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13 Events -‐ Toggle Views As a visitor to Shift, I want to be able to toggle the view of my search results between list view and calendar view (month, week and day) so I can easily scan the results.
(Refer to v0503-‐FINAL) The Student Life calendar would be a good template for this. List view would be the default. Results should be shown in alphabetical order by event name. Included in "Events -‐ Search" story estimate.
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14 Events -‐ Organization Profile Picture As a representative for an organization, I want all the events created for my organization that appear in the event search results to show an organization profile picture so visitors to Shift can more easily associate the events with my organization.
(Refer to v0503-‐FINAL) 1
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246 PROJECt tiME (iN dAys)
127 tEAM MEMbERs
RoleviCE PREsidENt
ProjectCOuNCiL Of gRAduAtE studENts
In the Spring of 2011, I was elected as the Vice President of the Graduate Student Body. In this position I am expected to maintain the internal organization of the Council of Graduate Students. This responsibility includes managing more than 80 Delegate Departmental Representatives, appointing to more than 100 University Committees, maintaining more than 10 internal Council Committees and acting as the Executive Officer for internal affairs.
This opportunity has provided me the avenue to research, in a service design capacity the systems of the Council. It has also given me the opportunity to redesign several websites and creates several communication plans for internal Council services.
• Manage the internal activities of the Council of Graduate Students
• Maintain global communication standards for the Council
• Operate the internal Committees• Appoint to the external
University Committees• Plan and execute the annual
Hayes Research Forum.
Annual Hayes Research Forum Poster
THE OHIO STATE UNIVERSITY
EDWARD F. HAYESGRADUATE RESEARCH FORUM
Friday, February 24, 2012at the Ohio Union
Co-sponsored byCouncil of Graduate StudentsOffice of ResearchGraduate School
Abstracts due by December 16, 2011
Submit abstracts onlinehttp://cgs.osu.edu
at Ohio State COUNCIL OF GRADUATE STUDENTs
CGS.OSU.EDU
We collectthem all
M.A. • M.S. • PH.D. • M.ED. • M.ARCH • MFA • AU.D. • M.BLE • M.C.R.P. • ED.S • M.ED • M.H.A. •
M.P.H. • M.L.H.R. • M.L.A. • M.ACC • M.B.A. • M.MUS • D.M.A. • D.N.P. • D.P.T. • M.P.A. • M.S.W. • M.A.S. •
M.S.L. • M.B.O.E.
Weekly Newscgs.osu.edu
CGS Weekly News Header Design
Advertisement T-shirt design
2012Edward F. HayesGraduate Research Forum
FeedbackSurveyPurposeThe purpose it to understand any issues around the Hayes Forum and to seek input on general graduate student concerns. The information gathered by this survey will impact future forums as well as the experiences graduate students have ongoing.
Hayes Forum Assessment Survey
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65 PROJECt tiME (iN dAys)
5 tEAM MEMbERs
RoleREsEARCHER
ProjectNAtiONWidE usAbiLity tEAM EvALuAtiON
During the summer of 2010, I participated on a design team’s who was asked to evaluate the Nationwide Internet Usability Team. We were asked to evaluate the group as if we had no prior knowledge of the organization, its structure, or the nature of their work.
Over the course of two months, our team had a primary research goal of identifying and visualizing the structure of the team, the organization of Nationwide and the associated partners of the Usability Team. To achieve this goal we interviewed over 50 people from various parts of the company, observed daily practices and sat in on agile production meetings.
In the end, we produced an interactive PDF that could be emailed, used on the web, and printed if necessary. This document described, visually, the Team’s process and all members of the team by position. The document was completely circular - any one link on a page could lead you to a complimentary point in the document.
• Establish discuss guides• Schedule interviews• Moderate interviews• Observe team proceedings• Visualize findings
To the right are example pages from the final deliverable document. Due to confidentiality agreements we were asked not to provide these documents in a legible way; however, we can discuss the project and what happened.
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Thank You For Your time
ALLEN J COCHRAN
Allen J Cochran Columbus, Ohio allenjcochran@gmail.com (513) 633-8888
Allen J Cochran, Copyright © All Rights Reserved,
www.allenjcochran.com
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