2014 clean rivers lake -- real racine
Post on 28-Apr-2017
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Rivers, lakes, tourism
The economic impact of tourism.
Who we promote to.
What we promote.
How we promote.
Racine County visitors create…
3,992 jobs
$98.6 million income $25.7 million state and local taxes ($575 per household)
Real Racine’s
Vision Statement Racine County will be one of the premier
lakefront leisure, sports and meetings travel destinations in the Midwest
welcoming visitors of all ages to our unique blend of urban and rural
recreation, culture and leisure activities and attractions.
As defined in the 2008 Strategic Plan
Who do we promote Racine County to?
Leisure travelers
Group tour companies
Meeting/convention planners
Sports promoters/ tournament organizers
EVP Beach Sports Festival (June 14-15) Ironman 70.3 Racine Triathlon (July 20) Bikes, Boards, Beaches (Aug. 1-2) Xtreme Obstacle Challenge (Sept. 6)
Multiple tools
Social media- Facebook, Twitter, YouTube
Internet- keywords, SEO
Print advertising
TV (including webcasts), radio
Publications, e-newsletters
Public relations
Events
1700 AM-low frequency radio station on I -94
Touchscreen kiosks
BUILD A PLACE PEOPLE WANT TO VISIT, AND YOU’LL BUILD A PLACE WHERE PEOPLE WANT TO LIVE.
• BUILD A PLACE WHERE PEOPLE WANT TO LIVE, AND YOU’LL BUILD A PLACE WHERE PEOPLE WANT TO WORK.
• BUILD A PLACE WHERE PEOPLE WANT TO WORK, AND YOU’LL BUILD A PLACE WHERE BUSINESS HAS TO BE.
• BUILD A PLACE WHERE BUSINESS HAS TO BE, AND YOU’LL BUILD A PLACE WHERE PEOPLE HAVE TO VISIT.
IT ALL – AND IT ONLY – STARTS WITH THE VISIT, AND THAT VISIT STARTS WITH US.
Compliments of Maura Gast- Irving CVB
Come visit us! Paul Holley
262-884-6406
paul@realracine.com
www.realracine.com
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