2014ar 27 (e) selected 15mm
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2014 Annual Report 59
Australia
IndonesiaSri Lanka
MacauVietnam
Italy
Ireland
Denmark
SwedenUnited Kingdom
Austria
Hong Kong
• 3 Group Europe’s total revenue, EBITDA and EBIT increased 6%,
23% and 42% respectively.
• 3 Group Europe’s active customer base totals over 25.0 million
as at 31 December 2014.
• HTHKH announced profit attributable to shareholders of
HK$833 million, a 9% decrease over last year.
• HAT’s LBITDA and LBIT of HK$278 million and HK$1,465 million
respectively were adverse compared to last year.
Net customer service margin % 80% 78%
Opex as a % of net customer service margin 45% 49%
EBITDA Margin % (2) 30% 27%
Customers (’000)
20,000
15,000
10,000
5,000
0
20142010 2011 2012 2013
3 Group Europe’s Active Customers (at 31 December)
3 Group Europe Customer Data Usage
25,000
Petabytes (per year)
800
600
400
200
0
1,000
3 Group Europe’s ActiveCustomers and Data Usage
16,35814,736
22,142
18,542
384.70
605.52
94.94154.85
247.31
25,031
HK$ millions
3 Group Europe - EBITDA & EBIT
EBITDA EBIT EBITDA Margin %
20142010 2011 2012 2013
3,000
0
6,000
12,000
9,000
15,00015,598
5,438
1,815
9,213
12,671
3,145
4,856
8,031
1,567
6,892
30%27%
21%18%
12%
–
–
–
–
–
–
Net customer service margin % 80% 80%
Opex as a % of net customer service margin 34% 38%
EBITDA Margin % 37% 30%
–
Net customer service margin % 76% 74%
Opex as a % of net customer service margin 58% 59%
EBITDA Margin % 17% 20%
Net customer service margin % 85% 82%
Opex as a % of net customer service margin 36% 40%
EBITDA Margin % 39% 36%
Net customer service margin % 87% 86%
Opex as a % of net customer service margin 40% 41%
EBITDA Margin % 39% 39%
Net customer service margin % 82% 77%
Opex as a % of net customer service margin 46% 57%
EBITDA Margin % 42% 30%
–
Net customer service margin % 82% 78%
–
Opex as a % of net customer service margin 66% 78%
EBITDA Margin % 16% 5%
–
‘000s
VHA Net Customers Additions
Prepaid Postpaid
1H2014
2H2012
1H2013
-400
-600
0
200
-200 -145
-33
1H2012
2H2013
2H2014
-68
-197-249
-302
-226
-454
-119
-18
3061
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