31 book marketing ideas | video on your author page!

31 Book Marketing Ideas That Will Help You Sell More Books

Tip #8: Video on Your Author Page!

Why Include Video?• You want send people who want to buy your

book to your author page AND you want to include a video!

Benefits of a Video on Your Sales Page!

• Nearly 40% of consumers report that videos increase their likelihood of making a purchase on a mobile device.

5 Insider’s Secrets

Insider’s Secret #1• Keep your video focused on the story behind the

book!

Insider’s Secret #2• Keep your videos on under 2 minutes! You

don’t want to lose your audience.

Insider’s Secret #3

• It’s best to add copy under your video player enhancing what you’ve highlighted in your video!

Insider’s Secret #4• Don’t forget to ask for the sale at the end of

your video!

Insider’s Secret #5• You don’t need a studio to shoot a simple

video for your sales page! Keep it simple!

2 Immediate Action Steps To Implementing This Lesson!

Action Step #1

• Practice a few times. This a VERY important video and you want it to be seamless and smooth!

Action Step #2• Get feedback! Once you’ve recorded a version

you’re happy with, ask a few people to make sure you communicate the important points and you ask for the sale!

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