4 ways you're compromising your executive brand
Post on 18-Oct-2014
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www.ExecutiveCareerSuccess.com
4 Ways You’re Compromising Your
Executive BrandKim MeningerExecutive Coach & Career StrategistKim@ExecutiveCareerSuccess.com
www.ExecutiveCareerSuccess.com
As an executive, your brand is
critical to your success.
www.ExecutiveCareerSuccess.com
You need the right level of visibility and influence to:
• Strengthen your credibility• Effect change• Score new opportunities
www.ExecutiveCareerSuccess.com
Your focus on your work, however, has left you with little time to invest in an
executive brand strategy.
Here are 4 ways you’re compromising your executive brand.
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Most executives struggle to distill their many successes into an executive resume.
Crafting the narrative and selecting the appropriate metrics can be a challenge.
If you need an executive resume or bio, engage a career expert to help you.
#1: You write your own executive resume or bio
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Many executives dismiss social media as frivolous and time-consuming.
With a powerful social media strategy, you’ll differentiate yourself from your competition and establish yourself as an expert in your field.
#2: You lack a sophisticated social media strategy
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Your executive network must be a priority at all times. You cannot afford to wait until you need help to engage others. Make an effort to cultivate and nurture your network throughout your career. If you don’t need help, share your expertise and offer to support others. You never know when you may need to tap your network!
#3: You neglect your executive network
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You must clearly understand your strengths and differentiators. When you dilute your message, you undermine your value. Whether you’re seeking a new executive job, or you want to achieve greater success in your current role, you must be able to articulate a powerful and unique value proposition .
#4: You have an unclear value proposition
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As an executive, you’veachieved great success. But…
In a workforce where no job is secure and competition for executive jobs is fierce, you
need to do more!Investing in your executive brand will
differentiate you from others and position you for long-term executive career success.
www.ExecutiveCareerSuccess.com
Get your complimentary copy of:5 Surefire Signs It’s Time to Change Your
Executive Career &
The Most Powerful Step You Can Take Today to Launch Your New Executive Career
Kim MeningerExecutive Coach & Career StrategistKim@ExecutiveCareerSuccess.com
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