5 tips on how to be profitable using social media marketing

NORTH SOCIAL MEDIADIRECTOR OF MARKETINGNORTHSOCIALMEDIA.COM

TYCOON PHILIPPINESCEO & FOUNDER

TYCOON.PH

SHOOT FORTHAUTHOR

SHOOTFORTH.COM

I’MROELMANARANGENTREPRENEUR · BLOGGER · DESIGNER · MARKETER

03Shootforth.comShootforth.com

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development- Public Relations

5 TIPS TO A PROFITABLE SOCIAL MEDIA MARKETINGOVERVIEW:

THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:- Enhance Branding & Awareness- Build Community & Loyalty- Facilitate Research & Development- Public Relations- Drive Sales or Leads

TIP#1DRIVE AWARENESS

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

FEWEXAMPLES

FEWEXAMPLES

BLOG

FEWEXAMPLES

BLOG GROUPSOR

COMMUNITIES

FEWEXAMPLES

BLOG GROUPSOR

COMMUNITIESSOCIAL

PROFILES

SHARE EXPERTISENEXT:

SHARE EXPERTISE[DON’T FORGET TO PITCH SALES]

NEXT:

BUILD RELATIONSHIP, PARTNERSHIP OR ALLIANCE

WITH INFLUENCERS & BLOGGERS

AND:

“OUR SUCCESS HAS REALLY BEEN BASED

ON PARTNERSHIPS

FROM THE VERY BEGINNING”

- BILL GATES

TIP#2A CRITICAL INGREDIENT

TIP#2A CRITICAL INGREDIENT[A BLOG]

57% OF MARKETERS ACQUIRED CUSTOMERS FROM BLOGGING

BLOG FREQUENCY IMPACTS CUSTOMER ACQUISITION.92% OF COMPANIES WHO BLOGGED MULTIPLE TIMES A DAY ACQUIRED

A CUSTOMER THROUGH THEIR BLOG.

46% OF PEOPLE READ BLOGS MORE THAN ONCE A DAY.

81% OF MARKETERS RATED THEIR BLOG AS USEFUL OR BETTER.

HubSpot State of Inbound Marketing, 2012 HubSpot Science of Blogging 2010

SO, IF YOU DON’T CONSIDER ADDING A BLOG AS ONE OF YOUR

MARKETING TOOL…

YOU ARE MISSING A

OF OPPORTUNITIES

LOT

OR…

OR…YOU DON’T WANTTO BE PROFITABLE

OR PROBABLY…

OR PROBABLY…YOU’RE AN IDIOT.

OR PROBABLY…YOU’RE AN IDIOT.

*OOPS*

PARETOPRINCIPLE

20 80DISTRIBUTIONPRODUCTION

% %

OURSAMPLEPROCESS

TIP#3FIND THE “BEST” SOCIAL PLATFORM

THE TRUTH IS…ALL SOCIAL MEDIA CHANNELS

INCLUDING ITS ARSENAL CAN BE THE BEST

THE TRUTH IS…ALL SOCIAL MEDIA CHANNELS

INCLUDING ITS ARSENAL CAN BE THE BESTIT’S ACTUALLY A MATTER OF ANSWERING THE QUESTION:

HOW WELL DO YOU USE THE PLATFORM YOU CHOSE.

http://bit.ly/1q7o932Shopify March 2014

33

Where are your customers

ANSWERQUESTIONS BASED FROM DATA & MARKET RESEARCH

What social media tools gives you conversions and

traffic

Shootforth.comShootforth.com

TIP#4USE YOUR WEBSITE AUDIENCE DATA

35

GOOGLEANALYTICSDEMOGRAPHICS AND INTEREST REPORTS

Shootforth.comShootforth.com

36

GOOGLEANALYTICSDEMOGRAPHICS AND INTEREST REPORTS

Shootforth.comShootforth.com

TIP#5CONNECT WITH YOUR AUDIENCE

START BEING ACTIVE

START BEING ACTIVEON

TARGET & CONNECTTO THOSE PEOPLE

WHICH WILL HELP YOU BE PROFITABLE.

5 TIPS TO A PROFITABLE SOCIAL MEDIA

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

TIP#4USE YOUR WEBSITE AUDIENCE DATA

5 TIPS TO A PROFITABLE SOCIAL MEDIA

TIP#1DRIVE AWARENESS[BE SEEN & BE KNOWN FOR SOMETHING]

TIP#2A CRITICAL INGREDIENT[A BLOG]

TIP#3FIND THE “BEST” SOCIAL PLATFORM

TIP#4USE YOUR WEBSITE AUDIENCE DATA

TIP#5CONNECT WITH YOUR AUDIENCE

QUESTIONSAND ANSWERS

blog: shootforth.comteam: northsocialmedia.commag: tycoon.ph