77 ways twitter could make money!
Post on 01-Sep-2014
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77 ways twitter could make money
a brainstorm by the www.boardofinnovation.com
10 building blocks
product reputationservice experience
attention moneyless money
company
clientexposure
Twitter service today
twitter user
Current user base
twitter user
Who is going to pay?The twitter user?
Current user base
twitter user
Who is going to pay?The twitter user?
Current user base
twitter user
3th party app(second type of ‘users’)
Some appsmake money!
Before we start
1. Consider these examples as a rough brainstorm to show the potential
2. Some solutions bring in money but do have big disadvantages.
3. This is just a random list of ideas
Current user base
1Ask fees to successful 3th party apps
Current user base
2Sell virtual gifts
Current user base
3Offer mobile app with exclusive features
Current user base
4Assist users in reputation building
Current user base
5Paid Q/A service (Where can I ...)
Current user base
6Let people pay for more then 140
characters
Current user base
7Ask small subscription fee
Current user base
8Offer a twitter portal for professional
twitters
Current user base
9Sell products that show relevant tweets
(similar to digital photo frames)
Current user base
10Ask money to see private/locked twitter
users
Current user base
11Group buying
Current user base
12Insert twitter suggest feature
Current user base
13Offer paid streams (horoscope, wheater,...)
Current user base
15Open twitter saving account similar to
banks
Current user base
16Add paid interactive tools to front page
Current user base
17Let people pay for highly profiled
recommendations
Current user base
18Sell poken-like off-line communication tool
Current user base
19Sell special print editions
Current user base
20Sex sells, do something with it...
Current user base
21Let people sell stuff inside of twitter
Sell Twit-shirts
Current user base
22
Current user base
23Ask for donations
Current user base
24Add profile based breaking news service
Current user base
25Create secondary totally independent
business
Current user base
26Force users with a lot of followers to pay
Current user base
27Let users in group pay to kick trolls
Current user base
28Offer a group twitter account
Current user base
29Let companies pay to remove negative
tweets
Current user base
30Ask money to keep on following high level
people
Current user base
31Add a premium user highway
Current user base
32Build out a pyramid scheme for new users
Current user base
33Ask commission for twitter group booking
for events (e.g. Twunch)
Current user base
34Create system of gift cards to rent Twitter
space
Current user base
35Roll out Twitter experience stores
Current user base
36Ask money to remove your account and
history
Current user base
37Ask money to fake the follower/following
amount
Current user base
38Ask money to fake the follower/following
amount
Advertising based
39Replace letters with brand logos similar to
MSN Messenger
Advertising based
Advertising based
40.Add profiled ads between tweets
Advertising based
41Take commission on people that place paid
tweets (ads)
Advertising based
42Add brand names at the end of twitter
messages
Advertising based
43Mailings with advertising triggered by
certain tweets
Advertising based
44Offer branded themes
Advertising based
45Add regular text ads and banners to the
front page
Other parties
Other parties
46Offer data insight reports for marketing
purposes,...
Other parties
47Earn on real time searches or data insights
Other parties
48Take commission on Charity donations
Other parties
49Offer in-game Twitter services
Other parties
50Sell the brand name
Other parties
51Try some co-branding
Other parties
52Launch a ‘twitter approved’ label
Other parties
53Sell marketing/ brand reports to companies
Other parties
54Sell profile information of the users
Other parties
55Offer the twitter back-end as stand-alone
application for other purposes
Other parties
56Just sell the company
Other parties
57Become a micro-payment facilitator
Other parties
58Sell merchandise
Other parties
59Install controlled crowd review system
Other parties
60Launch 1h speed auctions
Other parties
61Let people rent exclusive twitternames for
a month
Other parties
62Offer a white label platform
Other parties
63Integrate twitter into products to let them
communicate their status
Other parties
64Give awards, ask money to be nominated
Other parties
65Active alerts to companies:
‘# people are talking about you’
Other parties
66Ask money to shut down service
Other parties
67Create job platform
Other parties
68Help other companies with lawsuits against
twitter users and take commission
Other parties
74Partner with telecom operators
Other parties
69Offer a consulting service to companies
Other parties
70Add sponsored contests
Other parties
71Add a emergency twitter feed paid by the
government
Other parties
72Ask money to become a Twitter employee
for a while
Other parties
73Ask money for not talking about something
(blocking system)
Other parties
74Ask money see someone's identity
Other parties
75Create special event-twitter application
Other parties
76Add lottery or gambling system
Other parties
77Fraud & run...
...can you find another example?
More on business innovation www.Boardofinnovation.com
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