8 essential technological tools that boost revenues and operations by guessing what players will do...
Post on 13-Apr-2017
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THAT BOOST REVENUES AND OPERATIONS BY GUESSING WHAT PLAYERS WILL DO NEXT
ESSENTIAL TECHNOLOGICAL TOOLS
THE IMPACT OF ARTIFICIAL INTELLIGENCE IN THE IGAMING MARKET
Artificial Intelligence (A.I.) is a fundamental tool for operators in the iGaming industry. WHY?
It radically changes all facets of the operator’s activity by sustaining and guiding him to make the best decisions for the management, acquisition and retention of players.
HOW CAN THE A.I. OF B NEURON PLATFORM DRIVE BUSINESS AND INCREASE PROFIT?
Through 8 revolutionary technological tools that answer your most important questions.
1 2 3 4 5 6 7 8
The tool studies the gaming activity providing a huge amount of key player information. You can access independently all this data using a single and customisable screen to easily build your strategies and diversify the action on different types of users.
HOW CAN I HAVE 100% CONTROL OF THE KEY INFORMATION OF EACH PLAYER?
• Advanced player segmentation• Geo-localisation of players’ activity• Automatic clustarization of the player’s gaming behaviour• Player happiness • Player’s performance graphic dashboard
1
B Neuron’s AI platform learns how to monitor the player’s activity and automatically suggests to the licensee the action to be taken.
HOW CAN I REDUCE OPERATIONS’ RESOURCES? 2
This process reduces manual labour procedures and consequently reduces operational costs for the licensee since he can leave the platform and still be in complete control of the player.
The sophisticated risk management tool optimizes and minimizes potential risks ensuring maximum efficiency and safety.
HOW CAN I MINIMIZE POTENTIAL RISKS AND FRAUDS AND REACT IMMEDIATELY?3
1 PLAYER
1 A C C O U NT
GAM
ING INTELLIGENCE
RISK
AN
D ANTI FRAUD MANAGEM
ENT
1
AN
D REPO
RTING
CO
MM
UNICATION
ACTION
MANAGEMEN
T
QUATIFICATIONANALYSIS AND
AND
ASSE
SMEN
TID
ENTI
FICA
TIO
NTR
ACKIN
GHOW Identifying fraudulent player behaviour before you incur costs
Taking automated action against fraudulent players
Notifying automatically the licensee about all the actions taken
Just teach your system how to reward, attract and retain players without any restrictions and you will get the expected results. The innate Artificial Intelligence deeply studies the player’s behaviour and activity thus creating segments accordingly. In this way YOU can have an organic and automatic deep management for every marketing campaign. The same system not only rewards the player, but it is sensitive enough to detect any fraudulent action or behaviour.
HOW CAN I AUTOMATE EFFECTIVE MARKETING CAMPAIGN TO EACH PLAYER? 4
Dynamic Player Segmentation Genius Bonus tool Limitless communication channels Real time analytics Front-end customisation
HOW CAN I OPERATE THROUGH ALL PAYMENT METHODS AND PERSONALIZE LIMITS ON DEPOSIT AND WITHDRAWALS?
5
The dynamics of the platform allow the operator to define which payment methods to activate according to the country he is targeting.
THE OPERATOR CAN:
define limit profiles on deposits and withdrawals or define specific profile costs for every payment method
dynamically assign these profiles to the clients according to the type of users defined through dynamic segmentation
set limits for specific target
create personalized workflow approval for deposits and withdrawals
Voucher
international payment methods
THE BEST PAYMENT METHOD FOR EVERY MARKET 5
The open platform allows a quick and easy integration of any third party supplier. Once integrated, the supplier’s iGaming content will benefit from the platform’s Artificial Intelligence. This will make your offers more feasible, easier to handle and increase your opportunities for growth.
HOW CAN I ALWAYS GIVE MY PLAYERS THEIR PREFERRED GAMING PRODUCTS ON THE MARKET?
6
Flexibility to integrate any gaming content from any external providers
Detailed analytics
Recommendation engine
Genius bonus management system
Automaticfraud and risk management Tool
Independent management of every game
1 Account for all game offers
poker
casino
live casino
games
The Sportsbook software gives you the possibility to benefit from complete access to Betradar’s data feed, combining the offers of the main leading supplier of sports betting content together with an innovative Managed Trading Service and the enormous intelligence of the platform.
HOW CAN I OFFER A WIDE RANGE OF SPORTS, EVENTS AND MARKETS BUT WEIGH MY RISKS?7
40 TYPE OF SPORTS.VIRTUAL SPORTS BETTING.
600+ ODDS.
LIVE BETTING.ESPORTS
UNIQUE EVENTS PER MONTH
EXPLORE THE MOST COMPREHENSIVE BETTING SOL UTION
2000+65,000SPORTS EVENTS
20,000+LIVE MATCH PER MONTH
320,000+PRE-MATCH EVENTS PER YEAR
TRADE AND RISK MANAGEMENT TOOLYou can benefit from different options to manage risk and liability:
HOW CAN I KNOW WHICH BETS COULD BE ACCEPTED AND MANAGE THE ODDS ACCORDINGLY?
7
You can use Btobet’s advanced risk management tools and manage all the risk and operations yourself.
Or you can either partially or completely use the integrated Betradar MTS in B Neuron platform, having the chance to customize it within our environment.
BETRADAR'S MTS ON B NEURON PLATFORM7
Primary data flow within the entire operation
Ticket confirmation or rejection
Risk evaluation
BETRADAR'S MTS ON B NEURON
1
2
3
4
B N
euro
n Pl
atfo
rm
Fixtures and odds for Pre-Match and Live Betting offer
Result confirmation & Ticket evaluation
End Customer
Ticket request
End Customer
Betting offers by operator
Betting request by bettor
End Customer
Info about Ticket acceptance
End Customer
Ticket Pay-Out
Info about Ticket acceptance
A clever Omnichannel ENVIRONMENT is the key. Flexible, multi-currency, multi-jurisdiction PLATFORM which allows YOU to manage your business worldwide, Land based, Online and Mobile with a single administration panel.
And allows your players to play/bet ANYTIME. ANYWHERE. SEAMLESSLY.
HOW CAN I EXPAND MY BUSINESS AND MANAGE IT WORLDWIDE?8
Operators Single admin panel
OMNICHANNEL PLATFORM FLOW8
As the human thinking process - where billions of neurons are fired simultaneously to create synchronous waves of cortical computation – the Artificial Intelligence B Neuron software, through precise algorithms, works on different processes simultaneously while monitoring the player’s behaviour, suggesting operator information about player’s preferences and, at the same time, proposing suitable offers to every single player.
WHY B NEURON PLATFORM IS UNIQUE?
The built-in artificial intelligence enables the platform to make decisions and take actions on the players based on the system knowledge and player behaviour without any human assistance.
Depending on the player’s activity and behaviour on the platform, starting from the registration, payment transactions and player activity, the player can transit through different segments thus inheriting a different set of restrictions and limits.
WHAT’S THE STRONGEST FEATURE OF B NEURON?
Single Wallet System
Player Management System
Advanced Reporting System
Business Intelligence Tool
Automatic and Target Focused Bonus System
Multi-brand Management System
High Performing Anti-Fraud System
Customised Management Betting Tool
Risk Management Tools
Betradar Data Feed and MTS Full Integration
THE PRESENT
1
200+ payment methods
Neuron
Advanced player segmentation
Geo-localisation of players’ activity
Clusterization of the player’s behaviour
Player happiness level
Player’s performances graphic dashboard
Reduction of resources
Fraud prevention assistant
Genius bonus Tool
Smart game provider integration
Game recommendation engine
THE FUTURE TODAY
ARTIFICIAL INTELLINGENCE WORKING FLOW
Excel your business with Artificial Intelligence!
Let B Neuron bring your vision into motion!Let’s meet at EiG in Berlin
BOOK A MEETING
FIND OUT MORE ABOUT B NEURON
ENDBtoBet Ltd.Advance House Lvl 2 375 Manwel Dimech StreetSliema SLM1058Malta
Ph: +356 27135974Mail: sales@btobet.comSkype: BtoBetwww.btobet.com
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