adlab corporate profile 2011

www.adlab.co.za

Just brand science.It’s not rocket science.

chem-is-try“a science that deals with the composition, structure, and properties of substances and of the transformations that they undergo” Origin: 1590 – 1600 + -ry; r. chymistry, chemistry

de-sign“to plan and fashion artistically or skillfully”

Origin: 1350 – 1400; ME designen < L designare to mark out.

Strategic • Strategic Consulting / Brand Planning • Brand Management • Strategic Communications• Media Planning and Buying

Design• Corporate ID Creation• Advertising Design • Print Design • Outdoor Design • Packaging Design

Interactive • Website Design & Development • DVD / CD Rom Productions • E-brochures, E-mailers, Newsletters and E-signatures • Domain, Email and Website Hosting registration• Search Engine Optimization• Pay-Per-Click Advertising Campaigns• Banner Advertising Campaigns• Property Portal Listings• Strategic Linking• Email Marketing Campaigns

Other• Public Relations • Photography • Events

serv

ices

qui

ck f

acts

: 8 years

: Over 175

: In excess of R35 billion

: Brand strategy, consulting, design, web &

interactive communication

: Tyger Falls, Tygervalley, Western Cape

Total operating time to date

Number of projects

completed

Total value of projects

Areas of specialisation

Located

2004 2005 2006 2007 2008 2009 2009

25

YEARS(Average over period of 21 projects per annum)

DEV

ELO

PM

EN

TS

50

75

100

125

2010 2011

150

Start

175

stra

tegy it’s all about the game

Adlab understands that marketing should begin with the bottom line in mind. That’s why we focus on developing a good sound strategy or “game plan” as first priority. Our creative messaging flows from this game plan and ultimately, so do the results.

logo d

esign first analysis

A logo is a company’s first and most frequent point of contact with its target market. It must achieve four things:Stand out from the clutter • Entice the customer to find out more • Inspire confidence in the company behind the logo • Be extendable across the company: business cards, vehicles, stationery...even email signatures.

CAPE ROYALEL U X U R Y H O T E LA N D R E S I D E N C E D A Y S P A

w e l l n e s s C E N T R E&

P E R S O N N E L&

L A B O U R B R O K E R S

ART GALLERY FRAMING

C E RE SG O L F & E C O E S T A T E

I T S O L U T I O N S

logo d

esign first analysis

A logo is a company’s first and most frequent point of contact with its target market. It must achieve four things:Stand out from the clutter • Entice the customer to find out more • Inspire confidence in the company behind the logo • Be extendable across the company: business cards, vehicles, stationery...even email signatures.

MEGA 8 TOURNAMENT

C h e s t n u t G r o v e

LELOKO L IFESTYLE AND ECO ESTATE

LELOKOHartbe espoort d am

p e r p e t u a l p e r f e c t i o n

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

design move them. inform them.

At Adlab we specialise in creating all manner of printed communications, including flyers, brochures, folders, packaging and posters as well as tv and radio. Each and every piece is created from a platform of clear strategic thinking and designed to impact the consumer in two key areas: the heart (move them) and the head (inform them). We deal in both one-off pieces and extendable campaigns.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

inte

ract

ive activate electronically

An online presence can open your company up to the market, the country and the world. It also offers exceptional value for money. Let us expand your company’s visibility and market impact, with our range of specially-engineered online solutions: web design, web development, page flickers and e-brochures, e-mailers, newsletters and e-mail signatures.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

property in-depth processing

From initial strategy to conceptualisation to creation, Adlab can handle every step of your campaign’s generation. Adlab can strategically, logically and comprehensively prepare entire advertising campaigns across targeted media. We carefully manage every step of the process, to ensure that maximum creativity is underscored by results-driven objectives.

Tyger ValleyCentre

WillowbridgeCentre

P. P. Smit Sports

Grounds

Bellville Veldrome

University of Stellenbosch

Business School

N1

Dur

ban

Rd

M ispel St

Edw

ard

St

W

illie

van

Sch

oor A

ve

Car

l Cro

nje

Dr

Bill Bezuidenhout Ave

Old Oak Rd

Tyge

rval

lei R

d

M

SP

C

HAMBERS

w. www.adlab.co.za e. sales@adlab.co.zaMSP Chambers 4th Floor, Howick Slot, Tyger Falls, c/o Bill Bezuidenhout Ave & Carl Cronje Dr, Tygervalley, 7530

Call us today.

08611 adlab [23522]

Great minds think alike.

re(action):brand success