against best practices - embracing the avant garde for a weirder web

Post on 19-Jan-2017

226 Views

Category:

Design

1 Downloads

Preview:

Click to see full reader

TRANSCRIPT

Embracing the Avant Garde for a Weirder WebAGAINST BEST PRACTICES

Chelsea MaxwellThat Conference 2016

#ThatConference@catm0ther

Remember when the internet was fun?Hey.

@catm0ther #ThatConference

check out http://oneterabyteofkilobyteage.tumblr.com & Olia Lialina

I’m Chelsea Maxwell.Hey.

@catm0ther #ThatConference

@catm0ther

You may have noticed something

@catm0ther #ThatConference

@catm0ther #ThatConference

@catm0ther #ThatConference

http://www.novolume.co.uk/blog/all-websites-look-the-same/

Is this a problem?

@catm0ther #ThatConference

@catm0ther #ThatConference

boredI’m

engagingNovelty is

differentInnovation happens when we do something

Nothing is

(when it comes to technology)

@catm0ther

Everything is

Innate.learned.

#ThatConference

taughtWe them

@catm0ther #ThatConference

Users build a mental model

@catm0ther

based on what we provide them.

#ThatConference

orworse

@catm0ther

Better

#ThatConference

http://www.theverge.com/2016/2/11/10923808/microsoft-windows-start-menu-20-years-visual-history

User research tells us

(and by “how” I mean “how weird can we get?”)

@catm0ther

in addition to

howwhat.

#ThatConference

https://techcrunch.com/2016/08/02/silicon-copy/

Spend time with your

@catm0ther

users.

#ThatConference

@catm0ther

be empathetic

To get to a better tomorrow, some things are going to have to fail.

@catm0ther

(or at least make people uncomfortable first)

#ThatConference

@catm0ther #ThatConference

@catm0ther #ThatConference

@catm0ther #ThatConference

side projects

@catm0ther

Let’s build somethingweirder.

#ThatConference

thanks!

chelseamaxwell.com@catm0ther

top related