ain inphosoft inpho_connect_v1_sales presentation_v1.1
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Version No: 1 / Status: Live © 2010 Acision BV. All rights reserved.
InphoConnectGenerating Messaging Revenues Through Fastest Growing Social Networking Service
November 2010
Version No: 12345 / Status: Live © 2010 Acision BV. All rights reserved.
Agenda
Please select new brand image
• About Social Media• Operator Benefits• Product Overview
– product– roadmap– architecture
• Reference case
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What is Facebook?
Social Networking site that users connect with each other, keep up with what they are doing and interact with them Most number of users worldwide
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What is Twitter?
Micro blogging service that allows users to send/receive messages known as “tweets”
Fastest growing social networking service today
Each user has personal twitter page to post updates, view followers messages, manage settings
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Social Media Follower Concept
John follows Dan
Dan follows Mark
Mark follows John & Dan
Dan sends update,John & Mark receives
John sends update,Mark receives
Mark sends update,Dan receives
Viral Effect - Allows a user to follow others and to be followed by other users.
Viral Effect - Allows a user to follow others and to be followed by other users.
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Social Media Ecosystem
This ecosystem contributes millions of messaging traffic across the network every day mostly over Web or data. SMS will become the fastest growing form of updates.
This ecosystem contributes millions of messaging traffic across the network every day mostly over Web or data. SMS will become the fastest growing form of updates.
FB/Twitter creates a web of users each friend/following one another. FB/Twitter creates a web of users each friend/following one another.
!
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Current Channels
Via Web
Via Desktop Apps
Via WAP
Via Mobile Apps
Via SMS – InphoConnect
Pull modelNot ubiquitous
Pull modelNot ubiquitous
Pull model
Pull model, some pushnotifications, limited mainly to smartphones, uses data & WIFI
Push, ubiquitous, simple to use supports all handsets. Only delivers what the users wants to receive (personal configuration).SMS is Operator’s domain!
!
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Social Network Proposition
Slide Number: 8
ClientClientindependenceindependence
Ensuring adEnsuring adrelevancerelevance
Social Networking Gateway
Mobile Advertising
Solution
Spam & Fraud
Control
Controlled Controlled & Secure& SecureAccess Access
Pull
Push
EnsuringEnsuringSecuritySecurity
Social NetworkingSolution
postpostreactreactblogblogtweettweet
alertsalertspingspingsstatusstatustweetstweets
Version No: 12345 / Status: LiveVersion No: 12345 / Status: Live © 2010 Acision BV. All rights reserved.
Agenda
Please select new brand image
• About Social Media• Operator Benefits• Product Overview
– product– roadmap– architecture
• Reference case
Version No: 12345 / Status: Live
Operator Benefits
• Social Networking Services (SNS) are increasingly popular as a media for users to stay informed, interact and connect with friends.
• The popularity of such services span across the globe attracting millions of users, transacting billions of messages and updates daily.
• This brings growth opportunities to service providers as social networks intensify their move into the mobile space to attract more users.
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InphoConnect
Mobile Social Network Connectors.• With Inphosoft’s InphoConnect solution, we enable
service providers to leverage on the social network phenomenon;
• Allow Subscribers to gain ubiquitous access to multiple social networking sites through various mobile channels such as SMS, MMS and Video calls
Version No: 12345 / Status: LiveVersion No: 12345 / Status: Live © 2010 Acision BV. All rights reserved.
Agenda
Please select new brand image
• About Social Media• Operator Benefits• Product Overview
– product– roadmap– architecture
• Reference case
Version No: 12345 / Status: Live
InphoConnect Architecture
Reception Reference
Friends Filter Utility
Single Sign On
Ad Message Insertion
Content Aggregator
Proxy
Image Hosting
Video Hosting
URL Shortener
O & M Admin
Reporting Tools
Scheduling
Charging Business
RulesProfiling
Basic Modules
Premium Modules
Backend Modules
Youtube
Others Social Network Site
SMS
MMS
WAP/Mobile Internet
3G Circuit Switch
Mobile Client
Web
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InphoConnect Features
• User friendly Web Interface • Single sign on via social network credentials• Bi-directional interactive access• Reception preferences• Friends filter• Content aggregation proxy• Multilanguage support• Supports text and images
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InphoConnect Features
• Videocast – supports 3GP videos through video calls• In-house image/video hosting or integrate to 3rd party
sites• URL shortener• Message Throttling to manage channel loads• Billing and charging APIs• Reporting functions• Flexible deployment – hosted or onsite
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InphoConnect Roadmap
• Interface to more social network services:– Foursquare– Google Buzz– Hi5– Linked-In
• Location-aware functionalities via integration to:– Telco’s location-based-system (LBS)– Google Maps
Version No: 12345 / Status: LiveVersion No: 12345 / Status: Live © 2010 Acision BV. All rights reserved.
Agenda
Please select new brand image
• About Social Media• Operator Benefits• Product Overview
– product– roadmap– architecture
• Reference case
Version No: 12345 / Status: Live
Reference Case - Starhub MobiTweet
• Awarded late Aug 09• Implementation & Testing in 3 weeks• Launched early Oct 09• After a month from launch, traffic
surpassed expectations• Since launch, each month traffic
growth over previous month• Actual Comments from Starhub
MobiTweet citizens:
OMG I LOVE MOBITWEET! I CAN TWEET AND GET UPDATES. Lol so gay.
OMG I LOVE MOBITWEET! I CAN TWEET AND GET UPDATES. Lol so gay.
mobitweet i love you so muchhhh! you're such an awesome invention! Woohooo! :D :D :D
mobitweet i love you so muchhhh! you're such an awesome invention! Woohooo! :D :D :D
OMG! Lovin' the mobitweet via SMS so much!! It's so much more better and faster! And updates come automatically!
OMG! Lovin' the mobitweet via SMS so much!! It's so much more better and faster! And updates come automatically!
I jst woke up n still on e bed n tweeting wt mobitweet is soo convenient... Ah bk 2 sleep again
I jst woke up n still on e bed n tweeting wt mobitweet is soo convenient... Ah bk 2 sleep again
Discovered tt starhub actually have a twitter update service, mobitweet:) not only can u send tweets, u can receive tweets too:) awesome!
Discovered tt starhub actually have a twitter update service, mobitweet:) not only can u send tweets, u can receive tweets too:) awesome!
Mobitweet seems pretty cool. No more texting international number to tweet, YAY!
Mobitweet seems pretty cool. No more texting international number to tweet, YAY!
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Screenshots
From Landing Page, click to
Sign in
From Landing Page, click to
Sign in
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Screenshots
Enter Twitter account
username and password
Enter Twitter account
username and password
* The recommended approach to signing in is using the Oauth method.see http://apiwiki.twitter.com/OAuth-FAQ
Tweets will display operator branding
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Screenshots
Enter subscriber mobile numberEnter subscriber mobile number
System will generate a token (One time
password) and send to subscriber mobile.
Enter OTP and Activate
System will generate a token (One time
password) and send to subscriber mobile.
Enter OTP and Activate
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Screenshots
Select friends to receive SMS tweets.
Number of selection allowed is
sys admin configurable
Select friends to receive SMS tweets.
Number of selection allowed is
sys admin configurable
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Screenshots
Select time to receive SMS
tweets
Select time to receive SMS
tweets
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Screenshots
Change registered
mobile number
Change registered
mobile number
Sign Out and start enjoying
twitter over SMS
Sign Out and start enjoying
twitter over SMS
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Screenshots
To post a tweet, type message and send SMS to short code
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Screenshots
To receive a tweet from selected friends, an SMS push will be delivered via short code
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Screenshots
Operator branded Mobile Internet (WAP) portal forTwitter update is available and optional
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Dual Mode – Twitter & Facebook
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Videocasting
Press <1> to start recording
User starts recording
Press <2> to stop recording
Select an option:
1) save2) review3) discard
User makes video call to XXXX
User selects <1> to save the video
User stops recording
InphoConnectServer
<MSISDN> has recorded a new video. To watch it, video call to YYYY#<usrID>#<vidID>
Version No: 12345 / Status: Live© 2010 Acision BV. All rights reserved.
Summary
• InphoConnect enable service providers to leverage on the social network phenomenon now
• Proven deployment at Starhub, Truemove, Maxis and Dtac.
• Fast deployment – onsite or hosting
© 2010 Acision BV. All rights reserved.
Version No: 12345 / Status: Live© 2010 Acision BV. All rights reserved.
This is a test slide to check formatting
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Version No: 12345 / Status: Live© 2010 Acision BV. All rights reserved.
Colour Option - “innovation”
• Monochromatic
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1stQtr
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East
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Version No: 12345 / Status: Live© 2010 Acision BV. All rights reserved.
Master Colour Palette
Monochromatic
+
Monochromatic
Core Brand
Colours
Accent Colours
ACISION REDThe monochromatical colours for red make up most of the complimentary palette, so I would suggest that the “Acision Greens” be used as accent colours to create high impact.
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