amjad husain

MARKETING PROFESSIONAL

10+ year experience in Marketing

PROFESSIONAL INTRODUCTION

• Serve as vendor to FMCG companies for their product development.

• Monitor project progress, deliverables, quality assurance, and customer service. Report status

and identify and resolve risks that impact project completion. Coordinates planning,

development, testing, documentation, and installation of project to ensure timely deliverables,

project success and quality.

BRANCH MANAGER - LAHORE

BTL ACTIVATION

SPLASH MARKETING SERVICES

• BACHELOR OF COMMERCE (B.COM) 1999 - 2000

Brand Management ( Sales & BTL Activities )

Monitoring BTL activities regarding Tetley Tea in PUNJAB region, partially in SINDH region as well as decided by company.

To Generate Sales and development in rural areas. Rural areas sales growth analysis. Sales Contribution was 35% growth in

Multan Region. Calendar year brand activation plan. Merchandised the brand in focus areas. Development & Execution of activation plan. Budget monitoring within its costing of execution. To help & support sales department regarding achievement of sales

targets. To help sales through development of brands (SKU) sales of key units in

weak areas. Hiring new agencies, vendors for betterment & cost effective execution. Attachment with Sales, Finance, & Production department. Rural markets development via BTL promotions

BRAND ACTIVATION ASSISTANT (MARCH 07 – JUNE 11) TETLEY CLOVER PVT. LTD (LAKSON GROUP OF COMPANIES

BRAND ACTIVATION ASSISTANT (MAR. 2007 – JUNE 2011) TETLEY CLOVER PVT. LTD (LAKSON GROUP OF COMPANIES

Brand Launching Tetley (Prelaunch) as Tetley World & Tetley Gold. Documentation To keep records manual/computerized of conducted, in process BTL activities. Maintain BTL activities records on daily, weekly, monthly & yearly basis. Make & Maintain effective itineraries of BTL activities liaison with sales. Make & Maintain CFN & Quotations submitted by agencies or vendors. Emails records. Format designing as per requirement of BTL activities. Finalization of costing/quotations for invoices of agencies/vendors. Miscellaneous Keep regular check on the following: Maintain POP/PROPS & correct distribution to towns for activities &

merchandising. (zone & field) Expenses of Sales promotion Activities, their limits, proofs & authorization

Repairing & maintenance of Floats, stalls, arena & other activities tools. General Ensure consistent Compliance of Head Office Policies, Regulations and System.

CUSTOMER MARKETING OFFICER (MAR. 2005 – FEB. 2007) COLGATE PALMOLIVE PAKISTAN LTD (LAKSON GROUP OF COMPANIES

Planning & budgeting, production and implementation of all in store

activities, including point of sales materials and promotions.

Manages the point of sales material (including budget, logistics, distribution,

and assortment. )

Collaborates with product managers and marketing team to build sales

promotions and product communication

Collaborates with sales teams to turn the “selling stories” into sales tools to

effectively

Supports local teams in the execution of the activities and in achieving their

sales and budget objectives, while ensuring the desired product benefits

and brand values/equity are properly communicated

Ensures that the local feedback is taken into account by regularly visiting

sales teams, customers and stores.

Ensures efficient spending of central budget and supervises the trade

marketing spending in the subsidiaries

SALES PROMOTION OFFICER ( JAN. 2002 – FEB. 2005) COLGATE PALMOLIVE PAKISTAN LTD (LAKSON GROUP OF COMPANIES

PIM

Monitoring sales promotions of CPPL at Punjab region. Plan BTL Activities at yearly basis. Documentation. Effective consumption of props/pops within zone/towns. Make effective Costing & quotations standards for brand activation. Good Communication platform among sales/marketing department. Highly result oriented activities planning for brands/company. Creates effective reporting, analysis, and conclusion.

organized

determined

qualified

efficient

goal-oriented

easygoing

knowledgeable team player flexible

thorough

professional productive

results-driven

communicative innovative

business-oriented

excellent-client-interaction

leadership

problem-solver

adaptive

network architecture

dependable

articulate

humorous

adventurous

creative

opportunistic proactive

responsive

web programming

hard work

quick-learner

BUT DON’T TAKE MY WORD FOR IT …

THIS IS WHAT MY COLLEGUE SAID ABOUT ME…..

Syed Aftab Kazmi 0300-9563921

Macrocosm Marketing Concepts

Amjad is a detail oriented manager

who watches the all sector of activity

like a hawk with out ever losing sight

of the strategic objective.

Zahid Farooq

Area Sales Manager at PHILIP MORRIS

(PAKISTAN) LIMITED

He is very enthusiastic and good command

over work and smoothly solve problems and

manage the work efficiently.

INDORSEMENT BY COLLEGUES BY PROFESSIONALS

Market Analysis

Key Account Management

Product Marketing

Competitive Analysis

Market Research

Marketing Research

Sales Operations

Sales Management

New Business Development

Brand Activation

Atl & Btl activities

MY MAJOR ACHIEVEMENTS

• BRAND ACTIVATION PROFESSIONAL OF THE

YEAR 2007

• RURAL VANS SALES CONTRIBUTION AWARD OF THE

YEAR 2005

WHEN NOT WORKING I LOVE…

Together with my family, …

Together with my friends…

Playing Cricket…

Participating marriage ceremonies..

AND DOING THIS …

AND CONTINUOUSLY LEARNING THROUGH GROUP PRESENTATION,

SHARING, AND DISCUSSION.

MY CORE COMPETENCIES…..

Managing

BTL Projects

Documentation

Managing People

Business Modelling

EXPO EVENTS

SO IF YOU ARE LOOKIG FOR….

A WELL BALANCE PROFESSIONAL….

WITH MULTI TASKING CAPABILITIES

WHO TAKES INITIATIVE…

WHO IS A TEAM LEADER…

OR AN EXCELLENT TEAM PLAYER…

SOMEONE WHO CAN SOLVE THE TOUGHEST PROBLEMS….

THINK OUT OF BOX….

GENERATIONG IDEAS….

WITH GOOD INTERPERSONAL SKILLS….

DO THIS WITHOUT BORING PEOPLE…

I CAN BE CONTACTED THROUGH

GET IN TOUCH WITH ME….

Contact No:

+92300 3306900

+92300 7368826

+92315 7368826

Address: Dholan wal, Takia Kareem Shah behind Rahbar Travel, Band Road Lahore

https://pk.linkedin.com/pub/amjad-hussain/1a/669/34b

https://www.facebook.com/amjadhussain76

amjaadhussain@gmail.com

AND WE CAN WORK TOGETHER….

TO REACH HIGHER GOALS AND OBJECTIVES….