ap style: not just a set of rules

Associated Press style

Not just a set of rules

What’s style, and why’s it so damn important to journalists?

What’s style all about?Spelling/punctuation/capitalization/ word usageJust informationHelp in avoiding stereotypes and unintentionally offensive language

The bottom line...ConsistencyClarityAccuracyBrevity

Your paper and the stylebook…

So let’s look at some specifics of style{At the university, we call this a test}

Style changes

Use figures for all ages, including those of animals and inanimate objects. Old way: A three-year-old bridge, a 10-year-old car, the law is eight years old New way: A 3-year-old bridge, a 10-year-old car, a 2-year-old dog, the law is 8 years old  Gambling is preferred term for playing games of chance. Avoid use of the term gaming except in quotations or proper names.  Sexual orientation: Gay preferred. Lesbian is OK for gay women. Use homosexual in clinical contexts or references to sexual activity. Mention sexual orientation only when relevant to the story. Avoid "sexual preference" or gay or alternative "lifestyle."

Illegal immigrant preferred over illegal alien or undocumented worker.   The Web and the Internet are capitalized. The World Wide Web can be called the Net in later references. Note that Web site is two words, with Web capitalized. But online is one word, no hyphen.  Sewers backed up in your town? Use "sewage" in all senses. No longer use "sewerage.” Sewage now flows through the sewage system.  Telephone numbers: no parentheses. Use these forms: 850-229-1609 904-386-2610, ext. 14 800-328-7448  U.S. and U.N. how OK as nouns or adjectives. Periods are not needed in US and UN in headlines.  

A great way to review AP style: www.newsroom101.com

And don’t forget to check out the Fake AP Stylebook on Twitterhttp://twitter.com/fakeapstylebook