applying psychology to real world problems div 21 of the american psychological association: applied...
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APPLYING PSYCHOLOGY TO APPLYING PSYCHOLOGY TO
REAL WORLD PROBLEMSREAL WORLD PROBLEMS
Div 21 of the American Psychological Div 21 of the American Psychological Association: Association:
Applied Experimental & Engineering Applied Experimental & Engineering PsychologyPsychology
Francis T. Durso, Patricia R. DeLucia, & Kerstan Mork, Texas Tech University
Focus on peopleFocus on people How loud can your music be How loud can your music be
before you damage your before you damage your hearing?hearing?
How do you know where to How do you know where to push on a door to enter a push on a door to enter a building?building?
At what room temperature At what room temperature are people most productive?are people most productive?
What’s the best way to study?What’s the best way to study? How high should your desk How high should your desk
chair be?chair be? Why are surgical gowns Why are surgical gowns
green?green? What’s worse—drinking and What’s worse—drinking and driving or driving while on a driving or driving while on a cell phone?cell phone?
Save peopleSave people A plane runs out of gas A plane runs out of gas
while circling an airport while circling an airport for an hourfor an hour
A woman is awake A woman is awake during surgeryduring surgery
A warship mistakes a A warship mistakes a airliner for a fighter airliner for a fighter plane and shoots it downplane and shoots it down
George Weller runs over George Weller runs over people at the farmer’s people at the farmer’s marketmarket
Biased lineup leads Biased lineup leads eyewitnesses to pick the eyewitnesses to pick the wrong manwrong man
Unreliable gauges are Unreliable gauges are ignoredignored
Union Carbide Power plant: Bhopal India
USS Vincennes
Design technology for peopleDesign technology for people
Traffic systems: from signs to mapsTraffic systems: from signs to maps Cars: from brake lights to GPSCars: from brake lights to GPS Computers: from keyboards to websitesComputers: from keyboards to websites Aviation: from air traffic control to unoccupied Aviation: from air traffic control to unoccupied
aerial vehiclesaerial vehicles Military: from night vision goggles to remote Military: from night vision goggles to remote
deployment systemsdeployment systems Office: from chairs to room lightsOffice: from chairs to room lights
HistoryHistory
Efficiency expertsEfficiency experts World War II—1940sWorld War II—1940s
Space exploration—1960sSpace exploration—1960s Computers—1980sComputers—1980s
Who are we?Who are we?
Engineering Engineering psychologists, sometimes psychologists, sometimes called applied called applied experimental or human experimental or human factors psychologists, factors psychologists, understand the abilities understand the abilities and limits of being humanand limits of being human
They apply that They apply that knowledge to improve the knowledge to improve the systems and technologies systems and technologies with which we workwith which we work
Today’s areasToday’s areas
Iowa State Virtual Reality
Forensics & the LawForensics & the Law Computers & the NetComputers & the Net Surface transportationSurface transportation Education & TrainingEducation & Training Human performanceHuman performance Perception & CognitionPerception & Cognition Test & EvaluationTest & Evaluation Systems & Systems &
MacroergonomicsMacroergonomics Augmented cognitionAugmented cognition
Individual differences
Aerospace Environment Safety Health care Virtual reality Product design Industrial
ergonomics Communications
& Teamwork
Interests & Skills you needInterests & Skills you need Enjoy conducting Enjoy conducting
research focused on research focused on peoplepeople
Be comfortable with Be comfortable with math and sciencemath and science
Enjoy learning more Enjoy learning more about how people about how people think and workthink and work
Be interested in Be interested in technologytechnology
Have good Have good communication and communication and critical thinking skillscritical thinking skills
Be a good team Be a good team playerplayer
Current Issues & CareersCurrent Issues & Careers
Hundreds of people a day die from Hundreds of people a day die from preventable medical errorspreventable medical errors
By 2025, air traffic will tripleBy 2025, air traffic will triple People are becoming more reliant on People are becoming more reliant on
automated aids and smart machinesautomated aids and smart machines Computer usage increases each yearComputer usage increases each yearPredator UAV
Work in industry, government, academic settingsSecure a job with a MA or PhDEarn a starting salary of 60-80KLeadership and management options
ConclusionConclusion
• Focus on peopleFocus on people• Save peopleSave people• Design technologies Design technologies
for peoplefor people• Work on a diverse Work on a diverse
selection of projectsselection of projects• Apply a diverse set Apply a diverse set
of skillsof skills• Achieve an exciting Achieve an exciting
and lucrative careerand lucrative career• Fill a growing need Fill a growing need
in all employment in all employment sectorssectors
Web SitesWeb Sites http://www.apa21.org http://www.apa21.org www.hfes.orgwww.hfes.org http://www.iea.cc/ http://www.iea.cc/ http://www.hfes.org/web/http://www.hfes.org/web/
EducationalResources/EducationalResources/educresourcesmain.html educresourcesmain.html
http://www.hf.faa.gov/Webtraining/http://www.hf.faa.gov/Webtraining/index.htmindex.htm
http://www.baddesigns.com/http://www.baddesigns.com/ http://www.aviation.uiuc.edu/institute/http://www.aviation.uiuc.edu/institute/
acadprog/epJP/humFacsites/hotlist.html acadprog/epJP/humFacsites/hotlist.html
PublicationsPublications
Human FactorsHuman Factors Journal of Experimental Psychology: Journal of Experimental Psychology:
AppliedApplied Ergonomics and DesignErgonomics and Design Transportation Research Part FTransportation Research Part F International Journal of Aviation International Journal of Aviation
PsychologyPsychology Human-Computer InteractionHuman-Computer Interaction
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