asia in the eyes of europe · 2013-11-26 · 1 introduction used media sources - : quality np....

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Asia in the eyes of EuropeReport on media analysis Case : Flanders Belgium

1 IntroductionBelgium: Wallonia and Flanders

A sia in the eyes of Europe (case Flanders)

1 IntroductionUsed media sources

- : Quality np. 355.000 readersIdeology: to make the complex reality reachable.

: Quality np. 265.000 readersIdeology: to stay progressive, open-minded and independent

: News bulletin on state televisionObjective

A sia in the eyes of Europe (case Flanders)

2 Volume of newsAbsolute numbers

Percentage(%)

De Standaard 146 57,03

De Morgen 99 38,67

VRT Journaal 11 4,30

Total 256 100

A sia in the eyes of Europe (case Flanders)

57%39%

4%

Total coverage of Asia (13 weeks)

De StandaardDe MorgenVRt Journaal

2. 1 Average coverage of Asia

A sia in the eyes of Europe (case Flanders)

11.23

7.62

0.85

Average coverage per weekDe Standaard De Morgen VRT Journaal

3 Distribution of sources3.1 Distribution according to int and dom sources for the newspapers

A sia in the eyes of Europe (case Flanders)

24.00

64.00

12.00

De StandaardInt sourcesDomestic SourcesN/A + unknown

5.00

64.00

31

De MorgenInt SourcesDomestic SourcesN/A+ unknown

3.1 Distribution according to int and dom sources for the news bulletin

A sia in the eyes of Europe (case Flanders)

0

63.64

36.36

VRT:Int Sources Domestic Sources N/A+ unknown

3.2 % of the most frequent news agencies against the total coverage of Asia (np)

A sia in the eyes of Europe (case Flanders)

6.16 6.16

De StandaardBelga (Local news wire)

Handelsbald (Non-local newswire) 5.00

1.00

De Morgen

De Tijd (Local news wire)Handelsblad, Bloomberg,

3.2 % of the most frequent news agencies against the total coverage of Asia

11

VRT JournaalDomestic

A sia in the eyes of Europe (case Flanders)

4 Distribution of the foci of domesticity for nps

A sia in the eyes of Europe (case Flanders)

19.87

30.46

17.88

31.79

De StandaardAsia World (3rd)Regional Local

36.5431.73

12.50

19.23

De MorgenAsia World (3rd)Regional Local

4 Distribution of the foci of domesticity for nb

A sia in the eyes of Europe (case Flanders)

35.71

14.29

21.43

28.57

VRT JournaalAsia World (3rd) Regional Local

5 Distribution of degree of centrality (nps)

A sia in the eyes of Europe (case Flanders)

6.16

32.88

60.96

De StandaardMain Secondary Minor

16.16

38.38

45.45

De MorgenMain Secondary Minor

5 Distribution of degree of centrality (nb)

A sia in the eyes of Europe (case Flanders)

36.36

18.18

45.45

VRT JournaalMain Secondary Minor

6 Distribution of the locus of evaluation for nps

A sia in the eyes of Europe (case Flanders)

13.70

54.11

32.19

De StandaardNegative Neutral Positive

14.14

59.60

26.26

De MorgenNegative Neutral Positive

6 Distribution of the locus of evaluation (nb)

A sia in the eyes of Europe (case Flanders)

25.00

50.00

25.00

VRT JournaalNegative Neutral Positive

7 Overall framing newspapers

A sia in the eyes of Europe (case Flanders)

41.10

34.97

18.40

2.45 1.84 1.23

De Standaard%

33.03

38.53

20.18

3.67 2.75 1.83

De Morgen%

7 Overall framing news bulletin

A sia in the eyes of Europe (case Flanders)

9.09

27.27

63.64

Economics Social Affairs Politics

VRT Journaal%

8 Subframing economy (nps)

A sia in the eyes of Europe (case Flanders)

40.51

15.19

24.05

13.92

3.80 2.53 0 0

De Standaard%

33.33

16.67 19.05

14.29

2.38

7.14 7.14

0

De Morgen%

9 Sub-Subframing economy

A sia in the eyes of Europe (case Flanders)

31.17

5.19

28.57

7.79 9.09 6.49

1.30

10.39

De Standaard%

30.95

4.76

23.81

4.76 4.76 4.76

9.52

16.67

De Morgen%

10 Actor representation10. 1 Asia/Asian (nps)

A sia in the eyes of Europe (case Flanders)

82.89

2.63 0.66 5.92

3.29 -

3.29 0.66 0.66

De StandaardPercentages (%)

85.05

0.93 -3.74 5.61

-4.67

- -

De MorgenPercentages

10 Actor representation10. 1 Asia/Asian (nb)

A sia in the eyes of Europe (case Flanders)

76.92

15.38

7.69

0

Percentages

VRT JournaalAsia South East Asia South Asia others

10 Actor representation10. 2 Asian organisations (nps)

A sia in the eyes of Europe (case Flanders)

1.37

5.48

ASEAN ASEM APEC ADB

De StandaardPercentages (%)

5.05

ASEAN ASEM APEC ADB

De MorgenPercentages (%)

10 Actor representation10. 2 Asian organisations (nb)

A sia in the eyes of Europe (case Flanders)

27.27

ASEAN ASEM APEC ADB

VRT JournaalPercentages (%)

11 Metaphors

Asian tigers

Asian giants

A sia in the eyes of Europe (case Flanders)

Asian growth

12 Visual imagery12. 1 Political frame

A sia in the eyes of Europe (case Flanders)

12 Visual imagery12. 2 Social frame

A sia in the eyes of Europe (case Flanders)

12 Visual imagery 12. 3 Economic frame

A sia in the eyes of Europe (case Flanders)

Dutch Belgium

A sia in the eyes of Europe (case Flanders)

1 Volume of news

A sia in the eyes of Europe (case Flanders)

41.10

34.97

18.40

2.45 1.84 1.23

De Standaard%

33.03

38.53

20.18

3.67 2.75 1.83

De Morgen%

63.64

9.09

27.27

politics economics socialaffairs

VRTpercentages

2 Distribution of sources

A sia in the eyes of Europe (case Flanders)

15.25

67.80

16.95

Political frame Int sources Domestic Sources

N/A + unknown

15.53

62.14

22.33

Social frameInt sources Domestic Sources

N/A + unknown

15.60

63.30

21.10

Economic frameInt sources Domestic Sources

N/A + unknown

3 Distribution of the foci of domesticity

A sia in the eyes of Europe (case Flanders)

42.86

12.70

23.81

20.63

Political frameAsia World (3rd) Regional Local

16.82

34.58

21.50

27.10

Economic frameAsia World (3rd) Regional Local

27.88 27.88

12.50

31.73

Social frameAsia World (3rd) Regional Local

4 Distribution of degree of centrality

A sia in the eyes of Europe (case Flanders)

16.95

35.59

47.46

Political frameMain Secondary Minor

11.54

37.50

50.96

Economic frameMain Secondary Minor

9.80

30.39

59.80

Social frameMain Secondary Minor

5 Distribution of the locus of evaluation

9.62

38.46

51.92

Economic frameNegative Neutral Positive

A sia in the eyes of Europe (case Flanders)

11.48

19.67

68.85

Political frameNegative Neutral Positive

18.63

60.78

20.59

Social framenegative neutral positive

6 Subframing6.1 subframing politics

81.97

18.03

percentages (%)

Subframe Politicsexternal internal

A sia in the eyes of Europe (case Flanders)

6. 1.1 Sub-subframing politics

A sia in the eyes of Europe (case Flanders)

40.68

27.12

6.78 8.47

3.39 3.39 1.69

8.47

Sub-sub framing politicspercentages (%)

6. 2 Subframing social affairs

A sia in the eyes of Europe (case Flanders)

12.15

6.54

13.08 12.15

8.41 9.35

11.21

4.67

15.89

3.74 2.80

percentages (%)

6 Sub-subframing social affairs

A sia in the eyes of Europe (case Flanders)

6.86

11.76

8.82

3.92 2.94

3.92

11.76

13.73

1.96

3.92 2.94 2.94

7.84

1.96 1.96

12.75

%%

6.3 Subframing economics

A sia in the eyes of Europe (case Flanders)

42.31

24.36

15.38

12.82

3.85

1.28

business state of economy finance industry energy trade

6.3.1 Sub-subframingeconomics

A sia in the eyes of Europe (case Flanders)

34.23

26.13

7.21 6.31 8.11

2.70

8.11

4.50 2.70

percentages (%)

7 Actor representation7.1 Economic frame

A sia in the eyes of Europe (case Flanders)

91.74

3.67 1.83 1.83 0.92

Asia CentralAsia

South EastAsia

East Asia South Asia

%

0.96

2.88

%

ASEAN ASEM

7.2 Political frame

A sia in the eyes of Europe (case Flanders)

83.87

3.23 6.45 4.84

1.61

Asia CentralAsia

South EastAsia

South Asia North EastAsia

%

1.69

27.12

ASEAN ASEM

%

7.3 Social frame

A sia in the eyes of Europe (case Flanders)

80.95

3.81 7.62

3.81 1.90 0.95 0.95

Asia CentralAsia

SouthEastAsia

SouthAsia

EastAsia

Eurasia WestAsia

%

1.96

ASEM

%

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