august 2007 presentation flow part a – the challenge
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August 2007
Presentation Flow
Part A – The Challenge
Part B – Understanding dotDefender
Part C – Working in Partnership with
Applicure
The Challenge
Part A
Who’s Doing Business via Your Customers Websites?
Suppliers, business partners and clients perform business transactions and receive information.
Organized crime stealing financial information, legal documents, marketing plans, client information.
Protecting your customers
You Protect their business
Business continuityBackups
Physical securityNetwork security (firewalls, etc.)Content filtering
You Protect their server
Increase in Vulnerabilities
0
2000
4000
6000
8000
10000
2001 2002 2003 2004 2005 2006 (Q1-Q3+33%)
NVDCERT
OSVDB
dotDefender at Your Service
dotDefender automatically stops attempts to hack websites.
Allows you to provide better.security for your customers
Opportunity to add another premium security service to your portfolio.
An additional connection to your customers.
Protects your reputation in case of attack.
Understanding dotDefender
Part B
The Basis for Good Application Security
Ability to open and read all requests – even encrypted ones.
Ability to read all the request - both headers and content.
Ability to view the request in the exact form the application will execute it.
Ability to counter emerging threats.
Server plug-in for Apache, IIS and ISA.
Approved by dotDefender
Blocked by dotDefender
- Firewall- Anti-virus/ spam- Authentication
- VPN/SSL- Net IDS- Net IPS
dotDefender ApplicationSecurity Software
dotDefender Security EnginesdotDefender Security Engines
Why Security Rules?
Security rules define the patterns that indicate hacking.
Generic rules based on hacking techniques, not a specific application.
Main benefits Low false-positives rate. Strong security at low
maintenance.
Technology Summary
Software plug-in.
3 Security engines.
Rule-based.
Low maintenance.
Product Benefits for Hosting
Comprehensive Solution Multiplatform –
Apache, IIS, ISA.
Independent of customer application.
Solutions for both shared and dedicated servers.
Simple Operation Easy to install and
operate. Low maintenance.
Working in Partnership with Applicure
Part C
Applicure at a Glance
Working Together
dotDefender Updates & upgrades Training Marketing materials 2nd level Support Account manager
Application security Reports Installation Maintenance (optional) 1st level Support
Hosting provider
Applicure provides you
You provide toyour Customers
The Business Model
Back to back with your business model
• Software as a service (SaaS) for Dedicated
Hosting.
• Customized solution for Shared Hosting.
• Reselling model for projects & integration.
No of Servers
Monthly Revenue per
server Hosting %3000 150.00€ 35%
Projections
Year 1 Year 2 Year 3
% Penetration 5% 12% 21%
Yearly revenue 94,500.00€ 226,800.00€ 396,900.00€
SaaS Projections
Proven Experience
“I highly recommend dotDefender™ to any hosting service, as well as to website owners who are looking for a viable web application firewall”
Israeli Governmental ISP
Your Business Opportunity
Increase revenue and profitability.
Develop additional services.
Improve customer retention.
Summary
Urgent need for protection.
Practicable security solution.
Back to back with your business model.
Business OpportunityBusiness Opportunity
Application Security for
Hosted Servers
Thank youThank you
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