b2b marketing in hyper-growth companies - forrester

Post on 15-Apr-2017

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Hyper-growth and the modern marketing challenge

Brad Brooks Chief Get Stuff Done Officer, DocuSign@BradLBrooks @DocuSign

LIFE IS GOOD

BUSINESS IS GOOD

WHERE DO WE GO FROM HERE?

demand

brand strategy

customer

A SIMPLE PLAN

DEMAND

BRAND

STRATEGY

Starts with a Connection…

EMOTION

You Talking to ME!?

AUDIENCE

And finally…

SPEED

ERP

Success is the ability to move from failure to failure without losing your enthusiasm.

- Winston Churchill

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