(biz plan) example (ezeat)
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8/18/2019 (Biz Plan) Example (EzEat)
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Strategic Business Plan
Topic: EzEat – Online meals and groceriesdelivery
TABLE OF CONTENTS3600 words (9 parts – roughly each is 400 words)...................................................3
1.0 Executive summary................................................................................3
1.1 objectives................................................................................................4
1.2 mission...................................................................................................4
.0 compa!y summary.................................................................................5
2.1 company ownership...................................................................................5
2.2 company location......................................................................................5
2.3 start-up summary......................................................................................
3.0 "ervice.................................................................................................!
4.0 mar#et a!alysis summary........................................................................"4.1 market segmentation.................................................................................."
4.# Target $ar%et Segment Strategy.....................................................&
4.3 Service Business 'nalysis...............................................................&
$.0 ris# ma!ageme!t................................................................................. ()
6.0 strategy % impleme!tatio! summary.......................................................((
6.1 &ompetitive Edge...............................................................................(#
6. "ales "trategy.................................................................................... (3
6.3 'ilesto!es.........................................................................................(4
.0 ma!ageme!t summary..........................................................................(4
.0 *i!a!cial pla!...................................................................................... (
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9.0 exit strategy........................................................................................#)
9.1 Company Growth is in parallel with market share............................................#)
9.2 Company Growth as moerate with l!kewarm response "rom the p!#li$................#)
9.% Company "ails to &row an market oes not respon to o!r ser'i$es.....................#)
10.0 re*ere!ces...........................................................................................#(
11.0 appe!dix............................................................................................##
# * P a g e
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E+ecutive summary ,#)) -ords
O/0ectives
$ission
1ompany summary ,4)) -ords
Service ,4)) -ords
$ar%et analysis ,4)) -ords , Eileen
2is% management ,4)) -ords ,'ccidents o our messengers goods not
delivered uality o ood pro/lem suppliers not a/le to supply us t6e
ood customers -it6 -rong address payment pro/lems7credit cards and
de/it cards8
Strategy and implementation ,())) -ords ,
$anagement summary ,#)) -ords
9inancial plan ,4)) -ords ,2o/in : include t6e sources or nances
E+it strategy ,#)) -ords
1.0 E+E&,-/E ",''2
E(Eat is a motor$y$le an 'an #ase eli'ery ser'i$e in )!$hon&* +!ala L!mp!r*
,alaysia $aterin& o""i$e employees* resta!rants* "ast "oo $enters* &ro$ery stores an
hyper marts. E(Eat $an transport ry "oo items* l!n$h #o-es* an ry &ro$eries to
o""i$e workers who are too #!sy or rel!$tant to &o o!t o" their o""i$e "or l!n$h. O""i$e
employees* smart phone !sers* will #e the primary &ro!p o" $!stomers whi$h will #e
o!r only tar&et &ro!p other non/o""i$e $!stomers will #e ser'e as well* #!t will not
#e tar&ete.
E(Eat will o""er relia#le eli'ery ser'i$e "or o!r $!stomers to ease their #!ren* tra""i$ 0am an tra'ellin& time* to &et to the "oo. Sin$e o!r $ompany is the "irst mo'er in
this in!stry* we e-pe$t to $apt!re the ma0or market share when we intro!$e o!r
ser'i$e to the p!#li$. O!r #!siness strate&y o" mat$hin& lo$ations to $!stomer nees
&i'es !s a i""erentiate ser'i$e to o!r $!stomers. O!r pro0e$te pro"ita#ility will
$ome at the en o" year one o" operation an it is estimate to rea$h $riti$al mass #y
year three.
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1.1 OBJ!"#$%
The o#0e$ti'es "or the "irst three years o" operation in$l!e
• To $reate a ser'i$e/#ase $ompany whose primary &oal is to pro'ie relia#le
eli'ery ser'i$e.
• To ser'i$e areas in )!$hon&* Cy#er0aya* )etalin& aya an S!#an& aya.
• 3n$rease the n!m#ers o" parti$ipatin& $!stomers an s!ppliers #y 245 per year
thro!&h relia#le ser'i$es.
• B!il a s!staina#le eli'ery ser'i$e $ompany within 6 years o" operation.
1.2 %%#O'
E(Eat7s mission is to pro'ie o""i$e workers a $on'enient way "or them to &et
to their #asi$ nee* "oo. Ser'i$e relia#ility will #e the "o$!s o" o!r $ompany. This
wo!l &i'e o!r $!stomers the $on"ien$e to stay on an &ain new $!stomers as we
&row.
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.0 &'52 ",''2
The $ompany will #e E(Eat Sn. Bh.* a wholly owne entity o" Eileen Tin& an
8o#in ,owe. 3t will #e in$orporate as a pri'ate limite $ompany.
2.1 !O&()'* O+',%#(
The $ompany ownership will #e as "ollows
i :95 share owne #y Eileen Tin&
ii 615 share owne #y 8o#in ,owe
2.2 !O&()'* O!)"#O'
O!r $ompany will #e lo$ate in )!$hon&.
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Link "or the realtor "or this property
http;;www.iproperty.$om.my;propertylistin&;1:1!tm=so!r$e?,it!la@!tm=mei!m?C)C@!tm=$ampai&n?,it!la
2.3 %")," -/( %/&&),*
E(Eat Sn. Bh.* will in$!r the "ollowin& start/!p $osts
• O""i$e "!rnit!re in$l!in&* re"er to "inan$ial se$tion "or etaile list
• 6 $omp!ter systems with stanar "eat!res
• Broa#an 3nternet $onne$tion.
• Three phone lines.
• 2 )rinters with $opier $apa#ility.
• )!r$hase "ee "or $ompany omain name.
• e'elopment o" a we#site that allows eli'ery orers to #e pla$e online an
to pro'ie etails o" o!r $ompany* ser'i$es an lo$ation a'aila#ility.
* P a g e
http://www.iproperty.com.my/propertylisting/1418543/bandar_puteri,_puchong_Shop-Office_ForRent?utm_source=Mitula&utm_medium=CPC&utm_campaign=Mitulahttp://www.iproperty.com.my/propertylisting/1418543/bandar_puteri,_puchong_Shop-Office_ForRent?utm_source=Mitula&utm_medium=CPC&utm_campaign=Mitulahttp://www.iproperty.com.my/propertylisting/1418543/bandar_puteri,_puchong_Shop-Office_ForRent?utm_source=Mitula&utm_medium=CPC&utm_campaign=Mitulahttp://www.iproperty.com.my/propertylisting/1418543/bandar_puteri,_puchong_Shop-Office_ForRent?utm_source=Mitula&utm_medium=CPC&utm_campaign=Mitula
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• Smart phone apps* iOS apps an Anroi Apps* to #e e'elope #y a so"tware
$ompany* o!tso!r$e.
• ,a0or so"tware is to #e e'elope in ho!se "orms the $ompany7s $r!$ial
$ompetiti'e a'anta&e point.
• Le&al "ees "or the in$orporation o" the #!siness.
• Bro$h!res.
• Any $ell!lar ser'i$e pro'ier is s!""i$ient* #!t all messen&ers will #e &i'en
hans "ree kit.
• ,essen&er #a&s with $ompany lo&o.
• 1 an 'ehi$les "or #!lk p!r$hases an eli'ery.
2.: Dea $o!nt
2 ,ana&ers
1 aministrati'e personnel
1 a$$o!ntin& personnel
6 messen&er
1 system en&ineer
2 $!stomer s!pport;helpesk operator
3.0 "E/&E
E(Eat Sn. Bh.*will pro'ie &ro$ery* #reak"ast or l!n$h#o- eli'ery ser'i$e that
tar&ets o""i$e workers* who !ses smart phones. O!r ser'i$e is !se to pro'ie o""i$e
workers with "oo or &ro$eries when they on7t want to #e "a$e with tra""i$ or too
#!sy to &o o!t "or a meal* or they are too #!sy to &o shoppin&.
O!r main tar&et &ro!p are the o""i$e workers who are smart phone !sers an
those who are internet !sers. e will a$$ept orers "rom other $!stomers as well* s!$h
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as home makers. O!r ser'i$e &oal will #e to ser'e the $!stomer as soon as possi#le
an a &!arantee o" eli'ery o" the items orere.
Another se&ment o" $!stomers that we mi&ht ser'i$e wo!l #e the resta!rants*
&ro$ery stores an "ast "oo operators. These s!ppliers7 mi&ht ha'e their own
$!stomers an wishes to ha'e their pro!$ts eli'ere to their $!stomers. This is
where E(Eat7s eli'ery ser'i$e $an help them. 3n tryin& to a$hie'e ser'i$e e-$ellen$e
an a "irm "oothol onto o!r market share* E(Eat wo!l $ontin!o!sly "in ways o"
shortenin& the time it takes to eli'er the items* meals or "oo to o!r $!stomers.
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4.0 'E- 572"" ",''2
E(Eat will tar&et primarily o""i$e workers. e ienti"y this se&ment as attra$ti'e
#e$a!se o""i$e workers in the $ities are in nee "or relia#le "oo eli'ery ser'i$e. This
helps to eliminate the hassle o" &oin& o!t "or meals !rin& l!n$h #reak espe$ially i"
o""i$e lo$ations are sit!ate in tra""i$ 0ams areas. E(Eat also pro'ies meals !rin&
other times o" the ay so that the ser'i$e is always reaily a'aila#le.
3n aition* E(Eat will pro'ie this ser'i$e to other non/o""i$e workers s!$h as
resta!rants* "oo $o!rts* an hypermarkets. Other than meals* this &ro!p o" $!stomers
has the option o" #!yin& ry &ro$ery "rom !s. All o!r $!stomers are a#le to pla$e their
orers thro!&h smart;"eat!re phones an E(Eat7s we#site.
4.1 &),0" %&'")"#O'
E(Eat will pro'ie ser'i$e to two istin$t &ro!ps. The primary tar&et &ro!p o"
$!stomers is o""i$e workers. 3n $ities* o""i$e workers are $onstantly "a$in& i""i$!lties
in preparin& their own meals. They are pla&!e with #!sy work s$he!les* tra""i$ 0ams
an risin& petrol $ost. The intro!$tion o" o!r meal eli'ery ser'i$e will satis"y their
nees o" ha'in& their meals witho!t &oin& thro!&h all the hassles. 3t is time an $ost
sa'in& as well. E(Eat7s eli'ery system lo$ates nearest s!ppliers to a $!stomer7s
lo$ation. Then* the orere meal will #e o#taine "rom s!pplier an sent to the
$!stomers #y o!r messen&ers. O!r $ompetiti'e a'anta&e will #e o!r a#ility to tra$k
s!ita#le s!ppliers an relia#ility o" the eli'ery pro$ess.
The se$on $!stomer &ro!p is non/o""i$e workers. This $o!l in$l!e other #!sinesses
that re!ire &ro$ery eli'ery within o!r $o'ere lo$ation ran&e.
& * P a g e
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O;ce -or%ers< !)=
>on?o;ce -or%ers< 3)=
EzEat Market Analysis
,arket Analysis
Hear 1 Hear 2 Hear % Hear : Hear 6
)otentialC!stomers Growth
O""i$e/
workers
%45 :44 624 IJI
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As o!r mo#ile appli$ation is o!tso!r$e* we will tele$on"eren$e with the o!tso!r$in&
$ompany appli$ation en&ineers on$e weekly "or is$!ssion an impro'ement.
6.0 "--E82 % '7E'E5--5 ",''2
E(Eat7s #!siness strate&y is to pro'ie relia#le eli'ery o" meals an ry &ro$eries to
o!r $!stomers. O!r $ompetiti'e a'anta&e $omes "rom o!r past work e-perien$e an
o!r skills in 3.T. an pro$ess en&ineerin&. e will e'elop a !ni!e mat$hin& system
whi$h ena#les E(Eat to ser'e its $!stomers relia#ly an !i$kly.
)!$hon& has #een sele$te as E(Eat7s hea!arters #e$a!se it is one o" the most
rapily e-panin& resiential an $ommer$ial areas in Selan&or. 3t is strate&i$ally
lo$ate #etween +!ala L!mp!r an Cy#er0aya.
6.1 &ompetitive Edge
rimary ctivities
!ou!d logistics C!stomer re&istration* s!pplier re&istration s!ppliers $an in$l!eresta!rants* hypermarkets* "oo/stalls* s!permarkets
peratio!s Link $!stomers @ s!ppliers we a$t as intermeiary !sin& we#site* !ser
pre"eren$e tra$kin&* $al$!latin& $!stomer istan$e "rom nearest s!pplier. O!r
$ompany7s in/ho!se e'elope so"tware ena#les !s to &ain e$onomies o" s$ale
thro!&h $orre$t mat$hin& o" $!stomers an lo$ation.
)roper s$he!lin& an $ontin!o!s pro$ess impro'ement will ena#le !s to ser'e o!r
$!stomers "aster.
utou!d logistics eli'ery to $!stomers* "ee $olle$tion
'ar#eti!g % sales Online marketin&* so$ial networkin&* personal approa$h
"ervice C!stomer;s!pplier "ee#a$ks
ith the primary a$ti'ities o" the 'al!e $hain ienti"ie an linke we are now a#le to
ienti"y $learly o!r $ompany7s $ompetiti'e a'anta&e. The "ollowin& is a list o"
$ompetiti'e a'anta&e
(3 * P a g e
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8elia#le eli'ery ser'i$e
Fast eli'ery ser'i$e
"upport ctivities
8e!eral admi!istratio! 8e&istration o" $ompany* "inan$ial plannin&* re&istration o"
$ompany 'ehi$les* rentin& an o""i$e
: ma!ageme!t 8e$r!itin& @ retainin& employees* employee #ene"its* hirin& o"
eli'ery people* !ali"ie we# e'elopers
-ech!ology e'elopin& @ maintainin& $ompany we#site whi$h will #e the portal "or
$!stomers to #ook orer an s!ppliers to $he$k orers. e'elopin& so"tware to tra$k
!ser pre"eren$e an $al$!lation o" $!stomer/s!pplier istan$e "or e""i$ient eli'ery
rocureme!t Sele$tion @ e'al!ation o" s!ppliers* p!r$hasin& $omp!ters* o""i$e
e!ipments* $ompany 'ehi$les
Fi&!re M. )orter7s al!e Chain.
6. "ales "trategy
The "irst priority "or E(Eat is to esta#lish itsel" as a market leaer #y "o$!sin& on a
i""erentiate ser'i$e pro'ie. Bro$h!res an lea"lets hano!ts will #e istri#!te
!rin& the weeken in s!rro!nin& shoppin& malls* s!$h as K,i alley an KTheC!r'e. 3n aition* we will tar&et pla$es where most o""i$e workers &o "or l!n$h
(4 * P a g e
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#reak. These may in$l!e "oo $o!rts* $a"eteria* an resta!rants near#y in!strial
areas.
!rin& the initial start!p o" the se$on month we will train all o" o!r sta"" to o minor
sales work* in orer to rea$h more $!stomers. Ea$h personnel will #e &i'en a short
trainin& #y Eileen to approa$h an ask potential $!stomers re&ister as one o" o!r $!stomers. These personnel will also &i'e a short intro!$tion on o!r ser'i$es an the
area that we ser'e. e will o this "or a perio o" 2 weeks. A"ter this phase we will
ha'e o!r pilot7 eli'ery ser'i$e #y $allin& !p o!r $!stomers #e"ore l!n$h an o""er to
eli'er meals or &ro$eries to the lo$ation o" their $hoosin&.
(5 * P a g e
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N e ' e l o p m e n t o " m a t $ h i n & s y s t e m * a t a # a s e * 3 . T r e l a t e a $ t i ' i t i e s B E i l e e n 9
N S e t ! p o " " i $ e B 8 o # i n 9 i n $ l ! i n & $ o m p a n y r e & i s t r a t i o n
N e ' e l o p m e n t o " w e # s i t e
O$to#er 2412
N D i r e a n t r a i n s t a " " B E i l e e n 9
N A p p l y " o r " i n a n $ i n &
N 8 e $ r ! i t m e n t ; r e & i s t r a t i o n o " $ ! s t o m e r s @ s ! p p l i e r s
N 3 e n t i " y $ o n t r a $ t o r " o r m o # i l e a p p e ' e l o p m e n t
N r a p o " a $ t i ' i t i e s i n m o n t h o n e
No'em#er 2412
N ) i l o t r ! n o " t h e e l i ' e r i e s
N C o m p l e t e a l l a $ t i ' i t i e s o " m o n t h t w oe$em#er 2412
N F ! l l o p e r a t i o n
N A & & r e s s i ' e $ ! s t o m e r a $ G ! i s i t i o n
an!ary 241%
6.3 'ilesto!es
.0 '58E'E5- ",''2
Eileen Tin& is a &ra!ate in Comp!ter Te$hnolo&y. C!rrently she is p!rs!in& her
,asters o" ,ana&ement in Swin#!rne Sarawak ni'ersity o" Te$hnolo&y. She
worke in 3ntel Corporation in )enan&. She also worke as a system analyst in the
#ankin& in!stry. Der e-perien$e will #e an in'al!a#le $ontri#!tion to E(Eat* as she
will o'ersee $r!$ial e'elopment o" o!r key so"tware. The e'elopment o" thisso"tware m!st #e $ontrolle #y her #e$a!se it is with this so"tware that E(Eat eri'es
its $ompetiti'e a'anta&e. Der passion is ealin& with people. She is skille in
learnin& new traes.
Eileen will #e in $har&e o" the $ompany7s 3n"ormation Te$hnolo&y matters* so"tware
e'elopment* we# pa&e $ontent* an o!tso!r$in& so"tware e'elopment.
8o#in ,owe is a &ra!ate o" Swin#!rne Sarawak ni'ersity o" Te$hnolo&y in8o#oti$ an ,e$hatroni$s. De worke in the man!"a$t!rin& in!stries holin&
( * P a g e
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positions s!$h as* )ro$ess Lea* ,an!"a$t!rin& En&ineer an Systems En&ineer. Dis
e-perien$e in the in!stry has &i'en him the skills ne$essary to plan an impro'e on
E(Eat7s #!siness pro$ess. This will &i'e E(Eat the $ompetiti'e a'anta&e that it nees
to stren&then its "oothol on the market.
8o#in will #e in $har&e o" the ay to ay operations o" the $ompany* s$he!lin& o"
pi$k!ps an eli'ery "or the $ompany.
(! * P a g e
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.0 ;55&7 75
T6is section outlines our strategy to secure t6e capital needed or ouroperations. @e -ill try to o/tain our capital t6roug6 government lead
institution. T6e ollo-ing are t6e list o institutions t6at -e plan to
approac6 or our /usiness capital:
(. Araduate Entrepreneurs 9und
Participating nancial institutions Cmplementing $inistry 'gency:
• Ban% Perusa6aan Decil Seder6ana $alaysia Ber6ad ,S$E Ban%
$a+imum nancing rate : 4= per annum$a+imum tenure : ! years$inimum nancing : 2$#))))$a+imum nancing : 2$#5)))) or up to ())= o t6e pro0ectcost
Eligi/ility criteria :• Araduate 6olds ma0ority euity in a company registered -it6 t6e
1ompanies 1ommission o $alaysia under t6e 1ompanies 'ct(&5
• Fas a diplomadegreedoctorate ualication
• $ust /e /elo- 4) years old and 6as successully completedtraining programmes placement and practical training under t6e$inistry o Entrepreneur and 1o?operative Gevelopment ,$E1Gor its agencies
Purpose o nancing :• @or%ing capital
• 9inancing +ed assets or /ot6
Eligi/le sector Types o nancing:• Transport
• Tourism
• Selected services
• 9ranc6ise /usiness
• Special programme under $E1G
Hin%: 6ttp:---.smeino.com.myinde+.p6pengovernment?programmesnancial?assistanceunding?a?/usinessgovernment?undings/an%?perusa6aan?%ecil?a?seder6ana?/er6ad?sme?/an%
(" * P a g e
http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bankhttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bankhttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bankhttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bankhttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bankhttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/bank-perusahaan-kecil-a-sederhana-berhad-sme-bank
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#. $'2' Business 9inancing Sc6eme
Participating nancial institutions Cmplementing $inistry 'gency:• $a0lis 'mana6 2a%yat ,$'2'
$a+imum nancing rate : 4= per annum$a+imum tenure : Ip to (5 years /ased on t6e nancingsc6eme$a+imum nancing : 2$5))))) /ased on t6e nancingsc6eme
Eligi/ility criteria:• $alay or Bumiputera aged (" years old and a/ove
• O/tained t6e necessary licencepermitapproval letter rom
aut6orities to operate t6e /usiness• Provide o-ned capital at least ()= o t6e pro0ectJs cost
• 9ull?time in t6e running o t6e /usiness
• Provide adeuate collaterals
• 2euired to attend entrepreneurial course i /usiness e+perience isless t6an mont6s
Purpose o nancing• 'ssets acuisition and -or%ing capital
Eligi/le sector Types o nancing• 'll sectors
Type o assistance 9orm o nancing• Aeneral nancing sc6eme
• Business nancing or Proessional ,2$#5))))
• 9inancing or transportation /usiness ,2$#5))))
• Business nancing or e+?trainee under $'2' Programmes,2$#5))))
1ontract nancing
• 9inancing or Aeneral9i+ed 1ontract ,2$#5))))
• 9inancing or Su/?contractor under um/rella concept ,2$#5))))?2$5)))))
• 2epeat nancing or e+cellent contractors ,2$#5))))?2$5)))))
Special nancing or manuacturing and 9ranc6ise
• $anuacturing services tourism services ,2$5)))))
(& * P a g e
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Hin%: 6ttp:---.smeino.com.myinde+.p6pengovernment?programmesnancial?assistanceunding?a?/usinessgovernment?undingsma0lis?amana6?ra%yat?mara?
#) * P a g e
http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/majlis-amanah-rakyat-mara-
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3. Sot Hoan or S$Es
Participating nancial institutions Cmplementing $inistry 'gency:• $alaysian Cndustrial Gevelopment 9inance Ber6ad ,$CG9
$a+imum nancing rate: #= per annum$a+imum tenure:
• Hand and Building : up to (5 years including grace period o up to #years<
• CT Euipment : Ip to 4 years including grace period o up to ( year<
• 2evolving @or%ing 1apital ? Su/0ect to annual revie-
• $ac6inery and Euipment : Ip to years including grace period oup to ( year
• Term @or%ing 1apital : Ip to 3 (# years including grace period oup to mont6s
$inimum nancing: 2$5))))
$a+imum nancing:
• Pro0ect 9inancing : 2$ (.5 million
• 9i+ed 'ssets 9inancing : 2$ ( million
• @or%ing 1apital 9inancing : 2$ ( million
Eligi/ility criteria:
• S$Es incorporated under t6e 1ompanies 'ct (&5 or 2egistration o Business Ordinance (&5<
• 't least )= euity 6eld /y $alaysians<
• Su/sidiaries o pu/lic listed companies ,not e+ceeding #)=s6are6olding< and
• Possess valid premises license
Purpose o nancing:• Pro0ect +ed asset and -or%ing capital nancing
Eligi/le sector Types o nancing:• $anuacturing
• $anuacturing 2related Services
• Services ,e+cluding insurance and nancial services
Eligi/le e+penses• Pro0ect +ed assets and -or%ing capital nancing<
• 1osts incured or initial store renovation and upgrade o storedisplay or retail trade
• @or%ing capital or companies -it6 conrmed contract rom AH1s$>1s and t6e government including its agencies
#( * P a g e
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Hin%: 6ttp:---.smeino.com.myinde+.p6pengovernment?programmesnancial?assistanceunding?a?/usinessgovernment?undingsper/adanan?nasional?/er6ad?pns
## * P a g e
http://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pnshttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pnshttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pnshttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pnshttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pnshttp://www.smeinfo.com.my/index.php/en/government-programmes/financial-assistance/funding-a-business/government-fundings/perbadanan-nasional-berhad-pns
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'mong all t6is government agencies -e -ill see% loan rom $alaysianCndustrial Gevelopment 9inance Ber6ad ,$CG9 our rst priority. T6ereason or t6is is t6e attractive #= annual interest rate imposed.
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9.0 E+- "--E82
9.1 CO,)ANH G8OTD 3S 3N )A8ALLEL 3TD ,A8+ET SDA8E
3n three years7 time* E(Eat is e-pe$te to &row in market share. This &rowth will
allow !s to esta#lish other o""i$es aro!n +!ala L!mp!r. O!r $ompany7s &rowth will
re!ire !s to re$r!it more an more personnel there"ore it will #e$ome a priority "or
!s to esta#lish !i$kly o!r own D!man 8eso!r$e epartment. O!r $ompany7s 3T
in"rastr!$t!re nees to #e !p&rae to $ater "or the i""erent lo$ations o" o!r o""i$es.
This s!$$ess wo!l also mean that we wo!l #e a#le to pay o"" o!r o#li&ations;loans
to the &o'ernment a&en$y.
9.2 CO,)ANH G8OTD AS ,OE8ATE 3TD L+EA8, 8ES)ONSE F8O, TDE )BL3C
3n this e'ent the mana&ement team m!st pay more attention in the #!siness pro$esses.
Ti&ht mana&ement o" "!ns is neee to ens!re that the $ompany oes not slie into
the non/pro"ita#le area. At the same time the $ompany m!st pay all o" its
o#li&ations;loans to the respe$ti'e &o'ernment #oies.
9.% CO,)ANH FA3LS TO G8O AN ,A8+ET OES NOT 8ES)ON TO O8 SE83CES
e nee to $lose own the operations. All assets are to #e sol o"" to pay o"" any
remainin& e#ts. e $o!l also "in a $ompany to a$!ire o!r #!siness.
#4 * P a g e
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10.0 E;EE5&E"
Goo&le Aors 2412* Goo&le* 'iewe %1 A!&!st 2412*
Phttps;;awors.&oo&le.$om;o;Tar&etin&;E-plorer>==$?1444444444@==!?
1444444444@==o?kt@iea8e!estType?+EHO8=3EASQ.
Smartphone 3nsi&hts St!y 2412* Nielsen* 'iewe %1 A!&!st 2412*
Phttp;;0p.en.nielsen.$om;site;o$!ments;S)3mr/0!n12=F3NAL.p"Q.
Asia )a$i"i$ i&ital ,arketin& Hear#ook 2412* A,A* 'iewe %1 A!&!st 2412*
Phttp;;asiai&italmarketin&year#ook.$om;ownloa;Q.
One Stop S,E 8eso!r$es 2412* S,E 3n"o* 'iewe %1 A!&!st 2412*
Phttp;;www.smein"o.$om.my;ine-.php;en;&o'ernment/pro&rammes;"inan$ial/
assistan$e;"!nin&/a/#!siness;&o'ernment/"!nin&s;#ank/per!sahaan/ke$il/a/
seerhana/#erha/sme/#ankQ.
#5 * P a g e
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11.0 E5
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