blogindiana presentation: chancellor 2.0

Rob ZinkanExecutive Director, External Affairs

John DaltonDirector, Communications & Marketing

Who has time for this?

300+ Class of 2013 students surveyed as of July 31, 2009:

On a scale of 1-5, how important was the internet for your college search?

26% 78 5 (Very Important)23% 71 429% 88 37% 22 215% 47 1 (Not Very)

On a scale of 1-5, how important was the IU East website, iue.edu, in your decision to come to IU East?

18% 54 5 (Very Important)24% 75 433% 102 311% 33 214% 42 1 (Not Very)

Which of these internet sites do you regularly use?

70% 212 MySpace61% 187 Facebook59% 181 YouTube7% 20 None6% 19 Twitter3% 9 Flickr<1% Blogger, LiveJournal, Wordpress, Zinch, Ning

On a scale of 1-5, how helpful is it to be able to get help/ask questions about IU East through social media sites like Facebook or MySpace?

28% 86 5 (Very Helpful)26% 78 433% 102 39% 29 24% 11 1 (Not Helpful)

Did other universities and colleges use these types of sites to contact you?

92% 280 No

8% 26 Yes

iue.edu/facebook

iue.edu/facebook2013

iue.edu/youtube

iue.edu/flickr

iue.edu/myspace

iue.edu/blogs

iue.edu/twitter

@paydar

What do I say?

Who’s going to read it?

Should I follow people?

@paydar

@rzinkan @JODaltonIUE