business communication session
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Communication
Its a two way process of
exchanging ideas or
information.
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Business communication is a process of
transmitting information and thoughts
between various parts of an organization
and also to people outside theorganization such as customers,
investors, suppliers etc. The main
function of the business communication
is to convey your message or thoughts
effectively to the reader.
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General Ways of Communicating
Verbal Written (letters, reports, e-mails, memos etc)
Oral (Presentations, Speech etc)
Non- Verbal
Body Language
Appearance
Silence, Time and Space
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Contents to be Covered in Session :01
Importance and Benefits of Effective business Communication
Ancient Heritage for Communication Principles
Life Blood of an Organization
Benefits of effective communication in your career
Components of communication
Context
Sender-Encoder
Message
Medium
Receiver-decoder
Feedback
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Concepts and Problems of Communication
Conventions of Meaning
Perception of Reality
Values, Attitudes, and Opinions
Non-verbal Communication
How Appearance Communicate s
How Body Language Communicates
How Silence, Time and Space Communicate
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Ancient Heritage for Communication Principles
In ancient days peoples heavily rely on oral communication (East &West---- Greece and Rome People)
Chinese originated the history of written communication through
bureaucratic structure writings
Communication was foundation of learning
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Communication as Life Blood of Organization
Organization are associations of people for some purpose.E.g. Business, Political, Professional, Religious, Athletic, Social etc.
In Business Organizations people exchange information, ideas, plans,
order needed supplies, make decisions, rules, proposal, contracts, and
agreements.
All these activities need interaction between human being, which indeed
is communication.
Image a human body without having blood in it .
So communication or interaction in necessary within and outside the
organization.
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Organization
InternalCommunication
Downward
Communication
Upward
Communication
HorizontalCommunication
ExternalCommunication
**External Stakeholders
e.g. Accounting
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Benefits of Effective Communication in your Career
A Valuable Job Requirement (Reporting Line)
Communication is a major responsibility in many areas includinggovernment and non-profit organizations.
TCS Delivery Boy
A n Essential for Promotion
Communication is rated as one of the most important aspects of business
leadership.
Why CEOs of most companies are from marketing Department?
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Components of Communication/ Process of
Communication
Context Country
Culture
Organization
External Stimuli
Letter, memo, note, e-mail, fax, phone call, sms, meeting, causal
conversation.
Internal Stimuli
Attitudes, opinions, emotions, past experience, likes n dislikes, education,
job status, confidence influence the way you communicate.
Most importantly ability to analyze your receiver's culture, viewpoint,
needs. Skills, status, mental ability, experience and expectations.
Every Country, culture and
organization has own conventions
that impacts on planning,
designing and communication of
message.
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Sender
When you send a message your are sender or encoder.
As a sender-encoder, use symbols and word that expresses your
message and create desired response.
Message
The crux of communication. 7Cc
While designing your message/body you must consider your recipient
and other information that should be included.
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Medium
The way you use to communicates messages. (Written + Oral)
Inside your organization (memo, reports, bulletins, job descriptions, posters,
notes, employees manual, electronic bulletin board, grape vine etc.)
Outside your organization (letters, reports, proposal, telegrams, cable grams,
mailgrams, faxes, post card, contracts, ads, brochures, catalogues, news, release,
face to face meeting, telephonic conversation, presentations, video
conferencing, television etc.)
Receiver/De-coder
The message receiver is your reader or listener.
The receiver is influenced by context and by his /her mental filter.
Feed Back
Desired or Undesired response to the message by receiver
Feed back can be an oral or a written message, an action or simply silence.
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Concepts and Problems of Communication
Conventions of Meaning
Basic principle in communication is that meaning of word that sender
has in his/her mind, reader should have exactly those meanings.
Bimonthly (15 days or 60 days)
Tenement (building or holding a land)
Table a proposal (USA: pending , UK: accepted)
Denotative and Connotative Meaning of Words (Lion)
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Communication problems involving Values, Attitudes,
Opinions
Favorable or Unfavorable Information Inadequate or Incorrect Information
Closed Minds.
Senders Credibility
Personal Biasness
Stress
Work load
Dad ki jhirkein
Biwi se larai
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Non- Verbal Communication
Appearance
Effect on Written Messages
Effect on Oral Messages
Personal Appearance
Appearance of Surroundings.
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Body Language Facial Expressions
Gestures ,Postures and Movements
Fragrance and Touch
Videos and Sounds (Voice)
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Silence, Time & Space Silence
Time
Space
18 inches in USA
Commercial banks training programs
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Special Thanks By:
Ghulam HasnainBBA Hons
Government College University Faisalabad
ghasnain110@hotmail.com
www.facebook.com/hasnain1991
mailto:ghasnain110@hotmail.commailto:ghasnain110@hotmail.com
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