business factory

Facebook technologiesof Business Factory

1

2

Our ecommerce clients want big traffic and revenue at the same time

How we do this?

Example of weekend revenue from our traffic

3

Power of advertising at Facebook?

Proprietary Ads API Tool

4

How we do this?

We are Facebook Ads API partners with 2 Ads API accesses

We have been building tool for 2 years

Not for public now – we manage ads

Will be for public soon

5

How we do this?

The tool can handle thousands of ads automatically generated from feeds- The tool uses also text patterns of ads for categories

6

How we do this?

We optimize ads via connection to Google Analytics EcommerceTherefore the tool knows spend and revenue of every single ad

7

What to show?

We can calculate which product would be best out of many factorsEven amount on stock is countedSo we know which product is the most trendy not only on Facebook but also on other channels

8

How to optimize?

Strategy & Automatic rulesThe tool has 3 basic strategies which consist of automatic or email approved rules

9

What is our goal?

To achieve target COS (cost of sales)

10

Who we work for?

11

Example of viral campaign

12

Important is to have ground for such traffic

Own High-availability cluster & round-robin mailing solution

Thank you

be in touch atlucie.pazderkova@business-factory.czkarel@business-factory.cz

13